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NASDAQ:SOBR

SOBR Safe (SOBR) Stock Price, News & Analysis

SOBR Safe logo
$0.05 -0.01 (-9.84%)
As of 10/2/2026 03:32 PM Eastern

About SOBR Safe Stock (NASDAQ:SOBR)

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Key Stats

Today's Range
$0.03
▼
$0.07
50-Day Range
$0.05
▼
$0.61
52-Week Range
$0.03
▼
$3.97
Volume
39,284 shs
Average Volume
5.06 million shs
Market Capitalization
$266.66 thousand
P/E Ratio
N/A
Dividend Yield
N/A
Price Target
N/A
Consensus Rating
Sell

Company Overview

SOBR Safe, Inc. develops alcohol detection and monitoring technology designed to help organizations identify and respond to alcohol use. Its solutions are intended for applications where alcohol-related impairment or relapse presents safety, operational or compliance risks, including workplaces, transportation and fleet operations, treatment programs and other monitored environments.

The company’s product portfolio includes SOBRcheck, a touch-based alcohol detection system that analyzes alcohol in a person’s perspiration and can transmit results through connected software. SOBR Safe also offers SOBRsure, a wearable monitoring solution designed to provide continuous alcohol-use detection and related alerts through a connected platform.

SOBR Safe markets its technology as a non-invasive alternative to traditional breath-based testing, with applications that may include employee screening, ongoing monitoring and incident prevention. The company is based in the United States and focuses primarily on commercializing its connected alcohol-monitoring products.

AI Generated. May Contain Errors.

SOBR Safe Stock Analysis - MarketRank™

See Top-Rated MarketRank™ Stocks
11th Percentile Overall Score

SOBR MarketRank™: 

SOBR Safe scored higher than 11% of companies evaluated by MarketBeat. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

  • Consensus Rating

    SOBR Safe has received a consensus rating of Sell. The company's average rating score is 1.00, and is based on no strong buy ratings, no buy ratings, no hold ratings, and 1 sell rating.

  • Amount of Analyst Coverage

    SOBR Safe has only been the subject of 1 research reports in the past 90 days.

  • Read more about SOBR Safe's stock forecast and price target.
  • Price to Earnings Ratio vs. the Market

    The P/E ratio of SOBR Safe is -0.01, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

  • Price to Earnings Ratio vs. Sector

    The P/E ratio of SOBR Safe is -0.01, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

  • Price to Book Value per Share Ratio

    SOBR Safe has a P/B Ratio of 0.02. P/B Ratios below 1 indicate that a company could be undervalued with respect to its assets and liabilities.

  • Read more about SOBR Safe's valuation and earnings.
  • Percentage of Shares Shorted

    2.02% of the float of SOBR Safe has been sold short.
  • Short Interest Ratio / Days to Cover

    SOBR Safe has a short interest ratio ("days to cover") of 0.24, which is generally considered an acceptable ratio of short interest to trading volume.
  • Change versus previous month

    Short interest in SOBR Safe has recently increased by 23.64%, indicating that investor sentiment is decreasing significantly.
  • Dividend Yield

    SOBR Safe does not currently pay a dividend.

  • Dividend Growth

    SOBR Safe does not have a long track record of dividend growth.

  • News Sentiment

    SOBR Safe has a news sentiment score of 0.61. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a higher news sentiment than the 0.49 average news sentiment score of Technology companies.
  • News Coverage This Week

    MarketBeat has tracked 1 news article for SOBR Safe this week, compared to 1 article on an average week.
  • Search Interest

    Only 1 people have searched for SOBR on MarketBeat in the last 30 days. This is a decrease of 0% compared to the previous 30 days.
  • Insider Buying vs. Insider Selling

    In the past three months, SOBR Safe insiders have not sold or bought any company stock.

  • Percentage Held by Insiders

    0.13% of the stock of SOBR Safe is held by insiders.

  • Percentage Held by Institutions

    7.93% of the stock of SOBR Safe is held by institutions.

  • Read more about SOBR Safe's insider trading history.
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SOBR Stock News Headlines

SOBR Safe fissa l’assemblea annuale 2026 per il 2 novembre
Trump’s issues shocking Executive Order on U.S. Dollar
Three days into his second term, President Trump signed Executive Order 14178 a move the press barely covered. Buried inside is what some call the legal groundwork for the biggest change to American money in over a century, with a key Treasury vote potentially as soon as January 18. Ian King, Chief Strategist at Strategic Fortunes, breaks down what the order could mean for the dollar and the financial system.tc pixel
SOBR Safe, Inc.
See More Headlines

SOBR Stock Analysis - Frequently Asked Questions

SOBR Safe's stock was trading at $2.14 on January 1st, 2026. Since then, SOBR stock has decreased by 97.7% and is now trading at $0.0495.

SOBR Safe, Inc. (NASDAQ:SOBR) announced its earnings results on Friday, August, 14th. The company reported ($1.08) earnings per share (EPS) for the quarter, topping analysts' consensus estimates of ($220.00) by $218.92. The business earned $0.03 million during the quarter, compared to analyst estimates of $0.53 million. SOBR Safe had a negative net margin of 2,924.23% and a negative trailing twelve-month return on equity of 314.39%.

SOBR Safe shares reverse split on the morning of Wednesday, October 2nd 2024.The 1-110 reverse split was announced on Wednesday, October 2nd 2024. The number of shares owned by shareholders was adjusted after the market closes on Wednesday, October 2nd 2024. An investor that had 100 shares of stock prior to the reverse split would have 1 shares after the split.

SOBR Safe (SOBR) raised $12 million in an IPO on Thursday, April 28th 2022. The company issued 2,700,000 shares at $4.00-$5.00 per share. Alexander Capital, LP acted as the underwriter for the IPO and Revere Securities LLC was co-manager.

Shares of SOBR stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.

Based on aggregate information from My MarketBeat watchlists, some other companies that SOBR Safe investors own include Ford Motor (F), Meta Platforms (META), Walt Disney (DIS), CrowdStrike (CRWD), NVIDIA (NVDA), PayPal (PYPL) and

Company Calendar

Last Earnings
8/14/2026
Today
10/04/2026
Next Earnings (Estimated)
11/18/2026
Fiscal Year End
12/31/2026

Industry, Sector and Symbol

Stock Exchange
NASDAQ
Industry
Electronic Equipment, Instruments & Components
Sub-Industry
Electronic Equipment & Instruments
Current Symbol
NASDAQ:SOBR
CIK
1425627
Fax
N/A
Employees
9
Year Founded
N/A

Profitability

EPS (Trailing Twelve Months)
($5.35)
Trailing P/E Ratio
N/A
Forward P/E Ratio
N/A
P/E Growth
N/A
Net Income
-$8.95 million
Net Margins
-2,924.23%
Pretax Margin
-2,938.59%
Return on Equity
-314.39%
Return on Assets
-228.18%

Debt

Debt-to-Equity Ratio
N/A
Current Ratio
0.56
Quick Ratio
0.56

Sales & Book Value

Annual Sales
$354.65 thousand
Price / Sales
0.75
Cash Flow
N/A
Price / Cash Flow
N/A
Book Value
$2.61 per share
Price / Book
0.02

Miscellaneous

Outstanding Shares
5,387,000
Free Float
5,380,000
Market Cap
$266.66 thousand
Optionable
Not Optionable
Beta
1.31
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This page (NASDAQ:SOBR) was last updated on 10/4/2026 by MarketBeat.com Staff.
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