NASDAQ:GAIA Gaia Q2 2026 Earnings Report $1.30 -0.03 (-2.26%) Closing price 09/25/2026 04:00 PM EasternExtended Trading$1.30 +0.00 (+0.38%) As of 09/25/2026 04:57 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more. ProfileEarnings HistoryForecast Gaia EPS ResultsActual EPS-$0.12Consensus EPS -$0.13Beat/MissBeat by +$0.01One Year Ago EPSN/AGaia Revenue ResultsActual Revenue$23.33 millionExpected Revenue$24.60 millionBeat/MissMissed by -$1.27 millionYoY Revenue GrowthN/AGaia Announcement DetailsQuarterQ2 2026Date8/10/2026TimeAfter Market ClosesConference Call DateMonday, August 10, 2026Conference Call Time4:30PM ETUpcoming EarningsGaia's Q3 2026 earnings is estimated for Monday, November 2, 2026, based on past reporting schedules, with a conference call scheduled at 4:00 PM ET. Check back for transcripts, audio, and key financial metrics as they become available.Conference Call ResourcesConference Call AudioConference Call TranscriptPress Release (8-K)Quarterly Report (10-Q)Earnings HistoryCompany ProfilePowered by Gaia Q2 2026 Earnings Call TranscriptProvided by QuartrAugust 10, 2026ShareShareShare This ReportLink copied to clipboard.Key Takeaways Negative Sentiment: Second-quarter revenue fell 5% year over year to $23.3 million, while net loss widened to $3.0 million from $1.8 million. Gross margin also declined to 85.3% as lower revenue weighed against a relatively fixed content-cost base. Negative Sentiment: Management expects the third quarter to remain challenging, with results similar to Q2, and withdrew its prior expectation for fourth-quarter net-income break-even. The company now targets a return to positive free cash flow in Q4, with revenue expected to grow sequentially from Q3. Positive Sentiment: Gaia says its customer-acquisition-cost spike from an advertising-partner algorithm change in April and May has been corrected, while efforts to reduce reliance on that partner are underway. The company also identified more than $3 million in annualized savings through marketing, technology, vendor, and overhead reductions. Positive Sentiment: Management reported encouraging early engagement from AI-powered tarot, oracle, horoscope, and short-form content features, as well as strong opt-in rates for its early community product. These direct-member-only tools are intended to improve retention and support the company’s target of a 20% improvement in churn and ARPU by Q4. Neutral Sentiment: Gaia continued expanding its content and Igniton supplement offerings, including a new Jim Kwik series scheduled for October, additional original programming, and new sleep and eye-serum products. Executives characterized Igniton’s first year of supplement sales as a proof of concept but provided no specific financial outlook for the business. AI Generated. May Contain Errors.Conference Call Audio Live Call not available Earnings Conference CallGaia Q2 202600:00 / 00:00Speed:1x1.25x1.5x2xTranscript SectionsPresentationParticipantsPresentationSkip to Participants Operator00:00:00Good afternoon. Welcome to Gaia's Second Quarter 2026 Earnings Conference Call. At this time, all participants are in listen-only mode. Joining us today from Gaia are Kiersten Medvedich, CEO, Yon Nuta, COO, and Ned Preston, CFO. After the speakers' presentation, there will be a question and answer session. Before we begin, Gaia's management team would like to remind everyone that management's prepared remarks contain forward-looking statements, and management may make additional forward-looking statements in response to your questions, including, but not limited to, statements of expectations, future events, or future financial performance. These statements do not guarantee future performance, and therefore, undue reliance should not be placed upon them. Although we believe these expectations are reasonable, Gaia management undertakes no obligation to revise any statements to reflect changes that occur after this call. Actual events or results could differ materially. Operator00:01:06These statements are based on current expectations of the company's management and involve inherent risks and uncertainties, including those identified in the Risk Factors section of Gaia's latest annual report on Form 10-K filed with the SEC. All non-GAAP financial measures referenced in today's call are reconciled in the company's earnings press release to the most directly comparable GAAP measure. This call also contains time-sensitive information that is accurate only as of the time and date of this broadcast, August 10, 2026. Finally, I would like to remind everyone that this conference call is being webcast, and a recording will be made available for replay on Gaia's investor relations website at ir.gaia.com. At this time, I'd like to turn the call over to Gaia's CEO, Kiersten Medvedich. Please go ahead. Kiersten MedvedichCEO at Gaia00:02:07Good afternoon, everyone. As we discussed on our last call, our business today reflects the deliberate trade-off we said we were making, prioritizing the long-term quality of our member base over near-term growth. That transition, combined with higher industry marketing costs in April and May, weighed on our results this quarter. As we told