Positive News SentimentPositive NewsNASDAQ:SGA Saga Communications (SGA) Stock Price, News & Analysis $8.13 -0.11 (-1.33%) Closing price 10/1/2026 04:00 PM EasternExtended Trading$8.13 +0.00 (+0.01%) As of 04:10 AM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more. Add Compare Share Share Stock Analysis Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsInsider TradesNews and TrendsOwnershipSEC Filings About Saga Communications Stock (NASDAQ:SGA) View Price History Chart DataSkip Price History Chart 1 Day 5 Days 30 Days 90 Days 1 Year Advanced 1 Day 1 Day 5 Days 30 Days 90 Days 1 Year Advanced Show volume Show extended hours Get Saga Communications alerts:Sign Up Key Stats Today's Range$8.08▼$8.2350-Day Range$8.13▼$10.1552-Week Range$8.08▼$13.19Volume11,798 shsAverage Volume10,468 shsMarket Capitalization$51.71 millionP/E RatioN/ADividend Yield12.30%Price TargetN/AConsensus RatingReduce Company Overview Saga Communications, Inc. is a radio broadcasting company that owns and operates radio stations in markets across the United States. Its stations provide locally focused programming, including news, talk, sports, and music formats, and generate revenue primarily through the sale of advertising and related promotional services. In addition to traditional AM and FM broadcasting, Saga’s operations include digital media and other services intended to help advertisers reach local audiences across multiple platforms. The company’s portfolio serves communities in a range of U.S. regions, with stations operating under various local brands and formats. Saga Communications was founded in 1986 and became a publicly traded company in the early 1990s. Christopher E. Forgy serves as the company’s president and chief executive officer.AI Generated. May Contain Errors. Read More Saga Communications Stock Analysis - MarketRank™See Top-Rated MarketRank™ Stocks31st Percentile Overall ScoreSGA MarketRank™: Saga Communications scored higher than 31% of companies evaluated by MarketBeat, and ranked 177th out of 240 stocks in the communication services sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation. Analyst's Opinion1.0 / 5Analyst RatingReduce Consensus RatingSaga Communications has received a consensus rating of Reduce. The company's average rating score is 1.67, and is based on no strong buy ratings, no buy ratings, 2 hold ratings, and 1 sell rating.Amount of Analyst CoverageSaga Communications has only been the subject of 1 research reports in the past 90 days.Read more about Saga Communications' stock forecast and price target. Earnings and Valuation0.6 / 5Proj. Earnings GrowthN/A Price to Earnings Ratio vs. the MarketThe P/E ratio of Saga Communications is -5.89, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.Price to Earnings Ratio vs. SectorThe P/E ratio of Saga Communications is -5.89, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.Price to Book Value per Share RatioSaga Communications has a P/B Ratio of 0.45. P/B Ratios below 1 indicate that a company could be undervalued with respect to its assets and liabilities.Read more about Saga Communications' valuation and earnings. Short Interest3.0 / 5Short Interest LevelHealthy Percentage of Shares Shorted0.20% of the float of Saga Communications has been sold short.Short Interest Ratio / Days to CoverSaga Communications has a short interest ratio ("days to cover") of 0.73, which is generally considered an acceptable ratio of short interest to trading volume.Change versus previous monthShort interest in Saga Communications has recently increased by 136.08%, indicating that investor sentiment is decreasing significantly. Dividend1.7 / 5Dividend StrengthWeak Dividend LeadershipSaga Communications is a leading dividend payer. It pays a dividend yield of 12.14%, putting its dividend yield in the top 25% of dividend-paying stocks.Dividend GrowthSaga Communications does not have a long track record of dividend growth.Read more about Saga Communications' dividend. News and Social Media3.5 / 5News Sentiment1.60 News SentimentSaga Communications has a news sentiment score of 1.60. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a higher news sentiment than the 0.45 average news sentiment score of Communication Services companies.News Coverage This WeekMarketBeat has tracked 2 news articles for Saga Communications this week, compared to 1 article on an average week. Company Ownership1.4 / 5Insider TradingN/A Insider Buying vs. Insider SellingIn the past three months, Saga Communications insiders have not sold or bought any company stock.Percentage Held by Insiders23.20% of the stock of Saga Communications is held by insiders. A high percentage of insider ownership can be a sign of company health.Percentage Held by Institutions74.28% of the stock of Saga Communications is held by institutions. High institutional ownership can be a signal of strong market trust in this company.Read more about Saga Communications' insider trading history. 