S&P 500   4,397.94
DOW   34,265.37
QQQ   351.69
S&P 500   4,397.94
DOW   34,265.37
QQQ   351.69
S&P 500   4,397.94
DOW   34,265.37
QQQ   351.69
S&P 500   4,397.94
DOW   34,265.37
QQQ   351.69

Purple Innovation Stock Forecast, Price & News

-0.32 (-3.59%)
(As of 01/21/2022 04:00 PM ET)
Today's Range
50-Day Range
52-Week Range
1.39 million shs
Average Volume
1.68 million shs
Market Capitalization
$574.91 million
P/E Ratio
Dividend Yield
30 days | 90 days | 365 days | Advanced Chart
Receive PRPL News and Ratings via Email

Sign-up to receive the latest news and ratings for Purple Innovation and its competitors with MarketBeat's FREE daily newsletter.

Purple Innovation logo

About Purple Innovation

Purple Innovation, Inc. engages in the design and manufacture of comfort technology products. It offers mattresses, bed pillows, seat cushions, mattress protector, and bamboo sheets. The company was founded by Terry V. Pearce and Tony Marion Pearce in 1989 and is headquartered in Lehi, Utah.


Purple Innovation (NASDAQ:PRPL) Sets New 1-Year Low at $8.65
January 21, 2022 |  americanbankingnews.com
PRPL Jan 2023 50.000 call
January 21, 2022 |  finance.yahoo.com
Purple Innovation (NASDAQ:PRPL) Shares Gap Down to $11.13
January 14, 2022 |  americanbankingnews.com
Purple Innovation (NASDAQ:PRPL) Trading Down 6.4%
January 7, 2022 |  americanbankingnews.com
Why Purple Innovation Shares Are Falling
December 14, 2021 |  markets.businessinsider.com
Purple Innovation CEO Resigns; Expects FY21 Sales At Low End Of Outlook
December 14, 2021 |  markets.businessinsider.com
See More Headlines

Industry, Sector and Symbol

Household furniture
Current Symbol
Year Founded

Sales & Book Value

Annual Sales
$648.47 million
Cash Flow
$0.64 per share
Book Value
$1.05 per share


Net Income
$-236.87 million
Pretax Margin




Free Float
Market Cap
$574.91 million
Not Optionable

Company Calendar

Last Earnings
Next Earnings (Estimated)
Fiscal Year End


Overall MarketRank

2.55 out of 5 stars

Consumer Staples Sector

48th out of 184 stocks

Household Furniture Industry

3rd out of 12 stocks

Analyst Opinion: 4.2Community Rank: 4.7Dividend Strength: 0.0Insider Behavior: 3.3Valuation: 0.6 5 -4 -3 -2 -1 -

Purple Innovation (NASDAQ:PRPL) Frequently Asked Questions

Is Purple Innovation a buy right now?

10 Wall Street research analysts have issued "buy," "hold," and "sell" ratings for Purple Innovation in the last year. There are currently 1 sell rating, 5 hold ratings and 4 buy ratings for the stock. The consensus among Wall Street research analysts is that investors should "hold" Purple Innovation stock. A hold rating indicates that analysts believe investors should maintain any existing positions they have in PRPL, but not buy additional shares or sell existing shares.
View analyst ratings for Purple Innovation
or view top-rated stocks.

How has Purple Innovation's stock price been impacted by Coronavirus?

Purple Innovation's stock was trading at $8.29 on March 11th, 2020 when Coronavirus reached pandemic status according to the World Health Organization. Since then, PRPL stock has increased by 3.6% and is now trading at $8.59.
View which stocks have been most impacted by COVID-19

Are investors shorting Purple Innovation?

Purple Innovation saw a increase in short interest in the month of December. As of December 31st, there was short interest totaling 6,870,000 shares, an increase of 136.9% from the December 15th total of 2,900,000 shares. Based on an average trading volume of 2,110,000 shares, the short-interest ratio is currently 3.3 days. Approximately 10.4% of the company's stock are sold short.
View Purple Innovation's Short Interest

When is Purple Innovation's next earnings date?

Purple Innovation is scheduled to release its next quarterly earnings announcement on Thursday, March 3rd 2022.
View our earnings forecast for Purple Innovation

How were Purple Innovation's earnings last quarter?

Purple Innovation, Inc. (NASDAQ:PRPL) posted its quarterly earnings results on Tuesday, November, 9th. The company reported ($0.07) EPS for the quarter, missing analysts' consensus estimates of $0.17 by $0.24. The firm earned $170.78 million during the quarter, compared to the consensus estimate of $198.90 million. Purple Innovation had a net margin of 3.30% and a trailing twelve-month return on equity of 11.40%. During the same period in the previous year, the company posted $0.27 EPS.
View Purple Innovation's earnings history

What guidance has Purple Innovation issued on next quarter's earnings?

Purple Innovation issued an update on its FY 2021 earnings guidance on Tuesday, December, 7th. The company provided earnings per share (EPS) guidance of for the period. The company issued revenue guidance of $720 million-$740 million, compared to the consensus revenue estimate of $821.09 million.

What price target have analysts set for PRPL?

10 brokers have issued 1-year price objectives for Purple Innovation's shares. Their forecasts range from $7.60 to $45.00. On average, they expect Purple Innovation's share price to reach $19.66 in the next year. This suggests a possible upside of 128.9% from the stock's current price.
View analysts' price targets for Purple Innovation
or view top-rated stocks among Wall Street analysts.

