PubMatic, Inc. is a cloud infrastructure and digital advertising technology company that operates a sell-side platform (SSP). Its technology helps publishers, mobile application developers and other digital content creators manage and monetize advertising inventory across websites, apps, connected television and other digital channels.
The company’s platform connects digital media sellers with advertisers and agencies through programmatic advertising, enabling the automated buying and selling of ad space. PubMatic provides tools for ad serving, yield management, audience and identity solutions, data activation, and commerce media, with the goal of helping clients improve monetization while supporting greater control and transparency in digital advertising transactions.
Founded in 2006, PubMatic is headquartered in Redwood City, California, and serves customers across North America, Europe, Asia-Pacific and other international markets. The company was co-founded by Rajeev Goel, who serves as chief executive officer, and Mukul Kumar. PubMatic became a publicly traded company on the Nasdaq in 2020 under the ticker symbol PUBM.
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