Pinterest (PINS) Competitors

$18.86 +0.05 (+0.24%)

Closing price 03:59 PM Eastern

Extended Trading

$18.80 -0.06 (-0.32%)

As of 05:40 PM Eastern

PINS vs. AAPL, ABNB, AMZN, GOOG, and GOOGL

Should you buy Pinterest stock or one of its competitors? MarketBeat compares Pinterest with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with Pinterest include Apple (AAPL), Airbnb (ABNB), Amazon.com (AMZN), Alphabet (GOOG), and Alphabet (GOOGL).

How does Pinterest compare to Apple?

Pinterest (NYSE:PINS) and Apple (NASDAQ:AAPL) are both large-cap computer and technology companies, but which is the superior investment? We will compare the two businesses based on the strength of their institutional ownership, risk, analyst recommendations, media sentiment, dividends, profitability, valuation and earnings.

Pinterest presently has a consensus target price of $27.40, suggesting a potential upside of 45.34%. Apple has a consensus target price of $308.74, suggesting a potential upside of 1.23%. Given Pinterest's higher probable upside, equities analysts plainly believe Pinterest is more favorable than Apple.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Pinterest	1 Sell rating(s)	18 Hold rating(s)	16 Buy rating(s)	0 Strong Buy rating(s)	2.43
Apple	1 Sell rating(s)	11 Hold rating(s)	22 Buy rating(s)	1 Strong Buy rating(s)	2.66

In the previous week, Apple had 236 more articles in the media than Pinterest. MarketBeat recorded 276 mentions for Apple and 40 mentions for Pinterest. Apple's average media sentiment score of 0.87 beat Pinterest's score of 0.48 indicating that Apple is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Pinterest	11 Very Positive mention(s)	4 Positive mention(s)	24 Neutral mention(s)	0 Negative mention(s)	1 Very Negative mention(s)	Neutral
Apple	171 Very Positive mention(s)	33 Positive mention(s)	37 Neutral mention(s)	25 Negative mention(s)	9 Very Negative mention(s)	Positive

Apple has a net margin of 27.15% compared to Pinterest's net margin of 7.64%. Apple's return on equity of 146.69% beat Pinterest's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Pinterest	7.64%	8.26%	6.76%
Apple	27.15%	146.69%	34.02%

Pinterest has a beta of 0.93, indicating that its stock price is 7% less volatile than the broader market. Comparatively, Apple has a beta of 1.06, indicating that its stock price is 6% more volatile than the broader market.

Apple has higher revenue and earnings than Pinterest. Apple is trading at a lower price-to-earnings ratio than Pinterest, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Pinterest	$4.22B	2.50	$416.86M	$0.48	39.28
Apple	$416.16B	10.76	$112.01B	$8.27	36.88

88.8% of Pinterest shares are owned by institutional investors. Comparatively, 67.7% of Apple shares are owned by institutional investors. 8.1% of Pinterest shares are owned by insiders. Comparatively, 0.1% of Apple shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.

Summary

Apple beats Pinterest on 13 of the 17 factors compared between the two stocks.

How does Pinterest compare to Airbnb?

Pinterest (NYSE:PINS) and Airbnb (NASDAQ:ABNB) are related large-cap companies, but which is the better stock? We will compare the two companies based on the strength of their valuation, dividends, media sentiment, analyst recommendations, institutional ownership, earnings, risk and profitability.

88.8% of Pinterest shares are owned by institutional investors. Comparatively, 80.8% of Airbnb shares are owned by institutional investors. 8.1% of Pinterest shares are owned by insiders. Comparatively, 27.2% of Airbnb shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.

In the previous week, Pinterest had 6 more articles in the media than Airbnb. MarketBeat recorded 40 mentions for Pinterest and 34 mentions for Airbnb. Airbnb's average media sentiment score of 0.99 beat Pinterest's score of 0.48 indicating that Airbnb is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Pinterest	11 Very Positive mention(s)	4 Positive mention(s)	24 Neutral mention(s)	0 Negative mention(s)	1 Very Negative mention(s)	Neutral
Airbnb	21 Very Positive mention(s)	7 Positive mention(s)	4 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Airbnb has higher revenue and earnings than Pinterest. Airbnb is trading at a lower price-to-earnings ratio than Pinterest, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Pinterest	$4.22B	2.50	$416.86M	$0.48	39.28
Airbnb	$12.24B	6.61	$2.51B	$4.06	33.07

