Go Pro

Snap (SNAP) Competitors

Snap logo
$5.41 +0.11 (+2.09%)
Closing price 08/14/2026 03:59 PM Eastern
Extended Trading
$5.42 +0.01 (+0.17%)
As of 08/14/2026 07:59 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more.

SNAP vs. AAPL, AMZN, GOOG, GOOGL, and META

Should you buy Snap stock or one of its competitors? Snap's main competitors and comparable companies include Apple (AAPL), Amazon.com (AMZN), Alphabet (GOOG), Alphabet (GOOGL), and Meta Platforms (META). Companies are selected based on similarities in market, industry, and size.

How does Snap compare to Apple?

Apple (NASDAQ:AAPL) and Snap (NYSE:SNAP) are related companies, but which is the better investment? We will compare the two companies based on the strength of their institutional ownership, valuation, media sentiment, risk, dividends, analyst recommendations, earnings and profitability.

Apple has higher revenue and earnings than Snap. Snap is trading at a lower price-to-earnings ratio than Apple, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Apple$416.16B10.73$112.01B$8.7235.08
Snap$5.93B1.54-$460.49M-$0.18N/A

67.7% of Apple shares are owned by institutional investors. Comparatively, 47.5% of Snap shares are owned by institutional investors. 0.1% of Apple shares are owned by insiders. Comparatively, 22.7% of Snap shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock will outperform the market over the long term.

Apple has a beta of 1.09, meaning that its stock price is 9% more volatile than the broader market. Comparatively, Snap has a beta of 1.03, meaning that its stock price is 3% more volatile than the broader market.

In the previous week, Apple had 322 more articles in the media than Snap. MarketBeat recorded 325 mentions for Apple and 3 mentions for Snap. Apple's average media sentiment score of 0.86 beat Snap's score of 0.77 indicating that Apple is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Apple
202 Very Positive mention(s)
43 Positive mention(s)
32 Neutral mention(s)
37 Negative mention(s)
8 Very Negative mention(s)
Positive
Snap
3 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Apple currently has a consensus target price of $328.60, indicating a potential upside of 7.41%. Snap has a consensus target price of $7.65, indicating a potential upside of 41.35%. Given Snap's higher probable upside, analysts clearly believe Snap is more favorable than Apple.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Apple
4 Sell rating(s)
10 Hold rating(s)
20 Buy rating(s)
1 Strong Buy rating(s)
2.51
Snap
3 Sell rating(s)
23 Hold rating(s)
8 Buy rating(s)
2 Strong Buy rating(s)
2.25

Apple has a net margin of 27.62% compared to Snap's net margin of -4.90%. Apple's return on equity of 135.46% beat Snap's return on equity.

Company Net Margins Return on Equity Return on Assets
Apple27.62% 135.46% 34.11%
Snap -4.90%-14.61%-4.12%

Summary

Apple beats Snap on 14 of the 17 factors compared between the two stocks.

How does Snap compare to Amazon.com?

Amazon.com (NASDAQ:AMZN) and Snap (NYSE:SNAP) are related companies, but which is the superior investment? We will compare the two companies based on the strength of their profitability, valuation, analyst recommendations, dividends, media sentiment, institutional ownership, risk and earnings.

Amazon.com has higher revenue and earnings than Snap. Snap is trading at a lower price-to-earnings ratio than Amazon.com, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Amazon.com$716.92B3.95$77.67B$12.4321.13
Snap$5.93B1.54-$460.49M-$0.18N/A

72.2% of Amazon.com shares are held by institutional investors. Comparatively, 47.5% of Snap shares are held by institutional investors. 8.9% of Amazon.com shares are held by company insiders. Comparatively, 22.7% of Snap shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

Amazon.com presently has a consensus price target of $322.56, suggesting a potential upside of 22.81%. Snap has a consensus price target of $7.65, suggesting a potential upside of 41.35%. Given Snap's higher probable upside, analysts clearly believe Snap is more favorable than Amazon.com.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Amazon.com
0 Sell rating(s)
2 Hold rating(s)
56 Buy rating(s)
1 Strong Buy rating(s)
2.98
Snap
3 Sell rating(s)
23 Hold rating(s)
8 Buy rating(s)
2 Strong Buy rating(s)
2.25

Amazon.com has a beta of 1.45, indicating that its stock price is 45% more volatile than the broader market. Comparatively, Snap has a beta of 1.03, indicating that its stock price is 3% more volatile than the broader market.

In the previous week, Amazon.com had 315 more articles in the media than Snap. MarketBeat recorded 318 mentions for Amazon.com and 3 mentions for Snap. Amazon.com's average media sentiment score of 1.02 beat Snap's score of 0.77 indicating that Amazon.com is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Amazon.com
211 Very Positive mention(s)
60 Positive mention(s)
20 Neutral mention(s)
20 Negative mention(s)
5 Very Negative mention(s)
Positive
Snap
3 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Amazon.com has a net margin of 17.44% compared to Snap's net margin of -4.90%. Amazon.com's return on equity of 18.00% beat Snap's return on equity.

