Sleep Number (SNBR) Stock Price, News & Analysis

Company Overview

Sleep Number Corporation (NASDAQ: SNBR) is a Minneapolis‐based company specializing in the design, manufacture and retail of adjustable air mattresses and bedding products. The company’s flagship Sleep Number® bed features dual air chambers that allow each side of the mattress to be tailored to an individual’s preferred firmness, supported by integrated SleepIQ® technology. This proprietary monitoring system tracks biometric data such as heart rate, breathing and motion, delivering personalized sleep insights through a connected app.

Founded in 1987 as Select Comfort, the business pioneered adjustable air mattress technology and has since grown into a direct-to-consumer retailer. In 2017, Select Comfort formally adopted the Sleep Number name to align its corporate identity with its most-recognized brand. Sleep Number sells its products through a network of more than 500 Sleep Number® stores across the United States, as well as through e-commerce channels and a limited number of international distributors in Canada and Puerto Rico.

Beyond its flagship adjustable mattresses, Sleep Number’s product lineup includes a range of bedding essentials such as pillows, sheets and mattress accessories, all engineered to complement its sleep-enhancement platforms. The company emphasizes research and development in sleep science, collaborating with academic and clinical partners to refine its technology and broaden the applications of its data-driven solutions. Manufacturing and distribution operations are primarily based in North America, with supply-chain partnerships designed to support both retail and online fulfillment.

Under the leadership of President and CEO Shelly Ibach, Sleep Number continues to expand its retail footprint and digital offerings, aiming to deepen customer engagement through subscription services and enhanced bedside controls. The company’s strategic initiatives focus on elevating brand awareness, optimizing its omnichannel experience and leveraging sleep analytics to drive product innovation.

Key Stats

• Today's Range: $0.13 to $0.13
• 50-Day Range: $0.10 to $1.82
• 52-Week Range: $0.12 to $13.94
• Volume: N/A
• Average Volume: 74.10 million shs
• Market Capitalization: $2.88 million
• P/E Ratio: N/A
• Dividend Yield: N/A
• Price Target: $3.50
• Consensus Rating: Reduce

Sleep Number Stock Analysis - MarketRank™

Sleep Number scored higher than 54% of companies evaluated by MarketBeat. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 3.4 / 5
• Analyst Rating: Reduce

Consensus Rating

Sleep Number has received a consensus rating of Reduce. The company's average rating score is 1.50, and is based on no strong buy ratings, no buy ratings, 2 hold ratings, and 2 sell ratings.

Upside Potential

Sleep Number has a consensus price target of $3.50, representing about 2,700.0% upside from its current price of $0.13.

Amount of Analyst Coverage

Sleep Number has only been the subject of 3 research reports in the past 90 days.

Earnings and Valuation

• Score: 0.0 / 5
• Proj. Earnings Growth: N/A

Price to Earnings Ratio vs. the Market

The P/E ratio of Sleep Number is -0.02, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Earnings Ratio vs. Sector

The P/E ratio of Sleep Number is -0.02, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Short Interest

• Score: 4.0 / 5
• Short Interest Level: Healthy

Percentage of Shares Shorted

23.38% of the float of Sleep Number has been sold short.

Short Interest Ratio / Days to Cover

Sleep Number has a short interest ratio ("days to cover") of 0.13, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in Sleep Number has recently decreased by 15.29%, indicating that investor sentiment is improving significantly.

Dividend

• Score: 0.0 / 5
• Dividend Strength: N/A

Dividend Yield

Sleep Number does not currently pay a dividend.

Dividend Growth

Sleep Number does not have a long track record of dividend growth.

News and Social Media

• Score: 2.9 / 5
• News Sentiment: 1.67

News Sentiment

Sleep Number has a news sentiment score of 1.67. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a higher news sentiment than the 0.82 average news sentiment score of Consumer Discretionary companies.

News Coverage This Week

MarketBeat has tracked 2 news articles for Sleep Number this week, compared to 2 articles on an average week.

Search Interest

Only 1 people have searched for SNBR on MarketBeat in the last 30 days. This is a decrease of -92% compared to the previous 30 days.

MarketBeat Follows

Only 1 people have added Sleep Number to their MarketBeat watchlist in the last 30 days. This is a decrease of 0% compared to the previous 30 days.

Company Ownership

• Score: 1.6 / 5
• Insider Trading: Selling Shares

Insider Buying vs. Insider Selling

In the past three months, Sleep Number insiders have sold more of their company's stock than they have bought. Specifically, they have bought $0.00 in company stock and sold $696,779.00 in company stock.

Percentage Held by Insiders

3.60% of the stock of Sleep Number is held by insiders.

Percentage Held by Institutions

85.67% of the stock of Sleep Number is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

Company Calendar

• Last Earnings: 5/12/2026
• Today: 7/26/2026
• Next Earnings (Estimated): 7/29/2026
• Fiscal Year End: 12/31/2026

Industry, Sector and Symbol

• Stock Exchange: NASDAQ
• Sector: Consumer Discretionary
• Industry: FURNITURE
• Sub-Industry: Consumer Goods
• Current Symbol: NASDAQ:SNBR
• Previous Symbol: NASDAQ:SCSS
• CIK: 827187
• Web: www.sleepnumber.com
• Phone: (763) 551-7000
• Fax: 763-551-7123
• Employees: 3,133
• Year Founded: 1987

Price Target and Rating

• Average Price Target for Sleep Number: $3.50
• High Price Target: $5.00
• Low Price Target: $2.00
• Potential Upside/Downside: +2,700.0%
• Consensus Rating: Reduce
• Rating Score (0-4): 1.50
• Research Coverage: 4 Analysts

Profitability

• EPS (Trailing Twelve Months): ($7.56)
• Trailing P/E Ratio: N/A
• Forward P/E Ratio: N/A
• P/E Growth: N/A
• Net Income: -$131.96 million
• Net Margins: -12.98%
• Pretax Margin: -10.22%
• Return on Equity: N/A
• Return on Assets: -16.48%

Debt

• Debt-to-Equity Ratio: N/A
• Current Ratio: 0.15
• Quick Ratio: 0.07

Sales & Book Value

• Annual Sales: $1.34 billion
• Price / Sales: 0.00
• Cash Flow: N/A
• Price / Cash Flow: N/A
• Book Value: ($25.30) per share
• Price / Book: 0.00

Miscellaneous

• Outstanding Shares: 23,049,000
• Free Float: 22,219,000
• Market Cap: $2.88 million
• Optionable: Optionable
• Beta: 2.49