11,271 Shares in Salesforce Inc. $CRM Bought by United Bank

United Bank bought a new stake in shares of Salesforce Inc. (NYSE:CRM - Free Report) in the second quarter, according to its most recent 13F filing with the Securities & Exchange Commission. The fund bought 11,271 shares of the CRM provider's stock, valued at approximately $1,766,000.

Several other hedge funds also recently added to or reduced their stakes in the business. Commonwealth Retirement Investments LLC purchased a new position in Salesforce during the fourth quarter valued at approximately $25,000. Gilpin Wealth Management LLC purchased a new position in shares of Salesforce during the 4th quarter valued at approximately $26,000. Persistent Asset Partners Ltd purchased a new position in shares of Salesforce during the 2nd quarter valued at approximately $27,000. Costello Asset Management INC lifted its stake in shares of Salesforce by 410.3% in the 1st quarter. Costello Asset Management INC now owns 148 shares of the CRM provider's stock valued at $28,000 after purchasing an additional 119 shares during the period. Finally, Gables Capital Management Inc. purchased a new stake in Salesforce during the second quarter worth $28,000. 80.43% of the stock is owned by hedge funds and other institutional investors.

Wall Street Analyst Weigh In

CRM has been the topic of several analyst reports. Weiss Ratings upgraded shares of Salesforce from a "sell (d+)" rating to a "hold (c-)" rating in a research report on Wednesday, August 12th. TD Cowen reissued a "buy" rating on shares of Salesforce in a research note on Friday, June 12th. BTIG Research reissued a "buy" rating and set a $255.00 target price on shares of Salesforce in a research note on Tuesday, May 26th. Cantor Fitzgerald restated an "overweight" rating and set a $250.00 target price on shares of Salesforce in a research report on Thursday, May 28th. Finally, Scotiabank lowered Salesforce from a "sector outperform" rating to a "sector perform" rating in a research note on Thursday, June 18th. Two analysts have rated the stock with a Strong Buy rating, twenty-four have issued a Buy rating, eighteen have given a Hold rating and three have issued a Sell rating to the stock. According to data from MarketBeat.com, the company currently has a consensus rating of "Moderate Buy" and a consensus price target of $249.49.

Trending Headlines about Salesforce

Here are the key news stories impacting Salesforce this week:

• Positive Sentiment: Agentforce adoption is accelerating. Salesforce’s Agentforce annual recurring revenue reportedly surged 205%, suggesting rising customer usage and deeper integration of AI agents into its CRM platform. This supports the company’s efforts to remain competitive in enterprise AI. Will Agentforce Help Salesforce Stay Ahead in the Enterprise AI Race?
• Positive Sentiment: Salesforce expanded Headless 360 across its portfolio, potentially giving customers more flexible ways to deploy Salesforce data and services across digital channels. Broader product integration could support retention, cross-selling and long-term platform value. Salesforce Expands Headless 360 Across Its Portfolio
• Positive Sentiment: Sector rotation and value interest are supporting CRM. Investors have been moving from semiconductor stocks into underperforming software names, while some analysts characterize Salesforce as attractively valued for long-term investors. Netflix, Salesforce, and Adobe Rally as Investors Rotate
• Neutral Sentiment: The upcoming August 26 earnings report is the next major catalyst. Salesforce recently exceeded quarterly EPS and revenue expectations, but investors will focus on forward guidance, Agentforce monetization and whether growth can reaccelerate. Salesforce Projected to Announce Earnings
• Positive Sentiment: Anthropic exposure offers a potential strategic benefit. Salesforce has participated in Anthropic funding rounds and integrates Claude, giving CRM indirect exposure to the enterprise AI company’s reported growth and possible future valuation gains. The Pre-IPO Playbook: How to Cash in on Anthropic Before the Bell
• Negative Sentiment: Near-term earnings expectations remain a risk. Zacks said Salesforce lacks the combination of factors that typically supports a likely earnings beat, raising the possibility of disappointment if guidance or AI-related results fall short. Salesforce Earnings Expected to Grow
• Negative Sentiment: Analyst upgrades have not consistently translated into sustained gains. This keeps the stock dependent on tangible earnings evidence, particularly as investors question whether generative AI could weaken traditional software business models. Analyst upgrades keep failing Salesforce

Salesforce Price Performance

Shares of NYSE CRM opened at $205.92 on Thursday. The company has a debt-to-equity ratio of 1.15, a quick ratio of 0.79 and a current ratio of 0.79. The firm has a fifty day moving average of $172.69 and a 200 day moving average of $181.41. The firm has a market cap of $168.65 billion, a PE ratio of 23.83, a PEG ratio of 1.06 and a beta of 1.16. Salesforce Inc. has a one year low of $146.32 and a one year high of $269.11.

Salesforce (NYSE:CRM - Get Free Report) last released its earnings results on Wednesday, May 27th. The CRM provider reported $3.88 earnings per share for the quarter, beating the consensus estimate of $3.13 by $0.75. Salesforce had a return on equity of 18.72% and a net margin of 18.73%.The business had revenue of $11.13 billion for the quarter, compared to the consensus estimate of $11.05 billion. During the same quarter last year, the business posted $2.58 earnings per share. The business's quarterly revenue was up 13.3% compared to the same quarter last year. Salesforce has set its FY 2027 guidance at 14.060-14.120 EPS and its Q2 2027 guidance at 3.250-3.270 EPS. As a group, research analysts predict that Salesforce Inc. will post 10.27 EPS for the current fiscal year.

Salesforce Dividend Announcement

The firm also recently announced a quarterly dividend, which was paid on Thursday, July 2nd. Stockholders of record on Thursday, June 11th were issued a dividend of $0.44 per share. The ex-dividend date of this dividend was Thursday, June 11th. This represents a $1.76 dividend on an annualized basis and a dividend yield of 0.9%. Salesforce's dividend payout ratio is presently 20.37%.

About Salesforce

Salesforce, founded in 1999 and headquartered in San Francisco, is a global provider of cloud-based software focused on customer relationship management (CRM) and enterprise applications. The company popularized the software-as-a-service (SaaS) model for CRM and has built a broad portfolio of products designed to help organizations manage sales, service, marketing, commerce and analytics through a unified, cloud-first platform.

Core offerings include Sales Cloud for sales automation, Service Cloud for customer support, Marketing Cloud for digital marketing and engagement, and Commerce Cloud for e-commerce.

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