Sally Beauty (SBH) Stock Price, News & Analysis

Company Overview

Sally Beauty Holdings, Inc. operates as a specialty retailer and distributor of professional beauty supplies. The company operates through two segments, Sally Beauty Supply and Beauty Systems Group. The Sally Beauty Supply segment offers beauty products, including hair color and care products, skin and nail care products, styling tools, and other beauty products for retail customers, salons, and salon professionals. This segment also provides products under Wella and L'Oreal brands. The Beauty Systems Group segment offers professional beauty products, such as hair color and care products, skin and nail care products, styling tools, and other beauty items directly to salons and salon professionals through its professional-only stores, e-commerce platforms, and sales force, as well as through franchised stores under the Armstrong McCall store name. This segment also sells products under Paul Mitchell and Wella brands. It operates stores and franchised units in the United States, Puerto Rico, Canada, Mexico, Chile, Peru, the United Kingdom, Ireland, Belgium, France, the Netherlands, Spain, and Germany. The company distributes its products through full-service/exclusive distributors and open-line distributors. Sally Beauty Holdings, Inc. was founded in 1964 and is headquartered in Denton, Texas.

Key Stats

• Today's Range: $13.05 to $13.43
• 50-Day Range: $8.47 to $13.56
• 52-Week Range: $7.54 to $14.79
• Volume: 1.85 million shs
• Average Volume: 1.90 million shs
• Market Capitalization: $1.31 billion
• P/E Ratio: 7.14
• Dividend Yield: N/A
• Price Target: $12.88
• Consensus Rating: Hold

Sally Beauty Stock Analysis - MarketRank™

Sally Beauty scored higher than 64% of companies evaluated by MarketBeat, and ranked 125th out of 212 stocks in the retail/wholesale sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 1.1 / 5
• Analyst Rating: Hold

Consensus Rating

Sally Beauty has received a consensus rating of Hold. The company's average rating score is 2.20, and is based on 2 buy ratings, 2 hold ratings, and 1 sell rating.

Amount of Analyst Coverage

Sally Beauty has only been the subject of 1 research reports in the past 90 days.

Earnings and Valuation

• Score: 2.5 / 5
• Proj. Earnings Growth: 8.84%

Earnings Growth

Earnings for Sally Beauty are expected to grow by 8.84% in the coming year, from $1.81 to $1.97 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of Sally Beauty is 7.14, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 28.60.

Price to Earnings Ratio vs. Sector

The P/E ratio of Sally Beauty is 7.14, which means that it is trading at a less expensive P/E ratio than the Retail/Wholesale sector average P/E ratio of about 26.27.

Price to Book Value per Share Ratio

Sally Beauty has a P/B Ratio of 1.72. P/B Ratios below 3 indicates that a company is reasonably valued with respect to its assets and liabilities.

Short Interest

• Score: 1.0 / 5
• Short Interest Level: Bearish

Percentage of Shares Shorted

15.91% of the float of Sally Beauty has been sold short.

Short Interest Ratio / Days to Cover

Sally Beauty has a short interest ratio ("days to cover") of 8.6.

Change versus previous month

Short interest in Sally Beauty has recently increased by 2.97%, indicating that investor sentiment is decreasing.

Dividend

• Score: 0.0 / 5
• Dividend Strength: N/A

Dividend Yield

Sally Beauty does not currently pay a dividend.

Dividend Growth

Sally Beauty does not have a long track record of dividend growth.

Sustainability and ESG

• Score: 2.6 / 5
• Environmental Score: -1.75

Percentage of Shares Shorted

15.91% of the float of Sally Beauty has been sold short.

Short Interest Ratio / Days to Cover

Sally Beauty has a short interest ratio ("days to cover") of 8.6.

Change versus previous month

Short interest in Sally Beauty has recently increased by 2.97%, indicating that investor sentiment is decreasing.

News and Social Media

• Score: 4.1 / 5
• News Sentiment: 1.45

News Sentiment

Sally Beauty has a news sentiment score of 1.45. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a higher news sentiment than the 0.72 average news sentiment score of Retail/Wholesale companies.