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Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy. SGA Stock News HeadlinesContrasting Super League Enterprise (NASDAQ:SLE) & Saga Communications (NASDAQ:SGA)September 30 at 5:58 AM | americanbankingnews.comVirtus SGA U.S. Large Cap Growth Q2 2026 Portfolio UpdateSeptember 23, 2026 | seekingalpha.comThis AI fund posted a 34 percent annualized payout last monthOne small fund tied to artificial intelligence stocks delivered $1,051 in a single month, not through selling shares or trading options, but simply by holding the fund and letting it pay out cash every Thursday. That works out to a 34% annualized distribution rate, even though the underlying AI stocks pay no dividends themselves. Tim Plaehn, Chief Income Strategist at Investors Alley, breaks down exactly how the fund generates these weekly payouts.October 2 at 1:00 AM | Investors Alley (Ad)Saga Communications, Inc. Declares a Quarterly Cash Dividend of $0.25 per ShareSeptember 10, 2026 | globenewswire.comSaga Communications, Inc. (SGA) Q2 FY2026 earnings call transcriptAugust 13, 2026 | finance.yahoo.comSaga signals station operating expense up 1.5%-2.5% as Q3 revenue paces down mid-single digitsAugust 13, 2026 | seekingalpha.comSaga Communications, Inc. (SGA) Q2 2026 Earnings Call TranscriptAugust 13, 2026 | seekingalpha.comSaga Communications, Inc. Reports 2nd Quarter 2026 ResultsAugust 13, 2026 | globenewswire.comSee More Headlines SGA Stock Analysis - Frequently Asked Questions How have SGA shares performed this year? Saga Communications' stock was trading at $11.45 at the beginning of the year. Since then, SGA shares have decreased by 29.0% and is now trading at $8.13. How were Saga Communications' earnings last quarter? Saga Communications, Inc. (NASDAQ:SGA) issued its earnings results on Thursday, August, 13th. The company reported $0.15 earnings per share (EPS) for the quarter, topping the consensus estimate of ($0.18) by $0.33. The company earned $26.40 million during the quarter, compared to the consensus estimate of $25.50 million. Saga Communications had a positive trailing twelve-month return on equity of 3.87% and a negative net margin of 8.55%. Read the conference call transcript. How do I buy shares of Saga Communications? Shares of SGA stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services. What other stocks do shareholders of Saga Communications own? Based on aggregate information from My MarketBeat watchlists, some other companies that Saga Communications investors own include American Water Works (AWK), Waste Connections (WCN), The RMR Group (RMR), Voyager Therapeutics (VYGR), Humana (HUM), iShares Micro-Cap ETF (IWC) and AUO (AUOTY). Company Calendar Last Earnings8/13/2026Record date for 10/16 Dividend9/23/2026Ex-Dividend for 10/16 Dividend9/23/2026Today10/02/2026Dividend Payable10/16/2026Next Earnings (Estimated)11/05/2026Fiscal Year End12/31/2026Get Stock Alerts Health Indicator TradeSmith's Health IndicatorA long-term volatility-based measure designed for securities held 12 months or longer.Green: Strong and healthy uptrend with normal pullbacks.Yellow: Significant pullback but still within expected volatility.Red: Dropped beyond expected volatility; considered unhealthy. Red Zone (4m+) 1-Year History Oct 25 Jan 26 Apr 26 Jul 26 Oct 26 SGA's financial health is in the Red zone, according to TradeSmith. SGA has been in this zone for over 4 months. Industry, Sector and Symbol Stock ExchangeNASDAQ SectorCommunication Services Industry Media Sub-IndustryBroadcasting Current SymbolNASDAQ:SGA CIK886136 Websagacom.com Phone(313) 886-7070Fax313-886-7150Employees779Year Founded1986Profitability EPS (Trailing Twelve Months)($1.38) Trailing P/E RatioN/A Forward P/E RatioN/A P/E GrowthN/ANet Income-$7.90 million Net Margins-8.55% Pretax Margin-11.33% Return on Equity3.87% Return on Assets2.90% Debt Debt-to-Equity RatioN/A Current Ratio2.24 Quick Ratio2.24 Sales & Book Value Annual Sales$107.11 million Price / Sales0.48 Cash Flow$2.89 per share Price / Cash Flow2.81 Book Value$18.25 per share Price / Book0.45Miscellaneous Outstanding Shares6,360,000Free Float4,883,000Market Cap$51.71 million OptionableNot Optionable Beta-0.12 Social Links 7 Stocks That Could Lead the Next Market BoomTesla, Nvidia, and Google helped shape the last era of market growth, but the next wave could come from a new group of companies. 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