Should I buy or sell Snap stock right now?

23 Wall Street research analysts have issued "buy," "hold," and "sell" ratings for Snap in the last twelve months. There are currently 3 sell ratings, 16 hold ratings and 4 buy ratings for the stock. The consensus among Wall Street research analysts is that investors should "hold" SNAP shares. A hold rating indicates that analysts believe investors should maintain any existing positions they have in SNAP, but not buy additional shares or sell existing shares. View SNAP analyst ratings or view top-rated stocks .

What is Snap's stock price target for 2024?

23 equities research analysts have issued 12 month price objectives for Snap's stock. Their SNAP share price targets range from $7.00 to $16.00. On average, they predict the company's share price to reach $10.65 in the next year. This suggests that the stock has a possible downside of 27.1%. View analysts price targets for SNAP or view top-rated stocks among Wall Street analysts .

How have SNAP shares performed in 2023?

Snap's stock was trading at $8.95 at the start of the year. Since then, SNAP shares have increased by 63.1% and is now trading at $14.60. View the best growth stocks for 2023 here .

Are investors shorting Snap?

Snap saw a decline in short interest in October. As of October 31st, there was short interest totaling 69,320,000 shares, a decline of 15.1% from the October 15th total of 81,670,000 shares. Based on an average daily volume of 22,970,000 shares, the days-to-cover ratio is currently 3.0 days. Currently, 6.7% of the shares of the stock are sold short. View Snap's Short Interest .

When is Snap's next earnings date?

The company is scheduled to release its next quarterly earnings announcement on Tuesday, January 30th 2024. View our SNAP earnings forecast .

How were Snap's earnings last quarter?

Snap Inc. (NYSE:SNAP) issued its earnings results on Tuesday, October, 24th. The company reported ($0.21) earnings per share for the quarter, topping analysts' consensus estimates of ($0.24) by $0.03. The business earned $1.19 billion during the quarter, compared to analysts' expectations of $1.11 billion. Snap had a negative trailing twelve-month return on equity of 44.24% and a negative net margin of 29.99%.

What ETFs hold Snap's stock?

ETFs with the largest weight of Snap (NYSE:SNAP) stock in their portfolio include Fidelity Disruptive Communications ETF (FDCF) , Global X Metaverse ETF (VR) , Invesco Dynamic Software ETF (PSJ) , Global X Social Media ETF (SOCL) , ProShares On-Demand ETF (OND) , ProShares Metaverse ETF (VERS) , Roundhill MEME ETF (MEME) and SPDR S&P Internet ETF (XWEB) .

What guidance has Snap issued on next quarter's earnings?

Snap issued an update on its fourth quarter 2023 earnings guidance on Tuesday, October, 24th. The company provided EPS guidance of for the period. The company issued revenue guidance of $1.32 billion-$1.38 billion, compared to the consensus revenue estimate of $1.33 billion.

What is Evan Spiegel's approval rating as Snap's CEO?

184 employees have rated Snap Chief Executive Officer Evan Spiegel on Glassdoor.com . Evan Spiegel has an approval rating of 79% among the company's employees.

What other stocks do shareholders of Snap own?

Based on aggregate information from My MarketBeat watchlists, some companies that other Snap investors own include NVIDIA (NVDA) , Advanced Micro Devices (AMD) , Alibaba Group (BABA) , Tesla (TSLA) , Netflix (NFLX) , Intel (INTC) , Micron Technology (MU) , Twitter (TWTR) , Bank of America (BAC) and Walt Disney (DIS) .

(SNAP) raised $3 billion in an initial public offering on Thursday, March 2nd 2017. The company issued 200,000,000 shares at a price of $14.00-$16.00 per share. Morgan Stanley, Goldman Sachs, J. P. Morgan and Deutsche Bank Securities served as the underwriters for the IPO and Barclays, Credit Suisse and Allen & Company were co-managers.

Who are Snap's major shareholders?