Pinterest presently has a consensus price target of $27.40, suggesting a potential upside of 45.34%. Airbnb has a consensus price target of $157.67, suggesting a potential upside of 17.44%. Given Pinterest's higher possible upside, equities research analysts clearly believe Pinterest is more favorable than Airbnb.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Pinterest	1 Sell rating(s)	18 Hold rating(s)	16 Buy rating(s)	0 Strong Buy rating(s)	2.43
Airbnb	1 Sell rating(s)	13 Hold rating(s)	21 Buy rating(s)	2 Strong Buy rating(s)	2.65

Pinterest has a beta of 0.93, suggesting that its share price is 7% less volatile than the broader market. Comparatively, Airbnb has a beta of 1.2, suggesting that its share price is 20% more volatile than the broader market.

Airbnb has a net margin of 19.90% compared to Pinterest's net margin of 7.64%. Airbnb's return on equity of 31.24% beat Pinterest's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Pinterest	7.64%	8.26%	6.76%
Airbnb	19.90%	31.24%	10.16%

Summary

Airbnb beats Pinterest on 13 of the 17 factors compared between the two stocks.

How does Pinterest compare to Amazon.com?

Amazon.com (NASDAQ:AMZN) and Pinterest (NYSE:PINS) are related large-cap companies, but which is the better stock? We will contrast the two companies based on the strength of their media sentiment, institutional ownership, dividends, risk, analyst recommendations, profitability, valuation and earnings.

Amazon.com has a beta of 1.46, suggesting that its stock price is 46% more volatile than the broader market. Comparatively, Pinterest has a beta of 0.93, suggesting that its stock price is 7% less volatile than the broader market.

In the previous week, Amazon.com had 273 more articles in the media than Pinterest. MarketBeat recorded 313 mentions for Amazon.com and 40 mentions for Pinterest. Amazon.com's average media sentiment score of 0.84 beat Pinterest's score of 0.48 indicating that Amazon.com is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Amazon.com	180 Very Positive mention(s)	60 Positive mention(s)	40 Neutral mention(s)	22 Negative mention(s)	7 Very Negative mention(s)	Positive
Pinterest	11 Very Positive mention(s)	4 Positive mention(s)	24 Neutral mention(s)	0 Negative mention(s)	1 Very Negative mention(s)	Neutral

72.2% of Amazon.com shares are owned by institutional investors. Comparatively, 88.8% of Pinterest shares are owned by institutional investors. 8.9% of Amazon.com shares are owned by company insiders. Comparatively, 8.1% of Pinterest shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

Amazon.com presently has a consensus price target of $312.66, indicating a potential upside of 16.46%. Pinterest has a consensus price target of $27.40, indicating a potential upside of 45.34%. Given Pinterest's higher probable upside, analysts plainly believe Pinterest is more favorable than Amazon.com.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Amazon.com	0 Sell rating(s)	3 Hold rating(s)	57 Buy rating(s)	0 Strong Buy rating(s)	2.95
Pinterest	1 Sell rating(s)	18 Hold rating(s)	16 Buy rating(s)	0 Strong Buy rating(s)	2.43

Amazon.com has a net margin of 12.22% compared to Pinterest's net margin of 7.64%. Amazon.com's return on equity of 19.92% beat Pinterest's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Amazon.com	12.22%	19.92%	9.86%
Pinterest	7.64%	8.26%	6.76%

Amazon.com has higher revenue and earnings than Pinterest. Amazon.com is trading at a lower price-to-earnings ratio than Pinterest, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Amazon.com	$742.78B	3.89	$77.67B	$8.36	32.11
Pinterest	$4.22B	2.50	$416.86M	$0.48	39.28

Summary

Amazon.com beats Pinterest on 13 of the 16 factors compared between the two stocks.

How does Pinterest compare to Alphabet?

Pinterest (NYSE:PINS) and Alphabet (NASDAQ:GOOG) are both large-cap computer and technology companies, but which is the better investment? We will compare the two businesses based on the strength of their analyst recommendations, earnings, risk, dividends, media sentiment, profitability, institutional ownership and valuation.

Pinterest has a beta of 0.93, indicating that its share price is 7% less volatile than the broader market. Comparatively, Alphabet has a beta of 1.25, indicating that its share price is 25% more volatile than the broader market.

