Skip to main content

Purple Innovation Stock Forecast, Price & News

+0.82 (+2.63 %)
(As of 05/17/2021 12:00 AM ET)
Today's Range
50-Day Range
52-Week Range
Volume838,226 shs
Average Volume1.09 million shs
Market Capitalization$2.14 billion
P/E RatioN/A
Dividend YieldN/A
30 days | 90 days | 365 days | Advanced Chart
Receive PRPL News and Ratings via Email

Sign-up to receive the latest news and ratings for Purple Innovation and its competitors with MarketBeat's FREE daily newsletter.

Purple Innovation logo

About Purple Innovation

Purple Innovation, Inc. designs and manufactures mattresses, pillows, and cushions. It also offers sheets, mattress protectors, bed frames, seat cushions, and weighted blankets and duvets. The company markets and sells its products through direct-to-consumer online channels, retail brick-and-mortar wholesale partners, and third-party online retailers, as well as through its factory outlet and the company owned showrooms. Purple Innovation, Inc. was founded in 2010 and is headquartered in Lehi, Utah.


See More Headlines

Industry, Sector and Symbol

Industry Household furniture
Current SymbolNASDAQ:PRPL
Year FoundedN/A

Sales & Book Value

Annual Sales$428.36 million
Cash Flow$0.32 per share
Book Value($0.09) per share


Net Income$-4,030,000.00




Market Cap$2.14 billion
Next Earnings DateN/A
OptionableNot Optionable


Overall MarketRank

2.28 out of 5 stars

Consumer Staples Sector

12th out of 300 stocks

Household Furniture Industry

2nd out of 14 stocks

Analyst Opinion: 3.5Community Rank: 2.7Dividend Strength: 0.0Insider Behavior: 3.3Valuation: 1.9 5 -4 -3 -2 -1 -
speech bubbles
speech bubbles

Purple Innovation (NASDAQ:PRPL) Frequently Asked Questions

Is Purple Innovation a buy right now?

10 Wall Street research analysts have issued "buy," "hold," and "sell" ratings for Purple Innovation in the last twelve months. There are currently 10 buy ratings for the stock. The consensus among Wall Street research analysts is that investors should "buy" Purple Innovation stock.
View analyst ratings for Purple Innovation
or view top-rated stocks.

What stocks does MarketBeat like better than Purple Innovation?

Wall Street analysts have given Purple Innovation a "Buy" rating, but there may be better buying opportunities in the stock market. Some of MarketBeat's past winning trading ideas have resulted in 5-15% weekly gains. MarketBeat just released five new stock ideas, but Purple Innovation wasn't one of them. MarketBeat thinks these five companies may be even better buys.
View MarketBeat's top stock picks here.

How were Purple Innovation's earnings last quarter?

Purple Innovation, Inc. (NASDAQ:PRPL) released its earnings results on Monday, May, 17th. The company reported $0.17 earnings per share for the quarter, topping the consensus estimate of $0.11 by $0.06. The business earned $186.40 million during the quarter, compared to the consensus estimate of $166.25 million. Purple Innovation had a net margin of 0.28% and a trailing twelve-month return on equity of 363.58%. The company's revenue for the quarter was up 52.3% on a year-over-year basis.
View Purple Innovation's earnings history

How has Purple Innovation's stock been impacted by Coronavirus?

Purple Innovation's stock was trading at $8.29 on March 11th, 2020 when Coronavirus reached pandemic status according to the World Health Organization. Since then, PRPL stock has increased by 286.2% and is now trading at $32.02.
View which stocks have been most impacted by COVID-19

What guidance has Purple Innovation issued on next quarter's earnings?

Purple Innovation issued an update on its second quarter 2021 earnings guidance on Monday, May, 17th. The company provided earnings per share guidance of - for the period. The company issued revenue guidance of $200 million-$210 million, compared to the consensus revenue estimate of $194.09 million.

What price target have analysts set for PRPL?

10 analysts have issued 1-year price targets for Purple Innovation's shares. Their forecasts range from $32.00 to $40.00. On average, they anticipate Purple Innovation's share price to reach $35.33 in the next year. This suggests a possible upside of 10.3% from the stock's current price.
View analysts' price targets for Purple Innovation
or view top-rated stocks among Wall Street analysts.

Who are Purple Innovation's key executives?

Purple Innovation's management team includes the following people:
  • Mr. Joseph B. Megibow, CEO & Director (Age 52, Pay $1.02M)
  • Mr. Craig Lee Phillips, CFO & Treasurer (Age 55, Pay $700.73k)
  • Mr. John A. Legg, Chief Operating Officer (Age 59, Pay $634.94k)
  • Mr. Casey K. McGarvey, Chief Legal Officer & Sec. (Age 61)
  • Misty Bond, Director of Communications
  • Ms. Jodi Morrison Deputy, Head of People (Age 47)
  • Mr. Verdi Ray White III, Chief Retail Officer (Age 42)

What is Joe Megibow's approval rating as Purple Innovation's CEO?

39 employees have rated Purple Innovation CEO Joe Megibow on Joe Megibow has an approval rating of 77% among Purple Innovation's employees.

