Unity Software (U) Competitors

$28.01 +1.28 (+4.79%)

Closing price 05/8/2026 03:58 PM Eastern

Extended Trading

$28.00 -0.01 (-0.04%)

As of 05/8/2026 07:58 PM Eastern

U vs. AAPL, AFRM, AMPL, APP, and PATH

Should you be buying Unity Software stock or one of its competitors? The main competitors of Unity Software include Apple (AAPL), Affirm (AFRM), Amplitude (AMPL), AppLovin (APP), and UiPath (PATH).

How does Unity Software compare to Apple?

Unity Software (NYSE:U) and Apple (NASDAQ:AAPL) are both large-cap computer and technology companies, but which is the superior business? We will contrast the two businesses based on the strength of their valuation, institutional ownership, analyst recommendations, dividends, media sentiment, profitability, risk and earnings.

Unity Software has a beta of 2.04, indicating that its stock price is 104% more volatile than the S&P 500. Comparatively, Apple has a beta of 1.06, indicating that its stock price is 6% more volatile than the S&P 500.

In the previous week, Apple had 255 more articles in the media than Unity Software. MarketBeat recorded 291 mentions for Apple and 36 mentions for Unity Software. Apple's average media sentiment score of 0.82 beat Unity Software's score of 0.41 indicating that Apple is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Unity Software	13 Very Positive mention(s)	2 Positive mention(s)	8 Neutral mention(s)	4 Negative mention(s)	0 Very Negative mention(s)	Neutral
Apple	169 Very Positive mention(s)	40 Positive mention(s)	54 Neutral mention(s)	19 Negative mention(s)	8 Very Negative mention(s)	Positive

73.5% of Unity Software shares are held by institutional investors. Comparatively, 67.7% of Apple shares are held by institutional investors. 0.8% of Unity Software shares are held by insiders. Comparatively, 0.1% of Apple shares are held by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

Unity Software currently has a consensus price target of $38.77, indicating a potential upside of 38.40%. Apple has a consensus price target of $305.74, indicating a potential upside of 4.26%. Given Unity Software's higher possible upside, research analysts plainly believe Unity Software is more favorable than Apple.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Unity Software	1 Sell rating(s)	8 Hold rating(s)	12 Buy rating(s)	1 Strong Buy rating(s)	2.59
Apple	1 Sell rating(s)	11 Hold rating(s)	22 Buy rating(s)	1 Strong Buy rating(s)	2.66

Apple has higher revenue and earnings than Unity Software. Unity Software is trading at a lower price-to-earnings ratio than Apple, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Unity Software	$1.85B	6.61	-$402.77M	-$1.57	N/A
Apple	$416.16B	10.35	$112.01B	$8.27	35.46

Apple has a net margin of 27.15% compared to Unity Software's net margin of -34.99%. Apple's return on equity of 146.69% beat Unity Software's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Unity Software	-34.99%	-1.27%	-0.60%
Apple	27.15%	146.69%	34.02%

Summary

Apple beats Unity Software on 12 of the 16 factors compared between the two stocks.

How does Unity Software compare to Affirm?

Unity Software (NYSE:U) and Affirm (NASDAQ:AFRM) are both large-cap computer and technology companies, but which is the superior stock? We will contrast the two businesses based on the strength of their analyst recommendations, dividends, institutional ownership, profitability, risk, media sentiment, valuation and earnings.

Unity Software has a beta of 2.04, indicating that its share price is 104% more volatile than the S&P 500. Comparatively, Affirm has a beta of 3.72, indicating that its share price is 272% more volatile than the S&P 500.

73.5% of Unity Software shares are owned by institutional investors. Comparatively, 69.3% of Affirm shares are owned by institutional investors. 0.8% of Unity Software shares are owned by insiders. Comparatively, 11.0% of Affirm shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.

In the previous week, Unity Software had 9 more articles in the media than Affirm. MarketBeat recorded 36 mentions for Unity Software and 27 mentions for Affirm. Affirm's average media sentiment score of 0.70 beat Unity Software's score of 0.41 indicating that Affirm is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Unity Software	13 Very Positive mention(s)	2 Positive mention(s)	8 Neutral mention(s)	4 Negative mention(s)	0 Very Negative mention(s)	Neutral
Affirm	5 Very Positive mention(s)	4 Positive mention(s)	9 Neutral mention(s)	1 Negative mention(s)	1 Very Negative mention(s)	Positive