Alphabet has a net margin of 37.92% compared to Pinterest's net margin of 7.64%. Alphabet's return on equity of 38.99% beat Pinterest's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Pinterest	7.64%	8.26%	6.76%
Alphabet	37.92%	38.99%	27.41%

Alphabet has higher revenue and earnings than Pinterest. Alphabet is trading at a lower price-to-earnings ratio than Pinterest, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Pinterest	$4.22B	2.50	$416.86M	$0.48	39.28
Alphabet	$402.84B	11.53	$132.17B	$13.11	29.25

In the previous week, Alphabet had 297 more articles in the media than Pinterest. MarketBeat recorded 337 mentions for Alphabet and 40 mentions for Pinterest. Alphabet's average media sentiment score of 0.77 beat Pinterest's score of 0.48 indicating that Alphabet is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Pinterest	11 Very Positive mention(s)	4 Positive mention(s)	24 Neutral mention(s)	0 Negative mention(s)	1 Very Negative mention(s)	Neutral
Alphabet	206 Very Positive mention(s)	42 Positive mention(s)	38 Neutral mention(s)	39 Negative mention(s)	6 Very Negative mention(s)	Positive

88.8% of Pinterest shares are owned by institutional investors. Comparatively, 27.3% of Alphabet shares are owned by institutional investors. 8.1% of Pinterest shares are owned by insiders. Comparatively, 13.0% of Alphabet shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.

Pinterest presently has a consensus price target of $27.40, indicating a potential upside of 45.34%. Alphabet has a consensus price target of $372.65, indicating a potential downside of 2.82%. Given Pinterest's higher possible upside, analysts clearly believe Pinterest is more favorable than Alphabet.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Pinterest	1 Sell rating(s)	18 Hold rating(s)	16 Buy rating(s)	0 Strong Buy rating(s)	2.43
Alphabet	0 Sell rating(s)	4 Hold rating(s)	28 Buy rating(s)	6 Strong Buy rating(s)	3.05

Summary

Alphabet beats Pinterest on 14 of the 17 factors compared between the two stocks.

How does Pinterest compare to Alphabet?

Pinterest (NYSE:PINS) and Alphabet (NASDAQ:GOOGL) are both large-cap computer and technology companies, but which is the superior investment? We will compare the two businesses based on the strength of their profitability, risk, earnings, analyst recommendations, valuation, dividends, media sentiment and institutional ownership.

Pinterest presently has a consensus target price of $27.40, indicating a potential upside of 45.34%. Alphabet has a consensus target price of $412.65, indicating a potential upside of 6.45%. Given Pinterest's higher possible upside, equities analysts clearly believe Pinterest is more favorable than Alphabet.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Pinterest	1 Sell rating(s)	18 Hold rating(s)	16 Buy rating(s)	0 Strong Buy rating(s)	2.43
Alphabet	0 Sell rating(s)	5 Hold rating(s)	47 Buy rating(s)	2 Strong Buy rating(s)	2.94

Alphabet has higher revenue and earnings than Pinterest. Alphabet is trading at a lower price-to-earnings ratio than Pinterest, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Pinterest	$4.22B	2.50	$416.86M	$0.48	39.28
Alphabet	$402.84B	11.66	$132.17B	$13.11	29.57

Alphabet has a net margin of 37.92% compared to Pinterest's net margin of 7.64%. Alphabet's return on equity of 38.99% beat Pinterest's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Pinterest	7.64%	8.26%	6.76%
Alphabet	37.92%	38.99%	27.41%

Pinterest has a beta of 0.93, meaning that its stock price is 7% less volatile than the broader market. Comparatively, Alphabet has a beta of 1.26, meaning that its stock price is 26% more volatile than the broader market.

88.8% of Pinterest shares are held by institutional investors. Comparatively, 40.0% of Alphabet shares are held by institutional investors. 8.1% of Pinterest shares are held by company insiders. Comparatively, 11.6% of Alphabet shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

In the previous week, Alphabet had 280 more articles in the media than Pinterest. MarketBeat recorded 320 mentions for Alphabet and 40 mentions for Pinterest. Alphabet's average media sentiment score of 0.88 beat Pinterest's score of 0.48 indicating that Alphabet is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Pinterest	11 Very Positive mention(s)	4 Positive mention(s)	24 Neutral mention(s)	0 Negative mention(s)	1 Very Negative mention(s)	Neutral
Alphabet	210 Very Positive mention(s)	23 Positive mention(s)	45 Neutral mention(s)	28 Negative mention(s)	0 Very Negative mention(s)	Positive

Summary

Alphabet beats Pinterest on 14 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding PINS and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.

Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.

