HubSpot (HUBS) Stock Price, News & Analysis

Company Overview

HubSpot, Inc. is a leading provider of cloud-based software designed to help businesses grow better. The company’s flagship platform combines a customer relationship management (CRM) system with marketing, sales, customer service and content management tools. HubSpot’s Marketing Hub enables organizations to attract and engage visitors through inbound marketing tactics such as email campaigns, social media scheduling, content creation and search engine optimization. Sales Hub streamlines prospecting and pipeline management, while Service Hub offers solutions for customer support, ticketing and knowledge base management. The company also provides a CMS Hub for website creation and an Operations Hub for data integration and automation.

Founded in June 2006 by Brian Halligan and Dharmesh Shah at the Massachusetts Institute of Technology, HubSpot pioneered the concept of inbound marketing. The company completed its initial public offering in October 2014 and is headquartered in Cambridge, Massachusetts. HubSpot’s leadership team is headed by CEO Yamini Rangan, who succeeded Brian Halligan in September 2021. Co-founder Dharmesh Shah serves as Chief Technology Officer, while Halligan remains Executive Chair of the Board.

HubSpot serves a diverse customer base of more than 100,000 organizations across over 120 countries. With offices throughout North America, Europe, Asia Pacific and Latin America, the company supports businesses of all sizes—from startups to enterprises—seeking to align marketing, sales and service around a unified CRM platform. Through continuous product innovation and an extensive partner network, HubSpot aims to simplify complex workflows and drive sustainable growth for its global clientele.

Key Stats

• Today's Range: $509.11 to $521.54
• 50-Day Range: $420.11 to $562.10
• 52-Week Range: $418.34 to $881.13
• Volume: 969,482 shs
• Average Volume: 727,262 shs
• Market Capitalization: $27.40 billion
• P/E Ratio: N/A
• Dividend Yield: N/A
• Price Target: $722.93
• Consensus Rating: Moderate Buy

HubSpot Stock Analysis - MarketRank™

HubSpot scored higher than 95% of companies evaluated by MarketBeat, and ranked 49th out of 657 stocks in the computer and technology sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 4.5 / 5
• Analyst Rating: Moderate Buy

Consensus Rating

HubSpot has received a consensus rating of Moderate Buy. The company's average rating score is 2.97, and is based on 27 buy ratings, 2 hold ratings, and no sell ratings.

Upside Potential

HubSpot has a consensus price target of $722.93, representing about 39.0% upside from its current price of $520.01.

Amount of Analyst Coverage

HubSpot has been the subject of 15 research reports in the past 90 days, demonstrating strong analyst interest in this stock.

Earnings and Valuation

• Score: 1.9 / 5
• Proj. Earnings Growth: 113.86%

Earnings Growth

Earnings for HubSpot are expected to grow by 113.86% in the coming year, from $1.01 to $2.16 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of HubSpot is -2,260.91, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Earnings Ratio vs. Sector

The P/E ratio of HubSpot is -2,260.91, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Earnings Growth Ratio

HubSpot has a PEG Ratio of 17.93. PEG Ratios above 1 indicate that a company could be overvalued.

Price to Book Value per Share Ratio

HubSpot has a P/B Ratio of 14.07. P/B Ratios above 3 indicate that a company could be overvalued with respect to its assets and liabilities.

Short Interest

• Score: 3.0 / 5
• Short Interest Level: Healthy

Percentage of Shares Shorted

2.67% of the float of HubSpot has been sold short.

Short Interest Ratio / Days to Cover

HubSpot has a short interest ratio ("days to cover") of 1.5, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in HubSpot has recently increased by 3.05%, indicating that investor sentiment is decreasing.

Dividend

• Score: 0.0 / 5
• Dividend Strength: N/A

Dividend Yield

HubSpot does not currently pay a dividend.

Dividend Growth

HubSpot does not have a long track record of dividend growth.

Sustainability and ESG

• Score: 2.9 / 5
• Environmental Score: -0.60

Percentage of Shares Shorted

2.67% of the float of HubSpot has been sold short.

Short Interest Ratio / Days to Cover

HubSpot has a short interest ratio ("days to cover") of 1.5, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in HubSpot has recently increased by 3.05%, indicating that investor sentiment is decreasing.

News and Social Media

• Score: 3.4 / 5
• News Sentiment: 1.12

News Sentiment

HubSpot has a news sentiment score of 1.12. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a higher news sentiment than the 0.83 average news sentiment score of Computer and Technology companies.