you, we were making a deliberate shift toward our direct member base, and that this transition would put near-term pressure on revenue growth as we partially pulled back from lower-value regions like Latin America and from third-party acquisition channels. In fact, the revenue decline in the second quarter came from our international business. That is exactly what you are seeing in our results, and it's consistent with the plan we laid out. We still remain focused on two metrics: reducing churn and growing ARPU, targeting a 20% improvement each by the fourth quarter of this year. Kiersten MedvedichCEO at Gaia00:03:04We are on track against this framework. I want to be direct that we are not taking the softness in our top line lightly, and we've taken swift action across the organization in response. On the marketing side, we experienced a temporary spike in customer acquisition costs in April and May, driven by an algorithm change at a major advertising partner. We identified the issue and have since brought it back in line with our expectations. For context on why we manage acquisition costs this closely, on average, a direct member today has a lifetime value of over $500 against a customer acquisition cost of $85. That roughly 6 to 1 relationship is why we are willing to give up lower quality revenue to protect it, and an increase in CPA is something we move quickly to correct. Kiersten MedvedichCEO at Gaia00:03:56We view this as a reminder of the importance of diversifying our acquisition channels as we build out our direct marketing capabilities, and it is an area we have actively been addressing. More broadly, since late February, we've undertaken a systematic review of spend across the organization in marketing, technology, and overhead, and we've made targeted reductions to our vendor costs. We expect to benefit from all the cost reductions by the end of the year. These are not one-time cuts. We believe they reflect a more disciplined, sustainable cost structure going forward. As an example, our annualized gross profit per employee increased both annually and sequentially to $819,000, demonstrating our continued efforts to increase efficiency. Now, turning to content. We continue to invest in expanding and strengthening Gaia's programming slates. Kiersten MedvedichCEO at Gaia00:04:51This quarter, we signed best-selling author, transformational coach, and hypnotherapist Jim Kwik to host a new series launching in October. The series will feature conversations with leading voices across wellness, spirituality, and culture, including guests such as Judd Apatow and Jack Osbourne. We believe Jim's strong public profile, engaged following, and notable guest lineup will help us reach a broader audience. This, combined with a much larger slate of new returning content launched during the quarter, including the fourth season of Gregg Braden's "Missing Links," "Astrology 101," reflecting the continued popularity of astrology, and "The Pulse," a new podcast hosted by Ben Stewart. We also introduced Gaia Shorts, the best of our long-form content, as a new way to help members discover more of our vast library. Kiersten MedvedichCEO at Gaia00:05:42These five-minute clips highlight key moments and ideas from our deeper long-form programming, making it easier for members to explore more of what Gaia has to offer. Gaia Shorts consistently rank as the most popular content when released, and we believe they can become an important tool for increasing content discovery and engagement across the platform. Lastly, an update on Igniton. In May, we introduced two new products at the Biohacking Conference. First was IgniREM Sleep. It supports longer REM sleep, fewer sleep interruptions, and an easier return to sleep after waking, helping deliver a better quality sleep overall. And then second was IgniPeptide Eye Serum, which is designed to support more hydrated, youthful-looking eyes while reducing the appearance of wrinkles, puffiness, and dark spots. Kiersten MedvedichCEO at Gaia00:06:35In Igniton's first year of supplement sales, we've been encouraged by the results, which serve as a strong proof of concept for the Igniton Quantum Wellness Technology. And while we don't comment on future products, we believe we're only beginning to scratch the surface of the Igniton technology's potential applications. With that, I'd like to turn the call over to Yon Nuta, our Chief Operating Officer, to talk more about how we are evolving the Gaia product experience and using AI to support that work. Yon rejoined Gaia last October after previously spending several years with the company as an executive between 2016 and 2021. Yon? Yon NutaCOO at Gaia00:07:15Thanks, Kiersten. It's great to speak with you today. Before I get into product, I want to talk about AI, because at Gaia, it is both how we operate and what we build. Internally, we use it across content production, product development, and marketing operations. It is a productivity accelerator that lets lean teams scale their impact and respond to market dynamics faster than we otherwise could, and it is a direct contributor to the cost savings Ned will walk you through in a moment. Externally, it is