Simply Good Foods (NASDAQ:SMPL) (NASDAQ:SMPL) is a consumer packaged food company focused on nutritious and convenient foods and beverages. Its portfolio is built around products that support lower-sugar, higher-protein, and other health-conscious eating preferences.
The company’s principal brands include Atkins, which offers nutrition products such as bars, shakes, snacks, frozen foods, and other items associated with low-carbohydrate lifestyles, and Quest, which markets protein bars, cookies, chips, pizza, shakes, and other high-protein snacks. Simply Good Foods also owns OWYN, a plant-based nutrition brand offering protein shakes and related products.
Simply Good Foods sells its products primarily through grocery stores, mass retailers, club stores, drugstores, specialty and natural-food retailers, e-commerce channels, and other outlets in the United States and select international markets. The company was established following the 2017 combination of Conyers Park Acquisition Corp. and Atkins Nutritionals and is headquartered in Denver, Colorado.