GoPro (NASDAQ:GPRO - Get Free Report) released its earnings results on Monday. The company reported ($0.21) EPS for the quarter, missing the consensus estimate of $0.02 by ($0.23), FiscalAI reports. The business had revenue of $104.93 million for the quarter, compared to the consensus estimate of $151.47 million. GoPro had a negative net margin of 20.70% and a negative return on equity of 161.44%.
Here are the key takeaways from GoPro's conference call:
- GoPro is in the later stages of evaluating a potential sale and other strategic alternatives, with interest reportedly coming from defense, consumer, and financial-sector parties. Management said the process is intended to maximize shareholder value but provided no further details.
- GoPro launched its MISSION 1 and MISSION 1 PRO cameras in Q2 and plans to release the interchangeable-lens MISSION 1 PRO ILS in September. Management highlighted strong reviews, customer enthusiasm, expanding retail distribution, and the potential to grow its prosumer and professional-market share.
- The GoPro Subscription attach rate reached a record 69%, up from 54% in the year-ago quarter, while retention remained 67%. Management emphasized that subscriptions provide high-margin recurring revenue and deepen customer relationships.
- GoPro continues expanding its ecosystem with new MISSION accessories, a Mission Monitor app, MAX2 firmware enhancements, and a technology-enabled AGV motorcycle helmet that has achieved ECE 22.06 safety compliance.
- The company declined to provide additional financial guidance for the second half of 2026, citing the ongoing strategic review. Management said awareness-building and completing global retail distribution remain important to returning camera sell-through to positive territory.
GoPro Trading Down 12.7%
NASDAQ:GPRO traded down $0.09 during trading hours on Tuesday, hitting $0.61. The company had a trading volume of 5,394,407 shares, compared to its average volume of 5,921,583. The stock has a 50-day moving average price of $0.76 and a 200 day moving average price of $0.92. The company has a market capitalization of $105.70 million, a PE ratio of -0.77 and a beta of 2.42. The company has a debt-to-equity ratio of 0.58, a current ratio of 0.58 and a quick ratio of 0.38. GoPro has a 52 week low of $0.59 and a 52 week high of $3.05.
Analyst Upgrades and Downgrades
A number of equities research analysts have recently weighed in on the company. Weiss Ratings raised GoPro from a "sell (e+)" rating to a "sell (d-)" rating in a research note on Monday, July 20th. Wall Street Zen lowered GoPro from a "hold" rating to a "sell" rating in a research note on Saturday, May 16th. Two research analysts have rated the stock with a Sell rating, According to MarketBeat, the stock presently has a consensus rating of "Sell".
Check Out Our Latest Stock Analysis on GPRO
Insider Activity at GoPro
In other GoPro news, COO Brian Mcgee sold 130,631 shares of the firm's stock in a transaction that occurred on Wednesday, May 20th. The shares were sold at an average price of $0.97, for a total transaction of $126,712.07. Following the completion of the transaction, the chief operating officer owned 947,123 shares of the company's stock, valued at approximately $918,709.31. This trade represents a 12.12% decrease in their ownership of the stock. The sale was disclosed in a document filed with the Securities & Exchange Commission, which is accessible through this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Company insiders own 18.06% of the company's stock.
Institutional Inflows and Outflows
Hedge funds have recently modified their holdings of the business. Jump Financial LLC purchased a new position in GoPro in the 2nd quarter worth about $25,000. Captrust Financial Advisors boosted its stake in shares of GoPro by 89.6% in the 2nd quarter. Captrust Financial Advisors now owns 33,041 shares of the company's stock worth $25,000 after buying an additional 15,618 shares during the last quarter. Banco BTG Pactual S.A. bought a new stake in shares of GoPro in the second quarter worth $27,000. Caitong International Asset Management Co. Ltd increased its position in GoPro by 1,295,800.0% during the third quarter. Caitong International Asset Management Co. Ltd now owns 12,959 shares of the company's stock valued at $27,000 after acquiring an additional 12,958 shares during the last quarter. Finally, Jefferies Financial Group Inc. purchased a new stake in GoPro during the third quarter valued at $27,000. Hedge funds and other institutional investors own 70.09% of the company's stock.
GoPro Company Profile
(
Get Free Report)
GoPro, Inc NASDAQ: GPRO is an American technology company specializing in the design and manufacture of compact, high-definition cameras and related accessories. Headquartered in San Mateo, California, GoPro's product lineup is centered on its flagship HERO series of action cameras, which combine rugged construction, waterproof housings and advanced imaging capabilities. In addition to the HERO line, the company offers the MAX camera for 360-degree video capture, along with an array of mounts, grips and protective cases to support use in extreme sports, travel and professional video production.
Since its founding in 2002 by Nicholas Woodman, who continues to serve as chief executive officer, GoPro has expanded beyond hardware into software and cloud-based services.
Further Reading

This instant news alert was generated by narrative science technology and financial data from MarketBeat in order to provide readers with the fastest reporting and unbiased coverage. Please send any questions or comments about this story to contact@marketbeat.com.

Continue following MarketBeat
Add MarketBeat as your preferred source on Google to see our latest stories in your feed.
Before you consider GoPro, you'll want to hear this.
MarketBeat keeps track of Wall Street's top-rated and best performing research analysts and the stocks they recommend to their clients on a daily basis. MarketBeat has identified the five stocks that top analysts are quietly whispering to their clients to buy now before the broader market catches on... and GoPro wasn't on the list.
While GoPro currently has a Sell rating among analysts, top-rated analysts believe these five stocks are better buys.
View The Five Stocks Here
Robotics and automation are rapidly becoming essential infrastructure across healthcare, manufacturing, logistics, and many other industries.
"Physical AI" is coming to the United States, and there are four ways that investors can gain exposure to this new robotics revolution. Plus, learn which seven companies are most positioned to benefit as intelligent robots enter the workforce.
Get This Free Report
Like this article? Share it with a colleague.
Link copied to clipboard.