Zeta Global (ZETA) Stock Price, News & Analysis

Company Overview

Zeta Global (NYSE: ZETA) is a cloud-based marketing technology company specializing in data-driven customer engagement solutions. The firm provides a suite of AI-powered tools designed to help businesses acquire, grow and retain customers across digital channels. Through its proprietary Zeta Marketing Platform, the company enables personalized communications at scale, leveraging advanced analytics and real-time decisioning to optimize campaign performance.

The company’s core offerings include a customer data platform (CDP), identity resolution services, email and digital advertising, and lifecycle marketing. Its Zeta Identity Graph aggregates and unifies first- and third-party data sources to create persistent, privacy-compliant customer profiles. These profiles feed into machine learning models that power individualized marketing messages across email, mobile, social and display advertising. Complementary services, such as loyalty program management and CRM integration, extend the platform’s reach into both B2C and B2B markets.

Founded in 2007 as Climb Channel Solutions and later rebranded Zeta Interactive before adopting its current name, Zeta Global has grown through strategic acquisitions and organic product development. Notable acquisitions include Sizmek’s ad-serving business to enhance its demand-side platform and Boomtrain to bolster AI-driven personalization. The company completed its initial public offering in October 2021, marking a milestone in its evolution from a digital marketing agency to a full-service marketing cloud provider.

Zeta Global serves clients across North America, Europe and Asia-Pacific, catering to industries such as retail, financial services, travel and entertainment. Led by co-founder and CEO David A. Steinberg, with former Apple CEO John Sculley as chairman, the organization emphasizes a data-centric approach guided by privacy standards and scalable technology. Headquartered in New York City, Zeta maintains offices in major global markets to support its multinational customer base.

Key Stats

• Today's Range: $15.08 to $15.91
• 50-Day Range: $12.18 to $16.82
• 52-Week Range: $10.69 to $38.20
• Volume: 5.76 million shs
• Average Volume: 5.99 million shs
• Market Capitalization: $3.64 billion
• P/E Ratio: N/A
• Dividend Yield: N/A
• Price Target: $30.36
• Consensus Rating: Moderate Buy

Zeta Global Stock Analysis - MarketRank™

Zeta Global scored higher than 69% of companies evaluated by MarketBeat, and ranked 337th out of 906 stocks in the business services sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 4.4 / 5
• Analyst Rating: Moderate Buy

Consensus Rating

Zeta Global has received a consensus rating of Moderate Buy. The company's average rating score is 2.73, and is based on 11 buy ratings, 4 hold ratings, and no sell ratings.

Amount of Analyst Coverage

Zeta Global has been the subject of 8 research reports in the past 90 days, demonstrating strong analyst interest in this stock.

Earnings and Valuation

• Score: 0.6 / 5
• Proj. Earnings Growth: Growing

Earnings Growth

Earnings for Zeta Global are expected to grow in the coming year, from ($0.16) to $0.38 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of Zeta Global is -53.34, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Earnings Ratio vs. Sector

The P/E ratio of Zeta Global is -53.34, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Earnings Growth Ratio

Zeta Global has a PEG Ratio of 33.37. PEG Ratios above 1 indicate that a company could be overvalued.

Price to Book Value per Share Ratio

Zeta Global has a P/B Ratio of 5.43. P/B Ratios above 3 indicate that a company could be overvalued with respect to its assets and liabilities.

Short Interest

• Score: 1.0 / 5
• Short Interest Level: Bearish

Percentage of Shares Shorted

12.69% of the float of Zeta Global has been sold short.

Short Interest Ratio / Days to Cover

Zeta Global has a short interest ratio ("days to cover") of 4.2.

Change versus previous month

Short interest in Zeta Global has recently increased by 19.08%, indicating that investor sentiment is decreasing significantly.

Dividend

• Score: 0.0 / 5
• Dividend Strength: N/A

Dividend Yield

Zeta Global does not currently pay a dividend.

Dividend Growth

Zeta Global does not have a long track record of dividend growth.

Sustainability and ESG

• Score: N/A
• Environmental Score: N/A

Percentage of Shares Shorted

12.69% of the float of Zeta Global has been sold short.

Short Interest Ratio / Days to Cover

Zeta Global has a short interest ratio ("days to cover") of 4.2.

Change versus previous month

Short interest in Zeta Global has recently increased by 19.08%, indicating that investor sentiment is decreasing significantly.

