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Williams-Sonoma (WSM) Competitors

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$226.50 +2.76 (+1.23%)
Closing price 09/11/2026 03:58 PM Eastern
Extended Trading
$226.15 -0.34 (-0.15%)
As of 09/11/2026 07:30 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more.

WSM vs. LOVE, ETD, FND, RH, and SWK

Should you buy Williams-Sonoma stock or one of its competitors? Williams-Sonoma's main competitors and comparable companies include Lovesac (LOVE), Ethan Allen Interiors (ETD), Floor & Decor (FND), RH (RH), and Stanley Black & Decker (SWK). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "consumer discretionary" sector.

How does Williams-Sonoma compare to Lovesac?

Williams-Sonoma (NYSE:WSM) and Lovesac (NASDAQ:LOVE) are both consumer discretionary companies, but which is the better stock? We will contrast the two companies based on the strength of their institutional ownership, analyst recommendations, profitability, risk, dividends, earnings, media sentiment and valuation.

Williams-Sonoma has a net margin of 14.73% compared to Lovesac's net margin of 2.56%. Williams-Sonoma's return on equity of 53.48% beat Lovesac's return on equity.

Company Net Margins Return on Equity Return on Assets
Williams-Sonoma14.73% 53.48% 20.50%
Lovesac 2.56%2.59%1.04%

Williams-Sonoma presently has a consensus target price of $245.56, suggesting a potential upside of 8.42%. Lovesac has a consensus target price of $21.33, suggesting a potential upside of 53.37%. Given Lovesac's stronger consensus rating and higher probable upside, analysts plainly believe Lovesac is more favorable than Williams-Sonoma.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Williams-Sonoma
0 Sell rating(s)
8 Hold rating(s)
10 Buy rating(s)
0 Strong Buy rating(s)
2.56
Lovesac
0 Sell rating(s)
1 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.75

In the previous week, Lovesac had 3 more articles in the media than Williams-Sonoma. MarketBeat recorded 25 mentions for Lovesac and 22 mentions for Williams-Sonoma. Williams-Sonoma's average media sentiment score of 1.09 beat Lovesac's score of 0.26 indicating that Williams-Sonoma is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Williams-Sonoma
9 Very Positive mention(s)
1 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Lovesac
2 Very Positive mention(s)
2 Positive mention(s)
13 Neutral mention(s)
3 Negative mention(s)
0 Very Negative mention(s)
Neutral

Williams-Sonoma has higher revenue and earnings than Lovesac. Lovesac is trading at a lower price-to-earnings ratio than Williams-Sonoma, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Williams-Sonoma$7.81B3.42$1.09B$9.7723.18
Lovesac$697.11M0.29$4.07M$1.2211.40

Williams-Sonoma has a beta of 1.47, indicating that its share price is 47% more volatile than the broader market. Comparatively, Lovesac has a beta of 2.03, indicating that its share price is 103% more volatile than the broader market.

99.3% of Williams-Sonoma shares are held by institutional investors. Comparatively, 91.3% of Lovesac shares are held by institutional investors. 1.1% of Williams-Sonoma shares are held by company insiders. Comparatively, 7.8% of Lovesac shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

Summary

Williams-Sonoma beats Lovesac on 11 of the 16 factors compared between the two stocks.

How does Williams-Sonoma compare to Ethan Allen Interiors?

Williams-Sonoma (NYSE:WSM) and Ethan Allen Interiors (NYSE:ETD) are both consumer discretionary companies, but which is the superior investment? We will compare the two businesses based on the strength of their institutional ownership, analyst recommendations, profitability, valuation, risk, earnings, media sentiment and dividends.

