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Saga Communications (SGA) Competitors

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$12.72 +0.12 (+0.95%)
Closing price 04:00 PM Eastern
Extended Trading
$12.77 +0.05 (+0.39%)
As of 07:09 PM Eastern
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SGA vs. IHRT, SPIR, SSP, CRGE, VOCL, CXDO, TSQ, BZFD, AREN, and UONE

Should you be buying Saga Communications stock or one of its competitors? The main competitors of Saga Communications include iHeartMedia (IHRT), Spire Global (SPIR), E.W. Scripps (SSP), Charge Enterprises (CRGE), Creatd (VOCL), Crexendo (CXDO), Townsquare Media (TSQ), BuzzFeed (BZFD), The Arena Group (AREN), and Urban One (UONE). These companies are all part of the "communication" industry.

Saga Communications vs.

iHeartMedia (NASDAQ:IHRT) and Saga Communications (NASDAQ:SGA) are both small-cap consumer discretionary companies, but which is the superior investment? We will compare the two companies based on the strength of their profitability, community ranking, earnings, risk, institutional ownership, valuation, analyst recommendations, dividends and media sentiment.

Saga Communications has a net margin of 4.24% compared to iHeartMedia's net margin of -27.04%. Saga Communications' return on equity of 3.22% beat iHeartMedia's return on equity.

Company Net Margins Return on Equity Return on Assets
iHeartMedia-27.04% N/A -1.00%
Saga Communications 4.24%3.22%2.40%

iHeartMedia presently has a consensus target price of $2.83, suggesting a potential upside of 62.37%. Given iHeartMedia's stronger consensus rating and higher possible upside, research analysts plainly believe iHeartMedia is more favorable than Saga Communications.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
iHeartMedia
0 Sell rating(s)
3 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.25
Saga Communications
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00

93.9% of iHeartMedia shares are held by institutional investors. Comparatively, 74.3% of Saga Communications shares are held by institutional investors. 6.3% of iHeartMedia shares are held by insiders. Comparatively, 21.9% of Saga Communications shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

Saga Communications has lower revenue, but higher earnings than iHeartMedia. iHeartMedia is trading at a lower price-to-earnings ratio than Saga Communications, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
iHeartMedia$3.85B0.07-$1.10B-$6.67-0.26
Saga Communications$110.29M0.72$9.50M$0.5522.99

iHeartMedia received 20 more outperform votes than Saga Communications when rated by MarketBeat users. However, 36.84% of users gave Saga Communications an outperform vote while only 36.49% of users gave iHeartMedia an outperform vote.

CompanyUnderperformOutperform
iHeartMediaOutperform Votes
27
36.49%
Underperform Votes
47
63.51%
Saga CommunicationsOutperform Votes
7
36.84%
Underperform Votes
12
63.16%

iHeartMedia has a beta of 1.78, meaning that its stock price is 78% more volatile than the S&P 500. Comparatively, Saga Communications has a beta of 0.27, meaning that its stock price is 73% less volatile than the S&P 500.

In the previous week, Saga Communications had 1 more articles in the media than iHeartMedia. MarketBeat recorded 1 mentions for Saga Communications and 0 mentions for iHeartMedia. Saga Communications' average media sentiment score of 1.67 beat iHeartMedia's score of 0.00 indicating that Saga Communications is being referred to more favorably in the news media.

Company Overall Sentiment
iHeartMedia Neutral
Saga Communications Very Positive

Summary

Saga Communications beats iHeartMedia on 11 of the 18 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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SGA vs. The Competition

MetricSaga CommunicationsRadio broadcasting stations IndustryDiscretionary SectorNASDAQ Exchange
Market Cap$79.17M$11.19B$7.78B$8.26B
Dividend Yield7.96%5.93%2.96%4.03%
P/E Ratio17.5625.0817.1319.32
Price / Sales0.720.799.8592.78
Price / Cash5.2010.4616.4234.64
Price / Book0.464.264.414.49
Net Income$9.50M-$137.08M$261.14M$247.14M
7 Day Performance5.55%1.56%1.14%2.31%
1 Month Performance8.17%-13.72%-5.12%-3.70%
1 Year Performance-44.49%-14.63%-1.69%4.78%

Saga Communications Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
SGA
Saga Communications
4.6673 of 5 stars
$12.72
+1.0%
N/A-44.7%$79.64M$110.29M17.67570Positive News
IHRT
iHeartMedia
1.7733 of 5 stars
$1.60
-0.6%
$2.83
+77.1%
-7.9%$235.49M$3.85B-0.2411,000
SPIR
Spire Global
1.6168 of 5 stars
$9.09
+6.1%
$18.30
+101.3%
-27.7%$233.93M$121.09M-2.61370
SSP
E.W. Scripps
4.0825 of 5 stars
$2.58
-2.3%
$6.25
+142.2%
-6.2%$222.82M$2.51B-0.835,200
CRGE
Charge Enterprises
N/A$0.95
+16.7%
N/A+10,194.1%$203.86M$641.37M-4.74290Gap Up
VOCL
Creatd
N/A$0.70
-6.7%
N/A-92.1%$194.83M$4.80M-0.71186
CXDO
Crexendo
2.3039 of 5 stars
$5.92
+3.0%
$8.75
+47.8%
+15.8%$165.17M$60.84M197.40120
TSQ
Townsquare Media
4.6397 of 5 stars
$8.13
+4.4%
$16.83
+107.0%
-27.4%$126.44M$447.96M-3.002,159Earnings Report
Dividend Increase
BZFD
BuzzFeed
0.9084 of 5 stars
$2.27
+3.2%
N/A+48.7%$86.26M$231.67M-1.571,520Gap Up
AREN
The Arena Group
N/A$1.55
+2.6%
N/A+25.0%$73.57M$234.40M-0.36360
UONE
Urban One
1.2654 of 5 stars
$1.40
+0.7%
N/A-41.7%$67.07M$452.89M-0.821,160
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This page (NASDAQ:SGA) was last updated on 3/24/2025 by MarketBeat.com Staff
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