Peak Asset Management LLC Buys New Position in Apple Inc. $AAPL

Key Points

• Peak Asset Management acquired 117,906 Apple shares worth approximately $34.1 million in the second quarter, making Apple its third-largest holding at 5% of assets. Institutional investors collectively own 67.73% of Apple.
• Apple reported better-than-expected quarterly results, with $2.02 in EPS and $109.42 billion in revenue, while analysts maintain a “Moderate Buy” consensus and an average price target of $340.14.
• Despite strong iPhone 18 demand and positive momentum, Apple faces risks from elevated valuation, rising component costs, consumer-AI competition, and ongoing legal and product issues.

Peak Asset Management LLC acquired a new position in shares of Apple Inc. (NASDAQ:AAPL - Free Report) in the 2nd quarter, according to its most recent filing with the Securities and Exchange Commission (SEC). The institutional investor acquired 117,906 shares of the iPhone maker's stock, valued at approximately $34,117,000. Apple accounts for approximately 5.0% of Peak Asset Management LLC's holdings, making the stock its 3rd biggest holding.

Other institutional investors and hedge funds have also bought and sold shares of the company. Deutsche Bank AG acquired a new stake in Apple in the second quarter valued at approximately $13,658,359,000. Mitsubishi UFJ Asset Management Co. Ltd. acquired a new stake in Apple in the 2nd quarter valued at $10,588,946,000. Diamant Asset Management Inc. grew its position in Apple by 24,974.3% in the 1st quarter. Diamant Asset Management Inc. now owns 26,614,323 shares of the iPhone maker's stock valued at $6,754,449,000 after purchasing an additional 26,508,181 shares during the period. Amundi increased its stake in Apple by 23.2% during the 1st quarter. Amundi now owns 73,082,616 shares of the iPhone maker's stock valued at $18,547,637,000 after purchasing an additional 13,780,080 shares in the last quarter. Finally, Danske Bank A S bought a new stake in Apple during the 2nd quarter valued at $3,203,206,000. 67.73% of the stock is owned by institutional investors.

Trending Headlines about Apple

Here are the key news stories impacting Apple this week:

• Positive Sentiment: iPhone 18 demand remains encouraging. Long lines in India and strong interest in the iPhone 18 Pro and Pro Max suggest Apple’s premium pricing is holding up in an important growth market. Evercore ISI raised its price target to $380 from $365 while maintaining an outperform rating. Apple iPhone demand in India
• Positive Sentiment: Momentum and technical positioning remain supportive. AAPL has gained roughly 10% over the past month and is approaching a potential buy point, helping sustain investor interest. Bank of America and JPMorgan have reiterated bullish ratings, while several analysts maintain targets above the current trading range. Apple stock approaches buy point
• Neutral Sentiment: Apple is expanding its product ecosystem. The company plans a refreshed HomePod mini, while reports suggest it may develop its own AI server chips. These initiatives could support future ecosystem engagement and infrastructure efficiency, but they are not yet material earnings drivers. Apple to release new HomePod mini
• Negative Sentiment: Rising component costs could pressure margins. Bernstein warned that surging memory and other smartphone component costs may weigh on gross margins and earnings in the December quarter, particularly as Apple introduces more expensive iPhones. Apple’s expensive new iPhones and margins
• Negative Sentiment: Valuation and AI execution remain key risks. At nearly $5 trillion in market value and about 38–39 times earnings, Apple requires continued earnings growth to justify its valuation. Analysts argue Alphabet’s Gemini ecosystem and monetization progress currently give it an edge in consumer AI, while Meta’s AI devices add competitive pressure. Alphabet versus Apple in consumer AI
• Negative Sentiment: Legal and product issues add uncertainty. A judge certified a class of payment card issuers in an Apple Pay antitrust lawsuit alleging improper fees. Separately, Apple is preparing a software fix for an iPhone 18 Pro reboot problem. Apple Pay class-action lawsuit

Insider Buying and Selling at Apple

In other news, SVP Jennifer Newstead sold 2,399 shares of Apple stock in a transaction on Tuesday, September 22nd. The shares were sold at an average price of $340.06, for a total transaction of $815,803.94. Following the completion of the sale, the senior vice president directly owned 44,391 shares of the company's stock, valued at approximately $15,095,603.46. The trade was a 5.13% decrease in their position. The transaction was disclosed in a legal filing with the SEC, which is accessible through this link. In the last 90 days, insiders have sold 11,031 shares of company stock worth $3,535,759. Company insiders own 0.06% of the company's stock.

Apple Trading Up 1.5%

NASDAQ:AAPL opened at $341.07 on Friday. Apple Inc. has a 1 year low of $243.42 and a 1 year high of $345.34. The company has a market cap of $4.98 trillion, a P/E ratio of 39.11, a P/E/G ratio of 2.92 and a beta of 1.08. The company has a debt-to-equity ratio of 0.66, a current ratio of 1.00 and a quick ratio of 0.93. The stock's fifty day moving average price is $321.56 and its two-hundred day moving average price is $297.37.

Apple (NASDAQ:AAPL - Get Free Report) last issued its quarterly earnings data on Thursday, July 30th. The iPhone maker reported $2.02 EPS for the quarter, topping the consensus estimate of $1.89 by $0.13. The company had revenue of $109.42 billion during the quarter, compared to analyst estimates of $109.04 billion. Apple had a return on equity of 135.46% and a net margin of 27.62%.Apple's revenue was up 16.4% on a year-over-year basis. During the same quarter in the previous year, the firm earned $1.57 earnings per share. As a group, analysts expect that Apple Inc. will post 8.74 EPS for the current year.

Apple Announces Dividend

The business also recently disclosed a quarterly dividend, which was paid on Thursday, August 13th. Stockholders of record on Monday, August 10th were given a dividend of $0.27 per share. The ex-dividend date was Monday, August 10th. This represents a $1.08 annualized dividend and a dividend yield of 0.3%. Apple's dividend payout ratio (DPR) is 12.39%.

Wall Street Analyst Weigh In

AAPL has been the topic of a number of recent research reports. Robert W. Baird raised their price objective on shares of Apple from $310.00 to $330.00 and gave the company an "outperform" rating in a research note on Friday, July 24th. Wells Fargo & Company restated an "overweight" rating and issued a $350.00 target price (up from $310.00) on shares of Apple in a report on Friday, July 31st. Citigroup reaffirmed a "buy" rating on shares of Apple in a research report on Thursday, September 10th. Needham & Company LLC reiterated a "hold" rating on shares of Apple in a research note on Tuesday, September 8th. Finally, CICC Research increased their price objective on Apple from $310.00 to $340.00 and gave the stock an "outperform" rating in a research note on Tuesday, August 4th. One equities research analyst has rated the stock with a Strong Buy rating, twenty-six have assigned a Buy rating, thirteen have assigned a Hold rating and two have given a Sell rating to the stock. According to data from MarketBeat.com, the company currently has an average rating of "Moderate Buy" and an average price target of $340.14.

Apple Company Profile

Apple Inc is a technology company that designs, develops and markets consumer electronics, software and digital services. Its principal products include the iPhone, Mac computers, iPad tablets, Apple Watch, AirPods and other accessories. The company also develops operating systems and applications that support its hardware products.

Apple's services business includes the App Store, Apple Music, Apple TV, Apple Arcade, Apple Fitness+, Apple News+, Apple Pay and iCloud. These services provide digital content, payments, cloud storage and subscription offerings across the company's ecosystem of devices.

Founded in 1976, Apple is headquartered in Cupertino, California, and serves consumers, businesses, educational institutions and government customers worldwide.

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