eBay (NASDAQ:EBAY) Stock Gets Price Target Increase from Rosenblatt Securities

Key Points

• Rosenblatt Securities raised eBay’s price target from $132 to $137 and maintained a “buy” rating, implying approximately 16% upside from the reported share price.
• eBay exceeded quarterly expectations, reporting $1.51 in adjusted EPS versus a $1.41 consensus and $3.21 billion in revenue, up 13.7% year over year.
• Analyst sentiment remains mixed overall: 15 analysts rate the stock a Buy, 17 a Hold and one a Sell, producing a consensus rating of “Hold” and an average price target of $118.19.

eBay (NASDAQ:EBAY - Get Free Report) had its price objective increased by Rosenblatt Securities from $132.00 to $137.00 in a report issued on Thursday, Benzinga reports. The firm currently has a "buy" rating on the e-commerce company's stock. Rosenblatt Securities's price objective indicates a potential upside of 16.08% from the company's current price.

Other equities research analysts have also issued research reports about the company. Sanford C. Bernstein reissued a "market perform" rating and issued a $115.00 target price on shares of eBay in a research note on Monday, August 3rd. Needham & Company LLC raised their price target on eBay from $135.00 to $140.00 and gave the stock a "buy" rating in a research report on Thursday. Argus raised eBay from a "hold" rating to a "buy" rating and set a $133.00 price target on the stock in a research note on Friday, August 7th. Morgan Stanley boosted their price objective on eBay from $127.00 to $132.00 and gave the company an "overweight" rating in a research report on Monday, October 12th. Finally, Arete Research lowered their price objective on eBay from $113.00 to $111.00 and set a "neutral" rating for the company in a research report on Thursday, September 24th. Fifteen investment analysts have rated the stock with a Buy rating, seventeen have issued a Hold rating and one has given a Sell rating to the stock. According to data from MarketBeat.com, the stock has an average rating of "Hold" and a consensus price target of $118.19.

eBay Stock Up 0.2%

Shares of NASDAQ:EBAY opened at $118.02 on Thursday. The firm has a fifty day moving average price of $110.11 and a two-hundred day moving average price of $103.57. The company has a debt-to-equity ratio of 1.10, a current ratio of 1.02 and a quick ratio of 1.02. eBay has a one year low of $78.03 and a one year high of $124.59. The company has a market cap of $52.52 billion, a price-to-earnings ratio of 24.43, a PEG ratio of 3.04 and a beta of 1.33.

eBay (NASDAQ:EBAY - Get Free Report) last issued its quarterly earnings data on Wednesday, October 28th. The e-commerce company reported $1.51 EPS for the quarter, topping the consensus estimate of $1.41 by $0.10. eBay had a return on equity of 47.88% and a net margin of 18.50%. The company had revenue of $3.21 billion during the quarter, compared to analyst estimates of $3.12 billion. During the same quarter in the previous year, the firm earned $1.36 earnings per share. eBay's revenue was up 13.7% on a year-over-year basis. Analysts anticipate that eBay will post 4.90 EPS for the current fiscal year.

Insider Transactions at eBay

In other eBay news, SVP Jordan Sweetnam sold 1,014 shares of the firm's stock in a transaction that occurred on Tuesday, August 18th. The shares were sold at an average price of $101.39, for a total transaction of $102,809.46. Following the sale, the senior vice president owned 35,546 shares in the company, valued at approximately $3,604,008.94. This trade represents a 2.77% decrease in their position. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which is accessible through the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CEO Jamie Iannone sold 11,110 shares of eBay stock in a transaction on Monday, October 5th. The shares were sold at an average price of $107.08, for a total transaction of $1,189,658.80. Following the transaction, the chief executive officer owned 226,269 shares in the company, valued at approximately $24,228,884.52. This trade represents a 4.68% decrease in their position. The SEC filing for this sale provides additional information. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Over the last 90 days, insiders have sold 34,344 shares of company stock valued at $3,635,567. Corporate insiders own 0.67% of the company's stock.

Hedge Funds Weigh In On eBay

Hedge funds and other institutional investors have recently modified their holdings of the stock. John Boyer Inc. acquired a new stake in shares of eBay during the 3rd quarter worth about $26,000. Compass Financial Management LLC bought a new position in eBay in the 2nd quarter worth approximately $28,000. Cedar Mountain Advisors LLC raised its position in eBay by 128.9% in the 1st quarter. Cedar Mountain Advisors LLC now owns 277 shares of the e-commerce company's stock worth $25,000 after purchasing an additional 156 shares during the last quarter. Field & Main Bank bought a new position in eBay in the 2nd quarter worth approximately $31,000. Finally, Cassaday & Co Wealth Management LLC acquired a new position in eBay during the 1st quarter worth $26,000. Institutional investors own 87.48% of the company's stock.

Trending Headlines about eBay

Here are the key news stories impacting eBay this week:

• Positive Sentiment: Q3 results exceeded expectations: eBay reported $3.2 billion in revenue, up 14% year over year, and gross merchandise volume of $23.2 billion, up 15%. Non-GAAP earnings were $1.51 per share, above the $1.41-$1.43 analyst consensus and up from $1.36 a year earlier. eBay Inc. Reports Third Quarter 2026 Results
• Positive Sentiment: Growth outlook remains favorable: eBay projected double-digit merchandise-volume growth, and CEO Jamie Iannone cited broad-based momentum across key categories. Collectibles remained the company’s largest growth driver, while live shopping also contributed to sales strength. eBay posts another earnings beat
• Positive Sentiment: Shareholder returns continue: eBay returned $827 million to stockholders during the quarter, including $689 million in share repurchases and $138 million in dividends. The company also declared a quarterly dividend of $0.31 per share, equivalent to $1.24 annually and a yield of approximately 1.1%. eBay Q3 Adjusted Earnings, Revenue Rise
• Neutral Sentiment: Analyst stance remains balanced: UBS raised its price target to $131 from $120 but maintained a Neutral rating, indicating improved fundamentals while suggesting that much of the upside may already be reflected in the valuation. UBS Adjusts Price Target on eBay

eBay Company Profile

eBay Inc operates a global online marketplace that connects buyers and sellers. Through its platform, individuals, small businesses and larger retailers can list and purchase new, used and refurbished merchandise across categories such as electronics, apparel, collectibles, automotive parts and accessories, home goods and industrial products. Transactions may take place through auctions or fixed-price listings, with payments, shipping and other seller and buyer services supporting the marketplace experience.

Founded in 1995 as AuctionWeb by Pierre Omidyar, eBay has grown from an online auction site into a broad e-commerce platform.

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