Ross Stores, Inc. (NASDAQ: ROST) is a leading off-price retailer offering a broad assortment of apparel, home fashions and footwear for women, men and children. The company operates two distinct store concepts: Ross Dress for Less, which targets value-conscious shoppers with brand-name and designer merchandise at discounted prices, and dd’s DISCOUNTS, which caters to budget-driven consumers and diverse cultural communities. Both banners leverage a flexible buying model to source inventory from a wide range of vendors, enabling the retailer to pass savings on to customers.
Founded in 1950 by Morris “Morrie” Ross in San Bruno, California, Ross Stores began as a small family enterprise before expanding into a major national chain. The company went public in 1985 and subsequently relocated its headquarters to Dublin, California. Under the leadership of President and Chief Executive Officer Barbara Rentler, who assumed the top executive role in 2014, Ross has pursued disciplined growth and operational efficiency, focusing on real estate expansion, supply-chain optimization and a streamlined organizational structure.
Today, Ross operates a network of stores across numerous states in the United States, serving a diverse customer base through a treasure-hunt shopping experience. The retailer’s off-price model relies on close relationships with manufacturers, wholesalers and department store chains, allowing Ross to acquire merchandise at substantial discounts and turn inventory rapidly. Store layouts emphasize high turnover and fresh arrivals, encouraging frequent visits and impulse purchases.
Looking ahead, Ross continues to explore new markets and refine its omnichannel capabilities, including enhancements to its digital presence and customer engagement initiatives. The company remains committed to delivering value through everyday low prices, while leveraging data analytics and vendor partnerships to maintain a competitive edge in the off-price retail sector.
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