PINS vs. The Competition

Export

Metric	Pinterest	INTERNET SOFTWARE Industry	Computer Sector	NYSE Exchange
Market Cap	$10.56B	$16.55B	$38.83B	$23.04B
Dividend Yield	N/A	4.98%	3.22%	4.13%
P/E Ratio	39.28	63.87	168.94	30.13
Price / Sales	2.50	45.20	626.75	91.39
Price / Cash	63.59	68.41	46.59	24.44
Price / Book	3.70	9.25	10.35	4.70
Net Income	$416.86M	$379.18M	$1.06B	$1.07B
7 Day Performance	-1.12%	1.59%	0.54%	0.11%
1 Month Performance	-8.45%	0.09%	5.05%	0.20%
1 Year Performance	-41.53%	-4.94%	168.51%	28.02%

Pinterest Competitors List

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Company	MarketRank	Share Price	Analysts' Price Target	1Y Price Performance	Market Cap	Revenue	P/E Ratio	Employee Count	Indicator(s)
PINS Pinterest	4.819 of 5 stars	$18.86 +0.2%	$27.40 +45.3%	-41.6%	$10.56B	$4.22B	39.28	5,265	Trending News
AAPL Apple	4.2852 of 5 stars	$292.58 -0.3%	$305.74 +4.5%	+46.1%	$4.30T	$416.16B	35.38	166,000	Trending News
ABNB Airbnb	4.3501 of 5 stars	$137.22 -3.0%	$157.67 +14.9%	+2.6%	$83.53B	$12.65B	33.80	8,200	Trending News Analyst Forecast Insider Trade
AMZN Amazon.com	4.8075 of 5 stars	$268.80 -1.4%	$313.09 +16.5%	+29.9%	$2.89T	$716.92B	32.15	1,576,000	Trending News Analyst Forecast Insider Trade
GOOG Alphabet	4.1425 of 5 stars	$386.65 -2.6%	$362.73 -6.2%	+132.8%	$4.68T	$422.50B	29.49	190,200	Trending News Analyst Forecast Insider Trade

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This page (NYSE:PINS) was last updated on 5/21/2026 by MarketBeat.com Staff.

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Pinterest (PINS) Competitors

PINS vs. AAPL, ABNB, AMZN, GOOG, and GOOGL

How does Pinterest compare to Apple?

Summary

How does Pinterest compare to Airbnb?

Summary

How does Pinterest compare to Amazon.com?

Summary

How does Pinterest compare to Alphabet?

Summary

How does Pinterest compare to Alphabet?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

PINS vs. The Competition

Pinterest Competitors List

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Pinterest (PINS) Competitors

PINS vs. AAPL, ABNB, AMZN, GOOG, and GOOGL

How does Pinterest compare to Apple?

Do analysts rate PINS or AAPL?

Does the media favor PINS or AAPL?

Is PINS or AAPL more profitable?

Which has more risk & volatility, PINS or AAPL?

Which has higher earnings & valuation, PINS or AAPL?

Do insiders and institutionals hold more shares of PINS or AAPL?

Summary

How does Pinterest compare to Airbnb?

Do institutionals and insiders have more ownership in PINS or ABNB?

Does the media favor PINS or ABNB?

Which has stronger earnings & valuation, PINS or ABNB?

Do analysts prefer PINS or ABNB?

Which has more risk & volatility, PINS or ABNB?

Is PINS or ABNB more profitable?

Summary

How does Pinterest compare to Amazon.com?

Which has more risk and volatility, AMZN or PINS?

Does the media refer more to AMZN or PINS?

Do institutionals and insiders believe in AMZN or PINS?

Do analysts rate AMZN or PINS?

Is AMZN or PINS more profitable?

Which has preferable valuation and earnings, AMZN or PINS?

Summary

How does Pinterest compare to Alphabet?

Which has more risk & volatility, PINS or GOOG?

Is PINS or GOOG more profitable?

Which has stronger earnings & valuation, PINS or GOOG?

Does the media favor PINS or GOOG?

Do insiders and institutionals hold more shares of PINS or GOOG?

Do analysts prefer PINS or GOOG?

Summary

How does Pinterest compare to Alphabet?

Do analysts recommend PINS or GOOGL?

Which has higher valuation & earnings, PINS or GOOGL?

Is PINS or GOOGL more profitable?

Which has more volatility and risk, PINS or GOOGL?

Do institutionals & insiders hold more shares of PINS or GOOGL?

Does the media prefer PINS or GOOGL?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

PINS vs. The Competition

Pinterest Competitors List

Related Companies and Tools

MarketBeat All Access Features

Best-in-Class Portfolio Monitoring

Stock Ideas and Recommendations

Advanced Stock Screeners and Research Tools