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Rogers Communication (RCI) Stock Forecast & Price Target

Rogers Communication logo
$36.84 -0.68 (-1.82%)
Closing price 03:59 PM Eastern
Extended Trading
$36.88 +0.04 (+0.12%)
As of 05:24 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more.

Rogers Communication - Analysts' Recommendations and Stock Price Forecast (2026)

Consensus Rating

Sell
1
Hold
3
Buy
5

Based on 9 Wall Street analysts who have issued ratings for Rogers Communication in the last 12 months, the stock has a consensus rating of "Hold." Out of the 9 analysts, 1 has given a sell rating, 3 have given a hold rating, and 5 have given a buy rating for RCI.

Consensus Price Target

$36.00
-2.27% Downside
According to the 9 analysts' twelve-month price targets for Rogers Communication, the average price target is $36.00. The highest price target for RCI is $36.00, while the lowest price target for RCI is $36.00. The average price target represents a forecasted downside of -2.27% from the current price of $36.84.
MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.
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RCI Analyst Ratings Over Time

TypeCurrent Forecast
9/8/25 to 9/8/26
1 Month Ago
8/9/25 to 8/9/26
3 Months Ago
6/10/25 to 6/10/26
1 Year Ago
9/8/24 to 9/8/25
Strong Buy
0 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
Buy
5 Buy rating(s)
5 Buy rating(s)
4 Buy rating(s)
3 Buy rating(s)
Hold
3 Hold rating(s)
3 Hold rating(s)
4 Hold rating(s)
3 Hold rating(s)
Sell
1 Sell rating(s)
1 Sell rating(s)
1 Sell rating(s)
1 Sell rating(s)
Consensus Price Target$36.00$36.00$36.00$59.00
Forecasted Upside-2.27% Downside4.48% Upside-6.81% Downside65.08% Upside
Consensus RatingHoldHoldHoldHold

RCI Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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RCI Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
Skip Chart and View Analyst Price Target HistorySkip Chart & View Price History Table

Rogers Communication Stock vs. The Competition

TypeRogers CommunicationCommunication Services CompaniesBroader Market
Consensus Rating Score
2.44
2.05
2.53
Consensus RatingHoldHoldModerate Buy
Predicted Upside-2.27% Downside137.46% Upside15.34% Upside
News Sentiment Rating
Neutral News

See Recent RCI News
Positive News
Positive News
DateBrokerageAnalystActionRatingPrice TargetReport Date
Upside/Downside
Details
8/14/2026
Weiss Ratings logo
Weiss Ratings
5 of 5 stars
 UpgradeHold (C-)Hold (C)
7/23/2026
TD Securities logo
TD Securities
3 of 5 stars
 Reiterated RatingBuy
7/16/2026
Barclays PLC logo
Barclays
3 of 5 stars
Lauren Bonham
Lauren Bonham
Not Rated
Lower TargetEqual Weight$37.00 ➝ $36.00+6.40%
7/15/2026 Initiated CoverageOutperform
7/7/2026 Reiterated RatingOutperform
4/23/2026 Reiterated RatingHold
1/30/2026 Reiterated RatingBuy
1/13/2026 Reiterated RatingOutperform
12/10/2025 Reiterated RatingUnderweight
7/2/2025 Reiterated RatingOutperform
4/4/2025UpgradeHoldBuy
1/14/2025 DowngradeBuyNeutral

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Tuesday at 05:37 PM ET.


Should I Buy Rogers Communication Stock? RCI Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Friday, September 4, 2026. Please send any questions or comments about these Rogers Communication pros and cons to contact@marketbeat.com.

Rogers Communication
Bull Case

green Wall Street bull icon

Here are some ways that investors could benefit from investing in Rogers Communications Inc.:

  • The company recently secured a 12-year sublicensing agreement with Quebecor for French-language national NHL games, which provides long-term revenue stability and strengthens its media portfolio by ensuring exclusive rights to high-profile sports content for the 2026-27 season and beyond.
  • Rogers Communications Inc. is currently trading at $37.50, which is below its 52-week high of $41.14, offering a potential entry point for investors given the stock's low beta of 0.66, which suggests lower volatility compared to the broader market.
  • The stock offers a dividend yield of 3.81%, providing a steady income stream for investors, supported by a payout ratio of 17.51% which indicates the company retains a significant portion of its earnings for reinvestment and growth.
  • Recent earnings results showed the company beat consensus estimates with $0.83 in earnings per share compared to the expected $0.80, and revenue grew 7.6% year-over-year to $3.95 billion, demonstrating strong operational performance and top-line growth.
  • Rogers Communications Inc. has a low P/E ratio of 4.53, which is significantly below the market average, suggesting the stock may be undervalued relative to its earnings potential, especially as analysts maintain a consensus rating of Hold with a price target of $36.00.

Rogers Communication
Bear Case

red Wall Street bear icon

Investors should be bearish about investing in Rogers Communications Inc. for these reasons:

  • The consensus price target from analysts is $36.00, which is lower than the current stock price of $37.50, suggesting that the stock may be overvalued in the short term and there is limited upside potential according to current market expectations.
  • Short interest has increased significantly, with shares shorted rising to 16,954,799 in the most recent period, representing a 23.17% month-over-month increase, which indicates growing bearish sentiment among traders who expect the stock price to decline.
  • The company has a high debt-to-equity ratio of 1.54, which means it carries a substantial amount of debt relative to its equity, potentially increasing financial risk and limiting its ability to take on additional leverage for future investments.
  • Rogers Communications Inc. has a current ratio of 0.55 and a quick ratio of 0.51, both of which are below 1.0, indicating that the company may face challenges in meeting its short-term obligations with its liquid assets, which could be a concern for investors focused on financial stability.
  • The stock has a consensus rating of Hold from nine research firms, with only five Buy ratings and three Hold ratings, suggesting that analysts are not strongly bullish on the stock's future performance and are cautious about recommending it for purchase.

RCI Forecast - Frequently Asked Questions

According to the research reports of 9 Wall Street equities research analysts, the average twelve-month stock price forecast for Rogers Communication is $36.00, with a high forecast of $36.00 and a low forecast of $36.00.

9 Wall Street research analysts have issued "buy," "hold," and "sell" ratings for Rogers Communication in the last twelve months. There is currently 1 sell rating, 3 hold ratings and 5 buy ratings for the stock. The consensus among Wall Street research analysts is that investors should "hold" RCI shares. A hold rating indicates that analysts believe investors should maintain any existing positions they have in RCI, but not buy additional shares or sell existing shares.

According to analysts, Rogers Communication's stock has a predicted downside of -2.27% based on their 12-month stock forecasts.

Over the previous 90 days, Rogers Communication's stock had 1 upgrade and 1 downgrade by analysts.

Rogers Communication has been rated by research analysts at Barclays, Raymond James Financial, Scotiabank, TD Securities, and Weiss Ratings in the past 90 days.

Analysts like Rogers Communication more than other "communication services" companies. The consensus rating score for Rogers Communication is 2.44 while the average consensus rating score for "communication services" companies is 2.05. Learn more on how RCI compares to other companies.


MarketBeat monitors more than a dozen sources for Rogers Communication analyst ratings, with the most recent rating issued on 8/14/2026.
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