Paramount Global (PARA) Competitors

Paramount Global (NASDAQ:PARA) and Comcast (NASDAQ:CMCSA) are both consumer discretionary companies, but which is the superior investment? We will contrast the two businesses based on the strength of their institutional ownership, dividends, profitability, risk, valuation, earnings, analyst recommendations and media sentiment.

Is PARA or CMCSA a better dividend stock?

Paramount Global pays an annual dividend of $0.20 per share and has a dividend yield of 1.6%. Comcast pays an annual dividend of $1.32 per share and has a dividend yield of 3.7%. Paramount Global pays out -2.4% of its earnings in the form of a dividend. Comcast pays out 32.4% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Paramount Global has increased its dividend for 1 consecutive years and Comcast has increased its dividend for 18 consecutive years. Comcast is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

Does the media favor PARA or CMCSA?

In the previous week, Comcast had 27 more articles in the media than Paramount Global. MarketBeat recorded 49 mentions for Comcast and 22 mentions for Paramount Global. Comcast's average media sentiment score of 1.28 beat Paramount Global's score of -0.13 indicating that Comcast is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Paramount Global	4 Very Positive mention(s)	2 Positive mention(s)	11 Neutral mention(s)	5 Negative mention(s)	0 Very Negative mention(s)	Neutral
Comcast	43 Very Positive mention(s)	3 Positive mention(s)	3 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Do insiders & institutionals have more ownership in PARA or CMCSA?

73.0% of Paramount Global shares are held by institutional investors. Comparatively, 84.3% of Comcast shares are held by institutional investors. 0.4% of Paramount Global shares are held by insiders. Comparatively, 1.3% of Comcast shares are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.

Is PARA or CMCSA more profitable?

Comcast has a net margin of 12.72% compared to Paramount Global's net margin of -19.09%. Comcast's return on equity of 19.70% beat Paramount Global's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Paramount Global	-19.09%	4.80%	1.77%
Comcast	12.72%	19.70%	6.34%

Which has preferable earnings and valuation, PARA or CMCSA?

Comcast has higher revenue and earnings than Paramount Global. Paramount Global is trading at a lower price-to-earnings ratio than Comcast, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Paramount Global	$29.21B	0.29	-$6.19B	-$8.23	-1.53
Comcast	$123.56B	1.07	$16.19B	$4.07	8.72

Do analysts recommend PARA or CMCSA?

Paramount Global currently has a consensus price target of $11.67, indicating a potential downside of 7.52%. Comcast has a consensus price target of $40.96, indicating a potential upside of 15.43%. Given Comcast's stronger consensus rating and higher possible upside, analysts plainly believe Comcast is more favorable than Paramount Global.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Paramount Global	4 Sell rating(s)	4 Hold rating(s)	2 Buy rating(s)	0 Strong Buy rating(s)	1.80
Comcast	3 Sell rating(s)	10 Hold rating(s)	12 Buy rating(s)	1 Strong Buy rating(s)	2.42

Which has more volatility & risk, PARA or CMCSA?

Paramount Global has a beta of 1.19, meaning that its share price is 19% more volatile than the S&P 500. Comparatively, Comcast has a beta of 0.95, meaning that its share price is 5% less volatile than the S&P 500.

Summary

Comcast beats Paramount Global on 18 of the 20 factors compared between the two stocks.