Company Net Margins Return on Equity Return on Assets
Amazon.com17.44% 18.00% 8.97%
Snap -4.90%-14.61%-4.12%

Summary

Amazon.com beats Snap on 14 of the 17 factors compared between the two stocks.

How does Snap compare to Alphabet?

Snap (NYSE:SNAP) and Alphabet (NASDAQ:GOOG) are both communication services companies, but which is the better stock? We will contrast the two companies based on the strength of their dividends, analyst recommendations, institutional ownership, risk, profitability, earnings, valuation and media sentiment.

Snap currently has a consensus target price of $7.65, indicating a potential upside of 41.35%. Alphabet has a consensus target price of $415.55, indicating a potential upside of 20.96%. Given Snap's higher probable upside, equities research analysts plainly believe Snap is more favorable than Alphabet.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Snap
3 Sell rating(s)
23 Hold rating(s)
8 Buy rating(s)
2 Strong Buy rating(s)
2.25
Alphabet
0 Sell rating(s)
4 Hold rating(s)
29 Buy rating(s)
6 Strong Buy rating(s)
3.05

Snap has a beta of 1.03, suggesting that its share price is 3% more volatile than the broader market. Comparatively, Alphabet has a beta of 1.23, suggesting that its share price is 23% more volatile than the broader market.

In the previous week, Alphabet had 186 more articles in the media than Snap. MarketBeat recorded 189 mentions for Alphabet and 3 mentions for Snap. Snap's average media sentiment score of 0.77 beat Alphabet's score of 0.77 indicating that Snap is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Snap
3 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Alphabet
100 Very Positive mention(s)
36 Positive mention(s)
36 Neutral mention(s)
12 Negative mention(s)
4 Very Negative mention(s)
Positive

47.5% of Snap shares are owned by institutional investors. Comparatively, 27.3% of Alphabet shares are owned by institutional investors. 22.7% of Snap shares are owned by company insiders. Comparatively, 13.0% of Alphabet shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth.

Alphabet has higher revenue and earnings than Snap. Snap is trading at a lower price-to-earnings ratio than Alphabet, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Snap$5.93B1.54-$460.49M-$0.18N/A
Alphabet$402.84B10.43$132.17B$19.9117.25

Alphabet has a net margin of 54.77% compared to Snap's net margin of -4.90%. Alphabet's return on equity of 51.32% beat Snap's return on equity.

Company Net Margins Return on Equity Return on Assets
Snap-4.90% -14.61% -4.12%
Alphabet 54.77%51.32%35.42%

Summary

Alphabet beats Snap on 13 of the 17 factors compared between the two stocks.

How does Snap compare to Alphabet?

Snap (NYSE:SNAP) and Alphabet (NASDAQ:GOOGL) are both communication services companies, but which is the superior business? We will compare the two businesses based on the strength of their analyst recommendations, valuation, institutional ownership, media sentiment, risk, profitability, dividends and earnings.

Snap presently has a consensus price target of $7.65, indicating a potential upside of 41.35%. Alphabet has a consensus price target of $419.86, indicating a potential upside of 21.38%. Given Snap's higher possible upside, research analysts plainly believe Snap is more favorable than Alphabet.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Snap
3 Sell rating(s)
23 Hold rating(s)
8 Buy rating(s)
2 Strong Buy rating(s)
2.25
Alphabet
0 Sell rating(s)
5 Hold rating(s)
44 Buy rating(s)
5 Strong Buy rating(s)
3.00

In the previous week, Alphabet had 166 more articles in the media than Snap. MarketBeat recorded 169 mentions for Alphabet and 3 mentions for Snap. Alphabet's average media sentiment score of 0.95 beat Snap's score of 0.77 indicating that Alphabet is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Snap
3 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Alphabet
113 Very Positive mention(s)
6 Positive mention(s)
31 Neutral mention(s)
15 Negative mention(s)
2 Very Negative mention(s)
Positive

Alphabet has higher revenue and earnings than Snap. Snap is trading at a lower price-to-earnings ratio than Alphabet, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Snap$5.93B1.54-$460.49M-$0.18N/A
Alphabet$402.84B10.50$132.17B$19.9117.37

Alphabet has a net margin of 54.77% compared to Snap's net margin of -4.90%. Alphabet's return on equity of 51.32% beat Snap's return on equity.

Company Net Margins Return on Equity Return on Assets
Snap-4.90% -14.61% -4.12%
Alphabet 54.77%51.32%35.42%

Snap has a beta of 1.03, suggesting that its share price is 3% more volatile than the broader market. Comparatively, Alphabet has a beta of 1.24, suggesting that its share price is 24% more volatile than the broader market.