increasingly how members find and experience our content, and those experiences are available only to our direct members. Our AI guide has proven to be a leading engagement driver, and that is what informed our decision to build the AI-powered tarot, oracle, and horoscope experiences we launched this quarter. The early data is strong. Yon NutaCOO at Gaia00:08:04Members spend more time per session with the AI tarot experience than with any previous AI feature we have launched. More importantly, it drives incremental return visits and incremental content viewership. This is not engagement sitting beside the library. It is engagement that pulls members back into it. That is how a daily habit becomes retention. On discovery, we are testing Moments, our vertical short-form experience generated with AI, which brings the best moments in our library into the format people are already used to on their phone. Early signals are encouraging on two dimensions: engagement with the feature itself and incremental long-form viewership. We will size that for you as the rollout broadens. Turning to community, we have launched the ability for members to build and share rich profiles and to find and share playlists and individual titles with both members and non-members. Yon NutaCOO at Gaia00:08:59We opened an early alpha Circle, which lets members chat directly with one another. In our test groups, more than 70% of members have opted in. Here's why that matters. Gaia's content is about transformation. Members come to us while they are questioning something, healing something, or changing the way they see the world, and that is usually a solitary experience. The people closest to them are often not on the same path. Members tell us this directly. The community they already have does not understand the transformation they are going through, so they have been doing the meaningful work of their lives alone. Circle is built to change that. The commercial logic follows. A member can cancel a content library. It is much harder to leave people who understand you. Yon NutaCOO at Gaia00:09:45Connection is the most durable retention mechanic in any subscription business, and it is the one thing we have never offered. Every one of these experiences, the AI feature, Moments, Circles, is only available to a direct member. That is the mechanism behind the churn improvement we are targeting for the fourth quarter, and it is why we are willing to trade near-term revenue to get there. Now, over to Ned for the financial details. Ned PrestonCFO at Gaia00:10:14Thank you, Yon. Revenues for the second quarter of 2026 were $23.3 million, a decrease of 5% from the year-ago quarter. This primarily reflects the impact of our shift in marketing away from discounted members with a lower dependency on third-party partners toward direct member acquisition. It also reflects continued competition for consumer spending and engagement across the broader SVOD industry, which we anticipated at the beginning of this year. Gross profit was $19.9 million, down from the prior year, with gross margin of 85.3% compared to 86.7% in the second quarter of 2025. The decline in margin was primarily attributable to lower revenue against a relatively fixed content cost base. Selling and operating expenses were $21.6 million, compared to $20.6 million in the prior year period, reflecting our change in marketing headwinds and continued investment in Igniton. Ned PrestonCFO at Gaia00:11:17Corporate general and administrative expenses decreased to $1.5 million from $2.9 million, reflecting our ongoing concentration on cost reductions. Net loss for the quarter was $3.0 million, or negative $0.12 per share as planned, compared to a net loss of $1.8 million, or negative $0.07 per share in the second quarter of 2025. Our cash balance was $5.3 million as of June 30th, 2026, with a fully available $10 million line of credit. The seasonality of annual member renewals impacted our cash inflows by $2.4 million versus the first quarter. This, together with lower revenue and higher marketing costs, were the primary drivers of our cash position this quarter. Since the start of our cost review, we've executed or identified over $3 million in annualized savings. Ned PrestonCFO at Gaia00:12:15Given the transition we're managing through, we expect the third quarter to remain challenging, with results similar to what we're reporting today. With the added pressure of the advertising cost spike that impacted our business in April and May, we are no longer forecasting break-even net income for the fourth quarter of this year. Instead, our focus is on returning to positive free cash flow in Q4. We continue to operate with a solid balance sheet and no debt outside our small campus mortgage, and we have full access to our $10 million line of credit if needed. That completes my summary, and that concludes our remarks. I would like to open the call for questions. Operator? Operator00:12:59Thank you. At this time, we'll open the line for questions from the company's publishing analysts. We ask that you limit yourself to two questions. If you would like to ask a question, please press star one on your telephone keypad. A confirmation