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Roblox (RBLX) Competitors

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$38.13 +0.18 (+0.48%)
Closing price 08/14/2026 03:59 PM Eastern
Extended Trading
$38.22 +0.09 (+0.24%)
As of 08/14/2026 07:59 PM Eastern
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RBLX vs. GOOG, GOOGL, META, MSFT, and NFLX

Should you buy Roblox stock or one of its competitors? Roblox's main competitors and comparable companies include Alphabet (GOOG), Alphabet (GOOGL), Meta Platforms (META), Microsoft (MSFT), and Netflix (NFLX). Companies are selected based on similarities in market, industry, and size.

How does Roblox compare to Alphabet?

Roblox (NYSE:RBLX) and Alphabet (NASDAQ:GOOG) are both large-cap communication services companies, but which is the better business? We will compare the two companies based on the strength of their media sentiment, institutional ownership, valuation, risk, analyst recommendations, profitability, dividends and earnings.

Roblox presently has a consensus target price of $60.89, indicating a potential upside of 59.69%. Alphabet has a consensus target price of $415.55, indicating a potential upside of 20.96%. Given Roblox's higher probable upside, equities analysts clearly believe Roblox is more favorable than Alphabet.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Roblox
3 Sell rating(s)
15 Hold rating(s)
12 Buy rating(s)
1 Strong Buy rating(s)
2.35
Alphabet
0 Sell rating(s)
4 Hold rating(s)
29 Buy rating(s)
6 Strong Buy rating(s)
3.05

94.5% of Roblox shares are owned by institutional investors. Comparatively, 27.3% of Alphabet shares are owned by institutional investors. 10.1% of Roblox shares are owned by insiders. Comparatively, 13.0% of Alphabet shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

Alphabet has higher revenue and earnings than Roblox. Roblox is trading at a lower price-to-earnings ratio than Alphabet, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Roblox$5.69B4.49-$1.07B-$1.43N/A
Alphabet$402.84B10.43$132.17B$19.9117.25

Alphabet has a net margin of 54.77% compared to Roblox's net margin of -17.60%. Alphabet's return on equity of 51.32% beat Roblox's return on equity.

Company Net Margins Return on Equity Return on Assets
Roblox-17.60% -292.85% -10.13%
Alphabet 54.77%51.32%35.42%

In the previous week, Alphabet had 179 more articles in the media than Roblox. MarketBeat recorded 189 mentions for Alphabet and 10 mentions for Roblox. Roblox's average media sentiment score of 1.13 beat Alphabet's score of 0.77 indicating that Roblox is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Roblox
7 Very Positive mention(s)
1 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
1 Very Negative mention(s)
Positive
Alphabet
100 Very Positive mention(s)
36 Positive mention(s)
36 Neutral mention(s)
12 Negative mention(s)
4 Very Negative mention(s)
Positive

Roblox has a beta of 1.46, indicating that its share price is 46% more volatile than the broader market. Comparatively, Alphabet has a beta of 1.23, indicating that its share price is 23% more volatile than the broader market.

Summary

Alphabet beats Roblox on 13 of the 17 factors compared between the two stocks.

How does Roblox compare to Alphabet?

Alphabet (NASDAQ:GOOGL) and Roblox (NYSE:RBLX) are both large-cap communication services companies, but which is the better stock? We will contrast the two companies based on the strength of their analyst recommendations, earnings, institutional ownership, dividends, risk, profitability, media sentiment and valuation.

Alphabet has a net margin of 54.77% compared to Roblox's net margin of -17.60%. Alphabet's return on equity of 51.32% beat Roblox's return on equity.

Company Net Margins Return on Equity Return on Assets
Alphabet54.77% 51.32% 35.42%
Roblox -17.60%-292.85%-10.13%

In the previous week, Alphabet had 159 more articles in the media than Roblox. MarketBeat recorded 169 mentions for Alphabet and 10 mentions for Roblox. Roblox's average media sentiment score of 1.13 beat Alphabet's score of 0.95 indicating that Roblox is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Alphabet
113 Very Positive mention(s)
6 Positive mention(s)
31 Neutral mention(s)
15 Negative mention(s)
2 Very Negative mention(s)
Positive
Roblox
7 Very Positive mention(s)
1 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
1 Very Negative mention(s)
Positive

Alphabet currently has a consensus target price of $419.86, indicating a potential upside of 21.38%. Roblox has a consensus target price of $60.89, indicating a potential upside of 59.69%. Given Roblox's higher probable upside, analysts clearly believe Roblox is more favorable than Alphabet.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Alphabet
0 Sell rating(s)
5 Hold rating(s)
44 Buy rating(s)
5 Strong Buy rating(s)
3.00
Roblox
3 Sell rating(s)
15 Hold rating(s)
12 Buy rating(s)
1 Strong Buy rating(s)
2.35

Alphabet has higher revenue and earnings than Roblox. Roblox is trading at a lower price-to-earnings ratio than Alphabet, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Alphabet$402.84B10.50$132.17B$19.9117.37
Roblox$5.69B4.49-$1.07B-$1.43N/A

Alphabet has a beta of 1.24, indicating that its share price is 24% more volatile than the broader market. Comparatively, Roblox has a beta of 1.46, indicating that its share price is 46% more volatile than the broader market.

