Sax Wealth Advisors LLC Raises Position in Apple Inc. $AAPL

Key Points

• Sax Wealth Advisors increased its Apple stake by 15.3% in the second quarter, adding 16,504 shares to hold 124,661 shares valued at approximately $36.1 million. Apple now represents 1.3% of the firm’s portfolio.
• Institutional investors own 67.73% of Apple, with Vanguard, State Street, Geode Capital and Morgan Stanley among the largest holders. Insiders sold 2,994 shares worth about $919,567 over the past 90 days.
• Apple has a “Moderate Buy” consensus rating and an average analyst price target of $330.53. The company recently exceeded quarterly earnings and revenue expectations, though analysts cited execution risks surrounding AI, leadership changes and the stock’s elevated valuation.

Sax Wealth Advisors LLC lifted its stake in shares of Apple Inc. (NASDAQ:AAPL - Free Report) by 15.3% during the 2nd quarter, according to the company in its most recent disclosure with the Securities & Exchange Commission. The fund owned 124,661 shares of the iPhone maker's stock after buying an additional 16,504 shares during the period. Apple comprises about 1.3% of Sax Wealth Advisors LLC's holdings, making the stock its 15th largest position. Sax Wealth Advisors LLC's holdings in Apple were worth $36,072,000 as of its most recent filing with the Securities & Exchange Commission.

Several other institutional investors have also bought and sold shares of the stock. Vanguard Group Inc. grew its stake in shares of Apple by 1.9% in the 4th quarter. Vanguard Group Inc. now owns 1,426,283,914 shares of the iPhone maker's stock worth $387,749,545,000 after acquiring an additional 26,856,752 shares in the last quarter. State Street Corp lifted its position in shares of Apple by 1.1% during the fourth quarter. State Street Corp now owns 604,056,505 shares of the iPhone maker's stock valued at $164,218,801,000 after purchasing an additional 6,555,392 shares in the last quarter. Geode Capital Management LLC lifted its position in shares of Apple by 0.5% during the fourth quarter. Geode Capital Management LLC now owns 358,032,517 shares of the iPhone maker's stock valued at $97,031,587,000 after purchasing an additional 1,866,103 shares in the last quarter. Morgan Stanley boosted its holdings in Apple by 0.6% during the fourth quarter. Morgan Stanley now owns 230,483,035 shares of the iPhone maker's stock worth $62,659,118,000 after purchasing an additional 1,379,651 shares during the last quarter. Finally, Norges Bank purchased a new position in Apple during the fourth quarter worth about $52,266,468,000. Institutional investors own 67.73% of the company's stock.

Insider Buying and Selling

In other Apple news, SVP Jennifer Newstead sold 1,439 shares of the firm's stock in a transaction on Tuesday, August 18th. The stock was sold at an average price of $307.49, for a total value of $442,478.11. Following the completion of the sale, the senior vice president directly owned 38,668 shares of the company's stock, valued at $11,890,023.32. This trade represents a 3.59% decrease in their ownership of the stock. The transaction was disclosed in a filing with the SEC, which is available through this link. Also, insider Ben Borders sold 116 shares of the business's stock in a transaction on Tuesday, June 16th. The shares were sold at an average price of $295.14, for a total value of $34,236.24. Following the completion of the sale, the insider owned 38,713 shares in the company, valued at approximately $11,425,754.82. The trade was a 0.30% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. The sale was made to cover tax withholding obligations related to the vesting of equity awards. Insiders sold a total of 2,994 shares of company stock worth $919,567 in the last ninety days. 0.06% of the stock is currently owned by insiders.

Apple News Summary

Here are the key news stories impacting Apple this week:

• Positive Sentiment: Incoming CEO John Ternus is expected to reassess Apple’s research-and-development budget and potentially increase spending on AI. Analysts see stronger investment in Siri and other AI products as a way to close the gap with technology rivals. Apple Could Get a New R&D and AI Budget
• Positive Sentiment: Potential product catalysts include an AI-enhanced Siri expected later this year, camera-equipped AI AirPods targeted for 2027 and a foldable iPhone that one analyst estimates could sell 14 million units by 2027. Successful launches could support a major upgrade cycle. Apple Wants to Pay Publishers to Improve Siri
• Positive Sentiment: Walmart’s nationwide rollout of contactless payments will add Apple Pay acceptance across its U.S. stores, websites and apps. The move expands Apple Pay’s reach and strengthens Apple’s services ecosystem. Walmart Adds Apple Pay Nationwide
• Neutral Sentiment: Options activity showed a modestly bullish bias, with calls outnumbering puts, while implied volatility remained below its 52-week median. However, the signal was not strong enough to establish a decisive near-term direction. Apple Options Sentiment
• Neutral Sentiment: Apple’s leadership change on September 1 is creating both opportunity and uncertainty. Bank of America maintains a Buy view but says Ternus must deliver more surprising products and technologies because the company has become increasingly predictable. Apple Must Relearn How to Surprise
• Negative Sentiment: Apple reportedly cut more than 200 positions tied to Siri and the Vision Pro headset while redirecting resources toward future devices. The restructuring may improve efficiency, but it also highlights execution challenges in AI and spatial computing.
• Negative Sentiment: Analysts have warned that Apple’s insulation from macroeconomic and competitive headwinds is fading. With shares trading at a high earnings multiple, investors may be less tolerant of slower growth, regulatory pressure and delays in AI products. Apple’s Immunity to Headwinds Is Fading
• Negative Sentiment: Reports that Apple is quietly shifting attention toward China add geopolitical and demand risk, while its substantial tax settlement and filings highlighting large profits routed through Ireland could renew regulatory scrutiny.
• Negative Sentiment: Senior Vice President Jennifer Newstead sold 1,439 shares under a prearranged Rule 10b5-1 plan. The transaction is relatively small and does not necessarily signal a change in fundamentals, but it provides a modest negative headline.

Wall Street Analyst Weigh In

A number of equities research analysts have issued reports on the stock. China Renaissance downgraded shares of Apple from a "buy" rating to a "hold" rating and set a $280.00 price objective for the company. in a research report on Tuesday, August 4th. Royal Bank Of Canada set a $365.00 target price on Apple in a research note on Wednesday, July 15th. The Goldman Sachs Group assumed coverage on Apple in a report on Monday, August 17th. They issued a "buy" rating for the company. Wells Fargo & Company reaffirmed an "overweight" rating and issued a $350.00 target price (up from $310.00) on shares of Apple in a report on Friday, July 31st. Finally, Tigress Financial reaffirmed a "strong-buy" rating and set a $375.00 price target (up from $305.00) on shares of Apple in a research report on Thursday, May 14th. One investment analyst has rated the stock with a Strong Buy rating, twenty-two have issued a Buy rating, twelve have given a Hold rating and four have issued a Sell rating to the company. Based on data from MarketBeat.com, Apple has a consensus rating of "Moderate Buy" and an average target price of $330.53.

Apple Stock Performance

NASDAQ AAPL opened at $309.35 on Monday. Apple Inc. has a 52-week low of $224.69 and a 52-week high of $344.57. The company has a 50-day simple moving average of $310.63 and a 200 day simple moving average of $287.16. The company has a debt-to-equity ratio of 0.66, a quick ratio of 0.93 and a current ratio of 1.00. The company has a market capitalization of $4.51 trillion, a PE ratio of 35.48, a price-to-earnings-growth ratio of 2.65 and a beta of 1.09.

Apple (NASDAQ:AAPL - Get Free Report) last released its earnings results on Thursday, July 30th. The iPhone maker reported $2.02 earnings per share for the quarter, beating analysts' consensus estimates of $1.89 by $0.13. The firm had revenue of $109.42 billion for the quarter, compared to analysts' expectations of $109.04 billion. Apple had a net margin of 27.62% and a return on equity of 135.46%. The company's quarterly revenue was up 16.4% on a year-over-year basis. During the same period in the previous year, the company earned $1.57 earnings per share. On average, research analysts predict that Apple Inc. will post 8.76 EPS for the current year.

Apple Dividend Announcement

The business also recently declared a quarterly dividend, which was paid on Thursday, August 13th. Investors of record on Monday, August 10th were issued a $0.27 dividend. This represents a $1.08 dividend on an annualized basis and a dividend yield of 0.3%. The ex-dividend date of this dividend was Monday, August 10th. Apple's payout ratio is 12.39%.

About Apple

Apple Inc NASDAQ: AAPL is a multinational technology company headquartered in Cupertino, California, founded in 1976 by Steve Jobs, Steve Wozniak and Ronald Wayne. The company designs, develops and sells consumer electronics, software and services. Over its history Apple has evolved from personal computers to a broad portfolio that spans mobile devices, wearables, home entertainment and digital services.

Apple's principal hardware products include the iPhone smartphone, iPad tablet, Mac personal computers, Apple Watch wearable devices and a range of accessories such as AirPods and HomePod.

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