Snap's stock is owned by many different institutional and retail investors. Top institutional shareholders include Baillie Gifford & Co. (0.63%), Artisan Partners Limited Partnership (0.50%), Sumitomo Mitsui Trust Holdings Inc. (0.27%), Northern Trust Corp (0.25%), UBS Group AG (0.00%) and Legal & General Group Plc (0.22%). Insiders that own company stock include Derek Andersen , Eric Young , Evan Spiegel , Jared Grusd , Jeremi Gorman , Jerry James Hunter , Joanna Coles , Michael J O'sullivan, Michael J O'sullivan , Michael Waterman, Poppy Thorpe , Rebecca Morrow , Robert C Murphy and Robert C Murphy . View institutional ownership trends .

How do I buy shares of Snap?

Shares of SNAP stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include WeBull , Vanguard Brokerage Services, TD Ameritrade, E*TRADE, Robinhood, Fidelity, and Charles Schwab. Compare Top Brokerages Here .

Does Snap have any subsidiaries?

The following companies are subsidiares of Snap: AIFactory, AddLive, Bitstrips, Cimagine Media, Ctrl Me Robotics, Flite, Looksery, Metamarkets, Placed Inc., PlayCanvas, Scan, Seene, Snap Aus Pty Ltd, Snap Group Limited, Snap Group SAS, Snap Intermediate Inc., Snap International I Limited, Snap International II Limited, Snap LLC, Strong.codes, Teleport Future Technologies Inc., Vergence Labs, Voisey, Vurb, and Zenly. Read More

Snap Stock Price, News & Analysis (NYSE:SNAP)

$14.60

+0.30 (+2.10%)

(As of 12/5/2023 ET)

Compare

Today's Range: $14.11
▼
$14.66
50-Day Range: $8.50
▼
$14.60
52-Week Range: $7.86
▼
$14.66

Volume: 18.10 million shs
Average Volume: 27.65 million shs
Market Capitalization: $24.04 billion

P/E Ratio: N/A
Dividend Yield: N/A
Price Target: $10.65

Snap MarketRank™ Stock Analysis

Analyst Rating: Hold
2.04 Rating Score
Upside/Downside: 27.1% Downside
$10.65 Price Target
Short Interest: Bearish
7.20% of Float Sold Short
Dividend Strength: N/A
Sustainability: N/A
News Sentiment: 0.81
Based on 16 Articles This Week
Insider Trading: Selling Shares
$13.80 M Sold Last Quarter
Proj. Earnings Growth: Growing
From ($0.78) to ($0.65) Per Share

Overall MarketRank^™

MarketRank is calculated as an average of available category scores, with extra weight given to analysis and valuation.

1.52 out of 5 stars

Computer And Technology Sector

525th out of 592 stocks

Computer Programming, Data Processing, & Other Computer Related Industry

44th out of 51 stocks

2.0

Analyst's Opinion

Consensus Rating
Snap has received a consensus rating of Hold. The company's average rating score is 2.04, and is based on 4 buy ratings, 16 hold ratings, and 3 sell ratings.
Price Target Upside/Downside
According to analysts' consensus price target of $10.65, Snap has a forecasted downside of 27.1% from its current price of $14.60.
Amount of Analyst Coverage
Snap has been the subject of 9 research reports in the past 90 days, demonstrating strong analyst interest in this stock.

2.0

Short Interest

Percentage of Shares Shorted
7.20% of the float of Snap has been sold short.
Short Interest Ratio / Days to Cover
Snap has a short interest ratio ("days to cover") of 3.2, which is generally considered an acceptable ratio of short interest to trading volume.
Change versus previous month
Short interest in Snap has recently increased by 7.00%, indicating that investor sentiment is decreasing significantly.

0.0

Dividend Strength

Dividend Yield
Snap does not currently pay a dividend.
Dividend Growth
Snap does not have a long track record of dividend growth.

N/A

Sustainability and ESG

Overall ESG (Environmental, Social, and Governance) Score
There is no current Upright™ data available for SNAP.

2.7

News and Social Media Coverage

News Sentiment
Snap has a news sentiment score of 0.81. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a higher news sentiment than the 0.39 average news sentiment score of Computer and Technology companies.
News Coverage This Week
MarketBeat has tracked 16 news articles for Snap this week, compared to 4 articles on an average week.
Search Interest
Only 45 people have searched for SNAP on MarketBeat in the last 30 days. This is a decrease of -18% compared to the previous 30 days.
MarketBeat Follows
Only 11 people have added Snap to their MarketBeat watchlist in the last 30 days. This is a decrease of -15% compared to the previous 30 days.

