BIDU vs. TTD, PINS, ZM, SNAP, CSGP, SE, CTSH, MSCI, HUBS, and STM
Should you be buying Baidu stock or one of its competitors? The main competitors of Baidu include Trade Desk (TTD), Pinterest (PINS), Zoom Video Communications (ZM), Snap (SNAP), CoStar Group (CSGP), SEA (SE), Cognizant Technology Solutions (CTSH), MSCI (MSCI), HubSpot (HUBS), and STMicroelectronics (STM). These companies are all part of the "computer and technology" sector.
Baidu (NASDAQ:BIDU) and Trade Desk (NASDAQ:TTD) are both large-cap computer and technology companies, but which is the better investment? We will compare the two businesses based on the strength of their media sentiment, dividends, risk, analyst recommendations, community ranking, profitability, institutional ownership, valuation and earnings.
Baidu has a net margin of 15.09% compared to Trade Desk's net margin of 9.19%. Baidu's return on equity of 9.41% beat Trade Desk's return on equity.
Baidu received 847 more outperform votes than Trade Desk when rated by MarketBeat users. Likewise, 76.00% of users gave Baidu an outperform vote while only 75.66% of users gave Trade Desk an outperform vote.
Baidu has a beta of 0.68, meaning that its stock price is 32% less volatile than the S&P 500. Comparatively, Trade Desk has a beta of 1.5, meaning that its stock price is 50% more volatile than the S&P 500.
67.8% of Trade Desk shares are owned by institutional investors. 16.7% of Baidu shares are owned by insiders. Comparatively, 10.2% of Trade Desk shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.
Baidu has higher revenue and earnings than Trade Desk. Baidu is trading at a lower price-to-earnings ratio than Trade Desk, indicating that it is currently the more affordable of the two stocks.
Baidu currently has a consensus price target of $171.64, indicating a potential upside of 70.40%. Trade Desk has a consensus price target of $89.75, indicating a potential upside of 5.36%. Given Baidu's stronger consensus rating and higher probable upside, analysts clearly believe Baidu is more favorable than Trade Desk.
In the previous week, Baidu had 7 more articles in the media than Trade Desk. MarketBeat recorded 20 mentions for Baidu and 13 mentions for Trade Desk. Trade Desk's average media sentiment score of 1.00 beat Baidu's score of 0.55 indicating that Trade Desk is being referred to more favorably in the news media.
Summary
Baidu beats Trade Desk on 12 of the 18 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding BIDU and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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