tone will indicate your line is in the question queue. You may press star two if you would like to remove your question from the queue. Now we will take our first question from Ryan Meyers with Lake Street Capital. Excuse me, Lake Street Capital. Please proceed. Ryan MeyersAnalyst at Lake Street Capital00:13:33Hey, guys. Thanks for taking my questions. First one for me, Ned, I appreciate the commentary that you gave us on the Q3 revenue. But as we think about the Q4, I think if I remember back to last earnings call, you guys talked about maybe a return to double-digit growth in Q4. Based on the commentary and what you guys have seen thus far, how should we be thinking about the Q4 from a revenue perspective? Ned PrestonCFO at Gaia00:13:58Yep. Hey, Ryan, thanks for the question. We, as I mentioned, expect Q3 to be similar to Q2. But we look to that to be the bottom of the revenue. We will grow from Q3 to Q4 sequentially. Q4, as I said, will not drive us to profitability. We are really looking for Q4 to get us back on the free cash flow front at this time. Ryan MeyersAnalyst at Lake Street Capital00:14:26Okay. With that not driving in the Q4 the profitability, and you covered a couple of things on the call, but just so we are aware, can you just walk us through what those couple of things were just so it is at top of mind and we can fully understand sort of the change there from the commentary last quarter? Ned PrestonCFO at Gaia00:14:46Yeah, absolutely. It was really the seasonality of our annual member renewals impacted our cash inflows. But really from a revenue standpoint, it had to do with the higher marketing costs that Kiersten commented on in the April and May timeframe. Those headwinds really have kind of proven to push back our expectations for the year, but we are getting that back on track, as Kiersten had said. That is really the main difference. Ryan MeyersAnalyst at Lake Street Capital00:15:17Okay. Got it. Well, thank you for taking my question. Ned PrestonCFO at Gaia00:15:20Yep. Thanks, Ryan. Operator00:15:26Our next question is from James Sidoti with Sidoti & Company. Please proceed. James SidotiAnalyst at Sidoti & Company00:15:32Hi, good afternoon. Thanks for taking the question. Ned, how do you get those marketing costs back on track? Ned PrestonCFO at Gaia00:15:42I'll comment, and I'll look for Yon and Kiersten to give a little bit of color. We saw these headwinds in kind of the April and May timeframe, and it caused a higher CPA than we've been accustomed to or had been planning. We've been working very closely with our marketing team to go out and, while we're going through this change to the direct customers, we really weren't anticipating some of these headwinds. We had a different algorithm with one of our major advertising partners. We have that back on a better track. Maybe Yon, you could elaborate a little bit. Yon NutaCOO at Gaia00:16:23Yeah. Hey, James. Just one thing to clarify, we already have done this. There were three things that happened at once during that early Q2 time period. One, rebuilding our direct acquisition without discounting is a huge piece. Two, our price increase. Third, the algorithm changes at a major advertising partner. We've taken deliberate steps since then to reduce our dependency on said advertising partner so this doesn't happen again. James SidotiAnalyst at Sidoti & Company00:16:57Okay. All right. You continue to invest in the AI and to build the community. What's your sense in timing for those investments to pay off? Yon NutaCOO at Gaia00:17:08Yeah, that's a great question, James. As we said previously, our plan is still to continue working on community and launching it through the end of Q4. As we launch it, we're measuring very closely its impact on retention so we can get a sense of timing and payoff. James SidotiAnalyst at Sidoti & Company00:17:26All right. Do you still think that annual price increases are something you can count on, or are you starting to back off from that strategy? Ned PrestonCFO at Gaia00:17:38So we actually, as you know, we increased our pricing as of March 1st of this year. We don't anticipate raising our pricing again until 2028. I think that answers your question, Jim. James SidotiAnalyst at Sidoti & Company00:17:52Right. Okay. All right. Thank you. Operator00:17:59At this time, this concludes our question and answer session. I'd now like to turn the call back over to Ms. Medvedich for her closing remarks. Kiersten MedvedichCEO at Gaia00:18:13Thank you, everyone, for joining, and we look forward to speaking with you when we report our third quarter results in early November. Operator00:18:24Thank you for joining us today for Gaia's second quarter 2026 earnings conference call. You may now disconnect.Read moreParticipantsExecutivesKiersten MedvedichCEOYon NutaCOONed PrestonCFOAnalystsRyan MeyersAnalyst at Lake Street CapitalJames SidotiAnalyst at Sidoti & CompanyPowered by Earnings DocumentsPress Release(8-K)Quarterly report(10-Q) Gaia Earnings HeadlinesReviewing Liberty Media Corporation - Liberty Formula One Series A (NASDAQ:FWONA) and Gaia (NASDAQ:GAIA)September 22, 2026 | americanbankingnews.comAnne Hathaway’s Cult Gaia Knit Dress Is