SGA vs. UONE, UONEK, TSQ, EMMS, CMLS, BBGI, SALM, IHRT, DLTH, and BRAG
Should you be buying Saga Communications stock or one of its competitors? The main competitors of Saga Communications include Urban One (UONE), Urban One (UONEK), Townsquare Media (TSQ), Emmis Communications (EMMS), Cumulus Media (CMLS), Beasley Broadcast Group (BBGI), Salem Media Group (SALM), iHeartMedia (IHRT), Duluth (DLTH), and Bragg Gaming Group (BRAG). These companies are all part of the "consumer discretionary" sector.
Saga Communications (NASDAQ:SGA) and Urban One (NASDAQ:UONE) are both small-cap consumer discretionary companies, but which is the superior investment? We will compare the two businesses based on the strength of their profitability, risk, institutional ownership, dividends, analyst recommendations, valuation, community ranking, earnings and media sentiment.
Saga Communications currently has a consensus target price of $27.00, suggesting a potential upside of 19.05%. Given Saga Communications' higher possible upside, equities analysts plainly believe Saga Communications is more favorable than Urban One.
Saga Communications has a beta of 0.41, meaning that its stock price is 59% less volatile than the S&P 500. Comparatively, Urban One has a beta of 0.91, meaning that its stock price is 9% less volatile than the S&P 500.
In the previous week, Saga Communications and Saga Communications both had 4 articles in the media. Saga Communications' average media sentiment score of 1.09 beat Urban One's score of -0.11 indicating that Saga Communications is being referred to more favorably in the media.
Saga Communications has a net margin of 8.42% compared to Urban One's net margin of 2.84%. Urban One's return on equity of 37.71% beat Saga Communications' return on equity.
74.3% of Saga Communications shares are held by institutional investors. Comparatively, 8.2% of Urban One shares are held by institutional investors. 21.9% of Saga Communications shares are held by insiders. Comparatively, 29.5% of Urban One shares are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.
Urban One received 64 more outperform votes than Saga Communications when rated by MarketBeat users. Likewise, 58.20% of users gave Urban One an outperform vote while only 36.84% of users gave Saga Communications an outperform vote.
Urban One has higher revenue and earnings than Saga Communications. Urban One is trading at a lower price-to-earnings ratio than Saga Communications, indicating that it is currently the more affordable of the two stocks.
Summary
Saga Communications and Urban One tied by winning 8 of the 16 factors compared between the two stocks.
Get Saga Communications News Delivered to You Automatically
Sign up to receive the latest news and ratings for SGA and its competitors with MarketBeat's FREE daily newsletter.
This chart shows the number of new MarketBeat users adding SGA and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
Saga Communications Competitors List
Related Companies and Tools
