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Pinterest (PINS) Competitors

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$20.76 -0.40 (-1.87%)
As of 12:16 PM Eastern
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PINS vs. AAPL, ABNB, AMZN, GOOG, and GOOGL

Should you buy Pinterest stock or one of its competitors? MarketBeat compares Pinterest with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with Pinterest include Apple (AAPL), Airbnb (ABNB), Amazon.com (AMZN), Alphabet (GOOG), and Alphabet (GOOGL).

How does Pinterest compare to Apple?

Apple (NASDAQ:AAPL) and Pinterest (NYSE:PINS) are both large-cap computer and technology companies, but which is the superior business? We will contrast the two businesses based on the strength of their risk, media sentiment, dividends, profitability, earnings, analyst recommendations, valuation and institutional ownership.

Apple has a net margin of 27.15% compared to Pinterest's net margin of 7.64%. Apple's return on equity of 146.69% beat Pinterest's return on equity.

Company Net Margins Return on Equity Return on Assets
Apple27.15% 146.69% 34.02%
Pinterest 7.64%8.26%6.76%

67.7% of Apple shares are owned by institutional investors. Comparatively, 88.8% of Pinterest shares are owned by institutional investors. 0.1% of Apple shares are owned by company insiders. Comparatively, 8.1% of Pinterest shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

Apple has higher revenue and earnings than Pinterest. Apple is trading at a lower price-to-earnings ratio than Pinterest, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Apple$416.16B10.54$112.01B$8.2736.11
Pinterest$4.37B2.66$416.86M$0.4843.26

Apple has a beta of 1.09, indicating that its share price is 9% more volatile than the broader market. Comparatively, Pinterest has a beta of 0.92, indicating that its share price is 8% less volatile than the broader market.

Apple currently has a consensus target price of $314.59, indicating a potential upside of 5.35%. Pinterest has a consensus target price of $27.40, indicating a potential upside of 31.97%. Given Pinterest's higher probable upside, analysts clearly believe Pinterest is more favorable than Apple.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Apple
1 Sell rating(s)
10 Hold rating(s)
23 Buy rating(s)
1 Strong Buy rating(s)
2.69
Pinterest
1 Sell rating(s)
18 Hold rating(s)
16 Buy rating(s)
0 Strong Buy rating(s)
2.43

In the previous week, Apple had 221 more articles in the media than Pinterest. MarketBeat recorded 238 mentions for Apple and 17 mentions for Pinterest. Pinterest's average media sentiment score of 1.20 beat Apple's score of 0.97 indicating that Pinterest is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Apple
172 Very Positive mention(s)
24 Positive mention(s)
24 Neutral mention(s)
11 Negative mention(s)
5 Very Negative mention(s)
Positive
Pinterest
14 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive

Summary

Apple beats Pinterest on 12 of the 17 factors compared between the two stocks.

How does Pinterest compare to Airbnb?

Airbnb (NASDAQ:ABNB) and Pinterest (NYSE:PINS) are related large-cap companies, but which is the superior business? We will contrast the two businesses based on the strength of their institutional ownership, earnings, media sentiment, valuation, dividends, profitability, risk and analyst recommendations.

80.8% of Airbnb shares are owned by institutional investors. Comparatively, 88.8% of Pinterest shares are owned by institutional investors. 27.2% of Airbnb shares are owned by company insiders. Comparatively, 8.1% of Pinterest shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

Airbnb has a net margin of 19.90% compared to Pinterest's net margin of 7.64%. Airbnb's return on equity of 31.24% beat Pinterest's return on equity.

Company Net Margins Return on Equity Return on Assets
Airbnb19.90% 31.24% 10.16%
Pinterest 7.64%8.26%6.76%

Airbnb presently has a consensus target price of $157.96, indicating a potential upside of 10.59%. Pinterest has a consensus target price of $27.40, indicating a potential upside of 31.97%. Given Pinterest's higher possible upside, analysts clearly believe Pinterest is more favorable than Airbnb.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Airbnb
1 Sell rating(s)
13 Hold rating(s)
22 Buy rating(s)
2 Strong Buy rating(s)
2.66
Pinterest
1 Sell rating(s)
18 Hold rating(s)
16 Buy rating(s)
0 Strong Buy rating(s)
2.43

Airbnb has a beta of 1.16, suggesting that its stock price is 16% more volatile than the broader market. Comparatively, Pinterest has a beta of 0.92, suggesting that its stock price is 8% less volatile than the broader market.

