VTEX is a global commerce platform provider specializing in cloud-based software that enables retailers, brands and manufacturers to build, manage and scale online and omnichannel commerce experiences. Its flagship offering combines e-commerce, order management, marketplace and dynamic pricing capabilities within a single, API-first architecture. By leveraging a microservices and multi-tenant cloud model, VTEX allows clients to deploy custom storefronts, integrate third-party applications and orchestrate complex fulfillment scenarios across digital and physical channels.
Founded in Brazil in 1999 by partners including Geraldo Thomaz and Mariano Gomide de Faria, VTEX initially focused on the Latin American market before attracting international customers in North America, Europe and Asia-Pacific. Over the years, the company has expanded its global footprint with regional offices and data centers in the United States, United Kingdom, Spain and Mexico. VTEX’s platform has been adopted by brands spanning industries such as fashion, consumer goods, electronics and grocery, reflecting its versatility in supporting B2C, B2B and marketplace models.
Key components of VTEX’s product suite include a headless commerce engine for front-end flexibility, an order management system that unifies inventory and fulfillment, and a marketplace module that enables the creation of third-party seller ecosystems under a retailer’s own brand. The platform also offers built-in promotions, dynamic pricing and personalization tools, along with integrations for payments, logistics and marketing automation. Customers benefit from continuous updates and a low-code development environment designed to accelerate time-to-market for new commerce initiatives.
Headquartered in New York and São Paulo, VTEX is led by CEO Mariano Gomide de Faria, who has guided the company through major funding rounds, strategic partnerships and its initial public listing on the New York Stock Exchange. Continuing its mission to simplify digital commerce for enterprises worldwide, VTEX invests in research and development to incorporate emerging technologies such as artificial intelligence, augmented reality and real-time data analytics into its platform, helping clients adapt to evolving consumer expectations and market trends.
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