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Baidu (BIDU) Competitors

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$92.90 +0.35 (+0.38%)
As of 09:54 AM Eastern
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BIDU vs. RDDT, PINS, MTCH, SNAP, and ZG

Should you buy Baidu stock or one of its competitors? Baidu's main competitors and comparable companies include Reddit (RDDT), Pinterest (PINS), Match Group (MTCH), Snap (SNAP), and Zillow Group (ZG). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "interactive media & services" industry.

How does Baidu compare to Reddit?

Reddit (NYSE:RDDT) and Baidu (NASDAQ:BIDU) are both large-cap communication services companies, but which is the better stock? We will contrast the two businesses based on the strength of their profitability, institutional ownership, valuation, analyst recommendations, media sentiment, dividends, earnings and risk.

In the previous week, Baidu had 10 more articles in the media than Reddit. MarketBeat recorded 24 mentions for Baidu and 14 mentions for Reddit. Reddit's average media sentiment score of 0.96 beat Baidu's score of 0.80 indicating that Reddit is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Reddit
11 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Baidu
12 Very Positive mention(s)
3 Positive mention(s)
7 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive

Reddit currently has a consensus price target of $221.10, suggesting a potential upside of 50.79%. Baidu has a consensus price target of $152.94, suggesting a potential upside of 64.63%. Given Baidu's higher possible upside, analysts clearly believe Baidu is more favorable than Reddit.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Reddit
0 Sell rating(s)
11 Hold rating(s)
18 Buy rating(s)
2 Strong Buy rating(s)
2.71
Baidu
4 Sell rating(s)
3 Hold rating(s)
15 Buy rating(s)
1 Strong Buy rating(s)
2.57

Reddit has a net margin of 31.35% compared to Baidu's net margin of -2.63%. Reddit's return on equity of 29.02% beat Baidu's return on equity.

Company Net Margins Return on Equity Return on Assets
Reddit31.35% 29.02% 26.32%
Baidu -2.63%4.30%2.64%

Reddit has a beta of 2.02, indicating that its stock price is 102% more volatile than the broader market. Comparatively, Baidu has a beta of 0.57, indicating that its stock price is 43% less volatile than the broader market.

Baidu has higher revenue and earnings than Reddit. Baidu is trading at a lower price-to-earnings ratio than Reddit, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Reddit$2.20B12.81$529.72M$4.3034.10
Baidu$127.31B0.25$799M-$2.11N/A

Summary

Reddit beats Baidu on 11 of the 15 factors compared between the two stocks.

How does Baidu compare to Pinterest?

Pinterest (NYSE:PINS) and Baidu (NASDAQ:BIDU) are both large-cap communication services companies, but which is the superior stock? We will compare the two companies based on the strength of their analyst recommendations, valuation, dividends, media sentiment, institutional ownership, profitability, earnings and risk.

Pinterest currently has a consensus target price of $27.90, suggesting a potential upside of 39.39%. Baidu has a consensus target price of $152.94, suggesting a potential upside of 64.63%. Given Baidu's stronger consensus rating and higher probable upside, analysts plainly believe Baidu is more favorable than Pinterest.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Pinterest
0 Sell rating(s)
19 Hold rating(s)
18 Buy rating(s)
0 Strong Buy rating(s)
2.49
Baidu
4 Sell rating(s)
3 Hold rating(s)
15 Buy rating(s)
1 Strong Buy rating(s)
2.57

Pinterest has a beta of 0.9, indicating that its share price is 10% less volatile than the broader market. Comparatively, Baidu has a beta of 0.57, indicating that its share price is 43% less volatile than the broader market.

Baidu has higher revenue and earnings than Pinterest. Baidu is trading at a lower price-to-earnings ratio than Pinterest, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Pinterest$4.22B2.66$416.86M$0.3458.87
Baidu$127.31B0.25$799M-$2.11N/A

88.8% of Pinterest shares are held by institutional investors. 8.1% of Pinterest shares are held by company insiders. Comparatively, 16.7% of Baidu shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

In the previous week, Baidu had 16 more articles in the media than Pinterest. MarketBeat recorded 24 mentions for Baidu and 8 mentions for Pinterest. Baidu's average media sentiment score of 0.80 beat Pinterest's score of 0.58 indicating that Baidu is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Pinterest
6 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Baidu
12 Very Positive mention(s)
3 Positive mention(s)
7 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive

Pinterest has a net margin of 5.46% compared to Baidu's net margin of -2.63%. Pinterest's return on equity of 7.49% beat Baidu's return on equity.