See-Through in All the Right PlacesSeptember 19, 2026 | yahoo.comBuffett's Final Warning: "The Dollar Is Going to Hell"On May 3rd, 2025, Warren Buffett looked at his shareholders for the last time and said: "The dollar is going to hell." Ray Dalio agrees. The founder of Bridgewater Associates ($150 billion AUM) calls it a "debt death spiral." But there's a specific asset class and investment system that actually thrives when the dollar collapses.September 26 at 1:00 AM | Decentralized Masters (Ad)Gaia Dynamics Raises $7M to Expand AI Platform, Keeping Businesses Ahead of Tariffs and Trade RiskSeptember 16, 2026 | finance.yahoo.comCult Gaia Making a Case for Gladiator Sandals and Floppy HatsSeptember 12, 2026 | yahoo.comMadelyn Cline’s Cult Gaia Micro Shorts Ride High on Her Thighs at NYFWSeptember 12, 2026 | yahoo.comSee More Gaia Headlines Get Earnings Announcements in your inboxWant to stay updated on the latest earnings announcements and upcoming reports for companies like Gaia? Sign up for Earnings360's daily newsletter to receive timely earnings updates on Gaia and other key companies, straight to your email. Email Address About GaiaGaia (NASDAQ:GAIA) is a digital media and subscription-based streaming company focused on consciousness, personal transformation and holistic wellness. The company operates Gaia, an online platform offering video programming and other content related to yoga, meditation, fitness, spirituality, alternative health, personal growth and related subjects. Gaia’s content library includes original series, documentaries, films, classes and educational programming. Its services are primarily delivered through internet-connected devices and are available to subscribers in multiple countries, with programming offered to an international audience. The company traces its roots to Gaiam, Inc., a business founded by Jirka Rysavy that developed media and products centered on wellness and conscious living. Following changes to its business operations and branding, the company adopted the Gaia name to emphasize its digital media platform. Jirka Rysavy remains associated with the company as its founder and executive chairman.View Gaia ProfileRead more More Earnings Resources from MarketBeat Earnings Tools Today's Earnings Tomorrow's Earnings Next Week's Earnings Upcoming Earnings Calls Earnings Newsletter Earnings Call Transcripts Earnings Beats & Misses Corporate Guidance Earnings Screener Latest Articles MarketBeat Week in Review – 09/21 - 09/25Costco Ends Its Fiscal Year on a High Note, Eyes Big ExpansionCracker Barrel Stock Is Rallying Again, But the Turnaround Still Has a Traffic ProblemSuper Micro’s Vera Rubin Shipments Put Its AI Infrastructure Advantage to the TestHims & Hers Slides Nearly 7% as Legal Pressure Adds to Its Growing List of Risks3 Space Stocks to Watch as SpaceX Reshapes the Launch MarketOil May Be Stronger Than It Looks—And Diamondback Is on Sale Upcoming Earnings Micron Technology (9/30/2026)NIKE (10/1/2026)Accenture (10/1/2026)PepsiCo (10/8/2026)Delta Air Lines (10/9/2026)America Movil (10/13/2026)BlackRock (10/13/2026)Citigroup (10/13/2026)The Goldman Sachs Group (10/13/2026)JPMorgan Chase & Co. 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PresentationSkip to Participants Operator00:00:00Good afternoon. Welcome to Gaia's Second Quarter 2026 Earnings Conference Call. At this time, all participants are in listen-only mode. Joining us today from Gaia are Kiersten Medvedich, CEO, Yon Nuta, COO, and Ned Preston, CFO. After the speakers' presentation, there will be a question and answer session. Before we begin, Gaia's management team would like to remind everyone that management's prepared remarks contain forward-looking statements, and management may make additional forward-looking statements in response to your questions, including, but not limited to, statements of expectations, future events, or future financial performance. These statements do not guarantee future performance, and therefore, undue reliance should not be placed upon them. Although we believe these expectations are reasonable, Gaia management undertakes no obligation to revise any statements to reflect changes that occur after this call. Actual events or results could differ materially. Operator00:01:06These statements are based on current expectations of the company's management and involve inherent risks and uncertainties, including those identified in the Risk Factors section of Gaia's latest annual report on Form 10-K filed with the SEC. All non-GAAP financial measures referenced in today's call are reconciled in the company's earnings press release to the most directly comparable GAAP measure. This call also contains time-sensitive information that is accurate only as of the time and date of this broadcast, August 10, 2026. Finally, I would like to remind everyone that this conference call is being webcast, and a recording will be made available for replay on Gaia's investor relations website at ir.gaia.com. At this time, I'd like to turn the call over to Gaia's CEO, Kiersten Medvedich. Please go ahead. Kiersten MedvedichCEO at Gaia00:02:07Good afternoon, everyone. As we discussed on our last call, our business