System1 (SST) Stock Price, News & Analysis

Company Overview

System1, Inc. (NYSE: SST) is a technology-driven marketing company that leverages machine learning and first-party consumer intent data to connect advertisers with potential customers. Headquartered in Venice, California, System1 focuses on developing automated, data-powered solutions to drive performance marketing across digital channels. The company’s platform captures real-time consumer insights and applies predictive analytics to optimize ad delivery and improve campaign efficiency.

The business operates through two primary segments: Consumer Acquisition and Consumer Research. In the Consumer Acquisition segment, System1 provides targeted lead-generation and performance-based advertising services to clients in industries such as financial services, insurance, telecommunications and e-commerce. The Consumer Research segment offers an on-demand digital testing platform that enables brands to evaluate new product concepts, advertisements and user experiences with a panel of online consumers.

Founded by Lance Weaver, who serves as Chief Executive Officer, System1 completed its initial public offering via a special-purpose acquisition company in early 2021. The company serves clients across North America, Europe and Australia, partnering with both direct-to-consumer businesses and larger enterprises to enhance marketing ROI through its proprietary technology and data infrastructure. System1 continues to invest in AI and machine-learning capabilities to expand its suite of data-driven advertising and research services.

Key Stats

• Today's Range: $3.73 to $4.70
• 50-Day Range: $1.68 to $5.02
• 52-Week Range: $1.35 to $9.30
• Volume: 653,442 shs
• Average Volume: 1.45 million shs
• Market Capitalization: $40.73 million
• P/E Ratio: N/A
• Dividend Yield: N/A
• Price Target: $6.50
• Consensus Rating: Hold

System1 Stock Analysis - MarketRank™

System1 scored higher than 39% of companies evaluated by MarketBeat, and ranked 142nd out of 244 stocks in the communication services sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 3.4 / 5
• Analyst Rating: Hold

Consensus Rating

System1 has received a consensus rating of Hold. The company's average rating score is 2.00, and is based on no strong buy ratings, 1 buy rating, no hold ratings, and 1 sell rating.

Upside Potential

System1 has a consensus price target of $6.50, representing about 67.4% upside from its current price of $3.88.

Amount of Analyst Coverage

System1 has only been the subject of 2 research reports in the past 90 days.

Earnings and Valuation

• Score: 0.0 / 5
• Proj. Earnings Growth: N/A

Price to Earnings Ratio vs. the Market

The P/E ratio of System1 is -0.34, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Earnings Ratio vs. Sector

The P/E ratio of System1 is -0.34, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Book Value per Share Ratio

System1 has a P/B Ratio of 2.23. P/B Ratios below 3 indicates that a company is reasonably valued with respect to its assets and liabilities.

Short Interest

• Score: 3.0 / 5
• Short Interest Level: Healthy

Percentage of Shares Shorted

2.08% of the float of System1 has been sold short.

Short Interest Ratio / Days to Cover

System1 has a short interest ratio ("days to cover") of 0.21, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in System1 has recently increased by 69.94%, indicating that investor sentiment is decreasing significantly.

Dividend

• Score: 0.0 / 5
• Dividend Strength: N/A

Dividend Yield

System1 does not currently pay a dividend.

Dividend Growth

System1 does not have a long track record of dividend growth.

News and Social Media

• Score: 1.7 / 5
• News Sentiment: -0.33

News Sentiment

System1 has a news sentiment score of -0.33. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a lower news sentiment than the 0.71 average news sentiment score of Communication Services companies.

News Coverage This Week

MarketBeat has tracked 3 news articles for System1 this week, compared to 1 article on an average week.

Search Interest

1 people have searched for SST on MarketBeat in the last 30 days.

Company Ownership

• Score: 1.1 / 5
• Insider Trading: N/A

Insider Buying vs. Insider Selling

In the past three months, System1 insiders have not sold or bought any company stock.

Percentage Held by Insiders

10.20% of the stock of System1 is held by insiders. A high percentage of insider ownership can be a sign of company health.

Percentage Held by Institutions

87.50% of the stock of System1 is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

Company Calendar

• Last Earnings: 8/05/2026
• Today: 9/11/2026
• Fiscal Year End: 12/31/2026

Industry, Sector and Symbol

• Stock Exchange: NYSE
• Sector: Communication Services
• Industry: Interactive Media & Services
• Sub-Industry: Interactive Media & Services
• Current Symbol: NYSE:SST
• CIK: 1805833
• Web: www.trebiaacqcorp.com
• Phone: 310-924-6037
• Fax: N/A
• Employees: 320
• Year Founded: 2013

Price Target and Rating

• Average Price Target for System1: $6.50
• High Price Target: $6.50
• Low Price Target: $6.50
• Potential Upside/Downside: +67.4%
• Consensus Rating: Hold
• Rating Score (0-4): 2.00
• Research Coverage: 2 Analysts

Profitability

• EPS (Trailing Twelve Months): ($11.31)
• Trailing P/E Ratio: N/A
• Forward P/E Ratio: N/A
• P/E Growth: N/A
• Net Income: -$65.35 million
• Net Margins: -50.66%
• Pretax Margin: -62.90%
• Return on Equity: -439.90%
• Return on Assets: -19.35%

Debt

• Debt-to-Equity Ratio: 13.11
• Current Ratio: 0.77
• Quick Ratio: 0.77

Sales & Book Value

• Annual Sales: $266.13 million
• Price / Sales: 0.15
• Cash Flow: $1.39 per share
• Price / Cash Flow: 2.79
• Book Value: $1.74 per share
• Price / Book: 2.23

Miscellaneous

• Outstanding Shares: 10,490,000
• Free Float: 9,419,000
• Market Cap: $40.73 million
• Optionable: No Data
• Beta: 1.58