Company Net Margins Return on Equity Return on Assets
Pinterest5.46% 7.49% 5.62%
Baidu -2.63%4.30%2.64%

Summary

Pinterest beats Baidu on 9 of the 17 factors compared between the two stocks.

How does Baidu compare to Match Group?

Match Group (NASDAQ:MTCH) and Baidu (NASDAQ:BIDU) are both communication services companies, but which is the better business? We will compare the two companies based on the strength of their profitability, institutional ownership, valuation, risk, analyst recommendations, media sentiment, earnings and dividends.

Match Group has a net margin of 20.17% compared to Baidu's net margin of -2.63%. Baidu's return on equity of 4.30% beat Match Group's return on equity.

Company Net Margins Return on Equity Return on Assets
Match Group20.17% -324.82% 17.36%
Baidu -2.63%4.30%2.64%

Match Group has a beta of 1.32, indicating that its stock price is 32% more volatile than the broader market. Comparatively, Baidu has a beta of 0.57, indicating that its stock price is 43% less volatile than the broader market.

94.1% of Match Group shares are held by institutional investors. 0.7% of Match Group shares are held by company insiders. Comparatively, 16.7% of Baidu shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

In the previous week, Baidu had 1 more articles in the media than Match Group. MarketBeat recorded 24 mentions for Baidu and 23 mentions for Match Group. Match Group's average media sentiment score of 0.93 beat Baidu's score of 0.80 indicating that Match Group is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Match Group
12 Very Positive mention(s)
3 Positive mention(s)
5 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Positive
Baidu
12 Very Positive mention(s)
3 Positive mention(s)
7 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive

Match Group presently has a consensus target price of $42.46, indicating a potential upside of 3.28%. Baidu has a consensus target price of $152.94, indicating a potential upside of 64.63%. Given Baidu's stronger consensus rating and higher probable upside, analysts plainly believe Baidu is more favorable than Match Group.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Match Group
0 Sell rating(s)
9 Hold rating(s)
6 Buy rating(s)
1 Strong Buy rating(s)
2.50
Baidu
4 Sell rating(s)
3 Hold rating(s)
15 Buy rating(s)
1 Strong Buy rating(s)
2.57

Baidu has higher revenue and earnings than Match Group. Baidu is trading at a lower price-to-earnings ratio than Match Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Match Group$3.49B2.71$613.45M$2.8314.53
Baidu$127.31B0.25$799M-$2.11N/A

Summary

Match Group and Baidu tied by winning 8 of the 16 factors compared between the two stocks.

How does Baidu compare to Snap?

Snap (NYSE:SNAP) and Baidu (NASDAQ:BIDU) are both communication services companies, but which is the better investment? We will compare the two businesses based on the strength of their dividends, profitability, valuation, risk, institutional ownership, earnings, analyst recommendations and media sentiment.

Baidu has a net margin of -2.63% compared to Snap's net margin of -4.90%. Baidu's return on equity of 4.30% beat Snap's return on equity.

Company Net Margins Return on Equity Return on Assets
Snap-4.90% -14.61% -4.12%
Baidu -2.63%4.30%2.64%

Snap has a beta of 1.05, meaning that its share price is 5% more volatile than the broader market. Comparatively, Baidu has a beta of 0.57, meaning that its share price is 43% less volatile than the broader market.

Snap presently has a consensus price target of $7.65, suggesting a potential upside of 40.72%. Baidu has a consensus price target of $152.94, suggesting a potential upside of 64.63%. Given Baidu's stronger consensus rating and higher probable upside, analysts clearly believe Baidu is more favorable than Snap.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Snap
2 Sell rating(s)
24 Hold rating(s)
8 Buy rating(s)
2 Strong Buy rating(s)
2.28
Baidu
4 Sell rating(s)
3 Hold rating(s)
15 Buy rating(s)
1 Strong Buy rating(s)
2.57

47.5% of Snap shares are held by institutional investors. 16.7% of Baidu shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

Baidu has higher revenue and earnings than Snap. Baidu is trading at a lower price-to-earnings ratio than Snap, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Snap$5.93B1.55-$460.49M-$0.18N/A
Baidu$127.31B0.25$799M-$2.11N/A

In the previous week, Baidu had 17 more articles in the media than Snap. MarketBeat recorded 24 mentions for Baidu and 7 mentions for Snap. Snap's average media sentiment score of 0.81 beat Baidu's score of 0.80 indicating that Snap is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Snap
4 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Baidu
12 Very Positive mention(s)
3 Positive mention(s)
7 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive

Summary

Baidu beats Snap on 10 of the 17 factors compared between the two stocks.