40.0% of Alphabet shares are owned by institutional investors. Comparatively, 94.5% of Roblox shares are owned by institutional investors. 11.6% of Alphabet shares are owned by insiders. Comparatively, 10.1% of Roblox shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

Summary

Alphabet beats Roblox on 13 of the 17 factors compared between the two stocks.

How does Roblox compare to Meta Platforms?

Meta Platforms (NASDAQ:META) and Roblox (NYSE:RBLX) are both large-cap communication services companies, but which is the superior business? We will compare the two businesses based on the strength of their valuation, earnings, risk, analyst recommendations, dividends, media sentiment, institutional ownership and profitability.

Meta Platforms has higher revenue and earnings than Roblox. Roblox is trading at a lower price-to-earnings ratio than Meta Platforms, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Meta Platforms$200.97B7.48$60.46B$26.5522.22
Roblox$5.69B4.49-$1.07B-$1.43N/A

Meta Platforms has a net margin of 29.83% compared to Roblox's net margin of -17.60%. Meta Platforms' return on equity of 33.18% beat Roblox's return on equity.

Company Net Margins Return on Equity Return on Assets
Meta Platforms29.83% 33.18% 20.07%
Roblox -17.60%-292.85%-10.13%

In the previous week, Meta Platforms had 127 more articles in the media than Roblox. MarketBeat recorded 137 mentions for Meta Platforms and 10 mentions for Roblox. Roblox's average media sentiment score of 1.13 beat Meta Platforms' score of 0.63 indicating that Roblox is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Meta Platforms
76 Very Positive mention(s)
8 Positive mention(s)
23 Neutral mention(s)
20 Negative mention(s)
6 Very Negative mention(s)
Positive
Roblox
7 Very Positive mention(s)
1 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
1 Very Negative mention(s)
Positive

79.9% of Meta Platforms shares are held by institutional investors. Comparatively, 94.5% of Roblox shares are held by institutional investors. 13.5% of Meta Platforms shares are held by insiders. Comparatively, 10.1% of Roblox shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.

Meta Platforms has a beta of 1.25, indicating that its stock price is 25% more volatile than the broader market. Comparatively, Roblox has a beta of 1.46, indicating that its stock price is 46% more volatile than the broader market.

Meta Platforms presently has a consensus price target of $785.32, suggesting a potential upside of 33.14%. Roblox has a consensus price target of $60.89, suggesting a potential upside of 59.69%. Given Roblox's higher probable upside, analysts plainly believe Roblox is more favorable than Meta Platforms.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Meta Platforms
0 Sell rating(s)
8 Hold rating(s)
35 Buy rating(s)
4 Strong Buy rating(s)
2.91
Roblox
3 Sell rating(s)
15 Hold rating(s)
12 Buy rating(s)
1 Strong Buy rating(s)
2.35

Summary

Meta Platforms beats Roblox on 13 of the 17 factors compared between the two stocks.

How does Roblox compare to Microsoft?

Microsoft (NASDAQ:MSFT) and Roblox (NYSE:RBLX) are related large-cap companies, but which is the superior business? We will compare the two businesses based on the strength of their analyst recommendations, media sentiment, earnings, dividends, risk, institutional ownership, profitability and valuation.

Microsoft has a beta of 1.11, indicating that its stock price is 11% more volatile than the broader market. Comparatively, Roblox has a beta of 1.46, indicating that its stock price is 46% more volatile than the broader market.

Microsoft has a net margin of 40.31% compared to Roblox's net margin of -17.60%. Microsoft's return on equity of 31.98% beat Roblox's return on equity.

Company Net Margins Return on Equity Return on Assets
Microsoft40.31% 31.98% 18.70%
Roblox -17.60%-292.85%-10.13%

In the previous week, Microsoft had 343 more articles in the media than Roblox. MarketBeat recorded 353 mentions for Microsoft and 10 mentions for Roblox. Roblox's average media sentiment score of 1.13 beat Microsoft's score of 1.02 indicating that Roblox is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Microsoft
229 Very Positive mention(s)
51 Positive mention(s)
46 Neutral mention(s)
18 Negative mention(s)
7 Very Negative mention(s)
Positive
Roblox
7 Very Positive mention(s)
1 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
1 Very Negative mention(s)
Positive

71.1% of Microsoft shares are owned by institutional investors. Comparatively, 94.5% of Roblox shares are owned by institutional investors. 0.0% of Microsoft shares are owned by insiders. Comparatively, 10.1% of Roblox shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.