today reflects the deliberate trade-off we said we were making, prioritizing the long-term quality of our member base over near-term growth. That transition, combined with higher industry marketing costs in April and May, weighed on our results this quarter. As we told you, we were making a deliberate shift toward our direct member base, and that this transition would put near-term pressure on revenue growth as we partially pulled back from lower-value regions like Latin America and from third-party acquisition channels. In fact, the revenue decline in the second quarter came from our international business. That is exactly what you are seeing in our results, and it's consistent with the plan we laid out. We still remain focused on two metrics: reducing churn and growing ARPU, targeting a 20% improvement each by the fourth quarter of this year. Kiersten MedvedichCEO at Gaia00:03:04We are on track against this framework. I want to be direct that we are not taking the softness in our top line lightly, and we've taken swift action across the organization in response. On the marketing side, we experienced a temporary spike in customer acquisition costs in April and May, driven by an algorithm change at a major advertising partner. We identified the issue and have since brought it back in line with our expectations. For context on why we manage acquisition costs this closely, on average, a direct member today has a lifetime value of over $500 against a customer acquisition cost of $85. That roughly 6 to 1 relationship is why we are willing to give up lower quality revenue to protect it, and an increase in CPA is something we move quickly to correct. Kiersten MedvedichCEO at Gaia00:03:56We view this as a reminder of the importance of diversifying our acquisition channels as we build out our direct marketing capabilities, and it is an area we have actively been addressing. More broadly, since late February, we've undertaken a systematic review of spend across the organization in marketing, technology, and overhead, and we've made targeted reductions to our vendor costs. We expect to benefit from all the cost reductions by the end of the year. These are not one-time cuts. We believe they reflect a more disciplined, sustainable cost structure going forward. As an example, our annualized gross profit per employee increased both annually and sequentially to $819,000, demonstrating our continued efforts to increase efficiency. Now, turning to content. We continue to invest in expanding and strengthening Gaia's programming slates. Kiersten MedvedichCEO at Gaia00:04:51This quarter, we signed best-selling author, transformational coach, and hypnotherapist Jim Kwik to host a new series launching in October. The series will feature conversations with leading voices across wellness, spirituality, and culture, including guests such as Judd Apatow and Jack Osbourne. We believe Jim's strong public profile, engaged following, and notable guest lineup will help us reach a broader audience. This, combined with a much larger slate of new returning content launched during the quarter, including the fourth season of Gregg Braden's "Missing Links," "Astrology 101," reflecting the continued popularity of astrology, and "The Pulse," a new podcast hosted by Ben Stewart. We also introduced Gaia Shorts, the best of our long-form content, as a new way to help members discover more of our vast library. Kiersten MedvedichCEO at Gaia00:05:42These five-minute clips highlight key moments and ideas from our deeper long-form programming, making it easier for members to explore more of what Gaia has to offer. Gaia Shorts consistently rank as the most popular content when released, and we believe they can become an important tool for increasing content discovery and engagement across the platform. Lastly, an update on Igniton. In May, we introduced two new products at the Biohacking Conference. First was IgniREM Sleep. It supports longer REM sleep, fewer sleep interruptions, and an easier return to sleep after waking, helping deliver a better quality sleep overall. And then second was IgniPeptide Eye Serum, which is designed to support more hydrated, youthful-looking eyes while reducing the appearance of wrinkles, puffiness, and dark spots. Kiersten MedvedichCEO at Gaia00:06:35In Igniton's first year of supplement sales, we've been encouraged by the results, which serve as a strong proof of concept for the Igniton Quantum Wellness Technology. And while we don't comment on future products, we believe we're only beginning to scratch the surface of the Igniton technology's potential applications. With that, I'd like to turn the call over to Yon Nuta, our Chief Operating Officer, to talk more about how we are evolving the Gaia product experience and using AI to support that work. Yon rejoined Gaia last October after previously spending several years with the company as an executive between 2016 and 2021. Yon? Yon NutaCOO at Gaia00:07:15Thanks, Kiersten. It's great to speak with you today. Before I get into product, I want to talk about AI, because at Gaia, it is both how we operate and what we build. Internally, we use it across content production, product development, and