HubSpot (HUBS) Competitors $604.89 +6.67 (+1.11%) Closing price 03:58 PM EasternExtended Trading$608.00 +3.11 (+0.51%) As of 05:11 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrends HUBS vs. SHOP, APP, CRWD, INFY, NTES, TEAM, SNOW, NET, VEEV, and EAShould you be buying HubSpot stock or one of its competitors? The main competitors of HubSpot include Shopify (SHOP), AppLovin (APP), CrowdStrike (CRWD), Infosys (INFY), NetEase (NTES), Atlassian (TEAM), Snowflake (SNOW), Cloudflare (NET), Veeva Systems (VEEV), and Electronic Arts (EA). These companies are all part of the "computer software" industry. HubSpot vs. Shopify AppLovin CrowdStrike Infosys NetEase Atlassian Snowflake Cloudflare Veeva Systems Electronic Arts HubSpot (NYSE:HUBS) and Shopify (NYSE:SHOP) are both large-cap computer and technology companies, but which is the superior investment? We will contrast the two companies based on the strength of their dividends, community ranking, institutional ownership, media sentiment, valuation, risk, earnings, analyst recommendations and profitability. Which has more risk & volatility, HUBS or SHOP? HubSpot has a beta of 1.8, indicating that its share price is 80% more volatile than the S&P 500. Comparatively, Shopify has a beta of 2.6, indicating that its share price is 160% more volatile than the S&P 500. Does the MarketBeat Community prefer HUBS or SHOP? Shopify received 514 more outperform votes than HubSpot when rated by MarketBeat users. However, 76.75% of users gave HubSpot an outperform vote while only 66.37% of users gave Shopify an outperform vote. CompanyUnderperformOutperformHubSpotOutperform Votes90176.75% Underperform Votes27323.25% ShopifyOutperform Votes141566.37% Underperform Votes71733.63% Which has stronger earnings & valuation, HUBS or SHOP? Shopify has higher revenue and earnings than HubSpot. Shopify is trading at a lower price-to-earnings ratio than HubSpot, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioHubSpot$2.63B11.94$4.63M$0.096,686.49Shopify$8.88B15.14$2.02B$1.5566.98 Do analysts rate HUBS or SHOP? HubSpot presently has a consensus target price of $853.32, indicating a potential upside of 41.80%. Shopify has a consensus target price of $126.31, indicating a potential upside of 21.67%. Given HubSpot's stronger consensus rating and higher possible upside, analysts plainly believe HubSpot is more favorable than Shopify.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score HubSpot 0 Sell rating(s) 4 Hold rating(s) 21 Buy rating(s) 2 Strong Buy rating(s) 2.93Shopify 1 Sell rating(s) 14 Hold rating(s) 24 Buy rating(s) 1 Strong Buy rating(s) 2.63 Is HUBS or SHOP more profitable? Shopify has a net margin of 22.74% compared to HubSpot's net margin of 0.17%. Shopify's return on equity of 12.00% beat HubSpot's return on equity.Company Net Margins Return on Equity Return on Assets HubSpot0.17% -0.07% -0.04% Shopify 22.74%12.00%9.79% Does the media refer more to HUBS or SHOP? In the previous week, Shopify had 19 more articles in the media than HubSpot. MarketBeat recorded 58 mentions for Shopify and 39 mentions for HubSpot. Shopify's average media sentiment score of 1.18 beat HubSpot's score of 0.85 indicating that Shopify is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment HubSpot 17 Very Positive mention(s) 3 Positive mention(s) 13 Neutral mention(s) 2 Negative mention(s) 0 Very Negative mention(s) Positive Shopify 39 Very Positive mention(s) 10 Positive mention(s) 5 Neutral mention(s) 3 Negative mention(s) 0 Very Negative mention(s) Positive Do institutionals & insiders hold more shares of HUBS or SHOP? 90.4% of HubSpot shares are owned by institutional investors. Comparatively, 69.3% of Shopify shares are owned by institutional investors. 4.5% of HubSpot shares are owned by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term. SummaryShopify beats HubSpot on 12 of the 19 factors compared between the two stocks. Remove Ads Get HubSpot News Delivered to You Automatically Sign up to receive the latest news and ratings for HUBS and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart HUBS vs. The Competition Export to ExcelMetricHubSpotPrepackaged software IndustryComputer SectorNYSE ExchangeMarket Cap$31.40B$23.26B$23.59B$19.57BDividend YieldN/A2.07%2.81%3.81%P/E Ratio6,691.03108.9042.3533.50Price / Sales11.9420.632,393.4327.55Price / Cash649.1986.0634.6117.54Price / Book16.458.466.264.56Net Income$4.63M$436.62M$734.55M$1.02B7 Day Performance-1.30%0.84%0.75%0.94%1 Month Performance-17.16%-10.76%49,589.07%-3.92%1 Year Performance-3.00%7.36%52,663.82%5.06% HubSpot Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)HUBSHubSpot4.6962 of 5 stars$604.89+1.1%$853.32+41.1%-4.6%$31.55B$2.63B6,721.758,246Analyst UpgradeInsider TradeNews CoverageSHOPShopify4.1966 of 5 stars$97.34+2.6%$126.31+29.8%+25.2%$125.79B$8.88B62.6811,600Analyst ForecastPositive NewsAPPAppLovin3.8343 of 5 stars$312.82+6.8%$438.28+40.1%+335.0%$106.17B$4.71B68.791,745CRWDCrowdStrike4.7111 of 5 stars$369.61+4.5%$398.78+7.9%+12.9%$90.73B$3.95B722.314,960Analyst ForecastPositive NewsGap DownINFYInfosys2.134 of 5 stars$18.62+1.2%$19.78+6.2%-4.7%$77.10B$19.11B23.56317,240Analyst DowngradeNTESNetEase4.362 of 5 stars$102.04-0.7%$114.57+12.3%-6.9%$65.48B$105.30B16.0129,128Gap DownTEAMAtlassian4.8152 of 5 stars$223.27+2.2%$319.71+43.2%+15.3%$58.46B$4.79B-166.528,810Analyst ForecastInsider TradeShort Interest ↓SNOWSnowflake4.5786 of 5 stars$157.65+1.0%$202.92+28.7%-3.5%$51.88B$3.63B-46.363,990Insider TradeNETCloudflare4.3292 of 5 stars$117.49+1.2%$130.04+10.7%+20.3%$40.48B$1.67B-533.183,682Analyst ForecastInsider TradeNews CoverageVEEVVeeva Systems3.7685 of 5 stars$237.84+1.6%$255.28+7.3%+2.5%$38.55B$2.75B58.645,480Analyst ForecastPositive NewsEAElectronic Arts4.3748 of 5 stars$142.64+2.8%$154.78+8.5%+8.3%$37.15B$7.35B36.2713,700 Remove Ads Related Companies and Tools Related Companies SHOP Competitors APP Competitors CRWD Competitors INFY Competitors NTES Competitors TEAM Competitors SNOW Competitors NET Competitors VEEV Competitors EA Competitors Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NYSE:HUBS) was last updated on 3/21/2025 by MarketBeat.com Staff From Our PartnersYour Wealth is Under AttackPlease don't wait—this is your moment to take action. 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