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Southwest Airlines (LUV) Stock Forecast, Price & News

-0.08 (-0.28%)
(As of 02:57 PM ET)
Today's Range
50-Day Range
52-Week Range
3.36 million shs
Average Volume
7.12 million shs
Market Capitalization
$16.94 billion
P/E Ratio
Dividend Yield
Price Target

Southwest Airlines MarketRank™ Forecast

Analyst Rating
2.18 Rating Score
29.1% Upside
$36.99 Price Target
Short Interest
3.51% of Shares Sold Short
Dividend Strength
Based on Four Factors
Upright™ Environmental Score
News Sentiment
0.62mentions of Southwest Airlines in the last 14 days
Based on 21 Articles This Week
Insider Trading
Proj. Earnings Growth
From $2.01 to $2.87 Per Share

Overall MarketRank

MarketRank is calculated as an average of available category scores, with extra weight given to analysis and valuation.

3.05 out of 5 stars

Transportation Sector

9th out of 114 stocks

Air Transportation, Scheduled Industry

3rd out of 17 stocks

LUV stock logo

About Southwest Airlines (NYSE:LUV) Stock

Founded in 1971, Southwest Airlines Co. is one of the world's most respected and awarded airlines. The company is known for offering customers great value and excellent service. Currently, Southwest Airlines Co. services 121 airports in 11 countries. The year 2021 marked the company's 51st anniversary, and it continues to work toward democratizing the sky by providing a reliable, low-cost air travel experience. More air travelers flying nonstop in the U.S. fly Southwest Airlines Co. than any other major airline. 

Southwest Airlines operates a large fleet of 771 Boeing 737 aircraft, making it the largest owner and operator of 737s in the world. It has traditionally only flown Boeing 737s, though it has leased other Boeing models for profitability and route testing. Southwest Airlines Co.'s fleet serves 121 destinations in 42 states, the District of Columbia and the Commonwealth of Puerto Rico, as well as in 10 other countries, including Mexico, the Caribbean and Central America.

Southwest Airlines Co. is based in Dallas and is famous for its employee-first corporate culture. The company has maintained an unprecedented record of no involuntary furloughs or layoffs in its 51-year history, providing employees stability and pride in their employer. Southwest Airlines Co. has led the industry with 47 consecutive years of profitability and growth.

Southwest Airlines Co. uses humor in its marketing, with slogans like "Love Is Still Our Field," "The Somebody Else Up There Who Loves You," "Just Plane Smart" and "You're Now Free to Move About the Country." To increase customer loyalty, the company launched a rewards program in 2011 that awards points for flights, hotel stays, car rentals and purchases at partner retailers, which consumers can redeem for free flights.

Southwest Airlines Co. has significantly influenced other low-cost carriers and the aviation industry as a whole. Its competitive strategy is to increase aircraft and employee productivity to reduce turnaround time at the gate. Ryanair and EasyJet have mirrored this rolling hub or point-to-point network strategy. 

Southwest has also had a lot of industry influence through its lobbying efforts, primarily to lobby against the development of high-speed rail systems in favor of providing more point-to-point flights between major cities. However, in recent years, Southwest Airlines Co. has been affected by customer lawsuits, flight delays and cancelations and system disruptions due to not investing in newer technologies.

Southwest Airlines Co. has provided value to its shareholders for many years, having returned more than $12.9 billion through stock repurchases and dividends as of March 2020. However, in the first quarter of 2020, the company had to suspend its dividend payments due to the uncertain market and COVID-19. On December 6, 2022, the board of directors decided to reinstate its quarterly cash dividend at 18 cents per share. This reinstated dividend equaled the expected dividend when it disappeared in 2020.

Southwest Airlines Co. is a leader in the aviation industry, providing great customer service, hospitality, employee stability and value to its shareholders.