News Coverage This Week

MarketBeat has tracked 11 news articles for Sally Beauty this week, compared to 6 articles on an average week.

Search Interest

6 people have searched for SBH on MarketBeat in the last 30 days. This is an increase of 100% compared to the previous 30 days.

MarketBeat Follows

2 people have added Sally Beauty to their MarketBeat watchlist in the last 30 days.

Company Ownership

• Score: 1.7 / 5
• Insider Trading: Acquiring Shares

Insider Buying vs. Insider Selling

In the past three months, Sally Beauty insiders have bought more of their company's stock than they have sold. Specifically, they have bought $82,880.00 in company stock and sold $0.00 in company stock.

Percentage Held by Insiders

Only 1.56% of the stock of Sally Beauty is held by insiders.

SBH Stock Analysis - Frequently Asked Questions

How have SBH shares performed this year?

Sally Beauty's stock was trading at $10.45 at the start of the year. Since then, SBH stock has increased by 27.2% and is now trading at $13.2880.

How were Sally Beauty's earnings last quarter?

Sally Beauty Holdings, Inc. (NYSE:SBH) issued its earnings results on Tuesday, August, 5th. The specialty retailer reported $0.51 earnings per share (EPS) for the quarter, beating analysts' consensus estimates of $0.42 by $0.09. The business's revenue for the quarter was down 1.0% compared to the same quarter last year.
Read the conference call transcript.

Who are Sally Beauty's major shareholders?

Top institutional shareholders of Sally Beauty include Fisher Asset Management LLC (4.59%), LSV Asset Management (3.16%), Geode Capital Management LLC (2.58%) and Ranmore Fund Management Ltd (2.22%). Insiders that own company stock include Denise Paulonis, Scott C Sherman, Mark Gregory Spinks, Kim Mcintosh and Diana Sue Ferguson.
View institutional ownership trends.

How do I buy shares of Sally Beauty?

Shares of SBH stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.

What other stocks do shareholders of Sally Beauty own?

Based on aggregate information from My MarketBeat watchlists, some other companies that Sally Beauty investors own include Xtrackers California Municipal Bond ETF (CA), Endologix (ELGX), BlackRock (BLK), Hawkins (HWKN), Chipotle Mexican Grill (CMG), Aegean Marine Petroleum Network (ANW) and Athabasca Oil (ATH).

Company Calendar

• Last Earnings: 8/05/2025
• Today: 8/15/2025
• Fiscal Year End: 9/30/2025

Industry, Sector and Symbol

• Stock Exchange: NYSE
• Sector: Retail/Wholesale
• Industry: RETAIL - MISC/DIV
• Sub-Industry: Specialty Stores
• Current Symbol: NYSE:SBH
• CIK: 1368458
• Web: www.sallybeautyholdings.com
• Phone: (800) 777-5706
• Fax: 940-297-4990
• Employees: 27,000
• Year Founded: 1964

Price Target and Rating

• Average Price Target for Sally Beauty: $12.88
• High Price Target: $16.00
• Low Price Target: $10.00
• Potential Upside/Downside: -3.1%
• Consensus Rating: Hold
• Rating Score (0-4): 2.20
• Research Coverage: 5 Analysts

Profitability

• EPS (Trailing Twelve Months): $1.86
• Trailing P/E Ratio: 7.14
• Forward P/E Ratio: 7.34
• P/E Growth: N/A
• Net Income: $153.41 million
• Net Margins: 5.26%
• Pretax Margin: 7.12%
• Return on Equity: 28.11%
• Return on Assets: 7.05%

Debt

• Debt-to-Equity Ratio: 1.16
• Current Ratio: 2.41
• Quick Ratio: 0.49

Sales & Book Value

• Annual Sales: $3.72 billion
• Price / Sales: 0.35
• Cash Flow: $2.79 per share
• Price / Cash Flow: 4.76
• Book Value: $7.71 per share
• Price / Book: 1.72

Miscellaneous

• Outstanding Shares: 98,940,000
• Free Float: 97,401,000
• Market Cap: $1.31 billion
• Optionable: Optionable
• Beta: 1.30