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Stocks to Compare Sections All Sections Selected Performance Chart Price & Volume MarketRank Analyst Ratings Sales & Book Value Profitability & Earnings Dividends Debt Ownership Miscellaneous Headlines About Compare NASDAQ:ATIF NASDAQ:HTCR NASDAQ:LUNA NASDAQ:SWAG On This Page Performance ChartPrice & VolumeMarketRank™Analyst RatingsSales & Book ValueProfitability & EarningsDividendsDebtOwnershipMiscellaneousHeadlinesAbout Comparison Ideas Stock Ideas Comparative Price Performance Over Time1 day7 days30 days90 days365 daysCompare Price & VolumeCompanyCurrent Price50-Day Moving Average52-Week RangeMarket CapBetaAvg. VolumeToday's VolumeATIFATIF$0.64$0.65$0.58▼$1.50$7.63M-0.42125,080 shs110,406 shsHTCRHeartCore Enterprises$1.12+36.8%$0.61$0.39▼$3.38$26.11M2.012.23 million shs1.24 million shsLUNALuna Innovations$0.97+1.0%$0.91$0.22▼$2.47$32.94M2144,432 shs555 shsSWAGStran & Company, Inc.$1.80$1.54$0.73▼$1.84$33.40M2.13180,940 shs104,670 shs5G Stocks: The Path Forward is ProfitableEnter your email address and we'll send you MarketBeat's guide to investing in 5G and which 5G stocks show the most promise. Get This Free ReportCompare Price PerformanceCompany1-Day Performance7-Day Performance30-Day Performance90-Day Performance1-Year PerformanceATIFATIF0.00%0.00%0.00%0.00%-23.34%HTCRHeartCore Enterprises+36.79%0.00%+125.81%+93.47%+80.65%LUNALuna Innovations+1.04%+7.78%-3.00%+21.25%-57.46%SWAGStran & Company, Inc.0.00%+6.51%+25.87%+32.35%+46.34%Compare Price & VolumeCompanyCurrent Price50-Day Moving Average52-Week RangeMarket CapBetaAvg. VolumeToday's VolumeATIFATIF$0.64$0.65$0.58▼$1.50$7.63M-0.42125,080 shs110,406 shsHTCRHeartCore Enterprises$1.12+36.8%$0.61$0.39▼$3.38$26.11M2.012.23 million shs1.24 million shsLUNALuna Innovations$0.97+1.0%$0.91$0.22▼$2.47$32.94M2144,432 shs555 shsSWAGStran & Company, Inc.$1.80$1.54$0.73▼$1.84$33.40M2.13180,940 shs104,670 shs5G Stocks: The Path Forward is ProfitableEnter your email address and we'll send you MarketBeat's guide to investing in 5G and which 5G stocks show the most promise. Get This Free ReportCompare Price PerformanceCompany1-Day Performance7-Day Performance30-Day Performance90-Day Performance1-Year PerformanceATIFATIF0.00%0.00%0.00%0.00%-23.34%HTCRHeartCore Enterprises+36.79%0.00%+125.81%+93.47%+80.65%LUNALuna Innovations+1.04%+7.78%-3.00%+21.25%-57.46%SWAGStran & Company, Inc.0.00%+6.51%+25.87%+32.35%+46.34%Compare Analyst ForecastsCompanyConsensus Rating ScoreConsensus RatingConsensus Price Target% Upside from Current PriceATIFATIF 0.00N/AN/AN/AHTCRHeartCore Enterprises 4.00Strong BuyN/AN/ALUNALuna Innovations 0.00N/AN/AN/ASWAGStran & Company, Inc. 0.00N/AN/AN/ACurrent Analyst Ratings BreakdownLatest ATIF, SWAG, HTCR, and LUNA Analyst RatingsDateCompanyBrokerageActionRatingPrice TargetDetails8/20/2025HTCRHeartCore EnterprisesZacks ResearchSubscribe to MarketBeat All Access for the firm's recommendation accuracy ratingUpgradeHold ➝ Strong-Buy(Data available from 9/6/2022 forward. View 10+ years of historical ratings with our analyst ratings screener.)Compare Sales & Book ValueCompanyAnnual RevenuePrice/SalesCashflowPrice/CashBook ValuePrice/BookATIFATIF$620K12.30N/AN/A$0.15 per share4.27HTCRHeartCore Enterprises$30.41M0.86$0.73 per share1.54$0.17 per share6.59LUNALuna Innovations$116.61M0.28$0.32 per share3.03N/A∞SWAGStran & Company, Inc.$82.65M0.40N/AN/A$1.70 per share1.06Compare Profitability & EarningsCompanyNet IncomeEPSTrailing P/E RatioForward P/E RatioP/E GrowthNet MarginsReturn on Equity (ROE)Return on Assets (ROA)Next Earnings DateATIFATIF-$3.19M-$0.30N/A∞N/A-515.00%-203.34%-107.51%N/AHTCRHeartCore Enterprises-$1.48M-$0.01N/A7.00N/A-0.62%141.93%46.22%11/13/2025 (Estimated)LUNALuna Innovations$9.28MN/A0.00∞N/AN/AN/AN/AN/ASWAGStran & Company, Inc.