LUV Price History

LUV Stock News Headlines

Southwest, American Descend as Delta, United in Holding Pattern (LUV)
The airline industry is grappling with soaring fuel costs, but Delta, United, and Panama's Copa are getting support at or above their 200-day moving averages.
Investigators say a blocked radio transmission led to a June close call between planes in San Diego
Investigators say a blocked radio transmission caused a close call between two passenger planes in San Diego in June
Wall Street Legend Warns "Mass Bank Run" is Coming
Man who predicted 2023 bank run warns it could soon get worse. Get out of cash and into a new vehicle 50 years in the making. Click here to learn more.
Will Airline Stocks Recover? What is the Outlook? (LUV)
Will airline stock recover from pre-pandemic highs — ever? Learn more about the various airlines and how they’ve handled the recovery in a complex environment.
Airline ETFs: What They Are and How to Invest (LUV)
Should you invest in an airline ETF? Do they fit your portfolio? Learn the tips and tricks of investing in airline ETFs with MarketBeat.
Is American Airlines a Good Stock to Buy? (LUV)
Is American Airlines a good stock to buy? Here’s an analysis of the nation’s largest airline carrier to help you decide if American Airlines is a buy or sell.
How to Buy Southwest Airlines Stock
Should you buy Southwest stock? Learn more about purchasing the low-cost airline and how to invest in Southwest Airlines.
10 Best Airline Stocks to Buy (LUV)
The airline industry has seen tumultuous times over the past few years, so should you invest? Learn more about the best airline stock to buy on MarketBeat.
His system isolated NVIDIA - Here's His Next Buy.
Most investors don't know the truth about A.I. 50-year Wall Street Insider Marc Chaikin reveals what you should be doing to profit. Learn more here.
Airline Stocks - Top Airline Stocks to Buy Now (LUV)
Airline stocks have historically been viewed as a bad investment, and it was the rare stock advisor who would suggest investing in the airline industry, but a growing number of passengers combined with more streamlined strategies have created more potential for the airline industry. Airline stocks may not be the biggest stock gainers, best growth stocks, or most active stocks, on Wall Street but they may still have a place in your portfolio. Though the last ten years may have made airline stocks look like a good investment, it’s also important to keep in mind that airline stocks may not perform as well during recessions, which have historically been difficult for airlines. For the time being, airline stocks have the potential to be a good investment as part of a diversified portfolio.
American, United, and Southwest passengers need to know this
Southwest Airlines Co (LUV): A Turbulent Flight Ahead?
Check Out What Whales Are Doing With LUV
Southwest Airlines 'very prepared' for winter - CEO
Southwest Airlines (NYSE:LUV) Shares Gap Down After Analyst Downgrade
See More Headlines
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LUV Company Calendar

Ex-Dividend for 7/12 Dividend
Dividend Payable
Last Earnings
Ex-Dividend for 9/27 Dividend
Dividend Payable
Next Earnings (Confirmed)
Fiscal Year End

Industry, Sector and Symbol

Air transportation, scheduled
Year Founded

Price Target and Rating

Average Stock Price Forecast
High Stock Price Forecast
Low Stock Price Forecast
Forecasted Upside/Downside
Consensus Rating
Rating Score (0-4)
Research Coverage
17 Analysts


Net Income
$539 million
Pretax Margin


Sales & Book Value

Annual Sales
$23.81 billion
Cash Flow
$3.45 per share
Book Value
$18.00 per share


Free Float
Market Cap
$16.99 billion

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Key Executives

  • Mr. Gary C. Kelly (Age 68)
    Exec. Chairman
  • Mr. Robert E. Jordan (Age 62)
    CEO, Pres & Director
  • Ms. Tammy  RomoMs. Tammy Romo (Age 61)
    Exec. VP & CFO
  • Mr. Andrew M. WattersonMr. Andrew M. Watterson (Age 56)
    Chief Operating Officer
    Comp: $1.14M
  • Mr. Mark R. Shaw (Age 60)
    Exec. VP, Chief Legal & Regulatory Officer and Corp. Sec.
    Comp: $953.96k
  • Mr. Ray Schuster
    Managing Director of Accounting & Financial Reporting
  • Mr. Thomas Merritt
    VP of Technology – Infrastructure & Services and CTO
  • Ms. Lauren Woods
    Sr. VP of Technology & Chief Information Officer
  • Ms. Linda Burke Rutherford (Age 56)
    Chief Admin. & Communications Officer
  • Mr. Dave Harvey
    VP & Chief Sales Officer

LUV Stock - Frequently Asked Questions

Should I buy or sell Southwest Airlines stock right now?

17 Wall Street equities research analysts have issued "buy," "hold," and "sell" ratings for Southwest Airlines in the last year. There are currently 2 sell ratings, 10 hold ratings and 5 buy ratings for the stock. The consensus among Wall Street equities research analysts is that investors should "hold" LUV shares. A hold rating indicates that analysts believe investors should maintain any existing positions they have in LUV, but not buy additional shares or sell existing shares.
View LUV analyst ratings
or view top-rated stocks.

What is Southwest Airlines' stock price forecast for 2023?

17 analysts have issued twelve-month price targets for Southwest Airlines' stock. Their LUV share price forecasts range from $25.00 to $55.00. On average, they expect the company's stock price to reach $36.99 in the next year. This suggests a possible upside of 29.6% from the stock's current price.
View analysts price targets for LUV
or view top-rated stocks among Wall Street analysts.

How have LUV shares performed in 2023?

Southwest Airlines' stock was trading at $33.67 on January 1st, 2023. Since then, LUV shares have decreased by 15.3% and is now trading at $28.53.
View the best growth stocks for 2023 here

When is Southwest Airlines' next earnings date?

