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Hennes & Mauritz (HNNMY) Stock Forecast & Price Target

Hennes & Mauritz logo
$3.26 -0.04 (-1.21%)
As of 09/18/2026 03:59 PM Eastern

Hennes & Mauritz - Analysts' Recommendations and Stock Price Forecast (2026)

Consensus Rating

Sell
3
Hold
4
Buy
0

Based on 7 Wall Street analysts who have issued ratings for Hennes & Mauritz in the last 12 months, the stock has a consensus rating of "Reduce." Out of the 7 analysts, 3 have given a sell rating, and 4 have given a hold rating for HNNMY.

Consensus Price Target

N/A

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.
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HNNMY Analyst Ratings Over Time

TypeCurrent Forecast
9/19/25 to 9/19/26
1 Month Ago
8/20/25 to 8/20/26
3 Months Ago
6/21/25 to 6/21/26
1 Year Ago
9/19/24 to 9/19/25
Strong Buy
0 Strong Buy rating(s)
0 Strong Buy rating(s)
1 Strong Buy rating(s)
1 Strong Buy rating(s)
Buy
0 Buy rating(s)
0 Buy rating(s)
0 Buy rating(s)
0 Buy rating(s)
Hold
4 Hold rating(s)
4 Hold rating(s)
4 Hold rating(s)
5 Hold rating(s)
Sell
3 Sell rating(s)
3 Sell rating(s)
2 Sell rating(s)
1 Sell rating(s)
Consensus Price TargetN/AN/AN/AN/A
Forecasted UpsideN/AN/AN/AN/A
Consensus RatingReduceReduceHoldHold

HNNMY Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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HNNMY Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
Skip Chart and View Analyst Price Target HistorySkip Chart & View Price History Table

Hennes & Mauritz Stock vs. The Competition

TypeHennes & MauritzConsumer Discretionary CompaniesBroader Market
Consensus Rating Score
1.57
2.20
2.53
Consensus RatingReduceHoldModerate Buy
Predicted UpsideN/A188.04% Upside18.43% Upside
News Sentiment Rating
Positive News

See Recent HNNMY News
Positive News
Positive News
DateBrokerageAnalystActionRatingPrice TargetReport Date
Upside/Downside
Details
8/18/2026
Citigroup Inc. logo
Citigroup
4 of 5 stars
 Reiterated RatingNeutral
8/14/2026
Zacks Research logo
Zacks Research
5 of 5 stars
 UpgradeStrong SellHold
6/26/2026
Pareto Securities logo
Pareto Securities
3 of 5 stars
 DowngradeSell
2/17/2026 DowngradeHoldStrong Sell
2/13/2026 DowngradeHoldStrong Sell
1/30/2026 Reiterated RatingHold
12/18/2025 UpgradeNeutral
8/1/2025 UpgradeStrong-Buy
3/5/2025DowngradeStrong-BuyHold
11/26/2024DowngradeModerate BuyHold
10/31/2024DowngradeHoldStrong Sell

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Saturday at 12:18 PM ET.


Should I Buy Hennes & Mauritz Stock? HNNMY Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Monday, September 14, 2026. Please send any questions or comments about these Hennes & Mauritz pros and cons to contact@marketbeat.com.

Hennes & Mauritz
Bull Case

green Wall Street bull icon

Here are some ways that investors could benefit from investing in H & M Hennes & Mauritz AB (publ):

  • Short interest in the stock dropped significantly by 76.8% in August, falling to 18,279 shares, which suggests that traders who were betting against the company are closing their positions and potentially buying shares, a move that often signals increased confidence in the stock's future performance.
  • The company reported a strong return on equity of 31.51% for the most recent quarter, indicating that management is efficiently using shareholder capital to generate profits, which is a key metric for evaluating the financial health and operational effectiveness of a business.
  • Revenue for the latest quarter reached $5.90 billion, exceeding the consensus estimate of $5.79 billion, demonstrating that the company is still capable of driving top-line growth and meeting consumer demand despite broader retail challenges.
  • The stock currently trades at $3.36, which is near its fifty-two week low of $3.13, potentially offering a value entry point for investors who believe the market has overreacted to recent negative news and that the company's long-term fundamentals remain intact.
  • H & M Hennes & Mauritz AB (publ) offers a dividend yield of 2.28%, providing a steady stream of income for investors who prioritize cash flow and capital preservation alongside potential capital appreciation.

Hennes & Mauritz
Bear Case

red Wall Street bear icon

Investors should be bearish about investing in H & M Hennes & Mauritz AB (publ) for these reasons:

  • The consensus rating from seven research firms is "Reduce," with three analysts issuing sell recommendations and four issuing hold recommendations, reflecting a general lack of enthusiasm from Wall Street regarding the stock's near-term upside potential.
  • The company missed its earnings per share estimate in the most recent quarter, reporting $0.05 against a consensus of $0.06, which indicates that profitability is under pressure and may not be meeting investor expectations for bottom-line growth.
  • Recent news reports indicate that H & M Hennes & Mauritz AB (publ) is closing 128 store locations, a significant reduction in its physical footprint that could signal ongoing struggles with store-level profitability and a need for costly restructuring efforts.
  • The stock has a beta of 1.12, meaning it is slightly more volatile than the overall market, which could lead to larger price swings and higher risk for investors who are sensitive to market fluctuations.
  • The company has a debt-to-equity ratio of 1.31, indicating a relatively high level of leverage compared to its equity, which can increase financial risk and interest expenses, particularly if interest rates remain elevated or if revenue growth slows.

HNNMY Forecast - Frequently Asked Questions

7 Wall Street analysts have issued "buy," "hold," and "sell" ratings for Hennes & Mauritz in the last year. There are currently 3 sell ratings and 4 hold ratings for the stock. The consensus among Wall Street analysts is that investors should "reduce" HNNMY shares.

According to analysts, Hennes & Mauritz's stock has a predicted downside of -100.00% based on their 12-month stock forecasts.

Over the previous 90 days, Hennes & Mauritz's stock had 2 downgrades and 1 upgrade by analysts.

Hennes & Mauritz has been rated by research analysts at Citigroup, Pareto Securities, and Zacks Research in the past 90 days.

Analysts like Hennes & Mauritz less than other "consumer discretionary" companies. The consensus rating for Hennes & Mauritz is Reduce while the average consensus rating for "consumer discretionary" companies is Hold. Learn more on how HNNMY compares to other companies.


MarketBeat monitors more than a dozen sources for Hennes & Mauritz analyst ratings, with the most recent rating issued on 8/18/2026.
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