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First National Financial (FN) Competitors

First National Financial logo
C$38.75 +0.10 (+0.26%)
As of 06/11/2025 04:00 PM Eastern

FN vs. HCG, MKP, TF, ECN, AI, FC, TII, BCF, FDI, and DFY

Should you be buying First National Financial stock or one of its competitors? The main competitors of First National Financial include Home Capital Group (HCG), MCAN Mortgage (MKP), Timbercreek Financial (TF), ECN Capital (ECN), Atrium Mortgage Investment (AI), Firm Capital Mortgage Investment (FC), Terra Firma Capital (TII), Builders Capital Mortgage (BCF), Findev (FDI), and Definity Financial (DFY). These companies are all part of the "financial services" sector.

First National Financial vs. Its Competitors

First National Financial (TSE:FN) and Home Capital Group (TSE:HCG) are both financial services companies, but which is the superior stock? We will compare the two businesses based on the strength of their media sentiment, institutional ownership, profitability, community ranking, dividends, earnings, analyst recommendations, valuation and risk.

In the previous week, First National Financial had 1 more articles in the media than Home Capital Group. MarketBeat recorded 1 mentions for First National Financial and 0 mentions for Home Capital Group. First National Financial's average media sentiment score of 0.67 beat Home Capital Group's score of 0.00 indicating that First National Financial is being referred to more favorably in the media.

Company Overall Sentiment
First National Financial Positive
Home Capital Group Neutral

First National Financial has higher revenue and earnings than Home Capital Group. Home Capital Group is trading at a lower price-to-earnings ratio than First National Financial, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
First National FinancialC$1.73B1.35C$185.07MC$3.0712.62
Home Capital GroupC$512.55M0.00C$174.16MC$4.48N/A

Home Capital Group has a net margin of 33.98% compared to First National Financial's net margin of 10.70%. First National Financial's return on equity of 24.41% beat Home Capital Group's return on equity.

Company Net Margins Return on Equity Return on Assets
First National Financial10.70% 24.41% 0.48%
Home Capital Group 33.98%10.77%0.77%

First National Financial has a beta of 1.04, suggesting that its stock price is 4% more volatile than the S&P 500. Comparatively, Home Capital Group has a beta of 1.94, suggesting that its stock price is 94% more volatile than the S&P 500.

4.0% of First National Financial shares are held by institutional investors. Comparatively, 33.1% of Home Capital Group shares are held by institutional investors. 71.5% of First National Financial shares are held by company insiders. Comparatively, 0.6% of Home Capital Group shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

First National Financial pays an annual dividend of C$2.45 per share and has a dividend yield of 6.3%. Home Capital Group pays an annual dividend of C$0.60 per share. First National Financial pays out 79.8% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Home Capital Group pays out 13.4% of its earnings in the form of a dividend.

Home Capital Group received 103 more outperform votes than First National Financial when rated by MarketBeat users. Likewise, 45.99% of users gave Home Capital Group an outperform vote while only 43.73% of users gave First National Financial an outperform vote.

CompanyUnderperformOutperform
First National FinancialOutperform Votes
230
43.73%
Underperform Votes
296
56.27%
Home Capital GroupOutperform Votes
333
45.99%
Underperform Votes
391
54.01%

First National Financial currently has a consensus price target of C$41.00, indicating a potential upside of 5.81%. Given First National Financial's stronger consensus rating and higher possible upside, research analysts plainly believe First National Financial is more favorable than Home Capital Group.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
First National Financial
0 Sell rating(s)
3 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.25
Home Capital Group
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00

Summary

First National Financial beats Home Capital Group on 11 of the 19 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding FN and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of TSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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FN vs. The Competition

MetricFirst National FinancialMortgage Finance IndustryFinancial SectorTSE Exchange
Market CapC$2.33BC$727.99MC$5.68BC$6.06B
Dividend Yield7.33%7.03%4.13%6.72%
P/E Ratio12.628.9412.6939.18
Price / Sales1.3561.131,699.14995.17
Price / Cash1.0426.1949.9283.29
Price / Book3.141.832.854.23
Net IncomeC$185.07MC$78.23MC$1.23BC$301.20M
7 Day Performance1.33%1.24%0.95%4.65%
1 Month Performance1.68%1.95%10.16%9.30%
1 Year Performance6.87%16.41%14.57%24.52%

First National Financial Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
FN
First National Financial
1.5176 of 5 stars
C$38.75
+0.3%
C$41.00
+5.8%
+8.0%C$2.33BC$1.73B12.621,772News Coverage
HCG
Home Capital Group
N/AN/AN/AN/AC$1.69BC$512.55M9.88836
MKP
MCAN Mortgage
1.3258 of 5 stars
C$19.77
+0.3%
C$19.00
-3.9%
+17.6%C$770.33MC$173.49M8.43142
TF
Timbercreek Financial
0.8783 of 5 stars
C$7.24
-1.5%
C$8.00
+10.5%
+3.2%C$597.45MC$168.21M10.17N/A
ECN
ECN Capital
1.9446 of 5 stars
C$2.71
-2.9%
C$2.96
+9.3%
+41.7%C$543.85MC$131.39M-12.11620News Coverage
Dividend Announcement
Insider Trade
AI
Atrium Mortgage Investment
1.2984 of 5 stars
C$11.16
flat
C$12.78
+14.5%
+2.2%C$529.30MC$78.44M10.59700
FC
Firm Capital Mortgage Investment
N/AC$12.24
+0.6%
N/A+13.5%C$451.88MC$72.77M12.801,150News Coverage
Insider Trade
TII
Terra Firma Capital
N/AC$7.25
-0.5%
N/A+0.0%C$40.46MC$5.09M22.6633,000
BCF
Builders Capital Mortgage
1.1518 of 5 stars
C$8.90
+1.1%
C$9.92
+11.5%
-0.5%C$20.03MN/A8.56N/ANews Coverage
Analyst Forecast
FDI
Findev
N/AC$0.43
+4.9%
N/A+3.5%C$12.18MC$3.61M6.07N/AGap Up
DFY
Definity Financial
1.4338 of 5 stars
C$73.98
-0.7%
C$64.09
-13.4%
+76.1%C$8.53BC$4.40B15.663,442News Coverage
Analyst Forecast

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This page (TSE:FN) was last updated on 6/12/2025 by MarketBeat.com Staff
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