The company is scheduled to release its next quarterly earnings announcement on Thursday, October 26th 2023.
View our LUV earnings forecast

How can I listen to Southwest Airlines' earnings call?

Southwest Airlines will be holding an earnings conference call on Thursday, October 26th at 12:30 PM Eastern. Interested parties can register for or listen to the call using this link.

How were Southwest Airlines' earnings last quarter?

Southwest Airlines Co. (NYSE:LUV) announced its quarterly earnings data on Thursday, July, 27th. The airline reported $1.09 earnings per share for the quarter, topping analysts' consensus estimates of $1.08 by $0.01. The airline earned $7.04 billion during the quarter, compared to the consensus estimate of $6.98 billion. Southwest Airlines had a trailing twelve-month return on equity of 5.81% and a net margin of 2.31%. The company's quarterly revenue was up 4.6% compared to the same quarter last year. During the same period in the previous year, the company earned $1.30 EPS.
Read the conference call transcript

How often does Southwest Airlines pay dividends? What is the dividend yield for Southwest Airlines?

Southwest Airlines declared a quarterly dividend on Wednesday, August 2nd. Investors of record on Wednesday, September 6th will be paid a dividend of $0.18 per share on Wednesday, September 27th. This represents a $0.72 dividend on an annualized basis and a dividend yield of 2.52%. The ex-dividend date of this dividend is Tuesday, September 5th.
Read our dividend analysis for LUV

Is Southwest Airlines a good dividend stock?

Southwest Airlines (NYSE:LUV) pays an annual dividend of $0.72 per share and currently has a dividend yield of 2.49%. The dividend payout ratio is 81.82%. Payout ratios above 75% are not desirable because they may not be sustainable. Based on earnings estimates, LUV will have a dividend payout ratio of 25.09% next year. This indicates that the company will be able to sustain or increase its dividend.
Read our dividend analysis for LUV.

What is Gary C. Kelly's approval rating as Southwest Airlines' CEO?

1,507 employees have rated Southwest Airlines Chief Executive Officer Gary C. Kelly on Glassdoor.com. Gary C. Kelly has an approval rating of 94% among the company's employees. This puts Gary C. Kelly in the top 30% of approval ratings compared to other CEOs of publicly-traded companies.

What other stocks do shareholders of Southwest Airlines own?

Based on aggregate information from My MarketBeat watchlists, some companies that other Southwest Airlines investors own include Delta Air Lines (DAL), NVIDIA (NVDA), Walt Disney (DIS), Boeing (BA), Bank of America (BAC), AT&T (T), Tesla (TSLA), Alibaba Group (BABA), Micron Technology (MU) and Netflix (NFLX).

What is Southwest Airlines' stock symbol?

Southwest Airlines trades on the New York Stock Exchange (NYSE) under the ticker symbol "LUV."

Who are Southwest Airlines' major shareholders?

Southwest Airlines' stock is owned by a variety of institutional and retail investors. Top institutional investors include Bank Julius Baer & Co. Ltd Zurich (4.91%), Capital World Investors (2.55%), Geode Capital Management LLC (2.10%), Artisan Partners Limited Partnership (1.85%), Provident Trust Co. (1.21%) and U S Global Investors Inc. (0.95%). Insiders that own company stock include Andrew M Watterson, De Ven Michael G Van, Gregory D Wells, John T Montford, Ryan C Green, Tammy Romo, Thomas M Nealon and Thomas W Gilligan.
View institutional ownership trends

How do I buy shares of Southwest Airlines?

Shares of LUV stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include WeBull, Vanguard Brokerage Services, TD Ameritrade, E*TRADE, Robinhood, Fidelity, and Charles Schwab.
Compare Top Brokerages Here.

What is Southwest Airlines' stock price today?

One share of LUV stock can currently be purchased for approximately $28.53.

How much money does Southwest Airlines make?

Southwest Airlines (NYSE:LUV) has a market capitalization of $16.99 billion and generates $23.81 billion in revenue each year. The airline earns $539 million in net income (profit) each year or $0.88 on an earnings per share basis.

How many employees does Southwest Airlines have?

The company employs 66,656 workers across the globe.

Does Southwest Airlines have any subsidiaries?
The following companies are subsidiares of Southwest Airlines: AirTran Airways, AirTran Airways 717 Leasing Corporation, AirTran Airways Inc., AirTran Holdings LLC, Morris Air, Southwest Jet Fuel Co., TranStar Airlines, and Triple Crown Assurance Co..
Read More
How can I contact Southwest Airlines?

Southwest Airlines' mailing address is 2702 LOVE FIELD DRIVE P O BOX 36611, DALLAS TX, 75235. The official website for the company is www.southwest.com. The airline can be reached via phone at (214) 792-4000 or via fax at 214-792-5015.

This page (NYSE:LUV) was last updated on 9/21/2023 by MarketBeat.com Staff

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