Winnebago Industries, Inc. (NYSE: WGO) is a leading manufacturer of recreational vehicles (RVs) and outdoor lifestyle products. The company’s primary business activities encompass the design, production and marketing of motorhomes, towable RVs, and related accessories. Winnebago’s product portfolio spans Class A, B and C motorhomes under the Winnebago® and Grand Design® brands, as well as travel trailers and fifth wheels. In addition to its core RV offerings, the company produces residential-style cottages, automotive and marine composite components through its Aguti and Chris-Craft operations, and lightweight golf cars under the Garia® brand, demonstrating a diversified approach to the leisure and recreation markets.
Founded in 1958 and headquartered in Forest City, Iowa, Winnebago Industries has built a reputation for innovation and quality craftsmanship over more than six decades. Its early success was fueled by the introduction of sleek, fiberglass-reinforced motorhomes that set new industry standards. Over time, the company expanded its capabilities through strategic acquisitions, including Grand Design RV in 2016 and Chris-Craft Boats in 2018, enabling entry into new market segments and bolstering manufacturing capacity. Winnebago has been recognized for its focus on continuous improvement, incorporating lightweight materials, advanced manufacturing techniques and customer-driven design enhancements across its product lines.
Winnebago Industries serves a broad customer base across North America, with distribution channels spanning hundreds of independently owned dealerships in the United States and Canada, as well as growing export markets in Europe, Australia and select regions of Asia. The company operates multiple manufacturing facilities in Iowa, Indiana, Ohio and Minnesota, complemented by support centers offering parts, service, and warranty work. This integrated network allows Winnebago to maintain tight quality control, responsive customer support and efficient supply-chain management, ensuring timely delivery of products and aftermarket services.
Under the leadership of President and Chief Executive Officer Michael Happe, Winnebago Industries continues to focus on innovation, operational excellence and sustainable growth. The executive team emphasizes environmental stewardship through waste-reduction initiatives, energy-efficient production processes and the exploration of alternative powertrain technologies. Guided by a commitment to safety, customer satisfaction and long-term value creation, the company seeks to strengthen its market position and drive shareholder returns while fostering an engaging culture rooted in teamwork and continuous advancement.
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