Unity Software presently has a consensus price target of $38.77, suggesting a potential upside of 38.40%. Affirm has a consensus price target of $85.28, suggesting a potential upside of 33.23%. Given Unity Software's higher possible upside, equities research analysts clearly believe Unity Software is more favorable than Affirm.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Unity Software	1 Sell rating(s)	8 Hold rating(s)	12 Buy rating(s)	1 Strong Buy rating(s)	2.59
Affirm	0 Sell rating(s)	9 Hold rating(s)	19 Buy rating(s)	1 Strong Buy rating(s)	2.72

Affirm has a net margin of 9.63% compared to Unity Software's net margin of -34.99%. Affirm's return on equity of 11.57% beat Unity Software's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Unity Software	-34.99%	-1.27%	-0.60%
Affirm	9.63%	11.57%	3.22%

Affirm has higher revenue and earnings than Unity Software. Unity Software is trading at a lower price-to-earnings ratio than Affirm, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Unity Software	$1.85B	6.61	-$402.77M	-$1.57	N/A
Affirm	$3.72B	5.74	$52.19M	$1.10	58.19

Summary

Affirm beats Unity Software on 12 of the 16 factors compared between the two stocks.

How does Unity Software compare to Amplitude?

Unity Software (NYSE:U) and Amplitude (NASDAQ:AMPL) are both computer software companies, but which is the superior stock? We will compare the two companies based on the strength of their analyst recommendations, profitability, risk, valuation, institutional ownership, dividends, media sentiment and earnings.

Amplitude has lower revenue, but higher earnings than Unity Software. Unity Software is trading at a lower price-to-earnings ratio than Amplitude, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Unity Software	$1.85B	6.61	-$402.77M	-$1.57	N/A
Amplitude	$343.21M	1.93	-$88.54M	-$0.67	N/A

Unity Software has a beta of 2.04, suggesting that its stock price is 104% more volatile than the S&P 500. Comparatively, Amplitude has a beta of 1.43, suggesting that its stock price is 43% more volatile than the S&P 500.

In the previous week, Unity Software had 9 more articles in the media than Amplitude. MarketBeat recorded 36 mentions for Unity Software and 27 mentions for Amplitude. Unity Software's average media sentiment score of 0.41 beat Amplitude's score of 0.08 indicating that Unity Software is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Unity Software	13 Very Positive mention(s)	2 Positive mention(s)	8 Neutral mention(s)	4 Negative mention(s)	0 Very Negative mention(s)	Neutral
Amplitude	4 Very Positive mention(s)	2 Positive mention(s)	13 Neutral mention(s)	2 Negative mention(s)	1 Very Negative mention(s)	Neutral

73.5% of Unity Software shares are owned by institutional investors. Comparatively, 73.2% of Amplitude shares are owned by institutional investors. 0.8% of Unity Software shares are owned by insiders. Comparatively, 21.6% of Amplitude shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

Unity Software presently has a consensus price target of $38.77, suggesting a potential upside of 38.40%. Amplitude has a consensus price target of $12.44, suggesting a potential upside of 94.75%. Given Amplitude's stronger consensus rating and higher probable upside, analysts plainly believe Amplitude is more favorable than Unity Software.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Unity Software	1 Sell rating(s)	8 Hold rating(s)	12 Buy rating(s)	1 Strong Buy rating(s)	2.59
Amplitude	1 Sell rating(s)	1 Hold rating(s)	9 Buy rating(s)	0 Strong Buy rating(s)	2.73

Amplitude has a net margin of -25.11% compared to Unity Software's net margin of -34.99%. Unity Software's return on equity of -1.27% beat Amplitude's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Unity Software	-34.99%	-1.27%	-0.60%
Amplitude	-25.11%	-33.48%	-20.03%

Summary

Unity Software beats Amplitude on 10 of the 17 factors compared between the two stocks.

How does Unity Software compare to AppLovin?

Unity Software (NYSE:U) and AppLovin (NASDAQ:APP) are both large-cap computer software companies, but which is the superior stock? We will compare the two companies based on the strength of their analyst recommendations, profitability, risk, valuation, institutional ownership, dividends, media sentiment and earnings.

AppLovin has higher revenue and earnings than Unity Software. Unity Software is trading at a lower price-to-earnings ratio than AppLovin, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Unity Software	$1.85B	6.61	-$402.77M	-$1.57	N/A
AppLovin	$6.16B	25.64	$3.33B	$11.64	40.25

Unity Software has a beta of 2.04, suggesting that its stock price is 104% more volatile than the S&P 500. Comparatively, AppLovin has a beta of 2.37, suggesting that its stock price is 137% more volatile than the S&P 500.