In the previous week, Airbnb had 31 more articles in the media than Pinterest. MarketBeat recorded 48 mentions for Airbnb and 17 mentions for Pinterest. Pinterest's average media sentiment score of 1.20 beat Airbnb's score of 1.20 indicating that Pinterest is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Airbnb
35 Very Positive mention(s)
4 Positive mention(s)
5 Neutral mention(s)
0 Negative mention(s)
1 Very Negative mention(s)
Positive
Pinterest
14 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive

Airbnb has higher revenue and earnings than Pinterest. Airbnb is trading at a lower price-to-earnings ratio than Pinterest, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Airbnb$12.65B6.81$2.51B$4.0635.18
Pinterest$4.37B2.66$416.86M$0.4843.26

Summary

Airbnb beats Pinterest on 13 of the 17 factors compared between the two stocks.

How does Pinterest compare to Amazon.com?

Pinterest (NYSE:PINS) and Amazon.com (NASDAQ:AMZN) are related large-cap companies, but which is the superior stock? We will contrast the two businesses based on the strength of their earnings, profitability, media sentiment, analyst recommendations, valuation, dividends, risk and institutional ownership.

Amazon.com has higher revenue and earnings than Pinterest. Amazon.com is trading at a lower price-to-earnings ratio than Pinterest, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Pinterest$4.37B2.66$416.86M$0.4843.26
Amazon.com$716.92B3.60$77.67B$8.3628.70

Pinterest has a beta of 0.92, meaning that its share price is 8% less volatile than the broader market. Comparatively, Amazon.com has a beta of 1.44, meaning that its share price is 44% more volatile than the broader market.

Pinterest presently has a consensus target price of $27.40, suggesting a potential upside of 31.97%. Amazon.com has a consensus target price of $312.78, suggesting a potential upside of 30.34%. Given Pinterest's higher possible upside, equities analysts plainly believe Pinterest is more favorable than Amazon.com.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Pinterest
1 Sell rating(s)
18 Hold rating(s)
16 Buy rating(s)
0 Strong Buy rating(s)
2.43
Amazon.com
0 Sell rating(s)
3 Hold rating(s)
57 Buy rating(s)
0 Strong Buy rating(s)
2.95

Amazon.com has a net margin of 12.22% compared to Pinterest's net margin of 7.64%. Amazon.com's return on equity of 19.92% beat Pinterest's return on equity.

Company Net Margins Return on Equity Return on Assets
Pinterest7.64% 8.26% 6.76%
Amazon.com 12.22%19.92%9.86%

88.8% of Pinterest shares are owned by institutional investors. Comparatively, 72.2% of Amazon.com shares are owned by institutional investors. 8.1% of Pinterest shares are owned by insiders. Comparatively, 8.9% of Amazon.com shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock will outperform the market over the long term.

In the previous week, Amazon.com had 295 more articles in the media than Pinterest. MarketBeat recorded 312 mentions for Amazon.com and 17 mentions for Pinterest. Pinterest's average media sentiment score of 1.20 beat Amazon.com's score of 0.98 indicating that Pinterest is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Pinterest
14 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive
Amazon.com
205 Very Positive mention(s)
44 Positive mention(s)
41 Neutral mention(s)
14 Negative mention(s)
6 Very Negative mention(s)
Positive

Summary

Amazon.com beats Pinterest on 12 of the 16 factors compared between the two stocks.

How does Pinterest compare to Alphabet?

Pinterest (NYSE:PINS) and Alphabet (NASDAQ:GOOG) are both large-cap computer and technology companies, but which is the better business? We will compare the two businesses based on the strength of their valuation, risk, earnings, profitability, media sentiment, institutional ownership, dividends and analyst recommendations.

Pinterest currently has a consensus price target of $27.40, suggesting a potential upside of 31.97%. Alphabet has a consensus price target of $376.78, suggesting a potential upside of 3.92%. Given Pinterest's higher probable upside, equities analysts clearly believe Pinterest is more favorable than Alphabet.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Pinterest
1 Sell rating(s)
18 Hold rating(s)
16 Buy rating(s)
0 Strong Buy rating(s)
2.43
Alphabet
0 Sell rating(s)
4 Hold rating(s)
29 Buy rating(s)
5 Strong Buy rating(s)
3.03

Alphabet has higher revenue and earnings than Pinterest. Alphabet is trading at a lower price-to-earnings ratio than Pinterest, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Pinterest$4.37B2.66$416.86M$0.4843.26
Alphabet$422.50B10.40$132.17B$13.1127.66

Pinterest has a beta of 0.92, suggesting that its share price is 8% less volatile than the broader market. Comparatively, Alphabet has a beta of 1.23, suggesting that its share price is 23% more volatile than the broader market.

88.8% of Pinterest shares are owned by institutional investors. Comparatively, 27.3% of Alphabet shares are owned by institutional investors. 8.1% of Pinterest shares are owned by insiders. Comparatively, 13.0% of Alphabet shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

Alphabet has a net margin of 37.92% compared to Pinterest's net margin of 7.64%. Alphabet's return on equity of 38.99% beat Pinterest's return on equity.

