Go Pro

ContextLogic (WISH) Competitors

ContextLogic logo
$10.05 +0.11 (+1.11%)
As of 08/7/2026

WISH vs. JMIA, DIBS, BZUN, HOUR, and LITB

Should you buy ContextLogic stock or one of its competitors? MarketBeat compares ContextLogic with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with ContextLogic include Jumia Technologies (JMIA), 1stdibs.com (DIBS), Baozun (BZUN), Hour Loop (HOUR), and LightInTheBox (LITB). These companies are all part of the "broadline retail" industry.

How does ContextLogic compare to Jumia Technologies?

ContextLogic (NASDAQ:WISH) and Jumia Technologies (NYSE:JMIA) are both small-cap consumer discretionary companies, but which is the better investment? We will contrast the two businesses based on the strength of their dividends, profitability, risk, earnings, analyst recommendations, institutional ownership, valuation and media sentiment.

Jumia Technologies has a net margin of -30.79% compared to ContextLogic's net margin of -131.05%. ContextLogic's return on equity of -115.96% beat Jumia Technologies' return on equity.

Company Net Margins Return on Equity Return on Assets
ContextLogic-131.05% -115.96% -62.36%
Jumia Technologies -30.79%-198.26%-45.46%

46.0% of ContextLogic shares are held by institutional investors. Comparatively, 16.5% of Jumia Technologies shares are held by institutional investors. 8.2% of ContextLogic shares are held by company insiders. Comparatively, 1.9% of Jumia Technologies shares are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock will outperform the market over the long term.

Jumia Technologies has lower revenue, but higher earnings than ContextLogic.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
ContextLogic$287M0.85-$317M-$11.98N/A
Jumia Technologies$203.23M3.78-$61.55MN/AN/A

In the previous week, ContextLogic and ContextLogic both had 1 articles in the media. Jumia Technologies' average media sentiment score of 1.34 beat ContextLogic's score of -0.80 indicating that Jumia Technologies is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
ContextLogic
0 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Negative
Jumia Technologies
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Jumia Technologies has a consensus price target of $17.00, indicating a potential upside of 174.41%. Given Jumia Technologies' stronger consensus rating and higher probable upside, analysts plainly believe Jumia Technologies is more favorable than ContextLogic.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
ContextLogic
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00
Jumia Technologies
1 Sell rating(s)
0 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.60

ContextLogic has a beta of 2.09, suggesting that its share price is 109% more volatile than the broader market. Comparatively, Jumia Technologies has a beta of 2.47, suggesting that its share price is 147% more volatile than the broader market.

Summary

Jumia Technologies beats ContextLogic on 9 of the 13 factors compared between the two stocks.

How does ContextLogic compare to 1stdibs.com?

ContextLogic (NASDAQ:WISH) and 1stdibs.com (NASDAQ:DIBS) are both small-cap consumer discretionary companies, but which is the better stock? We will compare the two companies based on the strength of their risk, analyst recommendations, institutional ownership, media sentiment, valuation, dividends, earnings and profitability.

1stdibs.com has a net margin of -8.54% compared to ContextLogic's net margin of -131.05%. 1stdibs.com's return on equity of -8.97% beat ContextLogic's return on equity.

Company Net Margins Return on Equity Return on Assets
ContextLogic-131.05% -115.96% -62.36%
1stdibs.com -8.54%-8.97%-6.20%

1stdibs.com has lower revenue, but higher earnings than ContextLogic. 1stdibs.com is trading at a lower price-to-earnings ratio than ContextLogic, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
ContextLogic$287M0.85-$317M-$11.98N/A
1stdibs.com$89.62M1.91-$13.67M-$0.22N/A

ContextLogic has a beta of 2.09, meaning that its stock price is 109% more volatile than the broader market. Comparatively, 1stdibs.com has a beta of 0.8, meaning that its stock price is 20% less volatile than the broader market.

