Polaris (PII) Stock Price, News & Analysis

Company Overview

Polaris Inc., founded in 1954 and headquartered in Medina, Minnesota, is a diversified manufacturer of powersports vehicles and related products. Initially gaining prominence with its snowmobiles, Polaris expanded its portfolio over the decades to include all-terrain vehicles (ATVs), side-by-side off-road vehicles, and motorcycles. The company’s legacy in recreational and utility vehicle innovation stems from early engineering breakthroughs that established Polaris as a leading name in off-road mobility.

Today, Polaris offers a broad range of products under well-known brands such as Polaris RANGER and POLARIS SPORTSMAN for utility and recreation markets, Slingshot three-wheel roadsters for on-road enthusiasts, and the Indian Motorcycle brand for premium two-wheeled touring and cruiser segments. Its portfolio also encompasses electric and hybrid propulsion prototypes, reflecting a strategic focus on emerging powertrain technologies. Aftermarket parts, accessories and apparel further support customer engagement and brand loyalty across global markets.

Polaris serves customers in more than 100 countries, with major markets in North America and Europe and growing footprints in Asia Pacific and Latin America. The company operates manufacturing facilities in the United States, Mexico, Norway, South Korea and Italy, supported by regional distribution centers to ensure timely delivery of vehicles and aftermarket products. Polaris’s global supply chain emphasizes lean manufacturing and sustainability, with ongoing investments in advanced materials and digital production techniques.

Led by Chief Executive Officer Scott W. Wine, Polaris continues to pursue strategic partnerships and technology-driven growth initiatives. The company’s leadership team focuses on expanding its commercial vehicle offerings, enhancing digital customer services and exploring new mobility solutions. With a history spanning nearly seven decades, Polaris remains committed to innovation in design, performance and rider experience across its diverse portfolio of powersports and recreational products.

Key Stats

• Today's Range: $58.25 to $60.27
• 50-Day Range: $40.70 to $59.46
• 52-Week Range: $30.92 to $86.51
• Volume: 1.24 million shs
• Average Volume: 1.30 million shs
• Market Capitalization: $3.32 billion
• P/E Ratio: N/A
• Dividend Yield: 4.53%
• Price Target: $48.33
• Consensus Rating: Hold

Polaris Stock Analysis - MarketRank™

Polaris scored higher than 73% of companies evaluated by MarketBeat, and ranked 23rd out of 83 stocks in the auto/tires/trucks sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 2.0 / 5
• Analyst Rating: Hold

Consensus Rating

Polaris has received a consensus rating of Hold. The company's average rating score is 2.00, and is based on 1 buy rating, 12 hold ratings, and 1 sell rating.

Downside Risk

Polaris has a consensus price target of $48.33, representing about 18.3% downside from its current price of $59.14.

Amount of Analyst Coverage

Polaris has been the subject of 6 research reports in the past 90 days, demonstrating strong analyst interest in this stock.

Earnings and Valuation

• Score: 1.9 / 5
• Proj. Earnings Growth: 157.66%

Earnings Growth

Earnings for Polaris are expected to grow by 157.66% in the coming year, from $1.11 to $2.86 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of Polaris is -31.46, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Earnings Ratio vs. Sector

The P/E ratio of Polaris is -31.46, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Book Value per Share Ratio

Polaris has a P/B Ratio of 2.55. P/B Ratios below 3 indicates that a company is reasonably valued with respect to its assets and liabilities.

Short Interest

• Score: 3.0 / 5
• Short Interest Level: Healthy

Percentage of Shares Shorted

15.18% of the float of Polaris has been sold short.

Short Interest Ratio / Days to Cover

Polaris has a short interest ratio ("days to cover") of 5.

Change versus previous month

Short interest in Polaris has recently decreased by 6.57%, indicating that investor sentiment is improving significantly.

Dividend

• Score: 3.3 / 5
• Dividend Strength: Strong

Dividend Leadership

Polaris is a leading dividend payer. It pays a dividend yield of 4.62%, putting its dividend yield in the top 25% of dividend-paying stocks.

Dividend Growth

Polaris has been increasing its dividend for 30 years.

Dividend Sustainability

Based on EPS estimates, Polaris will have a dividend payout ratio of 93.71% in the coming year. This indicates that Polaris may not be able to sustain their current dividend.

Sustainability and ESG

• Score: 0.0 / 5
• Environmental Score: -4.51

Percentage of Shares Shorted

15.18% of the float of Polaris has been sold short.

Short Interest Ratio / Days to Cover

Polaris has a short interest ratio ("days to cover") of 5.

Change versus previous month

Short interest in Polaris has recently decreased by 6.57%, indicating that investor sentiment is improving significantly.

