Reformation (NYSE:REF) Upgraded at Robert W. Baird

Key Points

• Robert W. Baird upgraded Reformation to “strong buy.” The company has a consensus “buy” rating and an average analyst price target of $19.25, with targets from BTIG Research and Guggenheim at $20.
• Reformation shares opened at $14.43, near the company’s 12-month low of $14.20 and below its 12-month high of $17.26.
• Major shareholder Scsp Refo and director Yael Aflalo each sold shares at an average price of $13.95, reducing their respective holdings by 9.31%.

Reformation (NYSE:REF - Get Free Report) was upgraded by equities research analysts at Robert W. Baird to a "strong-buy" rating in a report released on Monday,Zacks.com reports.

Other analysts have also issued research reports about the stock. BTIG Research started coverage on shares of Reformation in a research note on Monday. They issued a "buy" rating and a $20.00 price objective on the stock. Guggenheim assumed coverage on shares of Reformation in a research report on Monday. They set a "buy" rating and a $20.00 target price for the company. Morgan Stanley initiated coverage on shares of Reformation in a report on Monday. They issued an "equal weight" rating and a $16.00 price target on the stock. Wall Street Zen raised shares of Reformation to a "hold" rating in a report on Saturday, August 8th. Finally, William Blair assumed coverage on Reformation in a research report on Monday. They set an "outperform" rating on the stock. Two research analysts have rated the stock with a Strong Buy rating, six have given a Buy rating and one has assigned a Hold rating to the company. According to MarketBeat, the company presently has a consensus rating of "Buy" and a consensus target price of $19.25.

Reformation Price Performance

REF opened at $14.43 on Monday. Reformation has a 12-month low of $14.20 and a 12-month high of $17.26.

Insider Buying and Selling

In other Reformation news, major shareholder Scsp Refo sold 2,987,199 shares of the company's stock in a transaction that occurred on Friday, July 31st. The stock was sold at an average price of $13.95, for a total value of $41,671,426.05. Following the sale, the insider owned 29,091,749 shares in the company, valued at approximately $405,829,898.55. This represents a 9.31% decrease in their position. The transaction was disclosed in a document filed with the SEC, which is accessible through this link. Also, Director Yael Aflalo sold 1,204,029 shares of the company's stock in a transaction that occurred on Wednesday, July 29th. The stock was sold at an average price of $13.95, for a total value of $16,796,204.55. Following the completion of the sale, the director owned 11,725,803 shares in the company, valued at approximately $163,574,951.85. This represents a 9.31% decrease in their position. The disclosure for this sale is available in the SEC filing.

About Reformation

Reformation Inc provide sustainable womenswear brand. Reformation Inc is based in LOS ANGELES.

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