In the previous week, AppLovin had 38 more articles in the media than Unity Software. MarketBeat recorded 74 mentions for AppLovin and 36 mentions for Unity Software. AppLovin's average media sentiment score of 0.84 beat Unity Software's score of 0.41 indicating that AppLovin is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Unity Software	13 Very Positive mention(s)	2 Positive mention(s)	8 Neutral mention(s)	4 Negative mention(s)	0 Very Negative mention(s)	Neutral
AppLovin	34 Very Positive mention(s)	13 Positive mention(s)	16 Neutral mention(s)	4 Negative mention(s)	0 Very Negative mention(s)	Positive

73.5% of Unity Software shares are owned by institutional investors. Comparatively, 41.8% of AppLovin shares are owned by institutional investors. 0.8% of Unity Software shares are owned by insiders. Comparatively, 13.7% of AppLovin shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

Unity Software presently has a consensus price target of $38.77, suggesting a potential upside of 38.40%. AppLovin has a consensus price target of $664.35, suggesting a potential upside of 41.79%. Given AppLovin's stronger consensus rating and higher probable upside, analysts plainly believe AppLovin is more favorable than Unity Software.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Unity Software	1 Sell rating(s)	8 Hold rating(s)	12 Buy rating(s)	1 Strong Buy rating(s)	2.59
AppLovin	0 Sell rating(s)	5 Hold rating(s)	17 Buy rating(s)	1 Strong Buy rating(s)	2.83

AppLovin has a net margin of 64.29% compared to Unity Software's net margin of -34.99%. AppLovin's return on equity of 219.37% beat Unity Software's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Unity Software	-34.99%	-1.27%	-0.60%
AppLovin	64.29%	219.37%	57.43%

Summary

AppLovin beats Unity Software on 15 of the 16 factors compared between the two stocks.

How does Unity Software compare to UiPath?

Unity Software (NYSE:U) and UiPath (NYSE:PATH) are both computer and technology companies, but which is the superior investment? We will compare the two businesses based on the strength of their analyst recommendations, institutional ownership, profitability, earnings, dividends, risk, valuation and media sentiment.

Unity Software has a beta of 2.04, meaning that its stock price is 104% more volatile than the S&P 500. Comparatively, UiPath has a beta of 0.91, meaning that its stock price is 9% less volatile than the S&P 500.

UiPath has a net margin of 17.53% compared to Unity Software's net margin of -34.99%. UiPath's return on equity of 5.69% beat Unity Software's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Unity Software	-34.99%	-1.27%	-0.60%
UiPath	17.53%	5.69%	3.71%

UiPath has lower revenue, but higher earnings than Unity Software. Unity Software is trading at a lower price-to-earnings ratio than UiPath, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Unity Software	$1.85B	6.61	-$402.77M	-$1.57	N/A
UiPath	$1.61B	3.50	$282.33M	$0.52	20.71

In the previous week, Unity Software had 16 more articles in the media than UiPath. MarketBeat recorded 36 mentions for Unity Software and 20 mentions for UiPath. UiPath's average media sentiment score of 0.67 beat Unity Software's score of 0.41 indicating that UiPath is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Unity Software	13 Very Positive mention(s)	2 Positive mention(s)	8 Neutral mention(s)	4 Negative mention(s)	0 Very Negative mention(s)	Neutral
UiPath	7 Very Positive mention(s)	5 Positive mention(s)	8 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Unity Software currently has a consensus target price of $38.77, suggesting a potential upside of 38.40%. UiPath has a consensus target price of $14.07, suggesting a potential upside of 30.60%. Given Unity Software's stronger consensus rating and higher probable upside, equities research analysts plainly believe Unity Software is more favorable than UiPath.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Unity Software	1 Sell rating(s)	8 Hold rating(s)	12 Buy rating(s)	1 Strong Buy rating(s)	2.59
UiPath	1 Sell rating(s)	14 Hold rating(s)	3 Buy rating(s)	0 Strong Buy rating(s)	2.11

73.5% of Unity Software shares are owned by institutional investors. Comparatively, 62.5% of UiPath shares are owned by institutional investors. 0.8% of Unity Software shares are owned by company insiders. Comparatively, 23.2% of UiPath shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

Summary

Unity Software beats UiPath on 9 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding U and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.

Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.