-$4.14M-$0.13N/A∞N/A-2.19%-7.47%-4.37%N/ALatest ATIF, SWAG, HTCR, and LUNA EarningsDateQuarterCompanyConsensus EstimateReported EPSBeat/MissGap EPSRevenue EstimateActual RevenueDetails8/13/2025Q2 2025HTCRHeartCore Enterprises-$0.08$0.04+$0.12$0.04$5.27 million$4.70 million8/12/2025Q2 2025SWAGStran & Company, Inc.N/A$0.03N/A$0.03N/A$32.58 millionCompare DividendsCompanyAnnual PayoutDividend Yield3-Year Dividend GrowthPayout RatioYears of Consecutive GrowthATIFATIFN/AN/AN/AN/AN/AHTCRHeartCore EnterprisesN/AN/AN/AN/AN/ALUNALuna InnovationsN/AN/AN/AN/AN/ASWAGStran & Company, Inc.N/AN/AN/AN/AN/ACompare DebtCompanyDebt-to-Equity RatioCurrent RatioQuick RatioATIFATIFN/A2.932.93HTCRHeartCore Enterprises0.521.261.26LUNALuna InnovationsN/AN/AN/ASWAGStran & Company, Inc.0.011.881.63Compare OwnershipInstitutional OwnershipCompanyInstitutional OwnershipATIFATIFN/AHTCRHeartCore Enterprises1.71%LUNALuna Innovations87.46%SWAGStran & Company, Inc.56.42%Insider OwnershipCompanyInsider OwnershipATIFATIF32.16%HTCRHeartCore Enterprises57.40%LUNALuna Innovations7.60%SWAGStran & Company, Inc.49.60%Compare Miscellaneous StatsCompanyEmployeesShares OutstandingFree FloatOptionableATIFATIF1011.92 million8.08 millionNot OptionableHTCRHeartCore Enterprises4023.31 million9.93 millionNot OptionableLUNALuna Innovations39033.96 million31.38 millionOptionableSWAGStran & Company, Inc.7018.56 million9.35 millionNot OptionableATIF, SWAG, HTCR, and LUNA HeadlinesRecent News About These CompaniesStran & Company to Present at the H.C. Wainwright 27th Annual Global Investment ConferenceSeptember 4 at 7:36 PM | markets.businessinsider.comStran & Company, Inc.: Stran & Company Achieves 95.2% Increase in Sales to Approximately $32.6 Million for the Second Quarter of 2025August 13, 2025 | finanznachrichten.deStran & Company, Inc. (SWAG) Q2 2025 Earnings Conference Call TranscriptAugust 13, 2025 | seekingalpha.comStran & Company to Announce Second Quarter 2025 Financial Results and Business Update Conference CallAugust 1, 2025 | globenewswire.comStran & Company Holds Combined Annual Stockholders MeetingJuly 28, 2025 | msn.comStran & Company Appoints Veteran Financial Executive Brian M. Posner to its Board of DirectorsJuly 10, 2025 | taiwannews.com.twTStran & Company Transforms Board of Directors with New Directors - National Law ReviewJune 25, 2025 | natlawreview.comNStran & Company Transforms Board of Directors with New DirectorsJune 23, 2025 | globenewswire.comStran & Company Achieves #12 Ranking on 2025 PPAI 100 List of Top Promotional Product DistributorsMay 29, 2025 | quiverquant.comQStran & Company Ranked #12 on PPAI 100 List of Top Promotional Product Distributors for 2025May 29, 2025 | globenewswire.comStran & Company, Inc. (SWAGW)May 24, 2025 | finance.yahoo.comStran & Company: Earnings Call Highlights Growth Amid ChallengesMay 19, 2025 | tipranks.comStran outlines accelerated margin expansion and organic growth focus for 2025 while integrating Gander Group acquisitionMay 16, 2025 | msn.comStran & Company, Inc. (SWAG) Q1 2025 Earnings Call TranscriptMay 16, 2025 | seekingalpha.comStran & Company, Inc.: Stran & Company Achieves 52.4% Increase in Sales to Approximately $28.7 Million for the First Quarter of 2025May 16, 2025 | finanznachrichten.deStran & Company Achieves 52.4% Increase in Sales to Approximately $28.7 Million for the First Quarter of 2025May 15, 2025 | globenewswire.comStran & Company Schedules First Quarter 2025 Financial Results and Business Update Conference CallMay 12, 2025 | globenewswire.comStran & Company, Inc. (NASDAQ:SWAG) Q4 2024 Earnings Call TranscriptApril 17, 2025 | msn.comStran & Company, Inc.: Stran & Company Reports Financial Results for 2024 Fiscal YearApril 16, 2025 | finanznachrichten.deStran & Company, Inc. (SWAG) Q4 2024 Earnings Call TranscriptApril 15, 2025 | seekingalpha.comNew MarketBeat Followers Over TimeMedia Sentiment Over TimeATIF, SWAG, HTCR, and LUNA Company DescriptionsATIF NASDAQ:ATIFATIF Holdings Limited operates as a business consulting company in Hong Kong, the United States, and Mexico. It offers financial consulting services to small and medium-sized enterprises (SMEs). The company primarily focuses on helping clients going public on the national stock exchanges and OTC markets in the United States. Its consulting