Who are some of Purple Innovation's key competitors?

What other stocks do shareholders of Purple Innovation own?

Based on aggregate information from My MarketBeat watchlists, some companies that other Purple Innovation investors own include Advanced Micro Devices (AMD), Pfizer (PFE), Raytheon Technologies (RTX), Tesla (TSLA), NVIDIA (NVDA), The Procter & Gamble (PG), QUALCOMM (QCOM), Alibaba Group (BABA), Johnson & Johnson (JNJ) and AT&T (T).

What is Purple Innovation's stock symbol?

Purple Innovation trades on the NASDAQ under the ticker symbol "PRPL."

Who are Purple Innovation's major shareholders?

Purple Innovation's stock is owned by a variety of institutional and retail investors. Top institutional investors include Coliseum Capital Management LLC (23.30%), Wasatch Advisors Inc. (8.45%), BlackRock Inc. (4.05%), Hawk Ridge Capital Management LP (2.61%), Gilder Gagnon Howe & Co. LLC (2.21%) and Lord Abbett & CO. LLC (2.05%). Company insiders that own Purple Innovation stock include Casey Kale Mcgarvey, Coliseum Capital Management, L, Craig Lee Phillips, Innohold, Llc, John A Legg, John W Gann Jr, Pano Anthos, Paul J Zepf, Tony Marion Pearce and Verdi Ray White III.
View institutional ownership trends for Purple Innovation

Which major investors are selling Purple Innovation stock?

PRPL stock was sold by a variety of institutional investors in the last quarter, including Alliancebernstein L.P., Calamos Advisors LLC, Putnam Investments LLC, Atom Investors LP, Equitec Specialists LLC, Manatuck Hill Partners LLC, Russell Investments Group Ltd., and Globeflex Capital L P. Company insiders that have sold Purple Innovation company stock in the last year include Casey Kale Mcgarvey, Craig Lee Phillips, John A Legg, Pano Anthos, Paul J Zepf, Tony Marion Pearce, and Verdi Ray White III.
View insider buying and selling activity for Purple Innovation
or view top insider-selling stocks.

Which major investors are buying Purple Innovation stock?

PRPL stock was bought by a variety of institutional investors in the last quarter, including Coliseum Capital Management LLC, Hawk Ridge Capital Management LP, BlackRock Inc., Victory Capital Management Inc., Janus Henderson Group PLC, Wasatch Advisors Inc., Goldman Sachs Group Inc., and Geode Capital Management LLC. Company insiders that have bought Purple Innovation stock in the last two years include Coliseum Capital Management, L, and John A Legg.
View insider buying and selling activity for Purple Innovation
or or view top insider-buying stocks.

How do I buy shares of Purple Innovation?

Shares of PRPL can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include WeBull, Vanguard Brokerage Services, TD Ameritrade, E*TRADE, Robinhood, Fidelity, and Charles Schwab.
Compare Top Brokerages Here.

What is Purple Innovation's stock price today?

One share of PRPL stock can currently be purchased for approximately $32.02.

How much money does Purple Innovation make?

Purple Innovation has a market capitalization of $2.14 billion and generates $428.36 million in revenue each year. The company earns $-4,030,000.00 in net income (profit) each year or $1.42 on an earnings per share basis.

How many employees does Purple Innovation have?

Purple Innovation employs 1,600 workers across the globe.

What is Purple Innovation's official website?

The official website for Purple Innovation is

Where are Purple Innovation's headquarters?

Purple Innovation is headquartered at 4100 N. CHAPEL RIDGE RD SUITE 200, LEHI UT, 84043.

How can I contact Purple Innovation?

Purple Innovation's mailing address is 4100 N. CHAPEL RIDGE RD SUITE 200, LEHI UT, 84043. The company can be reached via phone at 801-756-2600 or via email at [email protected]

This page was last updated on 5/18/2021 by Staff
MarketBeat - Stock Market News and Research Tools logo

MarketBeat empowers individual investors to make better trading decisions by providing real-time financial data and objective market analysis. Whether you’re looking for analyst ratings, corporate buybacks, dividends, earnings, economic reports, financials, insider trades, IPOs, SEC filings or stock splits, MarketBeat has the objective information you need to analyze any stock. Learn more about MarketBeat.

MarketBeat is accredited by the Better Business Bureau

© American Consumer News, LLC dba MarketBeat® 2010-2021. All rights reserved.
326 E 8th St #105, Sioux Falls, SD 57103 | U.S. Based Support Team at [email protected] | (844) 978-6257
MarketBeat does not provide personalized financial advice and does not issue recommendations or offers to buy stock or sell any security.

Our Accessibility Statement | Terms of Service | Do Not Sell My Information

© 2021 Market data provided is at least 10-minutes delayed and hosted by Barchart Solutions. Information is provided 'as-is' and solely for informational purposes, not for trading purposes or advice, and is delayed. To see all exchange delays and terms of use please see disclaimer. Fundamental company data provided by Zacks Investment Research. As a bonus to opt-ing into our email newsletters, you will also get a free subscription to the Liberty Through Wealth e-newsletter. You can opt out at any time.