1.7

Company Ownership

Insider Buying vs. Insider Selling
In the past three months, Snap insiders have sold more of their company's stock than they have bought. Specifically, they have bought $0.00 in company stock and sold $13,804,317.00 in company stock.
Percentage Held by Institutions
44.37% of the stock of Snap is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

0.6

Earnings and Valuation

Earnings Growth
Earnings for Snap are expected to grow in the coming year, from ($0.78) to ($0.65) per share.
Price to Earnings Ratio vs. the Market
The P/E ratio of Snap is -16.98, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.
Price to Earnings Ratio vs. Sector
The P/E ratio of Snap is -16.98, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.
Price to Book Value per Share Ratio
Snap has a P/B Ratio of 8.96. P/B Ratios above 3 indicate that a company could be overvalued with respect to its assets and liabilities.

See Top Rated MarketRank™ Stocks Here

About Snap Stock (NYSE:SNAP)

Snap Inc. is a social media company operating globally. The company was founded in September 2011 by Evan Spiegel and Bobby Murphy. Originally known as Snapchat, the company changed its name to Snap in order to represent its offerings better as it grew over the years. The company’s headquarters are in Santa Monica, California and it is a very tightly held company. The original founders, Evan Speigel and Bobby Murphy own a combined 45% of non-dilutable shares with ownership transferable to the other upon death. The two remain active in the company today serving on the board and acting as CEO (Speigel) and CTO (Murphy).

The company was formerly known as Snapchat, Inc. and changed its name to Snap Inc. in September 2016. Snap Inc. was founded in 2010 and is headquartered in Santa Monica, California. Over the years it has been courted by most of the big tech companies including Facebook and Google but has always opted to remain a standalone company. The business went public in 2017 and raised $30 billion on its opening day which is about 10 times the expected amount.

Today, Snap operates as a camera company internationally. The company’s main revenue streams are Snapchat, a mobile app for cameras and communications, and Spectacles, a wearable augmented reality device. Snapchat is a camera app that allows users to take pictures and tell stories, the platform also permits ad sales which is an integral part of the revenue and earnings. The company’s mission? To empower people to express themselves in today’s digital world.

Spectacles is a hardware device that can connect with Snapchat to deliver pictures and video from a point-of-view perspective. The company has since made three upgrades to the original version and has a Next Generation model available too. The Next Generation of Spectacles are not intended for sale but will be made available to creators who wish to push the boundaries of video and digital communications.

In October 2022 the company reported it had more than 347milion daily active users with more than 250 million engaging with AR each day. The platform had more than 250,000 Lens creators (Lenses are AR experiences) with more than 2.5 million lenses created. There were more than 6 billion lens plays each day and more than 75% of 13-34-year-olds in 20 countries were users.

SNAP Stock Price History

30 days | 90 days | 365 days | Advanced Chart

SNAP Stock News Headlines

December 4, 2023 | americanbankingnews.com

Snap Inc. (NYSE:SNAP) General Counsel Sells $179,790.00 in Stock

December 4, 2023 | americanbankingnews.com

Zacks Research Equities Analysts Increase Earnings Estimates for Snap Inc. (NYSE:SNAP)

December 6, 2023 | Edge On The Street (Ad)

The Battery Metal Nobody Told You About

According to McKinsey and Company, the battery storage market is growing rapidly, especially with the transition to clean, renewable energy. Lithium-ion batteries still grab most of the headlines. But analysts now call safe and long-lasting batteries made with vanadium "the future of battery tech."