News Coverage This Week

MarketBeat has tracked 15 news articles for HubSpot this week, compared to 23 articles on an average week.

Search Interest

35 people have searched for HUBS on MarketBeat in the last 30 days. This is an increase of 3% compared to the previous 30 days.

MarketBeat Follows

15 people have added HubSpot to their MarketBeat watchlist in the last 30 days. This is an increase of 50% compared to the previous 30 days.

Company Ownership

• Score: 2.5 / 5
• Insider Trading: Selling Shares

Insider Buying vs. Insider Selling

In the past three months, HubSpot insiders have sold more of their company's stock than they have bought. Specifically, they have bought $0.00 in company stock and sold $25,716,404.00 in company stock.

Percentage Held by Insiders

Only 4.00% of the stock of HubSpot is held by insiders.

Percentage Held by Institutions

90.39% of the stock of HubSpot is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

HUBS Stock Analysis - Frequently Asked Questions

How have HUBS shares performed this year?

HubSpot's stock was trading at $696.77 on January 1st, 2025. Since then, HUBS stock has decreased by 25.4% and is now trading at $520.01.

How were HubSpot's earnings last quarter?

HubSpot, Inc. (NYSE:HUBS) released its earnings results on Wednesday, August, 6th. The software maker reported $2.19 earnings per share for the quarter, topping the consensus estimate of $2.12 by $0.07. The business's revenue for the quarter was up 19.4% compared to the same quarter last year.
Read the conference call transcript.

Does HubSpot have any subsidiaries?

HubSpot subsidiaries include these companies: PieSync, Acenna Data, Motion AI, Evolve App, Kemvi, Rekindle, Rentabilities, and more.

Who are HubSpot's major shareholders?

HubSpot's top institutional investors include Vanguard Group Inc. (10.23%), Franklin Resources Inc. (2.46%), State Street Corp (2.14%) and Geode Capital Management LLC (1.76%). Insiders that own company stock include Dharmesh Shah, Brian Halligan, Yamini Rangan, Kathryn Bueker, Dawson Alyssa Harvey and Lorrie M Norrington.
View institutional ownership trends.

How do I buy shares of HubSpot?

Shares of HUBS stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.

What other stocks do shareholders of HubSpot own?

Based on aggregate information from My MarketBeat watchlists, some other companies that HubSpot investors own include IDEXX Laboratories (IDXX), Broadcom (AVGO), Tesla (TSLA), Applied Materials (AMAT), ASML (ASML), CrowdStrike (CRWD) and Cadence Design Systems (CDNS).

Company Calendar

• Last Earnings: 8/06/2025
• Today: 9/20/2025
• Next Earnings (Estimated): 11/05/2025
• Fiscal Year End: 12/31/2025

Industry, Sector and Symbol

• Stock Exchange: NYSE
• Sector: Computer and Technology
• Industry: INTERNET SOFTWARE
• Sub-Industry: Computer Software
• Current Symbol: NYSE:HUBS
• CIK: 1404655
• Web: www.hubspot.com
• Phone: (888) 482-7768
• Fax: N/A
• Employees: 8,246
• Year Founded: 2006

Price Target and Rating

• Average Price Target for HubSpot: $722.93
• High Price Target: $950.00
• Low Price Target: $600.00
• Potential Upside/Downside: +39.0%
• Consensus Rating: Moderate Buy
• Rating Score (0-4): 2.97
• Research Coverage: 30 Analysts

Profitability

• EPS (Trailing Twelve Months): ($0.23)
• Trailing P/E Ratio: N/A
• Forward P/E Ratio: 514.86
• P/E Growth: 17.73
• Net Income: $4.63 million
• Net Margins: -0.42%
• Pretax Margin: 0.29%
• Return on Equity: 1.74%
• Return on Assets: 0.90%

Debt

• Debt-to-Equity Ratio: N/A
• Current Ratio: 1.79
• Quick Ratio: 1.79

Sales & Book Value

• Annual Sales: $2.63 billion
• Price / Sales: 10.43
• Cash Flow: $1.17 per share
• Price / Cash Flow: 445.34
• Book Value: $36.97 per share
• Price / Book: 14.07

Miscellaneous

• Outstanding Shares: 52,690,000
• Free Float: 50,585,000
• Market Cap: $27.40 billion
• Optionable: Optionable
• Beta: 1.58