In the previous week, Williams-Sonoma had 21 more articles in the media than Ethan Allen Interiors. MarketBeat recorded 22 mentions for Williams-Sonoma and 1 mentions for Ethan Allen Interiors. Williams-Sonoma's average media sentiment score of 1.09 beat Ethan Allen Interiors' score of 0.55 indicating that Williams-Sonoma is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Williams-Sonoma
9 Very Positive mention(s)
1 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Ethan Allen Interiors
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Williams-Sonoma presently has a consensus price target of $245.56, indicating a potential upside of 8.42%. Ethan Allen Interiors has a consensus price target of $22.00, indicating a potential upside of 0.24%. Given Williams-Sonoma's stronger consensus rating and higher possible upside, analysts clearly believe Williams-Sonoma is more favorable than Ethan Allen Interiors.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Williams-Sonoma
0 Sell rating(s)
8 Hold rating(s)
10 Buy rating(s)
0 Strong Buy rating(s)
2.56
Ethan Allen Interiors
1 Sell rating(s)
2 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.67

Williams-Sonoma has higher revenue and earnings than Ethan Allen Interiors. Ethan Allen Interiors is trading at a lower price-to-earnings ratio than Williams-Sonoma, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Williams-Sonoma$7.81B3.42$1.09B$9.7723.18
Ethan Allen Interiors$579.49M0.95$39.88M$1.5614.07

99.3% of Williams-Sonoma shares are held by institutional investors. Comparatively, 83.8% of Ethan Allen Interiors shares are held by institutional investors. 1.1% of Williams-Sonoma shares are held by insiders. Comparatively, 9.9% of Ethan Allen Interiors shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

Williams-Sonoma pays an annual dividend of $3.04 per share and has a dividend yield of 1.3%. Ethan Allen Interiors pays an annual dividend of $1.56 per share and has a dividend yield of 7.1%. Williams-Sonoma pays out 31.1% of its earnings in the form of a dividend. Ethan Allen Interiors pays out 100.0% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Williams-Sonoma has increased its dividend for 20 consecutive years and Ethan Allen Interiors has increased its dividend for 1 consecutive years.

Williams-Sonoma has a beta of 1.47, suggesting that its share price is 47% more volatile than the broader market. Comparatively, Ethan Allen Interiors has a beta of 1.03, suggesting that its share price is 3% more volatile than the broader market.

Williams-Sonoma has a net margin of 14.73% compared to Ethan Allen Interiors' net margin of 6.88%. Williams-Sonoma's return on equity of 53.48% beat Ethan Allen Interiors' return on equity.

Company Net Margins Return on Equity Return on Assets
Williams-Sonoma14.73% 53.48% 20.50%
Ethan Allen Interiors 6.88%7.88%5.17%

Summary

Williams-Sonoma beats Ethan Allen Interiors on 17 of the 19 factors compared between the two stocks.

How does Williams-Sonoma compare to Floor & Decor?

Williams-Sonoma (NYSE:WSM) and Floor & Decor (NYSE:FND) are both consumer discretionary companies, but which is the better investment? We will compare the two businesses based on the strength of their dividends, media sentiment, risk, analyst recommendations, institutional ownership, profitability, valuation and earnings.

Williams-Sonoma presently has a consensus price target of $245.56, indicating a potential upside of 8.42%. Floor & Decor has a consensus price target of $59.42, indicating a potential upside of 25.47%. Given Floor & Decor's higher probable upside, analysts plainly believe Floor & Decor is more favorable than Williams-Sonoma.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Williams-Sonoma
0 Sell rating(s)
8 Hold rating(s)
10 Buy rating(s)
0 Strong Buy rating(s)
2.56
Floor & Decor
3 Sell rating(s)
12 Hold rating(s)
5 Buy rating(s)
0 Strong Buy rating(s)
2.10

In the previous week, Williams-Sonoma had 14 more articles in the media than Floor & Decor. MarketBeat recorded 22 mentions for Williams-Sonoma and 8 mentions for Floor & Decor. Floor & Decor's average media sentiment score of 1.33 beat Williams-Sonoma's score of 1.09 indicating that Floor & Decor is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Williams-Sonoma
9 Very Positive mention(s)
1 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Floor & Decor
6 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Williams-Sonoma has a net margin of 14.73% compared to Floor & Decor's net margin of 4.93%. Williams-Sonoma's return on equity of 53.48% beat Floor & Decor's return on equity.