December 2, 2023 | americanbankingnews.com

Snap (NYSE:SNAP) Reaches New 1-Year High at $14.23

December 1, 2023 | americanbankingnews.com

Snap (NYSE:SNAP) Upgraded by Jefferies Financial Group to "Buy"

November 30, 2023 | markets.businessinsider.com

Analyst Ratings for Snap

November 30, 2023 | investorplace.com

Jefferies Is Pounding the Table on Snap (SNAP) Stock

November 30, 2023 | investorplace.com

7 Recession-Proof Dividend Stocks to Snap Up Before They Soar

December 6, 2023 | Edge On The Street (Ad)

The Battery Metal Nobody Told You About

November 28, 2023 | americanbankingnews.com

Snap Inc. (NYSE:SNAP) Receives Average Recommendation of "Hold" from Brokerages

November 21, 2023 | seekingalpha.com

Snap: Look Out Below

November 18, 2023 | finance.yahoo.com

Snap Inc CFO Derek Andersen's Recent Insider Sale Raises Questions Amidst Stock's Undervaluation

November 17, 2023 | investorplace.com

Bargain Bonanza: The Top 7 Stocks to Snap Up During Market Dips

November 15, 2023 | seekingalpha.com

Why I'm A Snap Fan Here

November 14, 2023 | finance.yahoo.com

Amazon reportedly partnering with Snap for shopping feature

November 9, 2023 | investorplace.com

Don’t Delay! 3 EV Stocks to Snap Up Near the Bottom

November 5, 2023 | seekingalpha.com

Snap: Downgrading To 'Hold' As Turnaround Has Been Slow

November 2, 2023 | seekingalpha.com

Snap: Users Will Grow, Profits Will Too

November 1, 2023 | finance.yahoo.com

October 26, 2023 | finance.yahoo.com

Meta, Google Investors Look Past Earnings to Risks Ahead

October 26, 2023 | seekingalpha.com

Snap Q3 Review: Revenue Beats But The Stock Is Still A Hold

October 24, 2023 | seekingalpha.com

Snap Inc. 2023 Q3 - Results - Earnings Call Presentation

October 17, 2023 | benzinga.com

Why Snap Inc. Stock Is Setting A New Streak Higher

October 16, 2023 | investorplace.com

Bull’s Take: Why Smart Investors Are Snapping Up TSLA Stock Now

October 14, 2023 | msn.com

Roth MKM Reiterates Snap Inc - (SNAP) Neutral Recommendation

October 13, 2023 | msn.com

Snap reportedly lays out goals for 2024, including 20% advertising revenue growth

October 13, 2023 | finance.yahoo.com

Market Today: Snap's Ambitious Goals, OpenAI's Potential $90B Valuation, and UBS's Economic Forecast

See More Headlines

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Company Calendar

Last Earnings: 10/24/2023
Today: 12/05/2023
Fiscal Year End: 12/31/2023
Next Earnings (Estimated): 1/30/2024

Get Stock Alerts

Industry, Sector and Symbol

Stock Exchange: NYSE
Industry: Computer programming, data processing, & other computer related
Sub-Industry: N/A
Sector: Computer and Technology
Current Symbol: NYSE:SNAP
CUSIP: N/A
CIK: 1564408
Web: www.snap.com
Phone: (310) 399-3339
Fax: N/A
Employees: 5,288
Year Founded: 2011

Price Target and Rating

Average Stock Price Target: $10.65
High Stock Price Target: $16.00
Low Stock Price Target: $7.00
Potential Upside/Downside: -27.1%
Consensus Rating: Hold
Rating Score (0-4): 2.04
Research Coverage: 23 Analysts

Profitability

EPS (Most Recent Fiscal Year): ($0.86)
Trailing P/E Ratio: N/A
Forward P/E Ratio: N/A
P/E Growth: N/A
Net Income: $-1,429,650,000.00
Net Margins: -29.99%
Pretax Margin: -29.35%
Return on Equity: -44.24%
Return on Assets: -14.35%

Debt

Debt-to-Equity Ratio: 1.50
Current Ratio: 4.83
Quick Ratio: 4.83

Sales & Book Value

Annual Sales: $4.60 billion
Price / Sales: 5.22
Cash Flow: N/A
Price / Cash Flow: N/A
Book Value: $1.63 per share
Price / Book: 8.96

Miscellaneous

Outstanding Shares: 1,646,400,000
Free Float: N/A
Market Cap: $24.04 billion
Optionable: Optionable
Beta: 1.32

