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Netflix (NFLX) Competitors

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$1,339.13 +16.01 (+1.21%)
As of 04:00 PM Eastern

NFLX vs. AAPL, AMZN, CMCSA, GOOG, GOOGL, PARA, ROKU, TSLA, WBD, and DIS

Should you be buying Netflix stock or one of its competitors? The main competitors of Netflix include Apple (AAPL), Amazon.com (AMZN), Comcast (CMCSA), Alphabet (GOOG), Alphabet (GOOGL), Paramount Global (PARA), Roku (ROKU), Tesla (TSLA), Warner Bros. Discovery (WBD), and Walt Disney (DIS).

Netflix vs. Its Competitors

Netflix (NASDAQ:NFLX) and Apple (NASDAQ:AAPL) are related large-cap companies, but which is the better stock? We will contrast the two companies based on the strength of their earnings, institutional ownership, media sentiment, profitability, analyst recommendations, risk, valuation and dividends.

80.9% of Netflix shares are owned by institutional investors. Comparatively, 67.7% of Apple shares are owned by institutional investors. 1.4% of Netflix shares are owned by insiders. Comparatively, 0.1% of Apple shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

Apple has higher revenue and earnings than Netflix. Apple is trading at a lower price-to-earnings ratio than Netflix, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Netflix$39.00B14.61$8.71B$21.1663.29
Apple$391.04B7.84$93.74B$6.4231.96

Netflix presently has a consensus price target of $1,172.73, indicating a potential downside of 12.43%. Apple has a consensus price target of $234.39, indicating a potential upside of 14.24%. Given Apple's higher possible upside, analysts clearly believe Apple is more favorable than Netflix.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Netflix
0 Sell rating(s)
10 Hold rating(s)
25 Buy rating(s)
2 Strong Buy rating(s)
2.78
Apple
3 Sell rating(s)
10 Hold rating(s)
18 Buy rating(s)
2 Strong Buy rating(s)
2.58

Apple has a net margin of 24.30% compared to Netflix's net margin of 23.07%. Apple's return on equity of 167.24% beat Netflix's return on equity.

Company Net Margins Return on Equity Return on Assets
Netflix23.07% 39.61% 17.90%
Apple 24.30%167.24%31.35%

Netflix has a beta of 1.59, indicating that its share price is 59% more volatile than the S&P 500. Comparatively, Apple has a beta of 1.22, indicating that its share price is 22% more volatile than the S&P 500.

In the previous week, Apple had 130 more articles in the media than Netflix. MarketBeat recorded 276 mentions for Apple and 146 mentions for Netflix. Netflix's average media sentiment score of 1.11 beat Apple's score of 0.88 indicating that Netflix is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Netflix
99 Very Positive mention(s)
14 Positive mention(s)
28 Neutral mention(s)
3 Negative mention(s)
0 Very Negative mention(s)
Positive
Apple
153 Very Positive mention(s)
23 Positive mention(s)
61 Neutral mention(s)
30 Negative mention(s)
7 Very Negative mention(s)
Positive

Summary

Netflix beats Apple on 9 of the 16 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding NFLX and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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NFLX vs. The Competition

MetricNetflixBRDCST IndustryDiscretionary SectorNASDAQ Exchange
Market Cap$569.89B$23.10B$8.19B$8.91B
Dividend YieldN/A5.35%3.29%4.14%
P/E Ratio63.299.9320.3219.70
Price / Sales14.611.433.40108.32
Price / Cash23.259.0114.4927.49
Price / Book23.152.264.565.42
Net Income$8.71B-$19.04M$212.83M$248.34M
7 Day Performance6.83%4.27%2.52%2.41%
1 Month Performance11.40%9.92%8.35%4.80%
1 Year Performance98.42%19.28%7.62%17.50%

Netflix Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
NFLX
Netflix
4.3857 of 5 stars
$1,339.13
+1.2%
$1,172.73
-12.4%
+96.1%$569.89B$39.00B63.2914,000Trending News
AAPL
Apple
4.7632 of 5 stars
$200.91
+0.3%
$234.86
+16.9%
-4.5%$3.00T$400.37B31.30164,000Trending News
AMZN
Amazon.com
4.6582 of 5 stars
$211.23
-0.7%
$245.64
+16.3%
+15.5%$2.24T$637.96B34.431,556,000Trending News
Analyst Upgrade
Options Volume
CMCSA
Comcast
4.983 of 5 stars
$34.85
-1.0%
$42.10
+20.8%
-9.8%$130.14B$123.73B8.56182,000Positive News
Analyst Revision
GOOG
Alphabet
4.8409 of 5 stars
$170.88
+1.9%
$204.88
+19.9%
-2.8%$2.07T$350.02B19.06190,200Trending News
GOOGL
Alphabet
4.1839 of 5 stars
$169.82
+1.8%
$200.17
+17.9%
-2.0%$2.06T$350.02B18.94183,323Trending News
Analyst Upgrade
PARA
Paramount Global
0.927 of 5 stars
$12.25
+0.3%
$11.50
-6.1%
+20.6%$8.25B$28.72B-1.4918,600
ROKU
Roku
2.574 of 5 stars
$83.86
+0.2%
$89.93
+7.3%
+45.1%$12.23B$4.11B-114.783,340
TSLA
Tesla
4.5057 of 5 stars
$325.14
-4.5%
$294.58
-9.4%
+63.5%$1.05T$97.69B178.91125,665Trending News
Analyst Forecast
WBD
Warner Bros. Discovery
1.4427 of 5 stars
$10.88
-0.2%
$12.17
+11.9%
+51.9%$26.70B$38.34B-2.4735,000
DIS
Walt Disney
4.4281 of 5 stars
$119.28
+0.5%
$123.96
+3.9%
+23.3%$214.53B$91.36B24.40233,000Trending News
Analyst Forecast
Analyst Revision

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This page (NASDAQ:NFLX) was last updated on 6/30/2025 by MarketBeat.com Staff
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