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Fujifilm (FUJIY) Stock Forecast & Price Target

Fujifilm logo
$10.32 -0.28 (-2.64%)
As of 03:58 PM Eastern
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Fujifilm - Analysts' Recommendations and Stock Price Forecast (2026)

Consensus Rating

Hold
Based on 1 Analyst Ratings
Sell
0
Hold
1
Buy
0

Based on 1 Wall Street analysts who have issued ratings for Fujifilm in the last 12 months, the stock has a consensus rating of "Hold." Out of the 1 analysts, 1 has given a hold rating for FUJIY.

Consensus Price Target

N/A

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.
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FUJIY Analyst Ratings Over Time

TypeCurrent Forecast
9/8/25 to 9/8/26		1 Month Ago
8/9/25 to 8/9/26		3 Months Ago
6/10/25 to 6/10/26		1 Year Ago
9/8/24 to 9/8/25
Strong Buy
0 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
 N/A
Buy
0 Buy rating(s)
0 Buy rating(s)
0 Buy rating(s)
 N/A
Hold
1 Hold rating(s)
1 Hold rating(s)
1 Hold rating(s)
 N/A
Sell
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
 N/A
Consensus Price TargetN/AN/AN/AN/A
Forecasted UpsideN/AN/AN/AN/A
Consensus RatingHoldHoldHoldN/A

FUJIY Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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FUJIY Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
Skip Chart and View Analyst Price Target HistorySkip Chart & View Price History Table

Fujifilm Stock vs. The Competition

TypeFujifilmTechnology CompaniesBroader Market
Consensus Rating Score
2.00
2.23
2.53
Consensus RatingHoldHoldModerate Buy
Predicted UpsideN/A394.91% Upside15.35% Upside
News Sentiment Rating
Neutral News

See Recent FUJIY News
Positive News
Positive News
Export
DateBrokerageAnalystActionRatingPrice TargetReport Date
Upside/Downside		Details
1/16/2026
Zacks Research logo
Zacks Research
5 of 5 stars
 DowngradeStrong-Buy ➝ Hold

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Tuesday at 07:37 PM ET.


Should I Buy Fujifilm Stock? FUJIY Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Sunday, September 6, 2026. Please send any questions or comments about these Fujifilm pros and cons to contact@marketbeat.com.

Fujifilm
Bull Case

green Wall Street bull icon

Here are some ways that investors could benefit from investing in FUJIFILM Holdings Co.:

  • The stock is currently trading at $10.60, which is significantly below its 52-week high of $12.99, offering a potential entry point for investors looking to capitalize on a recovery from the recent post-earnings dip.
  • Short interest has decreased sharply, dropping 68.0% in August to 66,263 shares, which suggests that a large number of investors who were betting against the company have closed their positions, potentially reducing downward pressure on the stock price.
  • The company recently crossed above its 200-day moving average, a technical indicator that often signals a shift from a long-term downtrend to a potential uptrend, indicating improving momentum for the stock.
  • FUJIFILM Holdings Co. has a low beta of 0.65, meaning its stock price tends to be less volatile than the overall market, which can provide a more stable investment experience for risk-averse investors.
  • The company offers a dividend yield of 1.11%, providing a small but steady income stream for investors who prioritize regular cash returns alongside potential capital appreciation.

Fujifilm
Bear Case

red Wall Street bear icon

Investors should be bearish about investing in FUJIFILM Holdings Co. for these reasons:

  • The company recently missed its earnings per share (EPS) consensus estimate, reporting $0.10 compared to the expected $0.16, which indicates that its profitability may be under pressure and could lead to further stock price declines.
  • FUJIFILM Holdings Co. has a low analysis score of 1, suggesting that its overall financial health and performance may not be as strong as other companies in its sector, which could limit its growth potential.
  • The company's ownership score is 0, which may indicate a lack of strong institutional or insider support, potentially reducing the stock's stability and appeal to long-term investors.
  • FUJIFILM Holdings Co. has a sustainability score of 0, which could be a concern for investors who prioritize environmental, social, and governance (ESG) factors in their investment decisions.
  • The company's news and social score is 3, which is moderate but not exceptional, suggesting that its public perception and media coverage may not be as positive as it could be, potentially limiting its ability to attract new investors.

FUJIY Forecast - Frequently Asked Questions

1 Wall Street analysts have issued "buy," "hold," and "sell" ratings for Fujifilm in the last year. There is currently 1 hold rating for the stock. The consensus among Wall Street analysts is that investors should "hold" FUJIY shares. A hold rating indicates that analysts believe investors should maintain any existing positions they have in FUJIY, but not buy additional shares or sell existing shares.

According to analysts, Fujifilm's stock has a predicted downside of -100.00% based on their 12-month stock forecasts.

Analysts like Fujifilm less than other "technology" companies. The consensus rating score for Fujifilm is 2.00 while the average consensus rating score for "technology" companies is 2.23. Learn more on how FUJIY compares to other companies.

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MarketBeat monitors more than a dozen sources for Fujifilm analyst ratings, with the most recent rating issued on 1/16/2026.
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