How does Baidu compare to Zillow Group?

Baidu (NASDAQ:BIDU) and Zillow Group (NASDAQ:ZG) are both communication services companies, but which is the better business? We will contrast the two companies based on the strength of their institutional ownership, analyst recommendations, risk, profitability, media sentiment, dividends, valuation and earnings.

In the previous week, Baidu had 14 more articles in the media than Zillow Group. MarketBeat recorded 24 mentions for Baidu and 10 mentions for Zillow Group. Zillow Group's average media sentiment score of 0.92 beat Baidu's score of 0.80 indicating that Zillow Group is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Baidu
12 Very Positive mention(s)
3 Positive mention(s)
7 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive
Zillow Group
6 Very Positive mention(s)
1 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Baidu has higher revenue and earnings than Zillow Group. Baidu is trading at a lower price-to-earnings ratio than Zillow Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Baidu$127.31B0.25$799M-$2.11N/A
Zillow Group$2.58B2.84$23M$0.22148.31

Zillow Group has a net margin of 1.96% compared to Baidu's net margin of -2.63%. Baidu's return on equity of 4.30% beat Zillow Group's return on equity.

Company Net Margins Return on Equity Return on Assets
Baidu-2.63% 4.30% 2.64%
Zillow Group 1.96%2.32%1.97%

Baidu has a beta of 0.57, meaning that its share price is 43% less volatile than the broader market. Comparatively, Zillow Group has a beta of 1.97, meaning that its share price is 97% more volatile than the broader market.

20.3% of Zillow Group shares are owned by institutional investors. 16.7% of Baidu shares are owned by company insiders. Comparatively, 29.9% of Zillow Group shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

Baidu presently has a consensus target price of $152.94, indicating a potential upside of 64.63%. Zillow Group has a consensus target price of $53.14, indicating a potential upside of 62.86%. Given Baidu's stronger consensus rating and higher probable upside, research analysts plainly believe Baidu is more favorable than Zillow Group.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Baidu
4 Sell rating(s)
3 Hold rating(s)
15 Buy rating(s)
1 Strong Buy rating(s)
2.57
Zillow Group
1 Sell rating(s)
13 Hold rating(s)
11 Buy rating(s)
0 Strong Buy rating(s)
2.40

Summary

Baidu beats Zillow Group on 9 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding BIDU and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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BIDU vs. The Competition

MetricBaiduInteractive Media & Services IndustryCommunication Services SectorNASDAQ Exchange
Market Cap$31.65B$93.58B$33.37B$12.91B
Dividend YieldN/A3.64%5.33%9.14%
P/E Ratio-44.0829.4124.0125.40
Price / Sales0.25430.17130.52107.92
Price / Cash6.3217.8720.6652.39
Price / Book0.8026.6911.416.40
Net Income$799M$3.51B$1.10B$358.18M
7 Day Performance-1.52%-0.44%-0.02%0.04%
1 Month Performance-15.32%-2.07%-0.70%-0.80%
1 Year Performance-14.35%-16.09%-6.90%12.47%

Baidu Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
BIDU
Baidu
4.2628 of 5 stars
$92.90
+0.4%
$152.94
+64.6%
-14.8%$31.65B$127.31BN/A33,500
RDDT
Reddit
4.8944 of 5 stars
$148.11
-3.2%
$221.10
+49.3%
-35.4%$29.44B$2.20B35.582,555
PINS
Pinterest
4.2018 of 5 stars
$21.77
-6.1%
$27.90
+28.2%
-47.0%$12.99B$4.22B59.465,265
MTCH
Match Group
4.72 of 5 stars
$40.65
-2.2%
$42.46
+4.5%
+6.1%$9.54B$3.49B13.862,209
SNAP
Snap
3.0577 of 5 stars
$5.58
+2.8%
$7.65
+37.1%
-24.8%$9.18B$5.93BN/A5,261

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This page (NASDAQ:BIDU) was last updated on 9/9/2026 by MarketBeat.com Staff.
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