System1 (SST) Stock Price, News & Analysis

Company Overview

System1, Inc. is a digital advertising and customer-acquisition company. Its technology platform connects consumers searching online for information, products, and services with advertisers and publisher partners.

The company uses consumer intent data and automated advertising tools to match online searches and other digital interactions with relevant advertising. Its business includes both marketing services for partners and a portfolio of consumer-facing websites and digital products.

System1’s brands have included MapQuest, HowStuffWorks, and CouponFollow, which offer services such as mapping and navigation, informational content, and savings resources. Through these properties and its partner network, the company serves consumers, advertisers, and publishers across digital channels.

Key Stats

• Today's Range: $0.60 to $1.08
• 50-Day Range: $0.98 to $5.02
• 52-Week Range: $0.60 to $5.80
• Volume: 1.44 million shs
• Average Volume: 50,447 shs
• Market Capitalization: $10.24 million
• P/E Ratio: N/A
• Dividend Yield: N/A
• Price Target: $6.50
• Consensus Rating: Hold

System1 Stock Analysis - MarketRank™

System1 scored higher than 57% of companies evaluated by MarketBeat, and ranked 107th out of 233 stocks in the communication services sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 3.4 / 5
• Analyst Rating: Hold

Consensus Rating

System1 has received a consensus rating of Hold. The company's average rating score is 2.00, and is based on no strong buy ratings, 1 buy rating, 1 hold rating, and 1 sell rating.

Upside Potential

System1 has a consensus price target of $6.50, representing about 566.0% upside from its current price of $0.98.

Amount of Analyst Coverage

System1 has only been the subject of 2 research reports in the past 90 days.

Earnings and Valuation

• Score: 1.3 / 5
• Proj. Earnings Growth: Growing

Earnings Growth

Earnings for System1 are expected to grow in the coming year, from ($8.85) to ($1.08) per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of System1 is -0.06, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Earnings Ratio vs. Sector

The P/E ratio of System1 is -0.06, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Book Value per Share Ratio

System1 has a P/B Ratio of 0.56. P/B Ratios below 1 indicate that a company could be undervalued with respect to its assets and liabilities.

Short Interest

• Score: 3.0 / 5
• Short Interest Level: Healthy

Percentage of Shares Shorted

3.16% of the float of System1 has been sold short.

Short Interest Ratio / Days to Cover

System1 has a short interest ratio ("days to cover") of 5.25.

Change versus previous month

Short interest in System1 has recently decreased by 4.21%, indicating that investor sentiment is improving.

Dividend

• Score: 0.0 / 5
• Dividend Strength: N/A

Dividend Yield

System1 does not currently pay a dividend.

Dividend Growth

System1 does not have a long track record of dividend growth.

News and Social Media

• Score: 2.1 / 5
• News Sentiment: -0.63

News Sentiment

System1 has a news sentiment score of -0.63. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a lower news sentiment than the 0.54 average news sentiment score of Communication Services companies.

News Coverage This Week

MarketBeat has tracked 4 news articles for System1 this week, compared to 1 article on an average week.

Search Interest

1 people have searched for SST on MarketBeat in the last 30 days.

MarketBeat Follows

1 people have added System1 to their MarketBeat watchlist in the last 30 days.

Company Ownership

• Score: 1.1 / 5
• Insider Trading: N/A

Insider Buying vs. Insider Selling

In the past three months, System1 insiders have not sold or bought any company stock.

Percentage Held by Insiders

10.20% of the stock of System1 is held by insiders. A high percentage of insider ownership can be a sign of company health.

Percentage Held by Institutions

87.50% of the stock of System1 is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

Company Calendar

• Last Earnings: 11/12/2026
• Today: 11/15/2026
• Fiscal Year End: 12/31/2026

Industry, Sector and Symbol

• Stock Exchange: NYSE
• Sector: Communication Services
• Industry: Interactive Media & Services
• Sub-Industry: Interactive Media & Services
• Current Symbol: NYSE:SST
• CIK: 1805833
• Web: www.system1.com
• Phone: 310-924-6037
• Fax: N/A
• Employees: 250
• Year Founded: 2013

Price Target and Rating

• Average Price Target for System1: $6.50
• High Price Target: $6.50
• Low Price Target: $6.50
• Potential Upside/Downside: +566.0%
• Consensus Rating: Hold
• Rating Score (0-4): 2.00
• Research Coverage: 3 Analysts

Profitability

• EPS (Trailing Twelve Months): ($11.31)
• Trailing P/E Ratio: N/A
• Forward P/E Ratio: N/A
• P/E Growth: N/A
• Net Income: -$65.35 million
• Net Margins: -85.62%
• Pretax Margin: -62.90%
• Return on Equity: -439.90%
• Return on Assets: -29.68%

Debt

• Debt-to-Equity Ratio: N/A
• Current Ratio: 0.77
• Quick Ratio: 0.77

Sales & Book Value

• Annual Sales: $266.13 million
• Price / Sales: 0.04
• Cash Flow: $0.92 per share
• Price / Cash Flow: 1.06
• Book Value: $1.74 per share
• Price / Book: 0.56

Miscellaneous

• Outstanding Shares: 10,490,000
• Free Float: 9,419,000
• Market Cap: $10.24 million
• Optionable: No Data
• Beta: 1.69