News and Social Media

• Score: 3.2 / 5
• News Sentiment: 0.83

News Sentiment

Zeta Global has a news sentiment score of 0.83. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a higher news sentiment than the 0.56 average news sentiment score of Business Services companies.

News Coverage This Week

MarketBeat has tracked 14 news articles for Zeta Global this week, compared to 19 articles on an average week.

Search Interest

60 people have searched for ZETA on MarketBeat in the last 30 days. This is an increase of 114% compared to the previous 30 days.

MarketBeat Follows

13 people have added Zeta Global to their MarketBeat watchlist in the last 30 days. This is an increase of 1,200% compared to the previous 30 days.

Company Ownership

• Score: 2.5 / 5
• Insider Trading: N/A

Insider Buying vs. Insider Selling

In the past three months, Zeta Global insiders have not sold or bought any company stock.

Percentage Held by Insiders

13.02% of the stock of Zeta Global is held by insiders. A high percentage of insider ownership can be a sign of company health.

Percentage Held by Institutions

87.75% of the stock of Zeta Global is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

ZETA Stock Analysis - Frequently Asked Questions

How have ZETA shares performed this year?

Zeta Global's stock was trading at $17.99 at the beginning of 2025. Since then, ZETA stock has decreased by 14.0% and is now trading at $15.47.

How were Zeta Global's earnings last quarter?

Zeta Global Holdings Corp. (NYSE:ZETA) released its quarterly earnings results on Monday, November, 11th. The company reported ($0.09) earnings per share (EPS) for the quarter, missing the consensus estimate of $0.17 by $0.26. Zeta Global's revenue for the quarter was up 42.0% on a year-over-year basis.
Read the conference call transcript.

When did Zeta Global IPO?

Zeta Global (ZETA) raised $250 million in an initial public offering on Thursday, June 10th 2021. The company issued 22,700,000 shares at $10.00-$12.00 per share. Morgan Stanley, BofA Securities, Credit Suisse and Barclays served as the underwriters for the IPO and William Blair, Needham & Co., Oppenheimer & Co., Canaccord Genuity and Roth Capital Partners were co-managers.

How do I buy shares of Zeta Global?

Shares of ZETA stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.

What other stocks do shareholders of Zeta Global own?

Based on aggregate information from My MarketBeat watchlists, some other companies that Zeta Global investors own include Invesco QQQ (QQQ), NVIDIA (NVDA), Meta Platforms (META), Advanced Micro Devices (AMD), Broadcom (AVGO), Netflix (NFLX) and Palo Alto Networks (PANW).

Company Calendar

• Last Earnings: 11/11/2024
• Today: 7/04/2025
• Next Earnings (Estimated): 7/30/2025
• Fiscal Year End: 12/31/2025

Industry, Sector and Symbol

• Stock Exchange: NYSE
• Sector: Business Services
• Industry: Technology Services
• Sub-Industry: Computer Software
• Current Symbol: NYSE:ZETA
• Previous Symbol: NASDAQ:ZETA
• CIK: 1851003
• Web: www.zetaglobal.com
• Phone: 212-967-5055
• Fax: N/A
• Employees: 2,191
• Year Founded: N/A

Price Target and Rating

• Average Stock Price Target: $30.36
• High Stock Price Target: $45.00
• Low Stock Price Target: $15.00
• Potential Upside/Downside: +96.2%
• Consensus Rating: Moderate Buy
• Rating Score (0-4): 2.73
• Research Coverage: 15 Analysts

Profitability

• EPS (Trailing Twelve Months): ($0.29)
• Trailing P/E Ratio: N/A
• Forward P/E Ratio: N/A
• P/E Growth: 33.37
• Net Income: -$69.77 million
• Net Margins: -4.82%
• Pretax Margin: -5.18%
• Return on Equity: -9.64%
• Return on Assets: -5.40%

Debt

• Debt-to-Equity Ratio: 0.29
• Current Ratio: 3.33
• Quick Ratio: 3.33

Sales & Book Value

• Annual Sales: $1.08 billion
• Price / Sales: 3.39
• Cash Flow: N/A
• Price / Cash Flow: N/A
• Book Value: $2.85 per share
• Price / Book: 5.43

Miscellaneous

• Outstanding Shares: 235,544,000
• Free Float: 204,876,000
• Market Cap: $3.64 billion
• Optionable: Optionable
• Beta: 1.29