marketing operations. It is a productivity accelerator that lets lean teams scale their impact and respond to market dynamics faster than we otherwise could, and it is a direct contributor to the cost savings Ned will walk you through in a moment. Externally, it is increasingly how members find and experience our content, and those experiences are available only to our direct members. Our AI guide has proven to be a leading engagement driver, and that is what informed our decision to build the AI-powered tarot, oracle, and horoscope experiences we launched this quarter. The early data is strong. Yon NutaCOO at Gaia00:08:04Members spend more time per session with the AI tarot experience than with any previous AI feature we have launched. More importantly, it drives incremental return visits and incremental content viewership. This is not engagement sitting beside the library. It is engagement that pulls members back into it. That is how a daily habit becomes retention. On discovery, we are testing Moments, our vertical short-form experience generated with AI, which brings the best moments in our library into the format people are already used to on their phone. Early signals are encouraging on two dimensions: engagement with the feature itself and incremental long-form viewership. We will size that for you as the rollout broadens. Turning to community, we have launched the ability for members to build and share rich profiles and to find and share playlists and individual titles with both members and non-members. Yon NutaCOO at Gaia00:08:59We opened an early alpha Circle, which lets members chat directly with one another. In our test groups, more than 70% of members have opted in. Here's why that matters. Gaia's content is about transformation. Members come to us while they are questioning something, healing something, or changing the way they see the world, and that is usually a solitary experience. The people closest to them are often not on the same path. Members tell us this directly. The community they already have does not understand the transformation they are going through, so they have been doing the meaningful work of their lives alone. Circle is built to change that. The commercial logic follows. A member can cancel a content library. It is much harder to leave people who understand you. Yon NutaCOO at Gaia00:09:45Connection is the most durable retention mechanic in any subscription business, and it is the one thing we have never offered. Every one of these experiences, the AI feature, Moments, Circles, is only available to a direct member. That is the mechanism behind the churn improvement we are targeting for the fourth quarter, and it is why we are willing to trade near-term revenue to get there. Now, over to Ned for the financial details. Ned PrestonCFO at Gaia00:10:14Thank you, Yon. Revenues for the second quarter of 2026 were $23.3 million, a decrease of 5% from the year-ago quarter. This primarily reflects the impact of our shift in marketing away from discounted members with a lower dependency on third-party partners toward direct member acquisition. It also reflects continued competition for consumer spending and engagement across the broader SVOD industry, which we anticipated at the beginning of this year. Gross profit was $19.9 million, down from the prior year, with gross margin of 85.3% compared to 86.7% in the second quarter of 2025. The decline in margin was primarily attributable to lower revenue against a relatively fixed content cost base. Selling and operating expenses were $21.6 million, compared to $20.6 million in the prior year period, reflecting our change in marketing headwinds and continued investment in Igniton. Ned PrestonCFO at Gaia00:11:17Corporate general and administrative expenses decreased to $1.5 million from $2.9 million, reflecting our ongoing concentration on cost reductions. Net loss for the quarter was $3.0 million, or negative $0.12 per share as planned, compared to a net loss of $1.8 million, or negative $0.07 per share in the second quarter of 2025. Our cash balance was $5.3 million as of June 30th, 2026, with a fully available $10 million line of credit. The seasonality of annual member renewals impacted our cash inflows by $2.4 million versus the first quarter. This, together with lower revenue and higher marketing costs, were the primary drivers of our cash position this quarter. Since the start of our cost review, we've executed or identified over $3 million in annualized savings. Ned PrestonCFO at Gaia00:12:15Given the transition we're managing through, we expect the third quarter to remain challenging, with results similar to what we're reporting today. With the added pressure of the advertising cost spike that impacted our business in April and May, we are no longer forecasting break-even net income for the fourth quarter of this year. Instead, our focus is on returning to positive free cash flow in Q4. We continue to operate with a solid balance sheet and no debt outside our small campus mortgage, and we have full access to our $10 million line of credit if needed. That completes my summary, and that concludes our remarks. I would like to open the call for