WildBrain (OTCMKTS:WLDBF) Inc., formerly known as DHX Media, is a global media, brand management and entertainment company focused on children’s content and family programming. Headquartered in Vancouver, Canada, WildBrain develops, produces and distributes a library of more than 20,000 half-hours of content, spanning classic animated series, live-action programming and original digital-first productions. The company rebranded to WildBrain in 2019 to align its production, distribution and consumer products divisions under a unified identity.
WildBrain’s core business activities include content creation, distribution, brand licensing and digital monetization. Through its production studios, the company develops original series and specials, while its distribution arm manages the sale of programming to broadcast networks, streaming platforms and international channels. WildBrain also operates one of the largest YouTube networks for children’s content, leveraging its extensive catalogue to generate advertising and subscription-based revenues on digital services.
The company serves audiences across North America, Europe, Latin America, Asia-Pacific and the Middle East, with key offices in Vancouver, Toronto, Los Angeles, New York and London. WildBrain partners with leading broadcasters, streaming platforms and consumer goods companies to extend the reach of its brands through licensing, merchandising and experiential marketing. Its consumer products division manages global licensing programs for owned and represented properties, including legacy series such as Teletubbies, Snoopy & Friends and Mr. Bean.
Since its founding in 2006 through the merger of Decode Entertainment and Halifax Film, WildBrain has grown through strategic acquisitions, including Cookie Jar Entertainment in 2012. The company is led by Chief Executive Officer Eric Ellenbogen, under whose guidance WildBrain has expanded its digital footprint and strengthened its position as a premier provider of children’s entertainment and family-oriented content worldwide.