1stdibs.com has a consensus price target of $7.00, suggesting a potential upside of 37.80%. Given 1stdibs.com's stronger consensus rating and higher possible upside, analysts clearly believe 1stdibs.com is more favorable than ContextLogic.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
ContextLogic
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00
1stdibs.com
1 Sell rating(s)
0 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.00

46.0% of ContextLogic shares are held by institutional investors. Comparatively, 67.0% of 1stdibs.com shares are held by institutional investors. 8.2% of ContextLogic shares are held by insiders. Comparatively, 24.2% of 1stdibs.com shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

In the previous week, 1stdibs.com had 13 more articles in the media than ContextLogic. MarketBeat recorded 14 mentions for 1stdibs.com and 1 mentions for ContextLogic. 1stdibs.com's average media sentiment score of 0.54 beat ContextLogic's score of -0.80 indicating that 1stdibs.com is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
ContextLogic
0 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Negative
1stdibs.com
1 Very Positive mention(s)
2 Positive mention(s)
5 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive

Summary

1stdibs.com beats ContextLogic on 13 of the 16 factors compared between the two stocks.

How does ContextLogic compare to Baozun?

ContextLogic (NASDAQ:WISH) and Baozun (NASDAQ:BZUN) are both small-cap consumer discretionary companies, but which is the superior stock? We will contrast the two businesses based on the strength of their media sentiment, profitability, institutional ownership, earnings, risk, valuation, analyst recommendations and dividends.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
ContextLogic
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00
Baozun
1 Sell rating(s)
1 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.50

Baozun has a net margin of -1.80% compared to ContextLogic's net margin of -131.05%. Baozun's return on equity of 1.68% beat ContextLogic's return on equity.

Company Net Margins Return on Equity Return on Assets
ContextLogic-131.05% -115.96% -62.36%
Baozun -1.80%1.68%0.88%

46.0% of ContextLogic shares are held by institutional investors. Comparatively, 47.3% of Baozun shares are held by institutional investors. 8.2% of ContextLogic shares are held by company insiders. Comparatively, 59.2% of Baozun shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

ContextLogic has a beta of 2.09, indicating that its share price is 109% more volatile than the broader market. Comparatively, Baozun has a beta of 0.51, indicating that its share price is 49% less volatile than the broader market.

Baozun has higher revenue and earnings than ContextLogic. Baozun is trading at a lower price-to-earnings ratio than ContextLogic, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
ContextLogic$287M0.85-$317M-$11.98N/A
Baozun$1.42B0.12-$34.62M-$0.45N/A

In the previous week, Baozun had 3 more articles in the media than ContextLogic. MarketBeat recorded 4 mentions for Baozun and 1 mentions for ContextLogic. Baozun's average media sentiment score of -0.06 beat ContextLogic's score of -0.80 indicating that Baozun is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
ContextLogic
0 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Negative
Baozun
1 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Neutral

Summary

Baozun beats ContextLogic on 11 of the 14 factors compared between the two stocks.

How does ContextLogic compare to Hour Loop?

Hour Loop (NASDAQ:HOUR) and ContextLogic (NASDAQ:WISH) are both small-cap consumer discretionary companies, but which is the better business? We will contrast the two businesses based on the strength of their profitability, risk, dividends, earnings, institutional ownership, analyst recommendations, valuation and media sentiment.

0.3% of Hour Loop shares are held by institutional investors. Comparatively, 46.0% of ContextLogic shares are held by institutional investors. 95.0% of Hour Loop shares are held by insiders. Comparatively, 8.2% of ContextLogic shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

Hour Loop has higher earnings, but lower revenue than ContextLogic. ContextLogic is trading at a lower price-to-earnings ratio than Hour Loop, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Hour Loop$142.44M0.48$1.71M$0.0538.80
ContextLogic$287M0.85-$317M-$11.98N/A

In the previous week, Hour Loop and Hour Loop both had 1 articles in the media. Hour Loop's average media sentiment score of 0.00 beat ContextLogic's score of -0.80 indicating that Hour Loop is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Hour Loop
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
ContextLogic
0 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Negative

Hour Loop has a beta of 1.38, meaning that its share price is 38% more volatile than the broader market. Comparatively, ContextLogic has a beta of 2.09, meaning that its share price is 109% more volatile than the broader market.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Hour Loop
0 Sell rating(s)
1 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
2.00
ContextLogic
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00

Hour Loop has a net margin of 1.28% compared to ContextLogic's net margin of -131.05%. Hour Loop's return on equity of 25.29% beat ContextLogic's return on equity.