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Key Executives

Mr. Evan T. Spiegel (Age 32)
Co-Founder, CEO & Director
Comp: $2.75M
Mr. Robert Murphy (Age 34)
Co-Founder, CTO & Director
Comp: $525k
Mr. Derek Andersen (Age 44)
Chief Financial Officer
Comp: $614.96k
Ms. Rebecca Morrow (Age 49)
Chief Accounting Officer & Controller
Comp: $699.19k
Mr. Michael O'Sullivan (Age 57)
General Counsel & Secretary
Comp: $622.17k
Mr. Jerry James Hunter (Age 58)
Executive Officer
Comp: $622.12k
David Ometer
Head of Investor Relations
Ms. Julie Henderson
Chief Communications Officer
Mr. Scott Withycombe
Chief People Officer
Ms. Kimberlee Archer
Head Of Global Marketing - Augmented Reality & Camera

Key Competitors

View All Competitors

Insiders & Institutions

View All Insider Transactions
View All Institutional Transactions

Should I Buy Snap Stock? SNAP Pros and Cons Explained

These insights were generated using artificial intelligence. They are based on proprietary MarketBeat data, news articles, and custom LLM A.I. algorithms. This analysis of Snap was last updated on Sunday, December 3, 2023 at 4:26 PM.

Pros

Here are some ways that investors could benefit from investing in Snap Inc.:

Snap Inc. stock has been rallying due to the prospects of a TikTok ban in the U.S., which has boosted shares of other U.S. social media platforms. This trend indicates potential growth and increased market share for Snap Inc.
Snapchat has been growing its quarterly daily average users (DAUs) to 375 million, up 17% in Q4 2022. This indicates a growing user base, which can lead to increased advertising revenue.
Most of Snapchat's revenues come from advertising products Snap Ads and AR Ads. These advertising products offer targeted advertising options based on demographics, location, interest, and behaviors, which can attract advertisers and generate higher revenues.
Snap Inc. has a strong presence among Gen-Z and Millennials, with its highest demographic users between the ages of 15 to 25. This demographic represents a significant portion of Snapchat's user base and can be attractive to advertisers targeting this demographic.
The recent pullback in Snap Inc.'s stock price presents a potential buying opportunity for investors looking to enter the market at a lower price point.

Cons

Investors should be bearish about investing in Snap Inc. for these reasons:

Snap Inc. has been facing declining digital advertising sales as companies rein in their marketing budgets. This can negatively impact the company's revenue growth and profitability.
The average revenue per user (ARPU) for foreign users is lower than U.S. users. This indicates potential challenges in monetizing international user base and generating higher revenues.
Snap Inc. opted not to provide forecast expectations for Q1 2023 due to market uncertainty. This lack of guidance can create uncertainty among investors and affect the stock's performance.
The RESTRICT Act, which targets restricting or banning technology from adversarial nations including China, poses regulatory risks for Snap Inc. as it operates in the social media space.
The recent pullback in Snap Inc.'s stock price may indicate market concerns or negative sentiment towards the company, which can impact investor confidence.