Who are Purple Innovation's key executives?

Purple Innovation's management team includes the following people:
  • Robert T. DeMartini, Chief Executive Officer & Director
  • John A. Legg, Chief Operating Officer
  • Bennett L. Nussbaum, Chief Financial Officer
  • Jodi Deputy, Head-People
  • Russell Whatcott, Innovation Director

What is Joe Megibow's approval rating as Purple Innovation's CEO?

39 employees have rated Purple Innovation CEO Joe Megibow on Glassdoor.com. Joe Megibow has an approval rating of 77% among Purple Innovation's employees.

What other stocks do shareholders of Purple Innovation own?

Based on aggregate information from My MarketBeat watchlists, some companies that other Purple Innovation investors own include Advanced Micro Devices (AMD), Pfizer (PFE), Raytheon Technologies (RTX), Tesla (TSLA), NVIDIA (NVDA), Procter & Gamble (PG), QUALCOMM (QCOM), Alibaba Group (BABA), Johnson & Johnson (JNJ) and AT&T (T).

What is Purple Innovation's stock symbol?

Purple Innovation trades on the NASDAQ under the ticker symbol "PRPL."

Who are Purple Innovation's major shareholders?

Purple Innovation's stock is owned by many different retail and institutional investors. Top institutional investors include Scout Investments Inc. (0.47%), AE Wealth Management LLC (0.07%), Cutler Group LP (0.00%) and Russell Investments Group Ltd. (0.04%). Company insiders that own Purple Innovation stock include Casey Kale Mcgarvey, Coliseum Capital Management, L, Craig Lee Phillips, John A Legg, Pano Anthos, Paul J Zepf, Tony Marion Pearce and Verdi Ray White III.
View institutional ownership trends for Purple Innovation

Which institutional investors are selling Purple Innovation stock?

PRPL stock was sold by a variety of institutional investors in the last quarter, including Scout Investments Inc., and Cutler Group LP. Company insiders that have sold Purple Innovation company stock in the last year include Casey Kale Mcgarvey, Coliseum Capital Management, L, and Pano Anthos.
View insider buying and selling activity for Purple Innovation
or view top insider-selling stocks.

Which institutional investors are buying Purple Innovation stock?

PRPL stock was bought by a variety of institutional investors in the last quarter, including AE Wealth Management LLC, and Russell Investments Group Ltd.. Company insiders that have bought Purple Innovation stock in the last two years include Casey Kale Mcgarvey, and Coliseum Capital Management, L.
View insider buying and selling activity for Purple Innovation
or or view top insider-buying stocks.

How do I buy shares of Purple Innovation?

Shares of PRPL can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include WeBull, Vanguard Brokerage Services, TD Ameritrade, E*TRADE, Robinhood, Fidelity, and Charles Schwab.
Compare Top Brokerages Here.

What is Purple Innovation's stock price today?

One share of PRPL stock can currently be purchased for approximately $8.59.

How much money does Purple Innovation make?

Purple Innovation has a market capitalization of $574.91 million and generates $648.47 million in revenue each year. The company earns $-236.87 million in net income (profit) each year or $0.06 on an earnings per share basis.

How many employees does Purple Innovation have?

Purple Innovation employs 1,600 workers across the globe.

What is Purple Innovation's official website?

The official website for Purple Innovation is www.purple.com.

Where are Purple Innovation's headquarters?

Purple Innovation is headquartered at 4100 N. CHAPEL RIDGE RD SUITE 200, LEHI UT, 84043.

How can I contact Purple Innovation?

Purple Innovation's mailing address is 4100 N. CHAPEL RIDGE RD SUITE 200, LEHI UT, 84043. The company can be reached via phone at (801) 756-2600 or via email at [email protected].

This page was last updated on 1/23/2022 by MarketBeat.com Staff


Premium Research Tools

MarketBeat All Access subscribers can access stock screeners, the Idea Engine, data export tools, research reports, and other premium tools.

Discover All Access

Market Data and Calendars

Looking for new stock ideas? Want to see which stocks are moving? View our full suite of financial calendars and market data tables, all for free.

View Market Data

Investing Education and Resources

Receive a free world-class investing education from MarketBeat. Learn about financial terms, types of investments, trading strategies and more.

Financial Terms
Details Here
MarketBeat - Stock Market News and Research Tools logo

MarketBeat empowers individual investors to make better trading decisions by providing real-time financial data and objective market analysis. Whether you’re looking for analyst ratings, corporate buybacks, dividends, earnings, economic reports, financials, insider trades, IPOs, SEC filings or stock splits, MarketBeat has the objective information you need to analyze any stock. Learn more about MarketBeat.

MarketBeat is accredited by the Better Business Bureau

© American Consumer News, LLC dba MarketBeat® 2010-2022. All rights reserved.
326 E 8th St #105, Sioux Falls, SD 57103 | U.S. Based Support Team at [email protected] | (844) 978-6257
MarketBeat does not provide personalized financial advice and does not issue recommendations or offers to buy stock or sell any security.

Our Accessibility Statement | Terms of Service | Do Not Sell My Information | RSS Feeds

© 2022 Market data provided is at least 10-minutes delayed and hosted by Barchart Solutions. Information is provided 'as-is' and solely for informational purposes, not for trading purposes or advice, and is delayed. To see all exchange delays and terms of use please see disclaimer. Fundamental company data provided by Zacks Investment Research.