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Zeta Global (ZETA) Competitors

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$31.04 +0.86 (+2.86%)
Closing price 03:59 PM Eastern
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$30.98 -0.06 (-0.20%)
As of 07:35 PM Eastern
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ZETA vs. OKTA, ZM, IOT, FICO, and U

Should you buy Zeta Global stock or one of its competitors? Zeta Global's main competitors and comparable companies include Okta (OKTA), Zoom Communications (ZM), Samsara (IOT), Fair Isaac (FICO), and Unity Software (U). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "application software" industry.

How does Zeta Global compare to Okta?

Okta (NASDAQ:OKTA) and Zeta Global (NYSE:ZETA) are both technology companies, but which is the better stock? We will contrast the two businesses based on the strength of their earnings, dividends, profitability, analyst recommendations, institutional ownership, media sentiment, risk and valuation.

Okta has a beta of 0.79, indicating that its stock price is 21% less volatile than the broader market. Comparatively, Zeta Global has a beta of 1.43, indicating that its stock price is 43% more volatile than the broader market.

Okta has a net margin of 9.63% compared to Zeta Global's net margin of -0.15%. Zeta Global's return on equity of 5.32% beat Okta's return on equity.

Company Net Margins Return on Equity Return on Assets
Okta9.63% 4.50% 3.34%
Zeta Global -0.15%5.32%3.15%

Okta has higher revenue and earnings than Zeta Global. Zeta Global is trading at a lower price-to-earnings ratio than Okta, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Okta$3.07B10.61$235M$1.66112.32
Zeta Global$1.30B5.97-$31.51M-$0.02N/A

In the previous week, Okta had 11 more articles in the media than Zeta Global. MarketBeat recorded 22 mentions for Okta and 11 mentions for Zeta Global. Zeta Global's average media sentiment score of 0.85 beat Okta's score of 0.67 indicating that Zeta Global is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Okta
7 Very Positive mention(s)
4 Positive mention(s)
8 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Positive
Zeta Global
3 Very Positive mention(s)
2 Positive mention(s)
6 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Okta presently has a consensus target price of $173.45, indicating a potential downside of 6.97%. Zeta Global has a consensus target price of $30.77, indicating a potential downside of 0.88%. Given Zeta Global's higher probable upside, analysts plainly believe Zeta Global is more favorable than Okta.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Okta
0 Sell rating(s)
10 Hold rating(s)
32 Buy rating(s)
1 Strong Buy rating(s)
2.79
Zeta Global
1 Sell rating(s)
3 Hold rating(s)
10 Buy rating(s)
0 Strong Buy rating(s)
2.64

86.6% of Okta shares are held by institutional investors. Comparatively, 87.8% of Zeta Global shares are held by institutional investors. 4.6% of Okta shares are held by company insiders. Comparatively, 10.7% of Zeta Global shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

Summary

Okta beats Zeta Global on 11 of the 17 factors compared between the two stocks.

How does Zeta Global compare to Zoom Communications?

Zeta Global (NYSE:ZETA) and Zoom Communications (NASDAQ:ZM) are both technology companies, but which is the superior business? We will contrast the two companies based on the strength of their earnings, risk, analyst recommendations, media sentiment, dividends, institutional ownership, valuation and profitability.

In the previous week, Zoom Communications had 15 more articles in the media than Zeta Global. MarketBeat recorded 26 mentions for Zoom Communications and 11 mentions for Zeta Global. Zoom Communications' average media sentiment score of 1.11 beat Zeta Global's score of 0.85 indicating that Zoom Communications is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Zeta Global
3 Very Positive mention(s)
2 Positive mention(s)
6 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Zoom Communications
18 Very Positive mention(s)
2 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

87.8% of Zeta Global shares are held by institutional investors. Comparatively, 66.5% of Zoom Communications shares are held by institutional investors. 10.7% of Zeta Global shares are held by company insiders. Comparatively, 8.8% of Zoom Communications shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

Zeta Global has a beta of 1.43, meaning that its share price is 43% more volatile than the broader market. Comparatively, Zoom Communications has a beta of 1.04, meaning that its share price is 4% more volatile than the broader market.

Zeta Global presently has a consensus price target of $30.77, indicating a potential downside of 0.88%. Zoom Communications has a consensus price target of $112.55, indicating a potential upside of 18.02%. Given Zoom Communications' higher probable upside, analysts clearly believe Zoom Communications is more favorable than Zeta Global.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Zeta Global
1 Sell rating(s)
3 Hold rating(s)
10 Buy rating(s)
0 Strong Buy rating(s)
2.64
Zoom Communications
0 Sell rating(s)
12 Hold rating(s)
16 Buy rating(s)
0 Strong Buy rating(s)
2.57

Zoom Communications has a net margin of 65.19% compared to Zeta Global's net margin of -0.15%. Zoom Communications' return on equity of 10.86% beat Zeta Global's return on equity.