U vs. The Competition

Export

Metric	Unity Software	INTERNET SOFTWARE Industry	Computer Sector	NYSE Exchange
Market Cap	$11.66B	$16.86B	$38.45B	$22.98B
Dividend Yield	N/A	4.48%	3.16%	4.01%
P/E Ratio	-17.84	65.29	74.42	28.60
Price / Sales	6.61	40.98	624.67	110.85
Price / Cash	23.48	67.66	46.34	25.08
Price / Book	3.74	6.37	9.54	4.62
Net Income	-$402.77M	$379.25M	$1.03B	$1.07B
7 Day Performance	3.34%	6.99%	4.58%	0.46%
1 Month Performance	29.89%	19.67%	15.17%	4.10%
1 Year Performance	36.17%	4.93%	170.76%	28.49%

Unity Software Competitors List

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Company	MarketRank	Share Price	Analysts' Price Target	1Y Price Performance	Market Cap	Revenue	P/E Ratio	Employee Count	Indicator(s)
U Unity Software	4.113 of 5 stars	$28.01 +4.8%	$38.77 +38.4%	N/A	$11.66B	$1.85B	N/A	4,412	Trending News Analyst Forecast Options Volume
AAPL Apple	4.3379 of 5 stars	$271.35 +0.4%	$301.83 +11.2%	N/A	$3.97T	$435.62B	34.30	166,000	Trending News Analyst Forecast Analyst Revision High Trading Volume
AFRM Affirm	4.5347 of 5 stars	$64.28 +1.3%	$83.76 +30.3%	N/A	$21.15B	$3.24B	79.36	2,206	Trending News Earnings Report Analyst Forecast
AMPL Amplitude	3.4204 of 5 stars	$7.11 -1.0%	$13.22 +86.0%	N/A	$745.12M	$343.21M	N/A	740	Trending News Earnings Report Analyst Forecast Insider Trade Gap Down
APP AppLovin	4.9696 of 5 stars	$446.35 +0.7%	$673.25 +50.8%	N/A	$149.56B	$5.48B	45.78	1,710	Trending News Earnings Report Analyst Forecast

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This page (NYSE:U) was last updated on 5/9/2026 by MarketBeat.com Staff.

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Unity Software (U) Competitors

U vs. AAPL, AFRM, AMPL, APP, and PATH

How does Unity Software compare to Apple?

Summary

How does Unity Software compare to Affirm?

Summary

How does Unity Software compare to Amplitude?

Summary

How does Unity Software compare to AppLovin?

Summary

How does Unity Software compare to UiPath?

Summary

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Media Sentiment Over Time

U vs. The Competition

Unity Software Competitors List

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Unity Software (U) Competitors

U vs. AAPL, AFRM, AMPL, APP, and PATH

How does Unity Software compare to Apple?

Which has more volatility & risk, U or AAPL?

Does the media prefer U or AAPL?

Do insiders & institutionals hold more shares of U or AAPL?

Do analysts rate U or AAPL?

Which has better earnings and valuation, U or AAPL?

Is U or AAPL more profitable?

Summary

How does Unity Software compare to Affirm?

Which has more risk & volatility, U or AFRM?

Do insiders & institutionals hold more shares of U or AFRM?

Does the media prefer U or AFRM?

Do analysts prefer U or AFRM?

Is U or AFRM more profitable?

Which has preferable valuation & earnings, U or AFRM?

Summary

How does Unity Software compare to Amplitude?

Which has better valuation and earnings, U or AMPL?

Which has more volatility and risk, U or AMPL?

Does the media prefer U or AMPL?

Do institutionals & insiders hold more shares of U or AMPL?

Do analysts prefer U or AMPL?

Is U or AMPL more profitable?

Summary

How does Unity Software compare to AppLovin?

Which has better valuation and earnings, U or APP?

Which has more volatility and risk, U or APP?

Does the media prefer U or APP?

Do institutionals & insiders hold more shares of U or APP?

Do analysts prefer U or APP?

Is U or APP more profitable?

Summary

How does Unity Software compare to UiPath?

Which has more volatility & risk, U or PATH?

Is U or PATH more profitable?

Which has stronger earnings & valuation, U or PATH?

Does the media prefer U or PATH?

Do analysts recommend U or PATH?

Do insiders & institutionals hold more shares of U or PATH?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

U vs. The Competition

Unity Software Competitors List

Related Companies and Tools

MarketBeat All Access Features

Best-in-Class Portfolio Monitoring

Stock Ideas and Recommendations

Advanced Stock Screeners and Research Tools