questions. Operator? Operator00:12:59Thank you. At this time, we'll open the line for questions from the company's publishing analysts. We ask that you limit yourself to two questions. If you would like to ask a question, please press star one on your telephone keypad. A confirmation tone will indicate your line is in the question queue. You may press star two if you would like to remove your question from the queue. Now we will take our first question from Ryan Meyers with Lake Street Capital. Excuse me, Lake Street Capital. Please proceed. Ryan MeyersAnalyst at Lake Street Capital00:13:33Hey, guys. Thanks for taking my questions. First one for me, Ned, I appreciate the commentary that you gave us on the Q3 revenue. But as we think about the Q4, I think if I remember back to last earnings call, you guys talked about maybe a return to double-digit growth in Q4. Based on the commentary and what you guys have seen thus far, how should we be thinking about the Q4 from a revenue perspective? Ned PrestonCFO at Gaia00:13:58Yep. Hey, Ryan, thanks for the question. We, as I mentioned, expect Q3 to be similar to Q2. But we look to that to be the bottom of the revenue. We will grow from Q3 to Q4 sequentially. Q4, as I said, will not drive us to profitability. We are really looking for Q4 to get us back on the free cash flow front at this time. Ryan MeyersAnalyst at Lake Street Capital00:14:26Okay. With that not driving in the Q4 the profitability, and you covered a couple of things on the call, but just so we are aware, can you just walk us through what those couple of things were just so it is at top of mind and we can fully understand sort of the change there from the commentary last quarter? Ned PrestonCFO at Gaia00:14:46Yeah, absolutely. It was really the seasonality of our annual member renewals impacted our cash inflows. But really from a revenue standpoint, it had to do with the higher marketing costs that Kiersten commented on in the April and May timeframe. Those headwinds really have kind of proven to push back our expectations for the year, but we are getting that back on track, as Kiersten had said. That is really the main difference. Ryan MeyersAnalyst at Lake Street Capital00:15:17Okay. Got it. Well, thank you for taking my question. Ned PrestonCFO at Gaia00:15:20Yep. Thanks, Ryan. Operator00:15:26Our next question is from James Sidoti with Sidoti & Company. Please proceed. James SidotiAnalyst at Sidoti & Company00:15:32Hi, good afternoon. Thanks for taking the question. Ned, how do you get those marketing costs back on track? Ned PrestonCFO at Gaia00:15:42I'll comment, and I'll look for Yon and Kiersten to give a little bit of color. We saw these headwinds in kind of the April and May timeframe, and it caused a higher CPA than we've been accustomed to or had been planning. We've been working very closely with our marketing team to go out and, while we're going through this change to the direct customers, we really weren't anticipating some of these headwinds. We had a different algorithm with one of our major advertising partners. We have that back on a better track. Maybe Yon, you could elaborate a little bit. Yon NutaCOO at Gaia00:16:23Yeah. Hey, James. Just one thing to clarify, we already have done this. There were three things that happened at once during that early Q2 time period. One, rebuilding our direct acquisition without discounting is a huge piece. Two, our price increase. Third, the algorithm changes at a major advertising partner. We've taken deliberate steps since then to reduce our dependency on said advertising partner so this doesn't happen again. James SidotiAnalyst at Sidoti & Company00:16:57Okay. All right. You continue to invest in the AI and to build the community. What's your sense in timing for those investments to pay off? Yon NutaCOO at Gaia00:17:08Yeah, that's a great question, James. As we said previously, our plan is still to continue working on community and launching it through the end of Q4. As we launch it, we're measuring very closely its impact on retention so we can get a sense of timing and payoff. James SidotiAnalyst at Sidoti & Company00:17:26All right. Do you still think that annual price increases are something you can count on, or are you starting to back off from that strategy? Ned PrestonCFO at Gaia00:17:38So we actually, as you know, we increased our pricing as of March 1st of this year. We don't anticipate raising our pricing again until 2028. I think that answers your question, Jim. James SidotiAnalyst at Sidoti & Company00:17:52Right. Okay. All right. Thank you. Operator00:17:59At this time, this concludes our question and answer session. I'd now like to turn the call back over to Ms. Medvedich for her closing remarks. Kiersten MedvedichCEO at Gaia00:18:13Thank you, everyone, for joining, and we look forward to speaking with you when we report our third quarter results in early November. Operator00:18:24Thank you for joining us today for Gaia's second quarter 2026 earnings conference call. You may now disconnect.Read moreParticipantsExecutivesKiersten MedvedichCEOYon NutaCOONed PrestonCFOAnalystsRyan MeyersAnalyst at Lake Street CapitalJames SidotiAnalyst at Sidoti & CompanyPowered by