Williams-Sonoma (WSM) News Today

Williams-Sonoma, Inc. (NYSE: WSM) shares have climbed on the back of fresh analyst upgrades and strategic brand developments, even as investors prepare for the company’s Q2 2026 earnings release on August 28.

• Positive Sentiment: Telsey Advisory Group lifted EPS forecasts across multiple periods—Q3 2026, Q1 2027, Q3 2027, FY2026 and FY2027—while reaffirming an Outperform rating with a $215 price target. Telsey Advisory Group Raises EPS Estimates
• Positive Sentiment: Rejuvenation, a Williams-Sonoma brand, opened a new Nashville store as part of its national expansion strategy. Grand Opening in Nashville
• Neutral Sentiment: Williams-Sonoma will report Q2 2026 earnings before markets open on August 28. Q2 2026 Earnings Schedule
• Neutral Sentiment: A feature examines whether Williams-Sonoma’s partnership with designer Brandon Maxwell signals its broader brand evolution. Brand Evolution Strategy
• Neutral Sentiment: Zacks Investment Research breaks down Wall Street’s projections for WSM’s key operating metrics in Q2. Explore Key Metrics
• Neutral Sentiment: Benzinga’s “Analyst Verdict” compiles insights from five experts on Williams-Sonoma’s outlook. The Analyst Verdict
• Neutral Sentiment: An MSN Money preview outlines what investors and Wall Street are watching ahead of the upcoming Q2 results. MSN Preview
• Negative Sentiment: UBS raised its price target to $184 from $160 but kept a Neutral rating, implying roughly a 9.5% downside. UBS Price Target Change
• Negative Sentiment: Citigroup boosted its price target to $202 from $162 yet maintained a Neutral view, signaling a slight potential pullback. Citigroup Price Target Change