Rollins (ROL) Stock Price, News & Analysis

Company Overview

Rollins, Inc. is a global provider of pest and wildlife control services. The company serves residential and commercial customers with solutions for common pests, including insects, rodents, termites, bedbugs and mosquitoes. Its services also include wildlife management, sanitation and related specialty treatments.

Rollins operates through a portfolio of well-known brands, including Orkin, Terminix, HomeTeam Pest Defense and Critter Control. These brands provide recurring pest prevention, inspections, extermination, termite control and other property protection services to homeowners, businesses and institutions.

Founded in 1948 and headquartered in Atlanta, Georgia, Rollins has expanded its operations across the United States and into international markets. The company’s services are delivered through company-operated branches and a network of independently operated businesses and franchise locations.

Rollins is led by Jerry Gahlhoff, who serves as president and chief executive officer, while Gary W. Rollins serves as executive chairman. The company trades on the New York Stock Exchange under the symbol ROL.

Key Stats

• Today's Range: $30.06 to $30.78
• 50-Day Range: $30.02 to $39.03
• 52-Week Range: $29.69 to $66.14
• Volume: 5.52 million shs
• Average Volume: 7.64 million shs
• Market Capitalization: $14.51 billion
• P/E Ratio: 27.41
• Dividend Yield: 2.42%
• Price Target: $45.94
• Consensus Rating: Hold

Rollins Stock Analysis - MarketRank™

Rollins scored higher than 88% of companies evaluated by MarketBeat, and ranked 160th out of 653 stocks in the industrials sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 4.1 / 5
• Analyst Rating: Hold

Consensus Rating

Rollins has received a consensus rating of Hold. The company's average rating score is 2.16, and is based on 1 strong buy rating, 4 buy ratings, 11 hold ratings, and 3 sell ratings.

Upside Potential

Rollins has a consensus price target of $45.94, representing about 52.4% upside from its current price of $30.15.

Amount of Analyst Coverage

Rollins has been the subject of 14 research reports in the past 90 days, demonstrating strong analyst interest in this stock.

Earnings and Valuation

• Score: 1.9 / 5
• Proj. Earnings Growth: 10.34%

Earnings Growth

Earnings for Rollins are expected to grow by 10.34% in the coming year, from $1.16 to $1.28 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of Rollins is 27.41, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 44.64.

Price to Earnings Ratio vs. Sector

The P/E ratio of Rollins is 27.41, which means that it is trading at a more expensive P/E ratio than the Industrials sector average P/E ratio of about 25.65.

Price to Earnings Growth Ratio

Rollins has a PEG Ratio of 3.30. PEG Ratios above 1 indicate that a company could be overvalued.

Price to Book Value per Share Ratio

Rollins has a P/B Ratio of 10.62. P/B Ratios above 3 indicate that a company could be overvalued with respect to its assets and liabilities.

Short Interest

• Score: 3.0 / 5
• Short Interest Level: Healthy

Percentage of Shares Shorted

4.02% of the float of Rollins has been sold short.

Short Interest Ratio / Days to Cover

Rollins has a short interest ratio ("days to cover") of 3.55, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in Rollins has recently increased by 19.26%, indicating that investor sentiment is decreasing significantly.

Dividend

• Score: 2.5 / 5
• Dividend Strength: Moderate

Dividend Yield

Rollins pays a meaningful dividend of 2.42%, higher than the bottom 25% of all stocks that pay dividends.

Dividend Growth

Rollins has only been increasing its dividend for 4 years.

Dividend Coverage

The dividend payout ratio of Rollins is 66.36%. This payout ratio is at a healthy, sustainable level, below 75%.

Dividend Sustainability

Based on earnings estimates, Rollins will have a dividend payout ratio of 57.03% next year. This indicates that Rollins will be able to sustain or increase its dividend.

News and Social Media

• Score: 2.6 / 5
• News Sentiment: 0.10

News Sentiment

Rollins has a news sentiment score of 0.10. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a lower news sentiment than the 0.51 average news sentiment score of Industrials companies.

News Coverage This Week

MarketBeat has tracked 24 news articles for Rollins this week, compared to 7 articles on an average week.

Search Interest

Only 12 people have searched for ROL on MarketBeat in the last 30 days. This is a decrease of -20% compared to the previous 30 days.

MarketBeat Follows

6 people have added Rollins to their MarketBeat watchlist in the last 30 days. This is an increase of 100% compared to the previous 30 days.

Company Ownership

• Score: 0.8 / 5
• Insider Trading: N/A

Insider Buying vs. Insider Selling

In the past three months, Rollins insiders have not sold or bought any company stock.

Percentage Held by Insiders

5.77% of the stock of Rollins is held by insiders.

Percentage Held by Institutions

51.79% of the stock of Rollins is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

Company Calendar

• Last Earnings: 7/22/2026
• Record date for 9/10 Dividend: 8/10/2026
• Ex-Dividend for 9/10 Dividend: 8/10/2026
• Dividend Payable: 9/10/2026
• Today: 10/04/2026
• Next Earnings (Estimated): 10/28/2026
• Fiscal Year End: 12/31/2026

Industry, Sector and Symbol

• Stock Exchange: NYSE
• Sector: Industrials
• Industry: Commercial Services & Supplies
• Sub-Industry: Environmental & Facilities Services
• Current Symbol: NYSE:ROL
• CIK: 84839
• Web: www.rollins.com
• Phone: (404) 888-2000
• Fax: 404-888-2662
• Employees: 21,946
• Year Founded: 1964

Price Target and Rating

• Average Price Target for Rollins: $45.94
• High Price Target: $67.00
• Low Price Target: $27.00
• Potential Upside/Downside: +52.4%
• Consensus Rating: Hold
• Rating Score (0-4): 2.16
• Research Coverage: 19 Analysts

Profitability

• EPS (Trailing Twelve Months): $1.10
• Trailing P/E Ratio: 27.41
• Forward P/E Ratio: 25.99
• P/E Growth: 3.3
• Net Income: $526.71 million
• Net Margins: 13.55%
• Pretax Margin: 17.81%
• Return on Equity: 38.81%
• Return on Assets: 17.24%

Debt

• Debt-to-Equity Ratio: 0.34
• Current Ratio: 0.63
• Quick Ratio: 0.58

Sales & Book Value

• Annual Sales: $3.76 billion
• Price / Sales: 3.86
• Cash Flow: $1.38 per share
• Price / Cash Flow: 21.84
• Book Value: $2.84 per share
• Price / Book: 10.62

Miscellaneous

• Outstanding Shares: 481,140,000
• Free Float: 453,383,000
• Market Cap: $14.51 billion
• Optionable: Optionable
• Beta: 0.73