HubSpot's (HUBS) Buy Rating Reiterated at BTIG Research

HubSpot (NYSE:HUBS - Get Free Report)'s stock had its "buy" rating reiterated by equities research analysts at BTIG Research in a research note issued on Friday, Benzinga reports. They presently have a $250.00 target price on the software maker's stock. BTIG Research's price target indicates a potential upside of 12.73% from the company's previous close.

A number of other research analysts also recently weighed in on the stock. Wall Street Zen downgraded shares of HubSpot from a "strong-buy" rating to a "buy" rating in a report on Saturday, July 4th. Capital One Financial set a $206.00 price target on shares of HubSpot and gave the company an "equal weight" rating in a report on Thursday, August 6th. Canaccord Genuity Group cut their price target on shares of HubSpot from $335.00 to $300.00 and set a "buy" rating on the stock in a report on Thursday, August 6th. Stephens downgraded shares of HubSpot from an "overweight" rating to a "hold" rating and set a $251.00 price target on the stock. in a report on Thursday, August 6th. Finally, Citigroup lowered their target price on shares of HubSpot from $217.00 to $210.00 and set a "buy" rating on the stock in a research note on Friday, August 7th. Fifteen equities research analysts have rated the stock with a Buy rating, seventeen have assigned a Hold rating and two have issued a Sell rating to the company's stock. According to MarketBeat.com, the stock presently has a consensus rating of "Hold" and an average target price of $270.61.

HubSpot Stock Performance

Shares of HubSpot stock traded down $4.26 during midday trading on Friday, reaching $221.77. 964,974 shares of the company's stock traded hands, compared to its average volume of 1,805,789. The company has a market cap of $11.06 billion, a price-to-earnings ratio of 78.36, a price-to-earnings-growth ratio of 2.28 and a beta of 1.18. The company's 50 day simple moving average is $232.09 and its 200 day simple moving average is $221.82. HubSpot has a 52 week low of $169.63 and a 52 week high of $524.63.

HubSpot (NYSE:HUBS - Get Free Report) last released its quarterly earnings results on Wednesday, August 5th. The software maker reported $3.26 earnings per share for the quarter, beating analysts' consensus estimates of $3.02 by $0.24. The business had revenue of $911.74 million for the quarter, compared to the consensus estimate of $898.31 million. HubSpot had a net margin of 4.26% and a return on equity of 8.66%. HubSpot's revenue for the quarter was up 19.8% on a year-over-year basis. During the same quarter last year, the firm earned $2.19 EPS. HubSpot has set its FY 2026 guidance at 13.230-13.310 EPS and its Q3 2026 guidance at 3.250-3.270 EPS. As a group, equities research analysts predict that HubSpot will post 4.56 earnings per share for the current year.

Insider Activity at HubSpot

In related news, Director Brian Halligan sold 8,500 shares of the firm's stock in a transaction on Tuesday, July 21st. The shares were sold at an average price of $221.09, for a total value of $1,879,265.00. Following the transaction, the director directly owned 85,000 shares in the company, valued at approximately $18,792,650. This trade represents a 9.09% decrease in their position. The transaction was disclosed in a filing with the SEC, which is available through this link. Also, insider Erika Fisher sold 702 shares of the firm's stock in a transaction on Tuesday, August 4th. The shares were sold at an average price of $235.22, for a total transaction of $165,124.44. Following the completion of the transaction, the insider owned 14,581 shares in the company, valued at $3,429,742.82. The trade was a 4.59% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. In the last three months, insiders have sold 26,202 shares of company stock worth $5,998,079. 3.70% of the stock is owned by insiders.

Institutional Trading of HubSpot

Several hedge funds and other institutional investors have recently bought and sold shares of HUBS. Cary Street Partners Investment Advisory LLC acquired a new stake in HubSpot in the 4th quarter worth $33,000. Larson Financial Group LLC grew its position in HubSpot by 378.9% in the 4th quarter. Larson Financial Group LLC now owns 91 shares of the software maker's stock worth $37,000 after purchasing an additional 72 shares during the last quarter. Reflection Asset Management acquired a new stake in HubSpot in the 4th quarter worth $37,000. Global Retirement Partners LLC acquired a new stake in HubSpot in the 2nd quarter worth $38,000. Finally, CX Institutional grew its position in HubSpot by 4,785.7% in the 2nd quarter. CX Institutional now owns 342 shares of the software maker's stock worth $62,000 after purchasing an additional 335 shares during the last quarter. 90.39% of the stock is currently owned by institutional investors and hedge funds.

About HubSpot

HubSpot, Inc develops cloud-based customer relationship management (CRM) and marketing software for businesses. Its platform is designed to help organizations attract prospects, manage customer interactions, close sales and provide ongoing service through an integrated set of tools.

The company's products include Marketing Hub, Sales Hub, Service Hub, Content Hub, Operations Hub and Commerce Hub. These offerings support marketing automation, sales engagement, customer support, content management, data integration, payments and other commercial activities.