HubSpot (NYSE:HUBS) Stock Price Up 9.4% - Time to Buy?

Key Points

• HubSpot shares rose 9.4% to $229.83, although trading volume was about 60% below the stock’s average daily volume.
• The company exceeded quarterly expectations, reporting $3.26 in EPS versus $3.02 expected and revenue of $911.74 million, up 19.8% year over year. Management issued fiscal 2026 EPS guidance of $13.23–$13.31.
• Analyst sentiment remains mixed: HubSpot has a consensus “Hold” rating with an average price target of $268.90, while insiders have sold 26,202 shares worth approximately $5.5 million over the past three months.

HubSpot, Inc. (NYSE:HUBS - Get Free Report) rose 9.4% during trading on Thursday . The stock traded as high as $216.87 and last traded at $229.83. 723,340 shares traded hands during mid-day trading, a decline of 60% from the average daily volume of 1,826,006 shares. The stock had previously closed at $210.12.

Analyst Ratings Changes

A number of equities research analysts have recently weighed in on HUBS shares. The Goldman Sachs Group set a $276.00 target price on shares of HubSpot in a research note on Thursday, August 6th. Evercore set a $225.00 price target on shares of HubSpot in a research note on Friday, May 8th. Zacks Research upgraded shares of HubSpot from a "hold" rating to a "strong-buy" rating in a report on Monday, July 13th. Capital One Financial set a $206.00 price objective on HubSpot and gave the company an "equal weight" rating in a research report on Thursday, August 6th. Finally, Mizuho cut their price objective on HubSpot from $300.00 to $260.00 and set an "outperform" rating on the stock in a research report on Friday, May 8th. One research analyst has rated the stock with a Strong Buy rating, fifteen have given a Buy rating, fifteen have given a Hold rating and two have given a Sell rating to the company. Based on data from MarketBeat, the stock currently has a consensus rating of "Hold" and an average price target of $268.90.

HubSpot Stock Performance

The business's 50-day moving average is $205.20 and its 200-day moving average is $226.82. The company has a market capitalization of $11.86 billion, a PE ratio of 83.90, a PEG ratio of 2.22 and a beta of 1.19.

HubSpot (NYSE:HUBS - Get Free Report) last announced its quarterly earnings data on Wednesday, August 5th. The software maker reported $3.26 earnings per share for the quarter, topping analysts' consensus estimates of $3.02 by $0.24. HubSpot had a net margin of 4.26% and a return on equity of 8.66%. The business had revenue of $911.74 million for the quarter, compared to analysts' expectations of $898.31 million. During the same quarter in the prior year, the company earned $2.19 earnings per share. The business's revenue was up 19.8% compared to the same quarter last year. HubSpot has set its FY 2026 guidance at 13.230-13.310 EPS and its Q3 2026 guidance at 3.250-3.270 EPS. Analysts expect that HubSpot, Inc. will post 4.61 EPS for the current year.

Insiders Place Their Bets

In other news, insider Erika Ashley Fisher sold 702 shares of the stock in a transaction on Tuesday, August 4th. The stock was sold at an average price of $235.22, for a total value of $165,124.44. Following the sale, the insider directly owned 14,581 shares of the company's stock, valued at approximately $3,429,742.82. This represents a 4.59% decrease in their ownership of the stock. The transaction was disclosed in a legal filing with the SEC, which is accessible through this link. Also, Director Brian Halligan sold 8,500 shares of the company's stock in a transaction dated Tuesday, July 21st. The stock was sold at an average price of $221.09, for a total transaction of $1,879,265.00. Following the completion of the transaction, the director owned 85,000 shares in the company, valued at approximately $18,792,650. The trade was a 9.09% decrease in their position. The disclosure for this sale is available in the SEC filing. Over the last three months, insiders have sold 26,202 shares of company stock valued at $5,481,959. 3.70% of the stock is currently owned by corporate insiders.

Hedge Funds Weigh In On HubSpot

Hedge funds and other institutional investors have recently added to or reduced their stakes in the business. Geode Capital Management LLC boosted its position in shares of HubSpot by 1.5% during the 4th quarter. Geode Capital Management LLC now owns 971,712 shares of the software maker's stock valued at $388,917,000 after acquiring an additional 14,159 shares during the last quarter. Assenagon Asset Management S.A. increased its position in HubSpot by 135.3% in the second quarter. Assenagon Asset Management S.A. now owns 226,818 shares of the software maker's stock worth $41,397,000 after purchasing an additional 130,433 shares during the last quarter. Havemeyer Place LP bought a new stake in HubSpot in the fourth quarter worth $2,044,000. Slow Capital Inc. raised its stake in HubSpot by 35.9% during the fourth quarter. Slow Capital Inc. now owns 18,615 shares of the software maker's stock valued at $7,470,000 after purchasing an additional 4,913 shares in the last quarter. Finally, Zurcher Kantonalbank Zurich Cantonalbank raised its stake in HubSpot by 65.9% during the fourth quarter. Zurcher Kantonalbank Zurich Cantonalbank now owns 44,583 shares of the software maker's stock valued at $17,891,000 after purchasing an additional 17,713 shares in the last quarter. 90.39% of the stock is owned by institutional investors.

About HubSpot

HubSpot, Inc is a software company that develops a cloud-based customer relationship management (CRM) platform designed to help organizations attract, engage and delight customers. Its primary business activities center on providing integrated marketing, sales and customer service tools that support inbound marketing strategies, content management, lead nurturing, sales automation and customer support workflows.

The company's product suite is organized around modular “hubs” built on a central CRM: Marketing Hub, Sales Hub, Service Hub, CMS Hub and Operations Hub.

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