SNAP Stock Analysis - Frequently Asked Questions

Should I buy or sell Snap stock right now?: 23 Wall Street research analysts have issued "buy," "hold," and "sell" ratings for Snap in the last twelve months. There are currently 3 sell ratings, 16 hold ratings and 4 buy ratings for the stock. The consensus among Wall Street research analysts is that investors should "hold" SNAP shares. A hold rating indicates that analysts believe investors should maintain any existing positions they have in SNAP, but not buy additional shares or sell existing shares.
View SNAP analyst ratings or view top-rated stocks.
What is Snap's stock price target for 2024?: 23 equities research analysts have issued 12 month price objectives for Snap's stock. Their SNAP share price targets range from $7.00 to $16.00. On average, they predict the company's share price to reach $10.65 in the next year. This suggests that the stock has a possible downside of 27.1%.
View analysts price targets for SNAP or view top-rated stocks among Wall Street analysts.
How have SNAP shares performed in 2023?: Snap's stock was trading at $8.95 at the start of the year. Since then, SNAP shares have increased by 63.1% and is now trading at $14.60.
View the best growth stocks for 2023 here.
Are investors shorting Snap?: Snap saw a decline in short interest in October. As of October 31st, there was short interest totaling 69,320,000 shares, a decline of 15.1% from the October 15th total of 81,670,000 shares. Based on an average daily volume of 22,970,000 shares, the days-to-cover ratio is currently 3.0 days. Currently, 6.7% of the shares of the stock are sold short.
View Snap's Short Interest.
When is Snap's next earnings date?: The company is scheduled to release its next quarterly earnings announcement on Tuesday, January 30th 2024.
View our SNAP earnings forecast.
How were Snap's earnings last quarter?: Snap Inc. (NYSE:SNAP) issued its earnings results on Tuesday, October, 24th. The company reported ($0.21) earnings per share for the quarter, topping analysts' consensus estimates of ($0.24) by $0.03. The business earned $1.19 billion during the quarter, compared to analysts' expectations of $1.11 billion. Snap had a negative trailing twelve-month return on equity of 44.24% and a negative net margin of 29.99%.
What ETFs hold Snap's stock?: ETFs with the largest weight of Snap (NYSE:SNAP) stock in their portfolio include Fidelity Disruptive Communications ETF (FDCF), Global X Metaverse ETF (VR), Invesco Dynamic Software ETF (PSJ), Global X Social Media ETF (SOCL), ProShares On-Demand ETF (OND), ProShares Metaverse ETF (VERS), Roundhill MEME ETF (MEME) and SPDR S&P Internet ETF (XWEB).
What guidance has Snap issued on next quarter's earnings?: Snap issued an update on its fourth quarter 2023 earnings guidance on Tuesday, October, 24th. The company provided EPS guidance of for the period. The company issued revenue guidance of $1.32 billion-$1.38 billion, compared to the consensus revenue estimate of $1.33 billion.

What is Evan Spiegel's approval rating as Snap's CEO?: 184 employees have rated Snap Chief Executive Officer Evan Spiegel on Glassdoor.com. Evan Spiegel has an approval rating of 79% among the company's employees.
What other stocks do shareholders of Snap own?: Based on aggregate information from My MarketBeat watchlists, some companies that other Snap investors own include NVIDIA (NVDA), Advanced Micro Devices (AMD), Alibaba Group (BABA), Tesla (TSLA), Netflix (NFLX), Intel (INTC), Micron Technology (MU), Twitter (TWTR), Bank of America (BAC) and Walt Disney (DIS).
When did Snap IPO?: (SNAP) raised $3 billion in an initial public offering on Thursday, March 2nd 2017. The company issued 200,000,000 shares at a price of $14.00-$16.00 per share. Morgan Stanley, Goldman Sachs, J. P. Morgan and Deutsche Bank Securities served as the underwriters for the IPO and Barclays, Credit Suisse and Allen & Company were co-managers.
Who are Snap's major shareholders?: Snap's stock is owned by many different institutional and retail investors. Top institutional shareholders include Baillie Gifford & Co. (0.63%), Artisan Partners Limited Partnership (0.50%), Sumitomo Mitsui Trust Holdings Inc. (0.27%), Northern Trust Corp (0.25%), UBS Group AG (0.00%) and Legal & General Group Plc (0.22%). Insiders that own company stock include Derek Andersen, Eric Young, Evan Spiegel, Jared Grusd, Jeremi Gorman, Jerry James Hunter, Joanna Coles, Michael J O'sullivan, Michael J O'sullivan, Michael Waterman, Poppy Thorpe, Rebecca Morrow, Robert C Murphy and Robert C Murphy.
View institutional ownership trends.
How do I buy shares of Snap?: Shares of SNAP stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include WeBull, Vanguard Brokerage Services, TD Ameritrade, E*TRADE, Robinhood, Fidelity, and Charles Schwab.
Compare Top Brokerages Here.
Does Snap have any subsidiaries?: The following companies are subsidiares of Snap: AIFactory, AddLive, Bitstrips, Cimagine Media, Ctrl Me Robotics, Flite, Looksery, Metamarkets, Placed Inc., PlayCanvas, Scan, Seene, Snap Aus Pty Ltd, Snap Group Limited, Snap Group SAS, Snap Intermediate Inc., Snap International I Limited, Snap International II Limited, Snap LLC, Strong.codes, Teleport Future Technologies Inc., Vergence Labs, Voisey, Vurb, and Zenly.
Read More

This page (NYSE:SNAP) was last updated on 12/6/2023 by MarketBeat.com Staff

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