47.5% of Snap shares are owned by institutional investors. Comparatively, 40.0% of Alphabet shares are owned by institutional investors. 22.7% of Snap shares are owned by insiders. Comparatively, 11.6% of Alphabet shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.

Summary

Alphabet beats Snap on 14 of the 17 factors compared between the two stocks.

How does Snap compare to Meta Platforms?

Snap (NYSE:SNAP) and Meta Platforms (NASDAQ:META) are both communication services companies, but which is the superior stock? We will compare the two businesses based on the strength of their analyst recommendations, institutional ownership, dividends, risk, valuation, profitability, earnings and media sentiment.

Snap currently has a consensus target price of $7.65, indicating a potential upside of 41.35%. Meta Platforms has a consensus target price of $785.32, indicating a potential upside of 33.14%. Given Snap's higher probable upside, research analysts clearly believe Snap is more favorable than Meta Platforms.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Snap
3 Sell rating(s)
23 Hold rating(s)
8 Buy rating(s)
2 Strong Buy rating(s)
2.25
Meta Platforms
0 Sell rating(s)
8 Hold rating(s)
35 Buy rating(s)
4 Strong Buy rating(s)
2.91

In the previous week, Meta Platforms had 134 more articles in the media than Snap. MarketBeat recorded 137 mentions for Meta Platforms and 3 mentions for Snap. Snap's average media sentiment score of 0.77 beat Meta Platforms' score of 0.63 indicating that Snap is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Snap
3 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Meta Platforms
76 Very Positive mention(s)
8 Positive mention(s)
23 Neutral mention(s)
20 Negative mention(s)
6 Very Negative mention(s)
Positive

Snap has a beta of 1.03, suggesting that its stock price is 3% more volatile than the broader market. Comparatively, Meta Platforms has a beta of 1.25, suggesting that its stock price is 25% more volatile than the broader market.

47.5% of Snap shares are owned by institutional investors. Comparatively, 79.9% of Meta Platforms shares are owned by institutional investors. 22.7% of Snap shares are owned by company insiders. Comparatively, 13.5% of Meta Platforms shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.

Meta Platforms has a net margin of 29.83% compared to Snap's net margin of -4.90%. Meta Platforms' return on equity of 33.18% beat Snap's return on equity.

Company Net Margins Return on Equity Return on Assets
Snap-4.90% -14.61% -4.12%
Meta Platforms 29.83%33.18%20.07%

Meta Platforms has higher revenue and earnings than Snap. Snap is trading at a lower price-to-earnings ratio than Meta Platforms, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Snap$5.93B1.54-$460.49M-$0.18N/A
Meta Platforms$200.97B7.48$60.46B$26.5522.22

Summary

Meta Platforms beats Snap on 14 of the 17 factors compared between the two stocks.

Get Snap News Delivered to You Automatically

Sign up to receive the latest news and ratings for SNAP and its competitors with MarketBeat's FREE daily newsletter.

Subscribe Now
SMS is currently available in Australia, Belgium, Canada, France, Germany, Ireland, Italy, New Zealand, the Netherlands, Singapore, South Africa, Spain, Switzerland, the United Kingdom, and the United States. By entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy.

New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding SNAP and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip Chart

Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
Skip Chart

SNAP vs. The Competition

MetricSnapInteractive Media & Services IndustryCommunication Services SectorNYSE Exchange
Market Cap$9.14B$94.74B$33.07B$24.33B
Dividend YieldN/A3.85%5.32%3.68%
P/E Ratio-30.06987.18231.4930.78
Price / Sales1.54369.67114.8424.82
Price / CashN/A18.2122.2832.61
Price / Book4.7526.7811.266.82
Net Income-$460.49M$3.51B$1.09B$1.06B
7 Day Performance1.62%-0.60%0.63%0.55%
1 Month Performance13.92%-0.73%0.79%2.90%
1 Year Performance-24.32%-12.04%3.47%19.10%

Snap Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
SNAP
Snap
3.6479 of 5 stars
$5.41
+2.1%
$7.65
+41.3%
-23.8%$9.14B$5.93BN/A5,261
AAPL
Apple
4.5653 of 5 stars
$304.16
-1.5%
$331.60
+9.0%
+31.4%$4.47T$416.16B34.93166,000
AMZN
Amazon.com
4.9766 of 5 stars
$284.78
+4.9%
$322.12
+13.1%
+13.7%$3.06T$775.68B22.921,576,000
GOOG
Alphabet
4.8765 of 5 stars
$372.81
+4.5%
$410.09
+10.0%
+68.6%$4.57T$402.84B18.75190,200
GOOGL
Alphabet
4.8921 of 5 stars
$374.04
+5.0%
$419.86
+12.3%
+70.4%$4.58T$402.84B18.81190,820

Related Companies and Tools


This page (NYSE:SNAP) was last updated on 8/15/2026 by MarketBeat.com Staff.
From Our Partners