PROS Holdings, Inc. (NYSE:PRO) is a software company specializing in AI-powered solutions for price optimization, revenue management and digital commerce. Since its founding in 1985, PROS has focused on helping B2B and B2C organizations modernize their selling processes by transforming complex pricing and quoting challenges into automated, data-driven workflows. The company’s cloud-native platform leverages machine learning to deliver dynamic pricing guidance, real-time revenue insights and streamlined configure-price-quote (CPQ) capabilities.
PROS’s flagship product suite includes price optimization and management, CPQ, sales analytics, e-commerce and revenue management applications. Each module is designed to integrate seamlessly with leading ERP and CRM systems, enabling sales and revenue teams to make smarter decisions at the point of transaction. Professional services, consulting and training offerings support customers through implementation, change management and ongoing optimization.
With headquarters in Houston, Texas and additional offices in North America, Europe, Asia-Pacific and Latin America, PROS serves a diverse customer base spanning industries such as manufacturing, distribution, high technology, travel and hospitality. The company partners with global system integrators, technology vendors and channel partners to deliver tailored solutions that address regional market dynamics and industry-specific requirements.
PROS is led by a seasoned executive team with deep expertise in enterprise software and revenue-management disciplines. Chief Executive Officer Andrés Reiner brings over two decades of experience in data-driven decision platforms, having held previous leadership roles at FICO and Salesforce. Under Reiner’s direction, the company continues to invest in AI research and global expansion to help organizations capture revenue opportunities and enhance customer experiences.
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