Ulta Beauty Inc. $ULTA Position Boosted by Mitsubishi UFJ Asset Management Co. Ltd.

Key Points

• Mitsubishi UFJ Asset Management raised its Ulta stake 2.8% to 101,514 shares (about $62.94M), and institutional investors now own roughly 90.39% of ULTA.
• Ulta slightly beat quarterly EPS ($8.01 vs. $7.93) with revenue up 11.8% year-over-year and set FY26 EPS guidance of $28.05–28.55.
• Analysts carry a consensus rating of Moderate Buy with an average price target of $674.23, though the stock is trading below its 50‑ and 200‑day moving averages amid recent price weakness.

Mitsubishi UFJ Asset Management Co. Ltd. raised its position in shares of Ulta Beauty Inc. (NASDAQ:ULTA - Free Report) by 2.8% in the fourth quarter, according to its most recent disclosure with the Securities and Exchange Commission. The institutional investor owned 101,514 shares of the specialty retailer's stock after buying an additional 2,761 shares during the quarter. Mitsubishi UFJ Asset Management Co. Ltd. owned 0.23% of Ulta Beauty worth $62,943,000 at the end of the most recent quarter.

A number of other hedge funds also recently bought and sold shares of ULTA. Focus Partners Wealth lifted its stake in Ulta Beauty by 231.6% during the first quarter. Focus Partners Wealth now owns 3,744 shares of the specialty retailer's stock valued at $1,372,000 after buying an additional 2,615 shares in the last quarter. Intech Investment Management LLC lifted its stake in Ulta Beauty by 48.9% during the first quarter. Intech Investment Management LLC now owns 4,795 shares of the specialty retailer's stock valued at $1,758,000 after buying an additional 1,574 shares in the last quarter. Sivia Capital Partners LLC purchased a new stake in Ulta Beauty during the second quarter valued at about $466,000. Jump Financial LLC purchased a new stake in Ulta Beauty during the second quarter valued at about $1,196,000. Finally, Daiwa Securities Group Inc. lifted its stake in Ulta Beauty by 0.9% during the second quarter. Daiwa Securities Group Inc. now owns 7,475 shares of the specialty retailer's stock valued at $3,497,000 after buying an additional 70 shares in the last quarter. 90.39% of the stock is owned by hedge funds and other institutional investors.

Analysts Set New Price Targets

ULTA has been the subject of a number of analyst reports. TD Cowen initiated coverage on shares of Ulta Beauty in a research note on Monday, April 20th. They set a "buy" rating for the company. DA Davidson reaffirmed a "buy" rating and set a $650.00 price objective on shares of Ulta Beauty in a research note on Tuesday, April 14th. Zacks Research lowered shares of Ulta Beauty from a "strong-buy" rating to a "hold" rating in a research note on Friday, February 6th. JPMorgan Chase & Co. reduced their price objective on shares of Ulta Beauty from $800.00 to $750.00 and set an "overweight" rating for the company in a research note on Friday, March 13th. Finally, Wedbush started coverage on shares of Ulta Beauty in a research report on Monday, April 20th. They issued an "outperform" rating for the company. One analyst has rated the stock with a Strong Buy rating, nineteen have given a Buy rating, seven have given a Hold rating and one has issued a Sell rating to the company. According to MarketBeat, the company presently has a consensus rating of "Moderate Buy" and an average price target of $674.23.

Key Ulta Beauty News

Here are the key news stories impacting Ulta Beauty this week:

• Positive Sentiment: Recent quarterly results and guidance remain supportive: Ulta reported a slight EPS beat and raised/confirmed fiscal guidance (FY26 EPS range ~28.05–28.55), showing continued sales and profit momentum that underpins longer‑term earnings expectations.
• Positive Sentiment: Omnichannel expansion — Ulta rolled out a nationwide Uber Eats delivery partnership (1,500+ stores) to enable on‑demand delivery of prestige and mass beauty products, timed for heightened holiday demand (Mother’s Day). This can boost convenience-driven sales, improve same‑store traffic conversion, and extend reach beyond core shoppers. Uber Eats and Ulta Beauty Team Up to Deliver Beauty Essentials Nationwide
• Neutral Sentiment: Promotions and competitive positioning — coverage comparing Ulta vs. Sephora spring sales highlights category winners and promotional dynamics; useful for gauging product mix and promotional effectiveness but not a direct earnings surprise. Which Brands Won the Sephora vs. Ulta Beauty Spring Sales?
• Negative Sentiment: Market reaction / price weakness — headline market pieces note Ulta fell more than the broader market today, which is likely amplifying short‑term selling pressure from momentum and headline‑driven traders rather than a new fundamental shock. Ulta Beauty (ULTA) Registers a Bigger Fall Than the Market: Important Facts to Note
• Negative Sentiment: Competitive risk — broader retail moves (e.g., Walmart expanding beauty assortments) increase low‑price competition and could pressure share gains in value segments or force promotional intensity. Investors may price in margin risk or slower comp growth from heightened competition. Walmart makes big move into beauty to rival Target
• Negative Sentiment: Technical and liquidity context — the stock is trading below its 50‑ and 200‑day moving averages and intraday volume was below average, which can exacerbate downside on negative headlines as technical traders react.

Ulta Beauty Price Performance

NASDAQ ULTA opened at $526.53 on Friday. The company has a 50 day simple moving average of $565.09 and a 200-day simple moving average of $587.65. The firm has a market capitalization of $22.94 billion, a price-to-earnings ratio of 20.54, a price-to-earnings-growth ratio of 1.86 and a beta of 0.89. Ulta Beauty Inc. has a 52-week low of $386.00 and a 52-week high of $714.97.

Ulta Beauty (NASDAQ:ULTA - Get Free Report) last posted its quarterly earnings results on Thursday, March 12th. The specialty retailer reported $8.01 earnings per share (EPS) for the quarter, topping analysts' consensus estimates of $7.93 by $0.08. The business had revenue of $3.90 billion during the quarter, compared to analyst estimates of $3.81 billion. Ulta Beauty had a net margin of 9.31% and a return on equity of 43.56%. The firm's revenue was up 11.8% compared to the same quarter last year. During the same period in the prior year, the firm earned $8.46 earnings per share. Ulta Beauty has set its FY 2026 guidance at 28.050-28.550 EPS. On average, analysts predict that Ulta Beauty Inc. will post 28.45 EPS for the current year.

Insiders Place Their Bets

In related news, Director George R. Mrkonic, Jr. sold 452 shares of the firm's stock in a transaction that occurred on Tuesday, April 7th. The shares were sold at an average price of $539.29, for a total transaction of $243,759.08. Following the transaction, the director owned 2,383 shares of the company's stock, valued at approximately $1,285,128.07. This trade represents a 15.94% decrease in their ownership of the stock. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is available through the SEC website. Insiders own 0.17% of the company's stock.

About Ulta Beauty

Ulta Beauty, Inc NASDAQ: ULTA is a U.S.-based specialty retailer and beauty services provider focused on cosmetics, fragrance, skin care, hair care, bath and body, and beauty tools. The company operates a dual-format business that combines brick-and-mortar retail stores with an e-commerce platform, offering a broad assortment of national, prestige and mass-market brands alongside its own private-label products. In many locations Ulta also provides full-service salon treatments, positioning the company as a one-stop destination for product discovery and in-store services.

The retailer's product mix spans color cosmetics, haircare and styling products, skin and body care, fragrance, and accessories, catering to a wide range of consumer preferences and price points.

Want to see what other hedge funds are holding ULTA? Visit HoldingsChannel.com to get the latest 13F filings and insider trades for Ulta Beauty Inc. (NASDAQ:ULTA - Free Report).

This instant news alert was generated by narrative science technology and financial data from MarketBeat in order to provide readers with the fastest reporting and unbiased coverage. Please send any questions or comments about this story to contact@marketbeat.com.