Company Net Margins Return on Equity Return on Assets
Zeta Global-0.15% 5.32% 3.15%
Zoom Communications 65.19%10.86%8.93%

Zoom Communications has higher revenue and earnings than Zeta Global. Zeta Global is trading at a lower price-to-earnings ratio than Zoom Communications, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Zeta Global$1.30B5.97-$31.51M-$0.02N/A
Zoom Communications$4.99B5.57$1.90B$10.808.83

Summary

Zoom Communications beats Zeta Global on 11 of the 16 factors compared between the two stocks.

How does Zeta Global compare to Samsara?

Samsara (NYSE:IOT) and Zeta Global (NYSE:ZETA) are both technology companies, but which is the superior stock? We will compare the two businesses based on the strength of their earnings, risk, valuation, profitability, dividends, analyst recommendations, media sentiment and institutional ownership.

Samsara has higher revenue and earnings than Zeta Global. Zeta Global is trading at a lower price-to-earnings ratio than Samsara, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Samsara$1.62B15.47-$9.12M$0.16268.58
Zeta Global$1.30B5.97-$31.51M-$0.02N/A

Samsara has a net margin of 4.90% compared to Zeta Global's net margin of -0.15%. Zeta Global's return on equity of 5.32% beat Samsara's return on equity.

Company Net Margins Return on Equity Return on Assets
Samsara4.90% 4.13% 2.35%
Zeta Global -0.15%5.32%3.15%

96.0% of Samsara shares are owned by institutional investors. Comparatively, 87.8% of Zeta Global shares are owned by institutional investors. 35.1% of Samsara shares are owned by company insiders. Comparatively, 10.7% of Zeta Global shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.

In the previous week, Samsara had 3 more articles in the media than Zeta Global. MarketBeat recorded 14 mentions for Samsara and 11 mentions for Zeta Global. Zeta Global's average media sentiment score of 0.85 beat Samsara's score of 0.52 indicating that Zeta Global is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Samsara
6 Very Positive mention(s)
2 Positive mention(s)
3 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive
Zeta Global
3 Very Positive mention(s)
2 Positive mention(s)
6 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Samsara has a beta of 1.35, suggesting that its share price is 35% more volatile than the broader market. Comparatively, Zeta Global has a beta of 1.43, suggesting that its share price is 43% more volatile than the broader market.

Samsara currently has a consensus target price of $52.44, suggesting a potential upside of 22.04%. Zeta Global has a consensus target price of $30.77, suggesting a potential downside of 0.88%. Given Samsara's stronger consensus rating and higher possible upside, research analysts clearly believe Samsara is more favorable than Zeta Global.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Samsara
1 Sell rating(s)
5 Hold rating(s)
15 Buy rating(s)
0 Strong Buy rating(s)
2.67
Zeta Global
1 Sell rating(s)
3 Hold rating(s)
10 Buy rating(s)
0 Strong Buy rating(s)
2.64

Summary

Samsara beats Zeta Global on 12 of the 16 factors compared between the two stocks.

How does Zeta Global compare to Fair Isaac?

Zeta Global (NYSE:ZETA) and Fair Isaac (NYSE:FICO) are both technology companies, but which is the superior investment? We will contrast the two businesses based on the strength of their institutional ownership, risk, media sentiment, analyst recommendations, profitability, earnings, dividends and valuation.

Zeta Global has a beta of 1.43, indicating that its share price is 43% more volatile than the broader market. Comparatively, Fair Isaac has a beta of 1.32, indicating that its share price is 32% more volatile than the broader market.

Fair Isaac has a net margin of 34.05% compared to Zeta Global's net margin of -0.15%. Zeta Global's return on equity of 5.32% beat Fair Isaac's return on equity.

Company Net Margins Return on Equity Return on Assets
Zeta Global-0.15% 5.32% 3.15%
Fair Isaac 34.05%-32.51%40.61%

In the previous week, Fair Isaac had 4 more articles in the media than Zeta Global. MarketBeat recorded 15 mentions for Fair Isaac and 11 mentions for Zeta Global. Fair Isaac's average media sentiment score of 1.18 beat Zeta Global's score of 0.85 indicating that Fair Isaac is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Zeta Global
3 Very Positive mention(s)
2 Positive mention(s)
6 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Fair Isaac
9 Very Positive mention(s)
3 Positive mention(s)
2 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive

Fair Isaac has higher revenue and earnings than Zeta Global. Zeta Global is trading at a lower price-to-earnings ratio than Fair Isaac, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Zeta Global$1.30B5.97-$31.51M-$0.02N/A
Fair Isaac$2.39B9.05$651.95M$34.6228.97

87.8% of Zeta Global shares are owned by institutional investors. Comparatively, 85.8% of Fair Isaac shares are owned by institutional investors. 10.7% of Zeta Global shares are owned by insiders. Comparatively, 3.0% of Fair Isaac shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.