Company Net Margins Return on Equity Return on Assets
Williams-Sonoma14.73% 53.48% 20.50%
Floor & Decor 4.93%8.20%3.58%

99.3% of Williams-Sonoma shares are held by institutional investors. 1.1% of Williams-Sonoma shares are held by insiders. Comparatively, 1.8% of Floor & Decor shares are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

Williams-Sonoma has higher revenue and earnings than Floor & Decor. Floor & Decor is trading at a lower price-to-earnings ratio than Williams-Sonoma, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Williams-Sonoma$7.81B3.42$1.09B$9.7723.18
Floor & Decor$4.68B1.08$208.65M$2.1522.03

Williams-Sonoma has a beta of 1.47, indicating that its share price is 47% more volatile than the broader market. Comparatively, Floor & Decor has a beta of 1.55, indicating that its share price is 55% more volatile than the broader market.

Summary

Williams-Sonoma beats Floor & Decor on 12 of the 16 factors compared between the two stocks.

How does Williams-Sonoma compare to RH?

Williams-Sonoma (NYSE:WSM) and RH (NYSE:RH) are both consumer discretionary companies, but which is the superior stock? We will compare the two companies based on the strength of their profitability, media sentiment, valuation, earnings, analyst recommendations, dividends, institutional ownership and risk.

Williams-Sonoma has a beta of 1.47, suggesting that its share price is 47% more volatile than the broader market. Comparatively, RH has a beta of 1.85, suggesting that its share price is 85% more volatile than the broader market.

In the previous week, RH had 46 more articles in the media than Williams-Sonoma. MarketBeat recorded 68 mentions for RH and 22 mentions for Williams-Sonoma. Williams-Sonoma's average media sentiment score of 1.09 beat RH's score of 0.41 indicating that Williams-Sonoma is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Williams-Sonoma
9 Very Positive mention(s)
1 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
RH
16 Very Positive mention(s)
15 Positive mention(s)
11 Neutral mention(s)
14 Negative mention(s)
1 Very Negative mention(s)
Neutral

99.3% of Williams-Sonoma shares are owned by institutional investors. Comparatively, 90.2% of RH shares are owned by institutional investors. 1.1% of Williams-Sonoma shares are owned by insiders. Comparatively, 26.9% of RH shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

Williams-Sonoma has a net margin of 14.73% compared to RH's net margin of 3.23%. RH's return on equity of 198.76% beat Williams-Sonoma's return on equity.

Company Net Margins Return on Equity Return on Assets
Williams-Sonoma14.73% 53.48% 20.50%
RH 3.23%198.76%1.65%

Williams-Sonoma currently has a consensus target price of $245.56, indicating a potential upside of 8.42%. RH has a consensus target price of $165.57, indicating a potential upside of 23.64%. Given RH's higher possible upside, analysts clearly believe RH is more favorable than Williams-Sonoma.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Williams-Sonoma
0 Sell rating(s)
8 Hold rating(s)
10 Buy rating(s)
0 Strong Buy rating(s)
2.56
RH
3 Sell rating(s)
10 Hold rating(s)
7 Buy rating(s)
0 Strong Buy rating(s)
2.20

Williams-Sonoma has higher revenue and earnings than RH. Williams-Sonoma is trading at a lower price-to-earnings ratio than RH, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Williams-Sonoma$7.81B3.42$1.09B$9.7723.18
RH$3.43B0.74$124.79M$5.6223.83

Summary

Williams-Sonoma beats RH on 10 of the 16 factors compared between the two stocks.

How does Williams-Sonoma compare to Stanley Black & Decker?

Williams-Sonoma (NYSE:WSM) and Stanley Black & Decker (NYSE:SWK) are both large-cap consumer discretionary companies, but which is the superior business? We will compare the two companies based on the strength of their analyst recommendations, valuation, dividends, media sentiment, institutional ownership, profitability, earnings and risk.

Williams-Sonoma has higher earnings, but lower revenue than Stanley Black & Decker. Stanley Black & Decker is trading at a lower price-to-earnings ratio than Williams-Sonoma, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Williams-Sonoma$7.81B3.42$1.09B$9.7723.18
Stanley Black & Decker$15.13B0.89$401.90M$4.1021.73

Williams-Sonoma has a beta of 1.47, suggesting that its stock price is 47% more volatile than the broader market. Comparatively, Stanley Black & Decker has a beta of 1.17, suggesting that its stock price is 17% more volatile than the broader market.