News and Social Media

• Score: 2.9 / 5
• News Sentiment: 1.20

News Sentiment

Polaris has a news sentiment score of 1.20. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a higher news sentiment than the 0.73 average news sentiment score of Auto/Tires/Trucks companies.

News Coverage This Week

MarketBeat has tracked 8 news articles for Polaris this week, compared to 11 articles on an average week.

Search Interest

Only 6 people have searched for PII on MarketBeat in the last 30 days. This is a decrease of -40% compared to the previous 30 days.

MarketBeat Follows

6 people have added Polaris to their MarketBeat watchlist in the last 30 days. This is an increase of 500% compared to the previous 30 days.

Company Ownership

• Score: 1.7 / 5
• Insider Trading: N/A

Insider Buying vs. Insider Selling

In the past three months, Polaris insiders have not sold or bought any company stock.

Percentage Held by Insiders

Only 3.12% of the stock of Polaris is held by insiders.

Percentage Held by Institutions

88.06% of the stock of Polaris is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

PII Stock Analysis - Frequently Asked Questions

How have PII shares performed this year?

Polaris' stock was trading at $57.62 at the start of the year. Since then, PII shares have increased by 2.6% and is now trading at $59.1360.

How were Polaris' earnings last quarter?

Polaris Inc. (NYSE:PII) posted its quarterly earnings data on Tuesday, July, 29th. The company reported $0.40 EPS for the quarter, beating analysts' consensus estimates of $0.05 by $0.35. The company's quarterly revenue was down 5.5% compared to the same quarter last year.
Read the conference call transcript.

Does Polaris have any subsidiaries?

Polaris subsidiaries include these companies: Larson Boats LLC, Larson Escape, LarsonFX, Striper, WSI Industries, Boat Holdings, Transamerican Auto Parts, and others.

Who are Polaris' major shareholders?

Polaris' top institutional investors include State Street Corp (5.58%), RWWM Inc. (4.27%), AQR Capital Management LLC (3.12%) and Geode Capital Management LLC (2.33%). Insiders that own company stock include Michael T Speetzen, Robert Paul Mack, Michael D Dougherty, Dougherty Lucy Clark, James P Williams and Kevin M Farr.
View institutional ownership trends.

How do I buy shares of Polaris?

Shares of PII stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.

What other stocks do shareholders of Polaris own?

Based on aggregate information from My MarketBeat watchlists, some other companies that Polaris investors own include Chevron (CVX), Pfizer (PFE), NVIDIA (NVDA), Johnson & Johnson (JNJ), Meta Platforms (META), Salesforce (CRM) and Home Depot (HD).

Company Calendar

• Record date for 6/16 Dividend: 6/02/2025
• Ex-Dividend for 6/16 Dividend: 6/02/2025
• Dividend Payable: 6/16/2025
• Last Earnings: 7/29/2025
• Record date for 9/15 Dividend: 9/02/2025
• Ex-Dividend for 9/15 Dividend: 9/02/2025
• Today: 9/05/2025
• Dividend Payable: 9/15/2025
• Next Earnings (Estimated): 10/28/2025
• Fiscal Year End: 12/31/2025

Industry, Sector and Symbol

• Stock Exchange: NYSE
• Sector: Auto/Tires/Trucks
• Industry: AUTO - DOMESTIC
• Sub-Industry: Leisure Products
• Current Symbol: NYSE:PII
• CIK: 931015
• Web: www.polaris.com
• Phone: (763) 542-0500
• Fax: 763-542-0599
• Employees: 15,000
• Year Founded: 1954

Price Target and Rating

• Average Price Target for Polaris: $48.33
• High Price Target: $80.00
• Low Price Target: $27.00
• Potential Upside/Downside: -18.3%
• Consensus Rating: Hold
• Rating Score (0-4): 2.00
• Research Coverage: 14 Analysts

Profitability

• EPS (Trailing Twelve Months): ($1.88)
• Trailing P/E Ratio: N/A
• Forward P/E Ratio: 53.28
• P/E Growth: N/A
• Net Income: $110.80 million
• Net Margins: -1.57%
• Pretax Margin: -1.70%
• Return on Equity: 5.16%
• Return on Assets: 1.19%

Debt

• Debt-to-Equity Ratio: 1.17
• Current Ratio: 1.04
• Quick Ratio: 0.37

Sales & Book Value

• Annual Sales: $7.18 billion
• Price / Sales: 0.46
• Cash Flow: $8.62 per share
• Price / Cash Flow: 6.86
• Book Value: $23.20 per share
• Price / Book: 2.55

Miscellaneous

• Outstanding Shares: 56,220,000
• Free Float: 54,471,000
• Market Cap: $3.32 billion
• Optionable: Optionable
• Beta: 1.08