Perion Network (PERI) Stock Price, News & Analysis

Company Overview

Perion Network Ltd. (NASDAQ: PERI) is a digital advertising technology company that offers a suite of solutions designed for both brand marketers and performance-driven advertisers. The firm’s platform integrates search monetization, programmatic display, video and connected TV (CTV) advertising to help clients reach and engage audiences across desktop, mobile and television environments. Through proprietary algorithms and AI-driven tools, Perion’s technology optimizes ad placements in real time, aiming to boost campaign efficiency and return on investment for publishers and advertisers alike.

Key offerings include search engine marketing services that cover major platforms such as Google and Bing, native and display advertising solutions under its Undertone brand, as well as social and video ad formats. The company also provides audience insights and data analytics to inform targeting strategies and creative messaging. By combining its direct-sold ad inventory with programmatic buying, Perion delivers cross-channel campaigns that cater to clients in industries ranging from e-commerce and retail to finance and entertainment.

Headquartered in New York City and Tel Aviv, Perion operates globally with offices in North America, Europe and the Asia-Pacific region. Over the years, the company has expanded both organically and through strategic acquisitions, including the 2017 purchase of Undertone. Under the leadership of CEO Doron Gerstel, Perion continues to develop innovative ad tech solutions aimed at refining digital media buying and maximizing publisher yield on a worldwide scale.

Key Stats

• Today's Range: $9.50 to $9.75
• 50-Day Range: $8.42 to $9.81
• 52-Week Range: $7.63 to $11.27
• Volume: 213,462 shs
• Average Volume: 334,849 shs
• Market Capitalization: $370.79 million
• P/E Ratio: N/A
• Dividend Yield: N/A
• Price Target: $13.88
• Consensus Rating: Moderate Buy

Perion Network Stock Analysis - MarketRank™

Perion Network scored higher than 72% of companies evaluated by MarketBeat, and ranked 77th out of 244 stocks in the communication services sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 3.5 / 5
• Analyst Rating: Moderate Buy

Consensus Rating

Perion Network has received a consensus rating of Moderate Buy. The company's average rating score is 2.50, and is based on no strong buy ratings, 4 buy ratings, 1 hold rating, and 1 sell rating.

Upside Potential

Perion Network has a consensus price target of $13.88, representing about 46.1% upside from its current price of $9.50.

Amount of Analyst Coverage

Perion Network has only been the subject of 1 research reports in the past 90 days.

Earnings and Valuation

• Score: 2.5 / 5
• Proj. Earnings Growth: 57.89%

Earnings Growth

Earnings for Perion Network are expected to grow by 57.89% in the coming year, from $0.38 to $0.60 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of Perion Network is -27.14, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Earnings Ratio vs. Sector

The P/E ratio of Perion Network is -27.14, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Earnings Growth Ratio

Perion Network has a PEG Ratio of 1.35. PEG Ratios above 1 indicate that a company could be overvalued.

Price to Book Value per Share Ratio

Perion Network has a P/B Ratio of 0.60. P/B Ratios below 1 indicate that a company could be undervalued with respect to its assets and liabilities.

Short Interest

• Score: 2.0 / 5
• Short Interest Level: Bearish

Percentage of Shares Shorted

3.26% of the float of Perion Network has been sold short.

Short Interest Ratio / Days to Cover

Perion Network has a short interest ratio ("days to cover") of 4.92.

Change versus previous month

Short interest in Perion Network has recently increased by 6.71%, indicating that investor sentiment is decreasing significantly.

Dividend

• Score: 0.0 / 5
• Dividend Strength: N/A

Dividend Yield

Perion Network does not currently pay a dividend.

Dividend Growth

Perion Network does not have a long track record of dividend growth.

News and Social Media

• Score: 2.7 / 5
• News Sentiment: 0.33

News Sentiment

Perion Network has a news sentiment score of 0.33. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a lower news sentiment than the 0.57 average news sentiment score of Communication Services companies.

News Coverage This Week

MarketBeat has tracked 3 news articles for Perion Network this week, compared to 2 articles on an average week.

Search Interest

3 people have searched for PERI on MarketBeat in the last 30 days.

Company Ownership

• Score: 1.5 / 5
• Insider Trading: Selling Shares

Insider Buying vs. Insider Selling

In the past three months, Perion Network insiders have sold more of their company's stock than they have bought. Specifically, they have bought $0.00 in company stock and sold $65,943.00 in company stock.

Percentage Held by Insiders

2.78% of the stock of Perion Network is held by insiders.

Percentage Held by Institutions

68.12% of the stock of Perion Network is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

Company Calendar

• Last Earnings: 8/11/2026
• Today: 8/20/2026
• Fiscal Year End: 12/31/2026

Industry, Sector and Symbol

• Stock Exchange: NASDAQ
• Sector: Communication Services
• Industry: Media
• Sub-Industry: Advertising
• Current Symbol: NASDAQ:PERI
• Previous Symbol: NASDAQ:MAIL
• CIK: 1338940
• Web: www.perion.com
• Phone: 972733981582
• Fax: 972-3644-5502
• Employees: 420
• Year Founded: N/A

Price Target and Rating

• Average Price Target for Perion Network: $13.88
• High Price Target: $14.50
• Low Price Target: $13.00
• Potential Upside/Downside: +46.1%
• Consensus Rating: Moderate Buy
• Rating Score (0-4): 2.50
• Research Coverage: 6 Analysts

Profitability

• EPS (Trailing Twelve Months): ($0.35)
• Trailing P/E Ratio: N/A
• Forward P/E Ratio: 25.00
• P/E Growth: 1.35
• Net Income: -$7.93 million
• Net Margins: -2.95%
• Pretax Margin: -2.88%
• Return on Equity: 2.43%
• Return on Assets: 1.81%

Debt

• Debt-to-Equity Ratio: N/A
• Current Ratio: 2.53
• Quick Ratio: 2.53

Sales & Book Value

• Annual Sales: $439.93 million
• Price / Sales: 0.84
• Cash Flow: $1.10 per share
• Price / Cash Flow: 8.67
• Book Value: $15.96 per share
• Price / Book: 0.60

Miscellaneous

• Outstanding Shares: 39,030,000
• Free Float: 37,940,000
• Market Cap: $370.79 million
• Optionable: Optionable
• Beta: 1.18