Williams-Sonoma pays an annual dividend of $3.04 per share and has a dividend yield of 1.3%. Stanley Black & Decker pays an annual dividend of $3.36 per share and has a dividend yield of 3.8%. Williams-Sonoma pays out 31.1% of its earnings in the form of a dividend. Stanley Black & Decker pays out 82.0% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Williams-Sonoma has increased its dividend for 20 consecutive years and Stanley Black & Decker has increased its dividend for 58 consecutive years. Stanley Black & Decker is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

99.3% of Williams-Sonoma shares are owned by institutional investors. Comparatively, 87.8% of Stanley Black & Decker shares are owned by institutional investors. 1.1% of Williams-Sonoma shares are owned by insiders. Comparatively, 0.7% of Stanley Black & Decker shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

In the previous week, Williams-Sonoma had 4 more articles in the media than Stanley Black & Decker. MarketBeat recorded 22 mentions for Williams-Sonoma and 18 mentions for Stanley Black & Decker. Williams-Sonoma's average media sentiment score of 1.09 beat Stanley Black & Decker's score of 0.94 indicating that Williams-Sonoma is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Williams-Sonoma
9 Very Positive mention(s)
1 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Stanley Black & Decker
6 Very Positive mention(s)
1 Positive mention(s)
4 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Williams-Sonoma presently has a consensus price target of $245.56, suggesting a potential upside of 8.42%. Stanley Black & Decker has a consensus price target of $92.88, suggesting a potential upside of 4.23%. Given Williams-Sonoma's stronger consensus rating and higher possible upside, equities research analysts clearly believe Williams-Sonoma is more favorable than Stanley Black & Decker.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Williams-Sonoma
0 Sell rating(s)
8 Hold rating(s)
10 Buy rating(s)
0 Strong Buy rating(s)
2.56
Stanley Black & Decker
1 Sell rating(s)
6 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.20

Williams-Sonoma has a net margin of 14.73% compared to Stanley Black & Decker's net margin of 4.07%. Williams-Sonoma's return on equity of 53.48% beat Stanley Black & Decker's return on equity.

Company Net Margins Return on Equity Return on Assets
Williams-Sonoma14.73% 53.48% 20.50%
Stanley Black & Decker 4.07%8.78%3.73%

Summary

Williams-Sonoma beats Stanley Black & Decker on 16 of the 19 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding WSM and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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WSM vs. The Competition

MetricWilliams-SonomaSpecialty Retail IndustryConsumer Discretionary SectorNYSE Exchange
Market Cap$26.35B$10.56B$12.55B$23.17B
Dividend Yield1.36%122.71%56.79%3.56%
P/E Ratio23.1824.1545.8128.71
Price / Sales3.4215.1991.4994.44
Price / Cash20.2412.7628.6133.82
Price / Book12.465.374.084.74
Net Income$1.09B$439.64M$445.67M$1.07B
7 Day Performance-0.28%-2.88%-2.31%-2.00%
1 Month Performance-7.70%-5.33%-3.96%-2.69%
1 Year Performance14.80%-7.86%-6.12%10.45%

Williams-Sonoma Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
WSM
Williams-Sonoma
4.5596 of 5 stars
$226.50
+1.2%
$245.56
+8.4%
+11.3%$26.35B$7.81B23.1819,800
LOVE
Lovesac
4.576 of 5 stars
$15.92
-0.9%
$22.67
+42.4%
-21.3%$233.07M$697.11M61.231,882
ETD
Ethan Allen Interiors
1.4489 of 5 stars
$21.75
+0.2%
$22.00
+1.1%
-26.0%$553.45M$579.49M13.943,062
FND
Floor & Decor
4.3084 of 5 stars
$47.34
-1.2%
$59.42
+25.5%
-47.6%$5.04B$4.68B22.0213,723
RH
RH
4.551 of 5 stars
$140.77
-1.2%
$173.36
+23.1%
-41.3%$2.66B$3.44B27.177,230

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This page (NYSE:WSM) was last updated on 9/12/2026 by MarketBeat.com Staff.
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