Microsoft has higher revenue and earnings than Roblox. Roblox is trading at a lower price-to-earnings ratio than Microsoft, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Microsoft$331.84B11.09$133.75B$17.9627.58
Roblox$5.69B4.49-$1.07B-$1.43N/A

Microsoft presently has a consensus price target of $560.27, indicating a potential upside of 13.09%. Roblox has a consensus price target of $60.89, indicating a potential upside of 59.69%. Given Roblox's higher probable upside, analysts plainly believe Roblox is more favorable than Microsoft.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Microsoft
0 Sell rating(s)
5 Hold rating(s)
42 Buy rating(s)
0 Strong Buy rating(s)
2.89
Roblox
3 Sell rating(s)
15 Hold rating(s)
12 Buy rating(s)
1 Strong Buy rating(s)
2.35

Summary

Microsoft beats Roblox on 11 of the 17 factors compared between the two stocks.

How does Roblox compare to Netflix?

Netflix (NASDAQ:NFLX) and Roblox (NYSE:RBLX) are both large-cap communication services companies, but which is the superior business? We will contrast the two businesses based on the strength of their institutional ownership, earnings, analyst recommendations, valuation, dividends, risk, profitability and media sentiment.

Netflix has a beta of 1.52, meaning that its stock price is 52% more volatile than the broader market. Comparatively, Roblox has a beta of 1.46, meaning that its stock price is 46% more volatile than the broader market.

Netflix has a net margin of 28.22% compared to Roblox's net margin of -17.60%. Netflix's return on equity of 40.02% beat Roblox's return on equity.

Company Net Margins Return on Equity Return on Assets
Netflix28.22% 40.02% 19.81%
Roblox -17.60%-292.85%-10.13%

In the previous week, Netflix had 91 more articles in the media than Roblox. MarketBeat recorded 101 mentions for Netflix and 10 mentions for Roblox. Roblox's average media sentiment score of 1.13 beat Netflix's score of 0.59 indicating that Roblox is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Netflix
45 Very Positive mention(s)
17 Positive mention(s)
25 Neutral mention(s)
7 Negative mention(s)
5 Very Negative mention(s)
Positive
Roblox
7 Very Positive mention(s)
1 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
1 Very Negative mention(s)
Positive

Netflix has higher revenue and earnings than Roblox. Roblox is trading at a lower price-to-earnings ratio than Netflix, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Netflix$48.37B6.73$10.98B$3.1824.58
Roblox$5.69B4.49-$1.07B-$1.43N/A

Netflix presently has a consensus price target of $103.48, indicating a potential upside of 32.40%. Roblox has a consensus price target of $60.89, indicating a potential upside of 59.69%. Given Roblox's higher probable upside, analysts clearly believe Roblox is more favorable than Netflix.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Netflix
1 Sell rating(s)
16 Hold rating(s)
34 Buy rating(s)
4 Strong Buy rating(s)
2.75
Roblox
3 Sell rating(s)
15 Hold rating(s)
12 Buy rating(s)
1 Strong Buy rating(s)
2.35

80.9% of Netflix shares are owned by institutional investors. Comparatively, 94.5% of Roblox shares are owned by institutional investors. 1.2% of Netflix shares are owned by company insiders. Comparatively, 10.1% of Roblox shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

Summary

Netflix beats Roblox on 13 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding RBLX and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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RBLX vs. The Competition

MetricRobloxEntertainment IndustryCommunication Services SectorNYSE Exchange
Market Cap$25.61B$10.90B$33.05B$24.30B
Dividend YieldN/A3.92%5.34%3.68%
P/E Ratio-26.6727.4225.0930.85
Price / Sales4.49961.91240.55137.27
Price / CashN/A37.1622.2732.80
Price / Book200.698.2211.266.82
Net Income-$1.07B$80.58M$1.09B$1.06B
7 Day Performance0.78%0.75%0.63%0.55%
1 Month Performance-33.31%1.89%0.79%2.90%
1 Year Performance-67.52%-2.92%3.47%19.10%

Roblox Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
RBLX
Roblox
4.3267 of 5 stars
$38.13
+0.5%
$60.89
+59.7%
-69.5%$25.61B$5.69BN/A3,065
GOOG
Alphabet
4.8765 of 5 stars
$342.81
-0.3%
$415.55
+21.2%
+68.6%$4.19T$402.84B17.22190,200
GOOGL
Alphabet
4.8921 of 5 stars
$345.17
-0.3%
$419.86
+21.6%
+70.4%$4.22T$402.84B17.34190,820
META
Meta Platforms
4.9909 of 5 stars
$591.86
-0.5%
$785.32
+32.7%
-24.6%$1.51T$228.25B22.2978,865
MSFT
Microsoft
4.95 of 5 stars
$495.86
-0.2%
$560.27
+13.0%
-5.2%$3.68T$331.84B27.61223,000

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This page (NYSE:RBLX) was last updated on 8/15/2026 by MarketBeat.com Staff.
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