Brunswick Corporation (NYSE:BC) is a marine recreation company that designs, manufactures and distributes products used in boating and related recreational activities. Its portfolio includes marine propulsion systems, boats, engines, electronics, boat control systems and other components, as well as parts and accessories.
The company’s marine businesses include Mercury Marine, which produces outboard, sterndrive and inboard engines, and a range of boat brands such as Boston Whaler, Sea Ray, Bayliner, Lund, Harris and Princecraft. Brunswick also supplies marine technologies and digital systems through brands including Navico Group, which develops marine electronics, navigation equipment, sonar and related products.
Brunswick traces its history to 1845, when it began as a manufacturer of billiard tables and later expanded into bowling, fitness and marine recreation. The company has focused primarily on the marine industry in recent years, serving boat manufacturers, dealers and consumers in North America and international markets. Its products are sold through marine dealers, distribution partners and other retail channels.
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