Zeta Global presently has a consensus price target of $30.77, indicating a potential downside of 0.88%. Fair Isaac has a consensus price target of $1,553.69, indicating a potential upside of 54.89%. Given Fair Isaac's stronger consensus rating and higher possible upside, analysts plainly believe Fair Isaac is more favorable than Zeta Global.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Zeta Global
1 Sell rating(s)
3 Hold rating(s)
10 Buy rating(s)
0 Strong Buy rating(s)
2.64
Fair Isaac
0 Sell rating(s)
5 Hold rating(s)
11 Buy rating(s)
0 Strong Buy rating(s)
2.69

Summary

Fair Isaac beats Zeta Global on 12 of the 16 factors compared between the two stocks.

How does Zeta Global compare to Unity Software?

Zeta Global (NYSE:ZETA) and Unity Software (NYSE:U) are both technology companies, but which is the superior business? We will compare the two companies based on the strength of their earnings, analyst recommendations, institutional ownership, media sentiment, dividends, profitability, valuation and risk.

Zeta Global currently has a consensus target price of $30.77, indicating a potential downside of 0.88%. Unity Software has a consensus target price of $45.16, indicating a potential upside of 3.97%. Given Unity Software's stronger consensus rating and higher possible upside, analysts plainly believe Unity Software is more favorable than Zeta Global.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Zeta Global
1 Sell rating(s)
3 Hold rating(s)
10 Buy rating(s)
0 Strong Buy rating(s)
2.64
Unity Software
1 Sell rating(s)
3 Hold rating(s)
17 Buy rating(s)
2 Strong Buy rating(s)
2.87

In the previous week, Zeta Global had 3 more articles in the media than Unity Software. MarketBeat recorded 11 mentions for Zeta Global and 8 mentions for Unity Software. Unity Software's average media sentiment score of 0.96 beat Zeta Global's score of 0.85 indicating that Unity Software is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Zeta Global
3 Very Positive mention(s)
2 Positive mention(s)
6 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Unity Software
4 Very Positive mention(s)
1 Positive mention(s)
1 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Positive

Zeta Global has higher earnings, but lower revenue than Unity Software. Zeta Global is trading at a lower price-to-earnings ratio than Unity Software, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Zeta Global$1.30B5.97-$31.51M-$0.02N/A
Unity Software$1.85B10.34-$402.77M-$1.36N/A

Zeta Global has a beta of 1.43, suggesting that its stock price is 43% more volatile than the broader market. Comparatively, Unity Software has a beta of 2.06, suggesting that its stock price is 106% more volatile than the broader market.

Zeta Global has a net margin of -0.15% compared to Unity Software's net margin of -28.97%. Zeta Global's return on equity of 5.32% beat Unity Software's return on equity.

Company Net Margins Return on Equity Return on Assets
Zeta Global-0.15% 5.32% 3.15%
Unity Software -28.97%4.64%2.16%

87.8% of Zeta Global shares are held by institutional investors. Comparatively, 73.5% of Unity Software shares are held by institutional investors. 10.7% of Zeta Global shares are held by insiders. Comparatively, 0.8% of Unity Software shares are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

Summary

Unity Software beats Zeta Global on 9 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding ZETA and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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ZETA vs. The Competition

MetricZeta GlobalSoftware IndustryTechnology SectorNYSE Exchange
Market Cap$7.79B$15.84B$29.31B$23.21B
Dividend YieldN/A3.44%2.74%3.57%
P/E Ratio-1,552.15141.2776.5128.60
Price / Sales5.971,287.97586.6320.19
Price / Cash76.3841.7446.5919.47
Price / Book9.448.617.754.75
Net Income-$31.51M$434.47M$703.70M$1.07B
7 Day Performance-0.88%-1.03%-1.74%-2.38%
1 Month Performance6.97%-0.37%-4.40%-3.62%
1 Year Performance52.06%0.82%178.54%9.75%

Zeta Global Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
ZETA
Zeta Global
2.1887 of 5 stars
$31.04
+2.9%
$30.77
-0.9%
+47.8%$7.79B$1.30BN/A3,300
OKTA
Okta
2.8523 of 5 stars
$170.60
flat
$172.92
+1.4%
+84.3%$29.82B$2.92B102.776,366
ZM
Zoom Communications
4.4302 of 5 stars
$101.33
flat
$112.55
+11.1%
+13.8%$29.57B$4.87B9.387,438
IOT
Samsara
3.8804 of 5 stars
$40.09
-0.3%
$52.44
+30.8%
+0.2%$23.36B$1.62B250.564,100
FICO
Fair Isaac
4.9801 of 5 stars
$931.63
-0.1%
$1,553.69
+66.8%
-36.2%$20.12B$1.99B26.913,811

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This page (NYSE:ZETA) was last updated on 9/14/2026 by MarketBeat.com Staff.
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