Company Net Margins Return on Equity Return on Assets
Hour Loop1.28% 25.29% 7.29%
ContextLogic -131.05%-115.96%-62.36%

Summary

Hour Loop beats ContextLogic on 9 of the 13 factors compared between the two stocks.

How does ContextLogic compare to LightInTheBox?

LightInTheBox (NYSE:LITB) and ContextLogic (NASDAQ:WISH) are both small-cap consumer discretionary companies, but which is the better investment? We will contrast the two businesses based on the strength of their dividends, media sentiment, earnings, institutional ownership, analyst recommendations, risk, valuation and profitability.

In the previous week, LightInTheBox and LightInTheBox both had 1 articles in the media. LightInTheBox's average media sentiment score of 0.00 beat ContextLogic's score of -0.80 indicating that LightInTheBox is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
LightInTheBox
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
ContextLogic
0 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Negative

LightInTheBox has higher earnings, but lower revenue than ContextLogic. ContextLogic is trading at a lower price-to-earnings ratio than LightInTheBox, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
LightInTheBox$224.32M0.26$8.28M$0.506.50
ContextLogic$287M0.85-$317M-$11.98N/A

56.8% of LightInTheBox shares are held by institutional investors. Comparatively, 46.0% of ContextLogic shares are held by institutional investors. 62.2% of LightInTheBox shares are held by company insiders. Comparatively, 8.2% of ContextLogic shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
LightInTheBox
1 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.00
ContextLogic
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00

LightInTheBox has a net margin of 4.07% compared to ContextLogic's net margin of -131.05%. ContextLogic's return on equity of -115.96% beat LightInTheBox's return on equity.

Company Net Margins Return on Equity Return on Assets
LightInTheBox4.07% -150.84% 13.92%
ContextLogic -131.05%-115.96%-62.36%

LightInTheBox has a beta of 0.03, meaning that its share price is 97% less volatile than the broader market. Comparatively, ContextLogic has a beta of 2.09, meaning that its share price is 109% more volatile than the broader market.

Summary

LightInTheBox beats ContextLogic on 9 of the 13 factors compared between the two stocks.

Get ContextLogic News Delivered to You Automatically

Sign up to receive the latest news and ratings for WISH and its competitors with MarketBeat's FREE daily newsletter.

Subscribe Now
SMS is currently available in Australia, Belgium, Canada, France, Germany, Ireland, Italy, New Zealand, the Netherlands, Singapore, South Africa, Spain, Switzerland, the United Kingdom, and the United States. By entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy.

New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding WISH and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip Chart

Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
Skip Chart

WISH vs. The Competition

MetricContextLogicBroadline Retail IndustryConsumer Discretionary SectorNASDAQ Exchange
Market Cap$245.20M$63.87B$13.44B$13.00B
Dividend YieldN/A2.26%53.98%10.20%
P/E Ratio-0.8418.7946.9025.19
Price / Sales0.855.4690.5678.19
Price / CashN/A24.9226.4850.72
Price / Book1.127.204.586.22
Net Income-$317M$2.02B$443.39M$342.66M
7 Day Performance3.75%3.35%2.06%4.41%
1 Month Performance12.29%5.05%2.79%-1.10%
1 Year Performance37.48%1.76%3.38%23.99%

ContextLogic Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
WISH
ContextLogic
N/A$10.05
+1.1%
N/A+35.8%$245.20M$287MN/A452
JMIA
Jumia Technologies
2.2102 of 5 stars
$6.10
+7.1%
$17.00
+178.9%
+7.0%$754.87M$188.93MN/A2,016
DIBS
1stdibs.com
2.2909 of 5 stars
$5.17
+4.2%
$7.00
+35.5%
+94.6%$182.30M$89.62MN/A310
BZUN
Baozun
1.3747 of 5 stars
$2.93
+0.9%
N/A+11.7%$169.97M$1.42BN/A6,762
HOUR
Hour Loop
0.8033 of 5 stars
$1.92
+4.3%
N/A+7.2%$67.57M$142.44M38.41180

Related Companies and Tools


This page (NASDAQ:WISH) was last updated on 8/9/2026 by MarketBeat.com Staff.
From Our Partners