services primarily include due diligence review, market research and feasibility study, business plan drafting, accounting record review, and business analysis and recommendations; reorganization, pre-listing education and tutoring, talent search, legal and audit firm recommendation and coordination, VIE contracts and other public-listing related documents review, merger and acquisition planning, investor referral and pre-listing equity financing source identification and recommendations, and independent directors and audit committee candidate's recommendation. The company also offers shell company identification and recommendation for customers expecting to become publicly listed through reverse merger transaction; assistance in preparation of customers' public filings for IPO or reverse merger transactions; and assistance in answering comments and questions received from regulatory agencies. In addition, it operates chinacnnm.com, a news and media website focuses on distributing financial news and information. ATIF Holdings Limited was incorporated in 2015 and is based in Lake Forest, California.HeartCore Enterprises NASDAQ:HTCR$1.12 +0.30 (+36.79%) Closing price 09/5/2025 04:00 PM EasternExtended Trading$1.14 +0.02 (+1.79%) As of 09/5/2025 07:57 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more.HeartCore Enterprises, Inc., a software development company, provides Software as a Service solutions to enterprise customers in Japan and internationally. Its customer experience management platform includes marketing, sales, service, and content management systems, as well as other tools and integrations, which enable companies to enhance the customer experience and drive engagement. The company also operates a digital transformation business that offers customers with robotics process automation, process mining, and task mining to accelerate the digital transformation of enterprises. In addition, it provides consulting services; and education, services, and support solutions. The company was founded in 2009 and is headquartered in Tokyo, Japan.Luna Innovations NASDAQ:LUNA$0.97 +0.01 (+1.04%) As of 09/5/2025 09:34 AM EasternLuna Innovations Incorporated provides fiber optic test, measurement, and control products worldwide. The company offers test and measurement equipment for fiber optic components and sub-assemblies; polarization control products, including components, modules, and instruments to measure, manage, and control polarization and group delay in fiber optic networks; tunable lasers; and single frequency lasers. It also provides ODiSI sensing solution, which provides distributed strain and temperature measurements; distributed temperature sensing system; hyperion sensing products; Terahertz Sensing Systems that provide precise single and multi-layer thickness, density, basis weight, and caliper thickness measurements; and distributed acoustic sensing products. The company primarily markets its fiber optic test, measurement, and control products to telecommunications companies, defense agencies, government system integrators, researchers, original equipment manufacturers, distributors, testing labs, and strategic partners directly, as well as through manufacturer representative organizations, partner and distribution channels, technical sales engineers, value added resellers, and independent sales representatives. Luna Innovations Incorporated was incorporated in 1990 and is headquartered in Roanoke, Virginia.Stran & Company, Inc. NASDAQ:SWAG$1.80 0.00 (0.00%) Closing price 09/5/2025 04:00 PM EasternExtended Trading$1.78 -0.02 (-1.11%) As of 09/5/2025 07:46 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more.Stran & Co., Inc. engages in the provision of promotional marketing and branded merchandise services. It offers promotional product, custom manufacturing, custom packaging, warehousing, and program management. The company was founded by Andrew Shape and Andrew Stranberg in 1994 and is headquartered in Quincy, MA. 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