Under Armour (NYSE:UA) Stock Crosses Above Fifty Day Moving Average - Time to Sell?

Key Points

• Under Armour shares rose 5.7% and crossed above their 50-day moving average, trading near $4.88 versus the $4.75 average; however, the stock remains below its 200-day average of $5.79.
• Analysts maintain a bearish outlook, with an average rating of “Sell” from one Hold and two Sell ratings, despite a consensus price target of $5.50.
• The company exceeded quarterly EPS expectations, reporting $0.05 versus $0.02 forecast, while revenue of $1.10 billion slightly missed estimates; CFO Reza Taleghani also bought approximately $100,000 of shares.

Under Armour, Inc. (NYSE:UA - Get Free Report) shares crossed above its fifty day moving average during trading on Thursday. The stock has a fifty day moving average of $4.75 and traded as high as $4.89. Under Armour shares last traded at $4.8750, with a volume of 2,182,880 shares traded.

Analyst Ratings Changes

Separately, Weiss Ratings upgraded shares of Under Armour from a "sell (d-)" rating to a "sell (d)" rating in a research note on Wednesday, August 19th. One analyst has rated the stock with a Hold rating and two have assigned a Sell rating to the stock. According to data from MarketBeat.com, the stock has an average rating of "Sell" and a consensus target price of $5.50.

Under Armour Trading Up 5.7%

The company has a market cap of $2.09 billion, a P/E ratio of -4.24 and a beta of 1.53. The company has a current ratio of 1.81, a quick ratio of 0.96 and a debt-to-equity ratio of 0.41. The business has a 50 day moving average price of $4.75 and a 200-day moving average price of $5.79.

Under Armour (NYSE:UA - Get Free Report) last released its earnings results on Friday, August 7th. The company reported $0.05 earnings per share for the quarter, beating the consensus estimate of $0.02 by $0.03. The business had revenue of $1.10 billion during the quarter, compared to analysts' expectations of $1.11 billion. Under Armour had a negative net margin of 9.99% and a positive return on equity of 4.04%. Under Armour has set its Q2 2027 guidance at -0.030--0.010 EPS and its FY 2027 guidance at 0.080-0.120 EPS.

Insider Buying and Selling

In other Under Armour news, CFO Reza Taleghani purchased 18,656 shares of Under Armour stock in a transaction that occurred on Tuesday, August 11th. The stock was acquired at an average price of $5.37 per share, for a total transaction of $100,182.72. Following the completion of the acquisition, the chief financial officer owned 87,621 shares of the company's stock, valued at approximately $470,524.77. This trade represents a 27.05% increase in their position. The purchase was disclosed in a filing with the SEC, which is accessible through this link. Insiders own 15.60% of the company's stock.

Institutional Investors Weigh In On Under Armour

Large investors have recently added to or reduced their stakes in the business. Fund 1 Investments LLC bought a new stake in shares of Under Armour in the second quarter valued at about $1,254,000. Corient Private Wealth LP acquired a new position in shares of Under Armour in the second quarter valued at about $6,275,000. Dimensional Fund Advisors LP grew its stake in shares of Under Armour by 6.6% in the first quarter. Dimensional Fund Advisors LP now owns 11,518,415 shares of the company's stock valued at $66,688,000 after acquiring an additional 716,815 shares in the last quarter. Quantinno Capital Management LP increased its position in Under Armour by 211.6% during the first quarter. Quantinno Capital Management LP now owns 433,282 shares of the company's stock worth $2,509,000 after acquiring an additional 294,227 shares during the period. Finally, Public Employees Retirement System of Ohio increased its position in Under Armour by 10.5% during the first quarter. Public Employees Retirement System of Ohio now owns 62,104 shares of the company's stock worth $360,000 after acquiring an additional 5,887 shares during the period. Institutional investors own 36.35% of the company's stock.

Under Armour Company Profile

Under Armour, Inc is a global sports performance and lifestyle brand that develops, markets and distributes apparel, footwear and accessories. Its products are designed for athletes and active consumers and include performance shirts, shorts, outerwear, training gear, running shoes, athletic footwear and accessories such as bags and headwear.

Founded in 1996 by Kevin Plank, Under Armour built its early reputation with moisture-wicking performance apparel and has expanded its product offerings under technologies and collections including HeatGear and ColdGear.

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