Company Net Margins Return on Equity Return on Assets
Pinterest7.64% 8.26% 6.76%
Alphabet 37.92%38.99%27.41%

In the previous week, Alphabet had 176 more articles in the media than Pinterest. MarketBeat recorded 193 mentions for Alphabet and 17 mentions for Pinterest. Pinterest's average media sentiment score of 1.20 beat Alphabet's score of 0.89 indicating that Pinterest is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Pinterest
14 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive
Alphabet
131 Very Positive mention(s)
16 Positive mention(s)
27 Neutral mention(s)
15 Negative mention(s)
2 Very Negative mention(s)
Positive

Summary

Alphabet beats Pinterest on 13 of the 17 factors compared between the two stocks.

How does Pinterest compare to Alphabet?

Alphabet (NASDAQ:GOOGL) and Pinterest (NYSE:PINS) are both large-cap computer and technology companies, but which is the superior investment? We will contrast the two businesses based on the strength of their analyst recommendations, valuation, institutional ownership, dividends, media sentiment, profitability, earnings and risk.

Alphabet presently has a consensus price target of $413.13, indicating a potential upside of 13.30%. Pinterest has a consensus price target of $27.40, indicating a potential upside of 31.97%. Given Pinterest's higher probable upside, analysts clearly believe Pinterest is more favorable than Alphabet.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Alphabet
0 Sell rating(s)
5 Hold rating(s)
47 Buy rating(s)
2 Strong Buy rating(s)
2.94
Pinterest
1 Sell rating(s)
18 Hold rating(s)
16 Buy rating(s)
0 Strong Buy rating(s)
2.43

Alphabet has a beta of 1.23, indicating that its share price is 23% more volatile than the broader market. Comparatively, Pinterest has a beta of 0.92, indicating that its share price is 8% less volatile than the broader market.

In the previous week, Alphabet had 181 more articles in the media than Pinterest. MarketBeat recorded 198 mentions for Alphabet and 17 mentions for Pinterest. Pinterest's average media sentiment score of 1.20 beat Alphabet's score of 1.15 indicating that Pinterest is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Alphabet
157 Very Positive mention(s)
5 Positive mention(s)
21 Neutral mention(s)
11 Negative mention(s)
2 Very Negative mention(s)
Positive
Pinterest
14 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive

Alphabet has a net margin of 37.92% compared to Pinterest's net margin of 7.64%. Alphabet's return on equity of 38.99% beat Pinterest's return on equity.

Company Net Margins Return on Equity Return on Assets
Alphabet37.92% 38.99% 27.41%
Pinterest 7.64%8.26%6.76%

Alphabet has higher revenue and earnings than Pinterest. Alphabet is trading at a lower price-to-earnings ratio than Pinterest, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Alphabet$422.50B10.46$132.17B$13.1127.81
Pinterest$4.37B2.66$416.86M$0.4843.26

40.0% of Alphabet shares are held by institutional investors. Comparatively, 88.8% of Pinterest shares are held by institutional investors. 11.6% of Alphabet shares are held by company insiders. Comparatively, 8.1% of Pinterest shares are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock will outperform the market over the long term.

Summary

Alphabet beats Pinterest on 13 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding PINS and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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PINS vs. The Competition

MetricPinterestINTERNET SOFTWARE IndustryComputer SectorNYSE Exchange
Market Cap$11.63B$16.61B$39.40B$23.48B
Dividend YieldN/A2.98%3.14%4.06%
P/E Ratio43.2661.83171.6431.68
Price / Sales2.6627.60618.41106.17
Price / Cash72.0072.4450.9524.42
Price / Book2.916.339.814.72
Net Income$416.86M$384.51M$1.07B$1.07B
7 Day Performance-4.66%0.22%2.32%2.41%
1 Month Performance6.49%1.70%6.53%3.78%
1 Year Performance-39.87%-6.63%161.60%24.68%

Pinterest Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
PINS
Pinterest
4.694 of 5 stars
$20.77
-1.9%
$27.40
+32.0%
-39.9%$11.63B$4.37B43.265,265
AAPL
Apple
4.5605 of 5 stars
$301.56
-1.9%
$312.82
+3.7%
+50.8%$4.43T$416.16B36.46166,000
ABNB
Airbnb
4.2594 of 5 stars
$134.49
+0.7%
$157.76
+17.3%
+2.9%$81.06B$12.65B33.138,200
AMZN
Amazon.com
4.9485 of 5 stars
$245.37
-0.3%
$312.52
+27.4%
+13.8%$2.64T$742.78B29.351,576,000
GOOG
Alphabet
3.8649 of 5 stars
$361.46
-1.2%
$376.00
+4.0%
+108.6%$4.38T$422.50B27.57190,200

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This page (NYSE:PINS) was last updated on 6/17/2026 by MarketBeat.com Staff.
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